SEPTEMBER 12, 2025
PHOENIX CONVENTION CENTER, SOUTH BUILDING
FEATURED SHOW AREAS
Exhibitor Hall
Meet great vendors with unique services to help your business grow.
Workshops
30 minute sessions led by Industry Experts in various fields.
Keynote Theatre
Learn from iconic Business Leaders on The Main Stage.
Speed Networking
Meet 1-on-1 with other Businesses in these quick & efficient mini 2-minute networking sessions. (Silver, Gold, Platinum & VIP Badges)
Industry Meet-Ups
Meet & Network with Business Professionals in your Industry or other Industries of interest.
Networking Happy Hour
Join us to wind down the day in a relaxed, fun networking atmosphere. Perfect for fostering new connections made during SBE. (Gold, Platinum & VIP Badges)
Business Card Exchange
Market yourself & your business to other SBE attendees by displaying your business card.
Photo Opps
Capture memorable moments at our designated Photo Opp Backdrops and share them on social media tagging #smallbusinessexpo
10:30AM - 11:00AM
W Tax Tips for Entrepreneurs Starting and Operating a Business
Priscilla Moore, Internal Revenue Service
Take control of your small business taxes. Whether you are just starting out or looking to improve your tax strategy, this workshop will provide essential tax tips. Join us and learn how to navigate your business taxes with confidence.
W Marketing in 2025: Trends Small Businesses Can’t Ignore
Takicha Roundtree, Verizon
Warrick Roundtree, Verizon
AI, personalization, and shifting consumer behaviors are changing the game. This session highlights the most important trends and how small businesses can adapt for success.
W Lead Gen Mastery: How 2 Podcast Interviews A Week
Can Transform Your Business
Gini Trask, Need A Guest
Joe Moghaizel, Need A Guest
Are you sick and tired of trying to get leads from social media? What if you could create consistent leads and sales, week in and week out with just 2 simple steps? Learn how we generated over $1M in revenue without even having a website.
10:40AM - 11:00AM Franchises
11:00AM - 11:20AM Banking, Insurance, Real Estate, Finance, Investors Industry Meet-Up
M
11:00AM - 11:45AM
S Speed Networking Session
Silver, Gold, Platinum & VIP Only
11:15AM - 11:45AM
W Strategies of the Ultra-Wealthy - A Mindshift
Michael Clanin, O.N.C.E. Business Strategies
Susan Wolrab, O.N.C.E. Business Strategies
Still operating your business in a corporation?
Your money & assets are tracked, taxed, and exposed. Discover how the ultra-wealthy own nothing, control everything, and protect their wealth with business structures and tax-saving strategies.
Workshop Room 1 (Located Behind Check-In)
11:15AM - 11:45AM
Search Marketing Tips - SEO & LLMs
Christy Olsen, Cadence SEO Joe Collins, Cadence SEO
Little (and big) things you can do to your website - today - to improve your visibility in traditional search (Google, Bing, Yahoo...) and also LLMS (ChatGPT, Claude, Perplexity etc). This is a hands on setting, bring your questions!
11:20AM - 11:40AM
Workshop Room 2 (Located Behind Check-In)
Workshop Room 3 (Located Behind Check-In)
(Located Back of the Exhibitor Hall)
Industry Meet-Ups
(Located Back of the Exhibitor Hall)
Speed Networking
(Located Back Left of the Exhibitor Hall)
Workshop Room 1 (Located Behind Check-In)
W Scale Up Now: Real Strategies to Grow & Sustain Your Small Business
Velma Trayham, Black Chamber of Arizona Workshop Room 2 (Located Behind Check-In)
Learn how to break through growth barriers and build a resilient business. In this session, Dr. Velma Trayham shares actionable strategies to scale sustainably, improve operations, and access the tools, capital, and partnerships needed to thrive.
Workshop Room 3
(Located Behind Check-In)
Social Media, Marketing, Advertising, PR Industry Meet-Up
M Industry Meet-Ups
(Located Back of the Exhibitor Hall)
11:40AM - 12:00PM
M Web Services, Apps, IT, Software, Technology Industry Meet-Up
12:00PM - 12:45PM
S Speed Networking Session
Silver, Gold, Platinum & VIP Only
12:00PM - 12:45PM FEATURED KEYNOTE PRESENTATION
Foundations of Digital Marketing Success
Dave Charest, Constant Contact
Speed Networking
(Located Back Left of the Exhibitor Hall)
Join Dave Charest, Constant Contact’s Director of Small Business Success, to unravel the mystery behind online marketing and discover a simple and adaptable framework that’ll become your strategic compass for digital growth.
1:00PM - 1:30PM
W Increase Revenue and Growth with The Future of Payments
James R Wallen, BackdPayments
Increasing conversion rates and increasing average order values should be a focus for every Merchant and NOT just for the e-commerce channel. Offering terms are table stakes and not enough to compete. Explore the future of B2B Payments with us!
W
Workshop Room 1
(Located Behind Check-In)
The Ultimate Guide to Digital Marketing
Riley Hoogendoorn, Hoagy Marketing
No one will buy your stuff, if no one knows your business exists. This workshop will teach you how to truly grow your revenue through powerful digital marketing tactics that are backed by real results.
W Outsmart the System & Build Wealth Like a Bank
Ron Harris, Financial Literacy Group
The financial system is built to keep the middle class in debt—but you don’t have to follow its rules. This workshop shows how banks build wealth and how you can do the same. Learn how overfunding life insurance can turn debt into assets, creating long-term financial security and independence.
Workshop Room 3
(Located Behind Check-In)
The Keynote Theatre
Keynote Theatre
(Located Behind Check-In)
1:00PM - 1:20PM
M eCommerce, Manufacturers, Retail, Distributors Industry Meet-Up
1:00PM - 1:45PM
S Speed Networking Session
Silver, Gold, Platinum & VIP Only
1:20PM - 1:40PM
Professional Services Industry Meet-Up
Industry Meet-Ups (Located Back of the Exhibitor Hall)
Speed Networking (Located Back Left of the Exhibitor Hall)
M Industry Meet-Ups (Located Back of the Exhibitor Hall)
1:40PM - 2:00PM Healthcare, HR, Employee Services Industry Meet-Up
M Industry Meet-Ups (Located Back of the Exhibitor Hall)
1:45PM - 2:30PM
FEATURED KEYNOTE PRESENTATION
From
Local
3:00PM - 3:20PM
M
Hospitality, Travel, Transportation, Recreation Industry Meet-Up
3:00PM - 3:45PM
S Speed Networking Session Silver, Gold, Platinum & VIP Only
3:20PM - 3:40PM
M Government, Non-Profit, Associations, Education Industry Meet-Up
3:30PM - 4:00PM
Industry Meet-Ups (Located Back of the Exhibitor Hall)
Speed Networking (Located Back Left of the Exhibitor Hall)
Industry Meet-Ups (Located Back of the Exhibitor Hall)
From Income to Wealth: Maximizing
Your
Wealth Through Your Business
Brandon West, West and Walters
to Legendary: Building a Brand that Stands Out
K Keynote Theatre (Located Behind Check-In)
Tami Cannizzaro, Thryv
Join Tami Cannizzaro, CMO of Thryv, as she shares 3 things you can do to build a standout business, using the power of AI to make it happen. She will detail ways to leverage AI to build your brand story, optimize your online presence and master the art of customer devotion. A fierce small business advocate, Tami knows the grit it takes to succeed, and her growth strategies are designed to ignite confidence and fuel success.
2:00PM - 2:45PM
S Speed Networking Session
Silver, Gold, Platinum & VIP Only
2:45PM - 3:15PM
AI: The Good, The Bad, and the Unexpected
Marc Saries, Partner Systems
Explore the benefits and drawbacks of AI adoption in the small business sector. We’ll look at some practical tools that will allow you to leverage these emerging technologies to your advantage and avoid some of the, often overlooked, pitfalls.
Speed Networking (Located Back Left of the Exhibitor Hall)
Workshop Room 1 (Located Behind Check-In)
W Ditch the Tech Juggle: Run Your Business on One Smart Platform
Maggie Olson, Satva
Stop duct-taping apps together. Learn how teach helps you manage leads, marketing, payments, and more in one place—saving you hours each week and thousands a year.
W Build Your Dream Team: Train & Hire with Funded Apprenticeships
Workshop Room 2 (Located Behind Check-In)
The big reason we’re all here: to become wealthy as a small business owner. We will cover the unique ways business owners can structure and optimize their businesses to position themselves for long-term financial success.
W Business Owner Exit Planning: Start With the End in Mind
Matt McNally, Edward Jones
Carina Burtell, Edward Jones
Business owner exit planning focuses on the importance of being proactive and intentional about succession/exit planning. This seminar explores steps business owners can take now to make a successful transition on their terms.
W Ditch Social Media: Create Evergreen Leads with 2 Podcasts A Week
Gini Trask, Need A Guest
Joe Moghaizel, Need A Guest
Are you sick and tired of trying to get leads from social media? What if you could create consistent leads and sales, week in and week out with just 2 simple steps? Learn how we generated over $1M in revenue without even having a website.
3:40PM - 4:00PM Art, Entertainment, Creative, Designer Industry Meet-Up
4:00PM - 5:00PM H Networking Happy Hour
End your day in a more casual and fun networking environment.
Gold, Platinum & VIP Only
Workshop Room 2 (Located Behind Check-In)
Navonna Morrison, OpenClassrooms Workshop Room 3 (Located Behind Check-In)
Struggling to find skilled talent? Looking for cost-effective training solutions? Want to future-proof your workforce? Join us to learn how funded apprenticeships can help you train, hire, and retain top talent without stretching your budget.
Workshop Room 3 (Located Behind Check-In)
PHOENIX CONVENTION CENTER, SOUTH BUILDING
