INSIDE SCOOP
COMMENTARY
LOCAL
UNLEASHING GOOD IDEAS PAGE 3 RISING FROM THE ASHES — AGAIN PAGE 4 FIRE SCAM GETS SHUT DOWN PAGE 15
WEDNESDAY, OCTOBER 31, 2007
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Volume 6 Issue 300
Santa Monica Daily Press CARVING OUT A NICHE SEE PAGE 13
Since 2001: A news odyssey
THE EPIC MEETING ISSUE
Market with fresh produce(rs) The cinematic world descends on city to broker significant deals BY KEVIN HERRERA Daily Press Staff Writer Fabian Lewkowicz fabianl@smdp.com
OCEAN AVENUE For the next week, downtown
SHOWTIME: Thousands of
Santa Monica will become the world’s largest boardroom, as thousands of filmmakers, agents and distributors from roughly 70 countries gather in local hotels and movie theaters to compete in an intense bidding war for the latest crop of
filmmakers, agents and distributors will gather in local hotels and movie theaters to broker deals this week.
Academy Award hopefuls. While film festivals like Cannes and Sundance provide opportunities for celebrities and Hollywood hotshots to celebrate the art and culture of filmmaking, the American Film Market (AFM), which opens today and runs through Nov. 7, is more like a prolonged power lunch where over 520 independent films are critiqued by producers and distributors looking to make bids in hopes of landing a lucrative deal. It is estimated that $800 million worth of transactions will be made during the market’s run. Since its inception in 1981, AFM has hosted the first screenings of 14 Oscar winners, including “Crash,” “Million Dollar Baby,” and “Lord of the Rings,” said Jonathan Wolf, executive vice presi-
dent of the Independent Film & Television Alliance and managing director of AFM. “This is all about the business of film,” Wolf said. AFM, a non-profit, trade organization representing independent film companies from 22 countries, is not only provides a chance for filmmakers to strike it rich, it is also an opportunity for local businesses to get an influx of cash during the fall season, when things tend to slow down until the holiday shopping season begins. Theaters are packed daily as are many hotels, restaurants and retail stores. The citywide event, which is sold out for the SEE AFM PAGE 15
HISTORY
GHOSTS OF CITY’S PAST Local cemetery holds remains of first families
STORY BY MELODY HANATANI PAGE 12
Melody Hanatani melodyh@smdp.com
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