Mill Valley Film Festival is a key stop on the road to film launches.”
– VARIETY
For 47 years, the Mill Valley Film Festival has attracted the most celebrated and talented in the film industry, with a program ranging from Hollywood premieres to the best in international and independent films. Set against the backdrop of scenic Northern California, the world renowned festival has become a destination event and major milestone on the Academy Award® season runway. 37 Academy Award® nominations were received by MVFF47 films, filmmakers, actors and crew!
MVFF AUDIENCE
GEOGRAPHY
• Marin, San Francisco and Los Angeles are the top 3 festival attendee counties in California
NUMBERS
• 50,000+ Festival Attendees
GENDER
• 70% Female AGE
• 78% of Festival Guests are between ages 35-55
PURCHASE INFLUENCE
• Per a recent survey of MVFF guests, 91% said they were more likely to do business with a Festival sponsor
INFLUENTIAL & EDUCATED
• Audiences are highly educated travelers and connoisseurs
• 97% of Marin residents have college degrees or higher
• 96% travel for pleasure
• 98% regularly dine in fine restaurants, hotels or clubs
MARIN COUNTY AFFLUENCE
• Highest per capita income in California
• Among the Top 5 Richest Counties in the US (Time Magazine)
• Average Home Value $1,558,000
THE SPONSOR EXPERIENCE
ENSURES ACCESS TO THE BEST FILMS, FILMMAKERS & EVENTS
SOCIAL PURPOSE
CELEBRATING FILM AS A CATALYST FOR INSPIRATION, MINDFUL ACTION & REAL WORLD CONNECTION SPONSORS SUPPORT SPECIAL PROGRAMMING
• Aligned with CAFILM’s MIND THE GAP Initiative , 51% MVFF47 films were directed by women
• CAFILM EDUCATION offers free film screenings with filmmaker/film subject conversations live in the theaters to Bay Area students and online to students nationwide.
• The ¡VIVA EL CINE! Initiative celebrates Ibero-American cinema, encompassing films in Spanish and Portuguese languages and Latinx and Latin American cinema from around the world, creating a space where history, culture and identity come alive.
• ACTIVE CINEMA is a forum for films united in their commitment to explore the world and its issues, engage audiences and transform ideas into action for positive change.
CUSTOMIZED ACTIVATIONS
SPONSOR BRAND STATEMENTS WITHIN THE FESTIVAL FOOTPRINT
“We were blown away by the exposure and integration.”
– SALES & MARKETING MANAGER, WELLS FARGO
“For companies, the Mill Valley Film Festival is the place to be! The turnout they get, and the incredible audiences – we want to be a part of that!”
– DIRECTOR OF PUBLICITY, PACIFIC GAS & ELECTRIC
“The Mill Valley Film Festival is renowned for having a very engaged, intelligent audience. It’s an iconic event to support.”
– FOUNDING PARTNER, JACKSON SQUARE PARTNERS
SPONSORSHIP RECOGNITION SIGNAGE ON-SITE AND ON SCREEN
MVFF SPONSORS
ARE LEADERS IN THEIR INDUSTRIES – ALIGN YOUR BRAND WITH THE BEST OF THE BEST
JOIN THE CELEBRATION STRATEGIC PARTERSHIPS
MVFF offers a vast variety of opportunities to address specific target groups including affluent guests and members, B2B clientele, press, fans and more.
The MVFF Sponsorship department provides support to create customized turn-key activations within the Festival footprint and integration into Festival marketing and advertising campaigns. We look forward to assisting you in the development of a tailer-made concept for a specialized and distinguishable representation of your brand at MVFF48.
To learn more about Corporate Partnerships, please contact: Beau Blanchard • Associate Director of Institutional Giving bblanchard@cafilm.org | Office: 415.526.5836 | Mobile: 310.367.7331
