Issue 37 // October 2019
Freshworks, Redington Gulf partner to bring customer engagement products to MEA region The partnership will enable digital transformation for companies of all sizes in the MEA (including South Africa) market. Redington Gulf FZE has announced signing distribution agreement with San Mateo-based Freshworks. The partnership will enable digital transformation for companies of all sizes in the MEA (including South Africa) market. Freshworks is at the forefront of customer engagement. The company offers a 360-degree suite of products which enable digital transformation for enterprises of all sizes. As a distributor in the region, Redington Gulf will offer user-friendly business solutions provided by Freshworks including cloud-based customer support, IT service management solution, CRM and call center software for enterprises of all sizes. Anand Venkatraman, VP of Glob-
al Partnerships at Freshworks, said, “We are excited to partner with Redington Gulf. They are the largest, and most respected distribution partner in the region and we look forward to exploring the huge mutual opportunity as companies look for a powerfully simple customer engagement software. Redington’s teams, which include experts in implementing cloud software solutions, coupled with their strong reseller network will bolster our existing portfolio and enrich our offerings. This will further cement our commitment to regional customers.” With an extensive network of over 6000 resellers in MEA, Redington Gulf is committed to transforming customer experiences in the Middle East and Africa and bring world
class products by Freshworks in the region. Sayantan Dev, SVP at Redington Value, said “Businesses in the MEA are undergoing rapid growth and transformation, we’re seeing increasing interest from companies to deploy software solutions to improve and automate their support & sales functions. Freshworks’ products are apt to fulfill the needs of the industry. The company’s design philosophy of delivering simple-to-use products and customer centric pricing models makes it a preferred choice for businesses. This partnership will enable us to expand the current offerings in our portfolio with a competitive software solution to win the market.” Redington Gulf will pursue oppor-
Sayantan Dev
SVP, Redington Value
tunities to offer the multi-product customer engagement suite, implement sales growth by cross-selling and introduce potential businesses to Freshworks’ user friendly software. In addition to driving sales, the company will provide dedicated onboarding and customer support to clients of all sizes.
Oracle and VMware partner to support customers’ hybrid cloud strategies New Oracle cloud VMware solution will enable customers to run VMware workloads on Oracle Cloud
Sanjay Poonen
COO,Customer Operations, VMware
Oracle and VMware, announced an expanded partnership to help customers leverage the companies’ enterprise software and cloud solutions to make the move to the cloud. Under this new partnership, cus-
tomers will be able to support their hybrid cloud strategies by running VMware Cloud Foundation on Oracle Cloud Infrastructure. With this new solution, customers
will be able to easily migrate VMware vSphere workloads to Oracle’s Generation 2 Cloud Infrastructure and take advantage of consistent infrastructure and operations. As a part of this partnership, Oracle >> Continued on page 4
Redington Value is a value added distributor for the following brands in parts of Middle East & Africa
For more information, please write to sales.value@redingtonmea.com