Santa Monica Daily Press, August 31, 2011

Page 1

WEDNESDAY, AUGUST 31, 2011

Volume 10 Issue 248

Santa Monica Daily Press

DANCING AT TWILIGHT INSIDE

We have you covered

THE PUSHING PLASTIC ISSUE

These Ts have a lot to say Sisters spread good vibes, ecologically BY ASHLEY ARCHIBALD Daily Press Staff Writer

Street has 25,247 car trips north of Pico Boulevard. The amount of trips earned the intersection an “F” on its service report card, and qualifies it as the most congested intersection that doesn’t have a traffic signal. The effect, wrote Zina Josephs, president of Friends of Sunset Park, is a dangerous situation for the over 100 kids that traverse the neighborhood to get to and from school. This year is different. SMC police partnered with the Santa Monica Police Department and planners to put in place a traffic management plan designed by Sgt. Jere Romano of the SMCPD. It covers the city from freeway exits,

DOWNTOWN Some people strive to reduce the number of plastic bottles in landfills by arming themselves with a filter and a Nalgene. Others go clothes shopping. As unlikely as it sounds, both are worthy strategies. A new brand called A Lot To Say got its first brick-and-mortar store recently in the Fred Segal building at Fifth Street and Broadway, and although its T-shirts, pet accessories and even yoga mat covers do come with messages written on them, it’s probably the fabric itself that tells the bigger tale. Each item in the store, which mixes the elegance of the Apple Inc. white and silver look with a 1960s wall paper pattern, is made entirely of plastic, snagged before it ever hit a landfill. “It’s truly ecological, and very, very revolutionary,” said Alison Stanich Power, who started the business with her sister Jennifer Stanich Banmiller in 2008. First, the bottles are chopped up into small pieces, and then cleaned. The plastic is then melted into liquid, and shaped into a long, thin fiber which is then spun into yarn. By using the bottles instead of new petroleum, over 75 percent of the energy is saved without additional harm to the environment, the sisters claim. A new dye method called AirDye uses no water to put the carefully crafted messages on the shirts. It’s green, but it’s also relatively affordable. No item in the A Lot To Say store costs more than $100. Power and Banmiller started A Lot To Say out of a simple desire to create awareness by spreading kind messages, ecological facts and inspirational text. Each shirt or product has one large, bold word, and then a small explanatory paragraph that gives context to the eye-catching centerpiece.

SEE TRAFFIC PAGE 8

SEE PLASTIC PAGE 9

ANYTHING FOR FREE STUFF

Kevin Herrera kevinh@smdp.com Nearly naked shoppers rush into the Desigual boutique on the Third Street Promenade on Tuesday morning. About 150 people showed up in their underwear as part of a promotion. Those in undies were able to select two clothing items and take them home at no cost.

Traffic under control at start of school BY ASHLEY ARCHIBALD Daily Press Staff Writer

SUNSET PARK Parking Enforcement Officer Micah Mitchell came close to losing toes Tuesday morning as he helped a constant flow of cars navigate the narrow intersection at 20th and Pearl streets. “No left turn!” he bellowed at stubborn drivers who seemed determined to follow their rote path down 21st Street and onto Pearl, either toward Santa Monica College, John Adams Middle School or Will Rogers Elementary. Unlike previous years, all three schools began within a day of each other, creating a perfect storm of regular commuters, wor-

ried parents and new college students driving in from out of town. And, despite cars backed up nearly three blocks along Pearl Street, the traffic is flowing better than it has in years, said Chief Albert Vasquez of the Santa Monica College Police Department. “It used to be backed up a mile,” he said, describing the usual start-of-school traffic at SMC. The intersection at Pearl and 21st streets was of particular worry to residents in the neighborhood because of the sheer volume of traffic that goes through the small, neighborhood intersection. According to City Hall figures, Pearl Street sees 4,178 daily car trips, and 20th

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