Application Of The Research Measures
Introduction Research strategy is the particular strategy to be used by the researcher regarding the proper planning and the execution of the researchers in an effective manner. The most systematic progressof the researchprocess can be maintained with the help of the research strategy (Clark & Ivankova, 2015). The different research strategies have been used in these ten articles in a broader manner such as: Case study, experiment, surveys, interview conduction, the content analysis, the online survey. Interview: In one article the interview among the managers have been conducted to get their view about
eh
research
point.
Cases study analysis: In two articles, the case study analysis has been used to highlight the situational
analysis
in
an
effective
manner.
Online survey: In three articles, the online survey has been done to target the mass population. Questionnaire: The questionnaire has been used in two cases to target the employees of specific firms Content
analysis:
for
one
article,
the
content
analysis
has
been
used
to
collect
the
secondary qualitative data.
Sampling There are basic two types of the sampling method from the theoretical point of view. They are simple random sampling, and the stratified random sampling (Bradley, et al., 2004).Out of these two methods, the simple random sampling has been used for the current purpose in the used ten articles. At the same time, both the probability and the non-probability sampling method have been given preference in these ten articles for the effective data collection. The simple random sampling use to offer
the
biasfree
data
for
the
perfect
evaluation
of
data.
Ten sample articles in the form of the case study have been collected from the top academic journals