Page 1

Vol. 4, Issue 1

Circulation: 100,000

Go to the Source

Mind, Body and Spirit Taking care of business means taking care of you the Essence magazine’s Women are busier than ever. Jobs. Families. Beauty Basics & Beyond: 101 Homes. Church work. Volunteering. But many Ways to Keep are learning the secret of taking care of all that busy-ness. Taking care of business means Your Hair and Skin Fabulous, taking care of you. edited by And it’s not just the outside that counts. A Patricia Hinds. woman can be gorgeous, yet her inner beauty Fornay suggests may not glow. True beauty involves the mind, that more black body and spirit, says Michelle McKinney women discover Hammond, author of The Diva Principle (Harvest House). She believes that every woman can be a the beauty “diva” who is “divine” because “A deposit of the of cosmetics divine nature of God was placed into the spirit of (“65% of the 18 million African-American women in the every woman when He breathed the breath of United States have never put color on their life into her and she became a living soul.” faces.”) The Essence editors advocate a good Through a series of books and conferences, skin care routine — including exfoliating, Hammond instructs women how to get the right which they describe as “sloughing away dead “diva-tude” by developing the key to beauty — skin and revealing the plumper, more radiant attitude ( Like other new cells. When sloughing becomes part of writers addressing the spirit, she describes the your beauty ritual, your skin gets smoother attributes of Biblical women. As for managing the outer woman, there are and more evenly toned.” a wealth of books like Alfred Fornay’s The BEAUTY BUSINESS BOOKS African-American Woman’s Guide to Successful (PAGE 9) Make-up and Skin Care (Amber/Wiley) and By Rose Walsh



Beauty Watch


Larry Leon Hamlin

Black Caucus

Queen Latifah

Hon. Kilpatrick


Premiere Beauty Show

URBAN CALL 4265 Brownsboro Road Suite 225 Winston-Salem, NC 27106-3425 Tel. (336) 759-7477 FAX: (336) 759-7212 E-mail:

AMBI ® skincare Theatre Festival

18 AHBAI celebrates 25


For more information, visit

Urban Call Briefs

Show Time

In this issue of Urban Call Beauty Salon and Barbershop edition we are happy to share the Lafayette Jones collected Publisher knowledge of a number of writers who are experts in the world of multicultural beauty. As an industry veteran it is a great pleasure to see the wealth of books and magazines that have been developed that discuss the beauty and uniqueness of people of color. Segmented Marketing Services Inc. (SMSi) has been in the business of serving these communities over the past 25 years and we too have learned a great deal about the experts who work in this industry ( We can’t begin to tell you everything here — so we say — go the people who know. Go to the source. PRSRT STD U.S. POSTAGE


Urban Call


Healthy Living — Every Day!


Careers in beauty

16 The multicultural beauty-care source delivered to 100,000 readers.

Page 2

URBAN CALL – Beauty Salon and Barbershop Edition

Sally Beauty offers scholarships to National Beauty Culturists’ League ■ Be a current member and financial supporter of a local, state and national NBCL chapter

■ Information that may be important to the selection committee Sally Beauty Co. is offering 10 ■ A copy of a current professcholarships of $1,000 each to Applicant Requirements sional license members of the National Beauty ■ Letter of recommendation ■ A photograph (shoulder up Culturists’ League (NBCL). The goal from a local or state NBCL president only) is to help strengthen the cosmetol■ A notarized document subPhotos remain in the scholarogy association, which has 8,000 stantiating your work in the proship files and will not be members in 42 states. Additional fession for a minimum of two returned. Mail completed applicagoals include furthering excellence years (letter from beauty/barber tion postmarked by April 30, in the profession and providing school or transcript on official 2007 to: opportunities for training in prodletterhead) or a letter from a National Institute of Cosmetology uct knowledge and technology. salon owner/manager c/o National Beauty Culturists’ ■ A typed personal statement Eligibility League Inc. of 350 words or more expressing All applicants need to meet the 25 Logan Circle NW how the scholarship will assist in following criteria: Washington, DC 20005 strengthening your skills and ■ Hold a current and valid practice in cosmetology, barberSelection Procedure license as a cosmetologist, baring, or as a nail technician, ■ Applications will be reviewed ber, esthetician, nail technician, braider/weaver esthetician, braider/hair weaver by professional beauty industry By Gerry Patton URBAN CALL WRITER

educators who are not members of NBCL. ■ Scholarships are awarded at the annual NBCL Convention and Trade Show.

NBCL national president Dr. Katie B. Catalon (far left) and Sally Beauty’s Renée Reynolds (far right) congratulate scholarship winners (left to right) Larry Weekley, LeRoy Jackson, Ricardo Murphy, Tiffinee Keeton, Beverly Johnson-Houston and Meka La Pele-Futrell.

Three vendors inducted into Hall of Fame URBAN CALL STAFF REPORT

Andis Co., Ultra Pro and Zotos International have been inducted into the “Partners in Progress Vendor Hall of Fame” by Sally Beauty Co. at the Sally Beauty Worldwide Support Center in Denton, Texas. “It is the commitment of these exceptional manufacturers that makes it possible for us to meet the needs of all Spinozzi

our customers,” said Mike Spinozzi, the president of Sally Beauty Supply. “Our continued success is a direct result of their support and dedication to excellence.” Andis company has manufactured handheld equipment to trim, cut, curl and dry hair since 1922. The family-owned company has expanded its clipper/trimmer category with new products in creative colors. The Nina Ultra Pro Brand has been expanded, updated and enhanced with new packaging designs and line

extensions. Zotos International manufactures a full range of hair care and texture service options for salons and salon professionals. As the largest purveyor of professional beauty supplies in the world, Sally Beauty has more than 2,200 stores that offer the salon professional and the consumer more than 5,000 salon-quality products for hair, skin and nails. For more information visit the Sally Web site at www.sallybeauty. com or call 800-ASK-SALLY for the store nearest you.

Vol. 4 Issue 1 4265 Brownsboro Road, Suite 225 ❍ Winston-Salem, NC 27106-3425 FAX: (336) 759-7212 ❍ PHONE: (336) 759-7477

Designer: Renée Canada Art Direction: 3CCreative Staff Portrait Artist: Leo Rucker Photographers: Michael Cunningham, Washington, D.C. Dorothy Lewis, Goldsboro, N.C. Elijah Lindsay, New York, N.Y.

Taking stock of Sally URBAN CALL STAFF REPORT

Look for it on the New York Stock Exchange — the letters SBH. They stand for Sally Beauty Holdings. The largest specialty retailer and distributor of professional beauty supplies in the U.S. has separated from Alberto-Culver Co. to become a freestanding company traded on the exchange. “We are very excited about our prospects as an independent business,” said Gary Winterhalter, president and chief executive officer of Sally Beauty. “We are seeing a large and addressable market, stable and consistent industry growth, favorable underlying demographic trends, a highly fragmented customer base, and a limited number of sizeable direct competitors.” Sally Beauty Holdings, an international company, is the largest U.S.

retailer and distributor of professional beauty supplies based on store count. The company sells and distributes through more than 3,100 stores in the United States, the United Kingdom, Canada, Puerto Rico, Mexico, Japan, Ireland and Germany. With over $2 billion in sales annually, the company has sales consultants who sell directly to salons across North America. The company notes that there are 230,000 salons in the U.S. alone. Sally Beauty Holdings business segments include Sally Beauty Supply, and Beauty Systems Group (BSG), a distributor with a network of stores and a direct sales force of 1,200 consultants who sell up to 9,500 professionally branded products. For more information, visit

Jason Pitt, Winston-Salem, N.C. Paula Burke, New York Victor Powell, Chicago Victor Holt, Baltimore Publishers: Lafayette Jones, Sandra Miller Jones

Charles Shirley, Philadelphia Database Management and Circulation Manager: Tahnya Bowser

Associate Publisher: Joseph Rodney Lawrence

Editorial Assistants: Bridgette Miller Jones, Alexandria Smith

Executive Editor: Alan Cronk

Beauty Consultant: Jacqueline Cash, Jacqueline First Impressions

Editorial Director: Rose Walsh Production Manager: Myra Wright

Warehouse and Shipping: Supervisor: Ric Woods

Print Coordinator: Jodi Sarver

Financial Services: Roslyn Hickman

For information on subscribing to this publication contact Urban Call — Beauty Salon and Barbershop edition at 4265 Brownsboro Road, Suite 225, Winston-Salem, NC 27106-3425. ©2006 Segmented Marketing Services Inc., 4265 Brownsboro Road, Suite 225, Winston-Salem, NC 271063425. Urban Call is published by SMSi as part of a strategic alliance with Segmented Marketing Services Inc. (SMSi) and Media General. All rights reserved. Reproduction in whole or in part of any material in this publication without the written permission of SMSi is expressly prohibited. Publishers reserve the right to accept or reject all advertising matter. SMSi, founded in 1978, is a Winston-Salem, N.C., minority-owned national marketing, promotion and publishing company that specializes in helping major companies and organizations better serve ethnic customers. This publication is distributed to 100,000 beauty salon and barber professionals and their clients in the SMSi Beauty Salon and Barbershop Networks, through National Beauty Culturists’ League (NBCL) national officers, state presidents and chapter leaders, as well as to attendees of leading ethnic beauty trade shows. SMSi distributes millions of free product samples, publications and consumer offers through its national networks of African-American and Hispanic churches, beauty salons, barbershops, entertainment venues and health-care networks. Urban CallTM and SMSiTM are registered trademarks of Segmented Marketing Services Inc.

Page 4

URBAN CALL – Beauty Salon and Barbershop Edition

By Alexandria Smith

American Health & Beauty Aids Institute (AHBAI) Proud Lady Beauty Show April 14–16, 2007 Tinley Park Convention Center Chicago Contact: Geri Jones, Executive Director (708) 633-6328 E-mail: Web site: Thomas Hayden, better known as “Mr. T,” and the International Black Trophy Styling Team will present “Cut with Color and Style” at the Proud Lady Beauty Show. Team members include Sammy Jones, Dave Ray, Johnny Jamison, Brenda Knox and Martha Montgomery.


Below is a partial listing of beauty shows coming up in 2007. Show dates and locations are subject to change. Call or check the Web site to confirm a date. Afro Hair and Beauty Show May 27–28, 2007 Alexandra Palace Way London, England Contact: Verna McKensie, Event Manager E-mail: Web site: American Association of Cosmetology Schools Spring Management Conference March 25–26, 2007

Among the Stars Hair, Nail & Skin May 20–21, 2007 Nova Salon Systems Reno, Nev. (800) 367-6682

American Association of Cosmetology Schools Financial Alternative Funding June 10–11, 2007 American Association of Cosmetology Schools Annual Convention Oct. 27–30, 2007 Las Vegas Hilton Las Vegas, Nev. (800) 831-1086 Web site:

Bronner Brothers International Hair Shows Feb. 17–20, 2007 Georgia World Congress Center Atlanta May 6–7, 2007 Baltimore Convention Center Baltimore, Md. August 11–13, 2007 Atlanta Contact: Janet Wallace

America’s Expo for Skin Care & Spa Oct. 7–8, 2007 Rosemont, Ill. (630) 653-2155 Web site:

(800) 547-7469 E-mail: Web site: Carolina Trade Show June 25–26, 2007 Raleigh Convention Center Raleigh, N.C. Contact: Bobby Benet, Show Director (800) 385-5535 E-mail: Web site: Chicago Midwest Beauty Show March 3–5, 2007 Donald E. Stephens Convention Center Rosemont, Ill. (800) 648-2505 Contact: Paul Dykstra, CEO E-mail: Web site: www.ChicagoMidwestBeauty Cosmoprof North America July 15–17, 2007 Mandalay Bay Convention Center Las Vegas, Nev. Contact: Melissa Coe (800) 557-3356 Web site: Dudley’s Educational & Motivational Symposium (800) 334-4150 Web site:

Golden Scissors Show Nov. 4, 2007 Constitution Hall Washington, D.C. Contact: Glynn Jackson (202) 452-7445 Web site: Hair Etc. Beauty & Health Expo July 29–30, 2007 Gaillard Municipal Auditorium Charleston, S.C. Contact: Tia Brewer-Footman, Marketing Director (866) 365-3976 E-mail: Web site: International Beauty Show March 11–13, 2007 Jacobs Javits Convention Center New York City Contact: Mike Boyce, Show Manager (800) 427-2420 E-mail: mboyce@ Web site: International Chain Salon Association Annual Conference May 20–22, 2007 Contact: Ritz Carlton Amelia Island, Fla. (866) 111-4272


Beauty shows celebrate anniversaries For the Bronner Brothers International Beauty Show in Atlanta, it’s 60 years. For the International Beauty Show (IBS), it’s 90 years. The Bronner Brothers Company (www.Bronner was founded in 1947 by the late Dr. Nathaniel H. Bronner Sr. and his brother, Arthur E. Bronner Sr. Today the company is run by Bernard Bronner, presiBernard Bronner dent and CEO (one of the six sons of Nathaniel and his wife, Robbie). The company has a product line (BB, African Royale and Nu Expressions); Upscale magazine (; a spa and motel business in Alabama; a film company — Rainforest Films; and several worship centers.

IBS New York (www.IBS, held at the Jacob Javits Convention Center, has the distinction of being the largest and longest running professional beauty event in the country. For professionals only, it reaches a wide crosssection of participants, from beauty and spa product manufacturers and distributors to salon and spa owners and managers, hair stylists, and colorists, estheticians, makeup arts, nail technicians, dermatologists, and massage therapists.

The Bronner Brothers Hair Shows feature the latest in fashion and hair and beauty care.

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URBAN CALL – Beauty Salon and Barbershop Edition

SHOW TIME (continued from page 4) International Hair and Beauty Show May 20–21, 2207 Meadowland Expo Center Secaucus, N.J. International Hair and Beauty Show September 9-10, 2007 Cook Convention Center Contact: Sylvia Callaway Memphis, Tenn. (800) 676-7469 E-mail: Web site: Josden International Beauty Expo May 5, 2007 Oakland Marriott Convention Center Oakland, Calif. (866) 907-9333 E-mail: djmanagement@ Web site:

Las Vegas Hair & Nail Conference June 2–4, 2007 Las Vegas Convention Center Las Vegas, Nev. (888) 545-5005 Web site:

Premiere Orlando June 10–11, 2007 Orange County Convention Center Orlando, Fla.

National Beauty Culturists League (NBCL) July 20–28, 2007 Set-up date: July 21 Exhibit days: July 22–24 Hyatt Fair Lakes Fairfax, Va. Contact: Dr. Katie B. Catalon, National President (202) 332-2695 E-mail: Web site:

Premiere Birmingham Sept. 30–Oct. 1, 2007 Birmingham Jefferson Convention Center Birmingham, Ala.

National Coalition of Estheticians January 28–29, 2007 Hotel Montleone New Orleans, La. (201) 670-4100 Web site:

Premiere Mid-American Beauty Classic October 14–15, 2007 Columbus, Ohio (800) 335-7469 Web site: World Natural Hair, Health & Beauty Show (800) 507-0539 Contact: Taliah Waajid Web site: Contact Tahnya Bowser at Urban Call with your news on shows:; (336) 759-7477.

Books that pass the test For those who want to work with their natural hair, two books give some great pointers. Diane Da Costa’s Textured Tresses — The Ultimate Guide to Maintaining and Styling Natural Hair (Fireside/Simon & Schuster) and Diane Carol Bailey’s Natural Hair Care and Braiding (Milady Publishing/Delmar) emphasize the need for proper conditioning of the hair, no matter what style is chosen. Da Costa, a celebrity hair stylist (TV and radio personality Ed Gordon; musician Lenny Kravitz) works with writer Paula Renfroe and discusses how to achieve the styles of famous movie stars and recording artists. Bailey, a beauty professional and educator, presents her information textbook style with introductory chapters on salon sanitation and hair structure and an extension section on braiding and sculpting techniques.

For more information, visit

Books offer important advice for beauty entrepreneurs Start Your Own Hair Salon and Day Spa: Your Step-by-Step Guide to Success Entrepreneur Press (Entrepreneur Magazine) specializes in startup books ranging from launching a bed & breakfast to developing a wedding consultant business. Eileen Figure Sandlin authors Start Your Own Hair Salon and Day Spa: Your Step-by-Step Guide to Success. The book has instructions for calculating costs, keeping expenditures under control and staying organized. A survey asks if you have what it takes to be a successful owner: ■ Can you supervise and motivate giggly teens, chatty 20somethings, menopausal manicurists and 64 other common types of employees? ■ Do you do windows and fold towels? ■ Would you cringe if someone playfully referred to your salon as a “clip joint”? ■ Do you automatically rotate hair-care product bottles on the shelf so the labels are facing out, even in the grocery store? If you answered “yes” to most of these questions, your future as a hair salon or day spa owner is bright indeed, says the author.

Salon Success: Business Tips For Making Your Dream a Reality Cosmetologist Julia Smith opened a salon in Chicago in the ’80s. She has written a book, Salon Success: Business Tips For Making Your Dream a Reality (Nola Publishing), for those salon professionals who are considering branching out into salon ownership. She says that those who do so must also have the “3 Ds”: Determination, Discipline, Dedication. She also lists other basics: A business plan A good location Proper zoning An attorney An accountant Insurance A salon license A city license A cosmetology license Credit card machine

For more information, visit

How to Teach Cosmetologists & Barbers To Be Millionaires If you are a salon professional who wants to become a millionaire, the place to start is by paying yourself a weekly salary, says Cuttie W. Bacon III, Ph.D., author of How to Teach Cosmetologists & Barbers To Be Millionaires (C.W. Bacon Publications). “One of the worst practices beauty professionals have is spending money out of their cash register on a daily or hourly basis. Having a weekly salary allows you to take care of your personal needs with cash from your business and not confuse your business money with your personal money. In short, it makes your budgeting simple.” Other tips — pay your taxes, get insurance and plan for retirement. Bacon has also written How to Teach Kids to Be Millionaires; How to Write and Publish Your Own Book; How to Manage and Build a Beauty Empire; How to Teach College Students to Be Millionaires; How to Get and Stay Out of Bad Debt.

The new face of

Unique skincare for women of color BY ROSE M. WALSH URBAN CALL WRITER

The face of America is changing. By 2010,1 one of every three people in the United States will identify themselves as a racial/ethnic minority and they are looking for products, services, and information that cater to their unique racial, cultural, and ethnic needs. One of the most well-known skincare brands among African American women is also changing. For decades, the AMBI® Brand has been committed to providing skincare solutions for African-American women. AMBI® recognized that women of African, Latin, and South Asian heritage often face unique challenges in keeping their skin clear and even toned because of the melanin in their skin. “Women of color have special skincare needs,” notes Dr. Jeanine Downie, co-author of Beautiful Skin of Color. “This is because the melanin in their skin, which gives it a rich, beautiful tone, also makes the skin more vulnerable to marks and scars that can sometimes take months to disappear. It is for these reasons, among others, that women must pay special attention to their own individual and unique needs,” she said. In 2006, AMBI® broadened its approach and product line to develop products that meet the unique skincare needs of women of African, Latin, and South Asian descent. After completing a tremendous amount of consumer and product research, AMBI® introduced a new comprehensive facial

“With the evolving face of America and its many hues, the AMBI® Brand is keeping pace by offering products that better meet the specific needs of women with richer skin tones.” Sherry Thompson AMBI® Product Director Johnson & Johnson Consumer Products Co.

care line called AMBI® EVEN & CLEAR™ that helps clear breakouts and visibly reduce the dark marks left behind. The line includes a foaming cleanser, exfoliating wash, moisturizer with sun protection, and an acne clearing treatment. AMBI® also improved their well-known fade cream formulations to help fade dark marks and skin discolorations in as little as two weeks. AMBI® has also changed its packaging to better appeal to multicultural consumers — it’s now fresh and more contemporary. The AMBI® Brand is committed to delivering scientifically proven solutions for a variety of skincare needs and celebrating the diversity of women. 1

CDC Reach 2010 Surveillance for Health Status in Minority Communities — U.S. 2001–2002. Atlanta: Division of Adult and Community Health National Center for Chronic Disease Prevention and Health Promotion, CDC; 2004: 1-36. Available at mmwr/preview/mmwrhtml/ss5306al.htm.

Celebrate Your Beauty Every Day

INSIDE: ■ New AMBI® products and packaging


For additional information and special promotions, visit

■ Tips on how to get smooth, even-toned skin ■ Highlights of the AMBI® Celebrate the Beauty of You Tour

Get beautifully clear and even-toned skin with AMBI® & NEW VED O R IMP




The new AMBI® EVEN & CLEAR™ facial care line helps clear breakouts and visibly reduces the dark marks left behind to leave skin more clear and even toned. The line features an exclusive complex called EVENBLEND,™ which combines soy extract and antioxidant Vitamins C & E to help even skin tone while refining and softening skin. The cleanser and treatment products are formulated with dermatologist-recommended salicylic acid, which helps to keep acne-prone skin clear. EVEN & CLEAR™ Foaming Cleanser: This self-foaming cleanser helps clear and prevent breakouts and visibly reduces the appearance of dark marks left behind. EVEN & CLEAR™ Exfoliating Wash: This gentle exfoliating cleanser with microbeads helps clear and prevent breakouts, while leaving skin more even and smooth. EVEN & CLEAR™ Daily Moisturizer with SPF 30: This advanced moisturizer goes beyond nourishing skin to help even out skin tone while providing advanced protection from the sun. EVEN & CLEAR™ Acne Clearing Treatment: This breakthrough acne treatment clears and helps prevent pimples. It has been clinically proven to visibly reduce dark marks caused by acne in as little as one week, and results improve with continued use.

Want smooth, even-toned skin? Get the facts from AMBI ® 1) It all starts with cleansing. Great skin begins with daily cleansing. A morning and evening routine is essential, and keeping skin clean reduces the incidence of pimples, blemishes, and blackheads. Use a gentle cleanser like AMBI® EVEN & CLEAR™ Foaming Cleanser to effectively cleanse your face and neck area. Also, on a weekly basis, use an exfoliating cleanser like AMBI® EVEN & CLEAR™ Exfoliating Wash to

help slough off dead skin cells and cleanse impurities from the skin.

2) Acne can affect women at any age.

The new and improved AMBI® Fade Creams were developed to effectively and safely fade unwanted dark marks and skin discolorations without changing your natural skin tone. When used as directed, you will begin to see results in as little as two weeks, and results improve with continued use. These targeted treatments contain unique, triple action formulas, which combine the following: ■ Hydroquinone, a dermatologistrecommended ingredient to safely fade dark spots



AMBI® Skincare also includes specialty bars that go beyond traditional cleansing to provide skincare solutions for face and body. They gently cleanse to remove surface impurities and leave skin looking healthy and beautiful.

blemishes, spots, or skin discolorations. Various factors can lead to hyperpigmentation, such as acne, tweezing hairs, skin disease, or hormonal changes. New and improved AMBI® Fade Creams can be used to treat hyperpigmentation. They should be used only on the spots or areas where you experience skin discolorations.

4) Everyone needs sunscreen.

3) Dark marks and skin discolorations can be minimized.

Everyone needs sunscreen because one of the main effects of the sun on the skin is to increase melanin production — thus, making skin darker. While people with richer skin tones have natural skin protection properties, it is not enough to provide the complete protection needed from the sun’s damaging rays. Furthermore, if you are prone to developing dark marks, sun exposure can make them worse. Therefore, you should use a daily moisturizer that contains a sunscreen, like AMBI® EVEN & CLEAR™ Daily Moisturizer with SPF 30. And remember, the sun’s rays constantly reach the earth’s surface, so sunscreen should be worn throughout the year, rain or shine.

Women with richer skin tones tend to experience hyperpigmentation, also commonly known as dark marks,

For additional information and special promotions, visit

While teenagers certainly have to be concerned about acne, adults are just as likely to be affected due to a variety of factors ranging from genetics, lifestyle and diet, poor skin regimens, and adult hormonal changes. Acne is also one of the biggest challenges faced by women with richer skin tones, and the dark marks left behind can be an even bigger concern. Gently cleansing and moisturizing with AMBI® EVEN & CLEAR™ products will help clear breakouts and visibly reduce the dark marks left behind.

■ Vitamin E to help soften and smooth skin ■ Alpha Hydroxy Acid to help enhance results. It is important to use sunscreen after treatment to prevent darkening from reoccuring. AMBI® Fade Creams are available for normal, oily, and dry skin types.

Tips for healthy, beautiful skin from Dr. Woolery-Lloyd Dr. Heather Woolery-Lloyd is Director of Ethnic Skin Care at the Miller School of Medicine at the University of Miami and a member of the AMBI® dermatologist advisory board. Here are some of her tips for maintaining healthy, beautiful skin:

➤ Avoid squeezing pimples. This can lead to the development of dark marks.

➤ Use a cleanser designed to treat acne — one with salicylic acid or benzoyl peroxide.

➤ Use products to treat dark marks. Look for hydroquinone in the ingredients.

➤ Use a moisturizer that contains sunscreen. It should have an SPF (Sun Protection Factor) of at least 30.

Professional guidance is key The AMBI® Brand has been strongly endorsed by many well-known dermatologists. AMBI® is promoted and sampled in dermatologist offices in key metropolitan areas across the country. It was featured at the 2006 American Academy of Dermatology (AAD) convention in San Francisco, Calif., and also at the 2007 convention in Washington, D.C. AMBI® is developing a strong partnership with a core group of leading dermatologists focused on skin of color through their AMBI® Advisory Board. Also, AMBI® is committed to advancing the science of skin of color through medical educational grants.

AMBI® Celebrate the Beauty of You Tour

Visitors to the AMBI® Beauty Bar sampled the new product line. Celebrating the new developments in the AMBI® Brand include the AMBI® marketing and marketing research team: Denna Singleton, assistant product director; Charysse Nunez, marketing research manager; Margo Weitekamp, vice president of skincare marketing new ventures & marketing research; Sherry Thompson, product director.

in the media

From New York to Atlanta, women of color were excited to hear the news about AMBI® and how to better achieve healthy, beautiful skin through the AMBI® Celebrate the Beauty of You Tour. This tour brought the best in beauty and skincare to Atlanta, New York City and Washington, D.C. AMBI® Skincare was part of the MegaFestTM Christian festival in Atlanta, Harlem Week in New York City, and the Black Family Reunion Celebration in Washington, D.C. In addition to unveiling the new AMBI® products, the AMBI® tour consisted of skincare education sessions, one-on-one skincare consultations, product sampling, and a unique sweepstakes contest. Those attending the tour were among the first to experience the new AMBI,® and they loved it! In addition, AMBI® brought the best in beauty and skincare to Atlanta again through the Bronner Brothers International Hair Show. A weekend of special events and workshops for beauty professionals and consumers featured skincare workshops by Dr. Heather WooleryLloyd, director of the Ethnic Skin Care Center at the University of Miami and a member of the AMBI® dermatology advisory board.

Denna Singleton

Beauty editors in major magazines like Ebony, In Style, Latina and Vibe Vixen have been covering the advances made by AMBI® in skincare for women of color. Newspapers like The New York Times, The New York Amsterdam News and Houston Style Magazine also examined the advances in knowledge about skin of color being made by brands like AMBI.® TV and print advertising in magazines like Sophisticate’s Black Hair Styles and Care Guide added to the excitement surrounding the launch.

Margo Weitekamp Charysse Nunez

Sherry Thompson

Join the SMSi Community of Networks serve 2.4 million multicultural customers; the Barber Network reaches 8,000 select barber shops that serve 2 million. If you are a youth-group coordinator, you may want to check out the Youth Network (2,500) venues. The Senior Network (4,000 venues) includes organizations, outlets

and individuals who are advocates for seniors. The Entertainment Network (2,000 venues) includes nightspots, bowling alleys and neighborhood events. Health professionals will find valuable contacts through the Health Care Network (5,000 health care champions). URBAN CALL ONLINE EDITIONS To join the networks or receive an online edition of Urban Call publications visit www.segmented

We need your help

1. Prior to today, had you ever heard of AMBI®? ❏ Yes (Continue to question No. 2) ❏ No (Skip to question No. 5)

❏ EVEN & CLEAR™ Daily Moisturizer w/SPF 30 ❏ EVEN & CLEAR™ Acne Clearing Treatment

In order to better serve you, the Health & Beauty — Every Day! edition would appreciate your help. Please take a moment to fill out this brief survey. Your feedback is important to us. Complete and return survey by mail or fax:

2. Where did you hear about AMBI®? ❏ Television ❏ Magazine ❏ Online ❏ In-store promotion ❏ Friend/family member ❏ This special publication (Urban Call Health & Beauty Every Day! edition) ❏ Other _________________________ 3. Do you currently use any AMBI® products? ❏ Yes (Continue to question No. 4) ❏ No (Skip to question No. 5)

5. How likely would you be to purchase any AMBI® product in the next 3 months? ❏ Definitely would buy (Continue to question No. 6) ❏ Probably would buy (Continue to question No. 6) ❏ Might or might not buy (Continue to question No. 6) ❏ Probably would not buy (Skip to question No. 7) ❏ Definitely would not buy (Skip to question No. 7)

4. Which AMBI® product or products do you currently use? (Check all that apply) ❏ Fade Cream ❏ Soap ❏ EVEN & CLEAR™ Foaming Cleanser ❏ EVEN & CLEAR™ Exfoliating Wash

6. Which AMBI® product or products would you be most likely to buy in the next 3 months? ❏ Fade Cream ❏ Soap ❏ EVEN & CLEAR™ Foaming Cleanser ❏ EVEN & CLEAR™ Exfoliating Wash

Mail to: Health & Beauty—Every Day! AMBI® Survey Segmented Marketing Services Inc. (SMSi) 4265 Brownsboro Road, Suite 225 Winston-Salem, N.C. 27106-3425 Or Fax to: (336) 759-7212 To fill the survey out on the Internet, visit

SMSi respects your privacy; this information will not be sold or traded.

Lafayette Jones, Sandra Miller Jones Co-publishers Joseph Rodney Lawrence Executive Vice President 4265 Brownsboro Road, Suite 225 ❍ Winston-Salem, NC 27106-3425 FAX: (336) 759-7212 ❍ PHONE: (336) 759-7477 Urban Call Health & Beauty — Every Day!TM is published by Segmented Marketing Services Inc. (SMSi)© as part of a strategic alliance with Media General Inc. Urban CallTM and SMSiTM are registered trademarks of Segmented Marketing Services Inc.

❏ EVEN & CLEAR™ Daily Moisturizer w/SPF 30 ❏ EVEN & CLEAR™ Acne Clearing Treatment 7. Are you a beauty professional? ❏ Yes (Continue to question No. 8) ❏ No (Stop here) 8. Which of the following best describes your occupation? ❏ Cosmetologist ❏ Hair Stylist ❏ Makeup Artist ❏ Esthetician ❏ Nail Technician ❏ Other (please specify) _______________

❏ Definitely would recommend ❏ Probably would recommend ❏ Might or might not recommend ❏ Probably would not recommend ❏ Definitely would not recommend NAME (Please print clearly) _____________________________________ BUSINESS ADDRESS (Please use street address, no P.O. Box) _____________________________________ CITY ________________________________

9. How often, if ever, do your clients or customers ask you for skincare advice? ❏ All of the time ❏ Most of the time ❏ Some of the time ❏ Rarely ❏ Never

STATE ______________ ZIP _____________ PHONE (include area code) _____________________________________

10. How likely would you be to recommend any AMBI® product to your clients or customers in the future?

E-MAIL ______________________________


Sandra Miller Jones SMSi Founding Chair

Your beauty salon, barbershop or church can become part of the SMSi national community of networks. The Church Network reaches 10,300 churches that include 3.1 million black and Hispanic families. The Beauty Network reaches 36,000 beauty salon owners in 9,600 salons who

Page 11

URBAN CALL – Beauty Salon and Barbershop Edition

Celebrity Quiz

If you want to find out more about careers in beauty, scholarships and grants, or where the closest schools are, consider looking at some key sites on the Web. Joseph Rodney Below is a partial listing. Lawrence Find out about Careers in SMSi Beauty on page 16. Executive Vice President

Queen Latifah


Damon Wayons American Association of Cosmetology Schools (AACS) Beauty Schools Directory

Kelly Rowland


Beauty associations and organizations on the Web


Hanes clothing Dark ‘n Lovely hair coloring Cover Girl makeup

National Beauty Culturists’ League National Coalition of Estheticians, Manufacturers/Distributors & Associations SMSi Barber Network SMSi Beauty Network The International Association of Trichologists

Cosmetology Advancement Foundation

The National Cosmetology Association (NCA)

National Accrediting Commission of Cosmetology Arts & Science (NACCAS)

The National-Interstate Council of State Boards of Cosmetology, Inc. (NIC)

National Association of Barber Boards of America

The Professional Beauty Association (PBA)

P. Diddy

Proactive skin care Pro 10 hair extensions Tommy Hilfiger toiletries

Guide to clean equipment

Tips for an ideal nail salon experience 1) Arrive 15 minutes early so that your appointment can be done at the scheduled time without feeling rushed. 2) Don’t shave your legs at least 24 hours before a pedicure. You might nick your skin in the process, opening it up for possible infection. 3) Communicate with your service provider. Tell her if you want square nails or round nails, or if you are not feeling like a hand massage. If you have arthritis in your hands and your joints are sore, let her know. 4) Turn your cell phone off. Don’t take a chance on ruining your manicure. 5) Your nail technician needs to know about health issues you may have including: ■ Blood-thinning medications ■ Diabetes ■ Peripheral vascular disease ■ Fungus or a communicable disease (athlete’s foot, eczema, etc.) Source: International Nail Technicians Association

Nail photos courtesy of


First comes fame. Then come the product endorsements. How well do you know which celebrity has taken on the role of product endorser for a particular brand? Match the celebrity with the product and check out the answers to see if you are a keeper of advertising history. (See answers on page 18.)

Salon owners will find the guide Pedicure Equipment Cleaning and Disinfecting Procedures a useful way to keep their salon healthy and profitable. The guide discusses how to sanitize whirlpool foot spas, air-jet basins, pipe-less foot spas, and non-whirlpool foot basins or tubs. The guide is a joint educational project of the International Nail Technicians Association® (INTA) and the Nail Manufacturers Council (NMC) of Scottsdale, Ariz., and the Professional Beauty Association (PBA). The guide can be downloaded at www.chicago or at For printed copy orders, call INTA at (312) 321-6809.

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URBAN CALL – Beauty Salon and Barbershop Edition


EDGE Children from multicultural backgrounds exhibit a variety of hair textures, from fine and curly to coarse and wavy, from tightly coiled to smooth, from thin to very thick hair strands. To help manage their children’s hair, some parents opt for the natural look — braids, cornrows, locks, short crops, Renée Reynolds Afros, twists, Zulu knots. Others like to use relaxers for ease of combing and styling. No matter which path is chosen, there is always a need for good maintenance. Natural looks require proper shampooing and conditioning just as those achieved through chemical processing. The good news is that there are products designed especially for children, like Sally Beauty’s Silk elements Silken Child line, which contain silk amino acids to add strength. The products also contain botanicals such as shea butter and aloe vera for moisture. Introduce your daughter to a good maintenance routine of shampooing, moisturizing and conditioning. She may also need a detangler to provide lightweight conditioning as well as protection from heat damage. If limp curls are a problem, try a moisturizing crème. Finally, consider a glossing product to add that finishing touch. It’s a great product to smooth frizz and flyaways while adding an intense shine. If you are not sure about what is the best maintenance routine, ask your favorite stylist the next time your daughter visits the salon. Stylists deal with many types of hair and will have the best information. Whatever style — natural or relaxed — your stylist can tell you how often to shampoo and condition and can provide other tips for proper maintenance and easy styling.

Cosmetologists find community in NBCL to advance their businesses and careers. One of the best ways to increase your trade knowledge and network of professional friends is to join our organization. Founded in 1919, NBCL is an association of 8,000 cosmetologists, estheticians, barbers and nail technicians with members in 42 states. It is the oldest and most prestigious trade organization for cosmetologists and allied industries in the world. NBCL’s National Institute of Cosmetology is the only accredited institution in the nation that offers members higher degree programs (B.A., M.A., Ph.D.) in cosmetology. Members also earn degree credits by attending education workshops at state, regional and national conventions held every year. NBCL members also get a 5 percent discount at Sally Beauty Supply.


As salon professionals, it’s part of our responsibility to help our customers achieve beauty and their desired style. But, as the old saying goes, beauty is more than skin deep. The hair, scalp, skin and nails can tell us a lot about a person’s health. Though we are not medical professionals, the National Beauty Culturists’ League (NBCL) has made it a practice to promote healthy living and healthy lifestyles, not only for our customers but for our members as well. Our beauty professionals are a Dr. Catalon has been profiled in Dr. Katie B. Catalon large and important business seg- the Salon Talk section of Sophisticate’s Black Hair Styles ment. There are about 120,000 to 150,000 black and Care Guide. beauty professionals in the country who serve a NBCL Conventions growing customer base of 37.5 million clients, according to statistics compiled by the U.S. Census Bureau and Segmented Find out more about NBCL state conventions (202-332-2695) Marketing Services Inc. (SMSi). What this means for our cosme- and plan to participate in the national convention and trade show July 20–28, 2007, Hyatt Fair Lakes, Fairfax, Va. ( tology business is more customers — more men and women In 2008, the convention will be held in Winston-Salem, N.C. July seeking professional services to meet their unique needs in 19–28. Dr. Katie B. Catalon is national NBCL president, kbcatalon1 hair and beauty care. Beauty and barber professionals are always looking for ways

My Nappy Roots film debuts By Rose Walsh URBAN CALL WRITER

It started out as a 22 minute short film. Now it’s become a feature length documentary. My Nappy ROOTS: A Journey Through Black Hair-itage places black hair under a magnifying glass and examines more closely the social and cultural roots of AfricanAmericans. Now at 78 minutes, it features celebrities like Ella Joyce, Kim Fields, Malcolm-Jamal Warner and Ananda Lewis. It also showcases icons of the multicultural beauty world — stylist Barry Fletcher, hair show entrepreneurs Bernard Bronner of the Bronner Brothers hair show in Atlanta and David Humphries of Detroit’s Hair Wars. Photographer and industry veteran Neal Harris is shown. Candace Matthews, president of SoftSheen

Carson, is noted, as well as Ed Gardner, founder of Soft Sheen. Other industry pioneers George Johnson (Johnson Products) and Art Dyson (founder of hair chain Soul Scissors) speak, as well as A’lelia Bundles, great-great-granddaughter of Madame C.J. Walker, the early 20th century marketing and manufacturing pioneer credited with launching the ethnic hair and beauty care industry. Dr. Katie B. Catalon, president of the National Beauty Culturists’ League, (NBCL) an association for 8,000 cosmetologists serving the multicultural beauty industry, is interviewed. Lafayette Jones, an industry expert in the marketing of ethnic hair and beauty care products, is featured. Jones, publisher of Urban Call publications, is an associate producer.

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URBAN CALL – Beauty Salon and Barbershop Edition

Luncheon guests learn about Medicare options Opinion leaders in New York, Chicago, Baltimore and Philadelphia learned about the ABCs of Medicare and the Medicare Part D prescription drug program in the Healthy Living — Every Day! (HLED) community based program dedicated to promoting better health, sponsored by Aetna Medicare. The HLED program, part of a three-year national campaign created by Segmented Marketing Services Inc. (SMSi) to address health disparities, serves multicultural populations. The three-part program includes leadership luncheons, community ambassadors and distribution of custom Urban Call publications. In Chicago, participants were emcee Herb Kent of V103FM radio (left); Joyce LeFleur, SMSi lead ambassador; and Nitin Bhargava, Aetna Medicare regional vice president; right, the Rev. Johnnie Miller, Mount Vernon Missionary Baptist Church.

In Philadelphia, John White Jr., president and CEO of the West Philadelphia Mental Health Consortium (left), SMSi lead ambassador Julianne James and state Sen. Vincent Hughes attended the luncheon.

In Harlem, the SMSi Opinion Leaders Network luncheon kicked off with Lafayette Jones, SMSi president; Gary Thomas, Aetna Medicare general manager; Dawn Williams, Aetna; David Magrini, Aetna marketing community unit head; Sandra Miller Jones, SMSi founding chair.

In Brooklyn, Dr. Loretta Easley (right), vice president of the Empire State chapter of NBCL and of the Alpha Cosmetologist Unit, attended the SMSi Opinion Leader Network luncheon along with cosmetologist Cathy Gonzales, left; Lucas Lee, DECCA Plus and Hair Restoration distributor; an Alpha Cosmetologist Unit guest; Keisha Jackson, cosmetics specialist; Mary Reed and Delcie Carter, also cosmetologists.

In Baltimore, Aetna Medicare’s Eric Cormier (left), general manager, and Darryl S. Clark, retiree markets, talked about Medicare options.

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URBAN CALL – Beauty Salon and Barbershop Edition

Color Me Beautiful describes careers in beauty URBAN CALL STAFF REPORT

Beauty careers attract people of all ages, notes Norma Lee, New York based executive director of the Cosmetology Advancement Foundation (CAF). “I get letters from people in their 20s, 30s and 40s — from all over the world who are thinking about starting a career in beauty or wondering how to advance. This is a global profession that really crosses all age and cultural lines,” she notes in Lafayette Jones’ Color Me Beautiful column in Sally Beauty Supply’s in-store magazine, Sally. There are about 2,100 Sally Beauty Supply stores throughout the U.S. Any educational investment in cosmetology

creates handsome returns, says CAF literature. “Cosmetology schools cost between $2,000 and $7,000 — much less than many specialized educations — and financial assistance and scholarships are available,” says association literature. CAF notes that cosmetologists can complete their education in nine to 14 months. The National Beauty Culturists’ League (NBCL) offers ongoing education for stylists, barbers, nail technicians and estheticians, who can earn NBCL degrees — including a master’s and a Ph.D. The association is home to 8,000 beauty professionals who work in

Women are taking up the health challenge Everywhere you go, the signs are there. Women are taking up the health challenge. Walking up steps instead of taking the elevator. Carrying a bottle of water to work and drinking Sandra Miller eight glasses a day. Dropping Jones five, 10, 15 pounds. Feeling SMSi Founding better about themselves and Chair finding new energy for living. For black and Hispanic women who often experience more heart disease, cancer and diabetes than other groups of women, these new habits can literally be life-saving and extremely empowering.

I especially like the philosophy of one vitamin company as it defines strength for women: “To be strong is to find the happiness in healthfulness. I don’t work out and eat well because I have to, but because I want to. It feels good to know that I’m doing the best I can for my body, that I’m taking ownership of my well-being for the long haul. By thinking of health as opportunity, not oppression, I am able to embrace it with my entire being. Being healthy isn’t what it used to be. It’s a whole lot more fun.” Source: VIACTIV Multi-Vitamin

This is the type of message that can inspire us all to live healthier, happier and more active lives.

Dark and Lovely Fade-Resistant Rich Conditioning Color SoftSheen-Carson is offering seven new shades of its Dark and Lovely Fade-Resistant Rich Conditioning Color. They include Warm Mocha, Brown Cinnamon, Rich Wine, Burgundy Blush, Vivacious Red, Soft Amber and Luminous Blonde. The brand, launched in 1972, is celebrating its 35th birthday this year, and has continued to develop an increasingly diverse array of shades and tones of permanent hair color specifically made for women of color. Visit www.

multicultural salons in 42 states and six countries ( Some stylists play a key role in the life of celebrities. Andre Walker talks about how he came to work for talk show host Oprah Winfrey in his book Andre Talks Hair! (Simon and Schuster). “I saw how her hair looked on television, and I knew that I could make her look better. Much better. And that’s exactly what I told her. Fortunately she believed me.” For LaToya Pearson, owner of Select Hair and Nails in Detroit, the beauty world has been a ticket to adventure. As a spokeswoman for the Bronner Brothers professional line, she travels to exotic locations like Antigua and Curacao. She also serves as a commentator for the fantasy hair tour, Hair Wars. It’s been more than 25 years since Pearson got her cosmetology license but she says it’s been well worth the 1,500 hours she put in to get a professional certificate.

Grants and Scholarships Ace Grants are offered by the American Association of Cosmetology Schools (AACS) at Sponsors include the Cosmetology Advancement Foundation (CAF). The National Cosmetology Association (NCA) awards scholarships to high school graduates who want to enter the cosmetology profession. Others are offered to NCA members who want to continue their education. Children or grandchildren of NCA members are also awarded college scholarships ( The National Beauty Culturists’ League (NBCL) offers scholarships sponsored by Sally Beauty Co. ( (see page 2 for rules).

Merck offers book on living with diabetes For those who are faced with the challenges of managing diabetes, Diabetes New Day, a digest published by Merck & Co. ( offers some practical information and inspiration. The magazine includes stories from people who have overcome obstacles in living with diabetes. It also focuses on reducing the risk of complications and gives recipes and tips for keeping weight under control. Merck & Co. is a global, research-driven pharmaceutical company and the publisher of Merck Manuals. To find out more about the magazine, call (888) 776-8364.

MIZANI Masters Styling Line The MIZANI Masters Styling Line aids the stylist in creating new textures, hair shapes and flexible hold and shine. The foam wrap for the wet set provides application control and a never-sticky sheen. The cutting solution holds and aligns hair for a more precise cut and minimizes re-wetting. The setting lotion is a deep conditioner for wet sets. Visit

Profectiv® 2 in 1 Neutra Color Stylists will love the results their clients see with Profectiv® 2 in 1 NeutraColor. The color mousse simultaneously neutralizes hair and adds rich color highlights immediately after relaxing. Five brilliant shades are available: Silky Black, Mahogany Brown, Auburn Spice, Cherry Fusion and Burgundy Plum. Available to professionals, the product delivers luminous color highlights while providing a deep inner hair pH balance. Visit

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URBAN CALL – Beauty Salon and Barbershop Edition

A 25 year celebration for AHBAI

Trumpet Awards The Trumpet Awards honors African-Americans and others who have enhanced the quality of life for all. Recent awardees include Gospel singers CeCe Winans and Donnie McClurkin; 1968 Olympic track champions Tommie Smith and John Carlos; singers Dionne Warwick and Toni Braxton; actors Clint Eastwood and Hill Harper; basketball star Michael Jordan; sculptor Ed Dwight; Minnesota Supreme Court Justice Alan C. Page; Apollo Theater owner Percy E. Sutton; Nancy Brinker, Actress Jasmine Guy presents founder of the Susan G. Komen Breast Cancer a Trumpet Award to Gospel singer Donnie McClurkin. Foundation; engineer Orok Duke; Mirage hotel board chairman and CEO J. Terrence Lanni; and prime minister of the Federation of St. KittsNevis Islands in the Caribbean, Dr. Denzil L. Douglas, M.D. The presentation is aired on TV One. Cathy Hughes is the well-known host of the channel’s TV One on One. Alfred Liggins is chairman, and Johnathan Rodgers is CEO and Photos by Kim Harp president of the network known Xernona Clayton (second from the left), creator as “Entertainment Television for and executive producer of the Trumpet Awards, is vice chairman of the Trumpet Awards Foundation, African-Americans.” Inc. To her left is Harold Lewis, board chairman; to her right, Diane Pollard, secretary of the board and Thomas Dortch, board treasurer.

McBride Book Party Cornell McBride Sr., a charter member of the American Health and Beauty Aids Institute (AHBAI) and founder of two companies (M & M Products and McBride Research Laboratories), tells his business story in A Cut Above. Decatur, Ga., is the site of a book release party. He was interviewed on Tom Joyner’s nationally syndicated radio segment, It’s Your Business.

The American Health and Beauty Aids Institute association celebrated 25 years at a Las Vegas meeting. Honored leaders included Joe Dudley, Sr. (left), president, Dudley Products; Bernard Bronner, president, Bronner Brothers; Lucky White, cofounder Kizure Professional Products; Frank Davie, president, Global Beauty Products; Michael Joshua, president, J.M. Products; Jory Luster, president, Luster Products; Gary Gardner, president, Namaste Laboratories; Clyde Hammond, president, Summit Laboratories; Al Washington, co-founder, Elentee-Vitale Products. Seated in front is Comer Cottrell, founder of Pro-Line Corporation. At the top, Geri Duncan Jones (left), AHBAI executive director, and Lafayette Jones, the founding executive director.

Role Models features 100 outstanding women The Role Models-Beyond Beauty in Sophisticates’ Black Hair Styles & Care Guide is nearing its 100th column. Written by Lafayette Jones, publisher of Urban Call publications, the column features outstanding black women who have been successful in both their careers and in the community. Among those featured in portraits by Leo Rucker have been the late Rosa Parks, civil rights activist, singer Patti LaBelle, historian Julianna Richardson ( and business executives Sandra Miller Jones, founding chair of Segmented Marketing Services Inc. (SMSi); Eunice Dudley, chief financial officer of Dudley Products and Candace Matthews, president of SoftSheen Carson.

Patti LaBelle

The Brands (Answers to Celebrity Quiz from page 11) Young men between the ages of 5 and 17 were treated to free haircuts thanks to a promotion by Luster Products’ S-Curl and Chicago radio station WGCI-FM. Barbers from the Silk & Classy Barber College at Sibley Boulevard and Cottage Grove Avenue provided the cutting power while radio station personality Sundance and her staff entertained the crowds who lined up for services. In addition to free haircuts, each young man received a Luster Products gift package. Visit

Photos courtesy of Toya Werner Martin/ Flowers Communications Group

James Campbell, director, professional products at Luster Products, visits with Chicago Radio’s WGCIFM’s Sundance.

It’s a close shave for these young men who waited in line for a free haircut at the promotion sponsored by Luster Products’ S-Curl.

Hanes clothing — It’s comedian Damon Wayans. If you also penciled in basketball star Michael Jordan, congratulations. You are a pop culture expert! Dark ‘n Lovely hair coloring — Kelly Rowland, the singer who rose to fame with Destiny’s Child, lent her locks to the SoftSheen Carson campaign. Cover Girl makeup — Queen Latifah has graced the cover of Sally magazine and numerous ads as a spokeswoman for the makeup line. Proactive skin care — Singer and fashion designer P. Diddy has spoken out for the acne clearing treatments of this skincare line. Pro 10 hair extensions — Brandy is the celebrity singing up a storm and showing off her protein enriched locks for Sensationnel’s Pro 10. Tommy Hilfiger toiletries — If you have a bottle of True Star by Tommy Hilfiger Toiletries, you are wearing Beyonce’s perfume.

Urban Call - Sponsored by Sally Beauty  

Urban Call - Sponsored by Sally Beauty. Urban Call publication featuring editorial abut the Mind, body and spirit.

Urban Call - Sponsored by Sally Beauty  

Urban Call - Sponsored by Sally Beauty. Urban Call publication featuring editorial abut the Mind, body and spirit.