San Francisco Showguide 2018

SAN FRANCISCO SHOWGUIDE August 9th | San Mateo County Event Center | Expo Hall

• Full Show Schedule • Workshop Descriptions • Main Stage Presentations & Speaker Bios • And more!

QUICK LINKS:

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TITANIUM SPONSOR

SAN FRANCISCO

SHOWGUIDE AUGUST 9, 2018 San Mateo County Event Center Expo Hall

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WELCOME. SMALL BUSINESS EXPO is the only national B2B trade show, networking event and conference dedicated to small business owners and business decision-makers. You can shop for new products and services that will help your business exceed its goals, attend business critical workshops and network with thousands of other like-minded small business professionals.

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PROUDLY SPONSORED BY:

TITANIUM SPONSOR

PLATINUM SPONSORS

GOLD SPONSORS

for your business

SILVER SPONSORS

Consulting

PARTNERS

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TODAY AT SMALL BUSINESS EXPO Small Business Expo is all about networking and building contacts. We encourage you to attend as many workshops, seminars and networking opportunities as possible.

Exhibitor Hall Check out great products and services provided by the top vendors in the industry to help your business grow and meet its goals.

Speed Networking In these fast-paced and fun 45 minute speed networking sessions, you have 3 minutes to introduce yourself to one person (and listen to the other person’s introduction) and then exchange business cards. At the sound of the gong, it is time to meet the next person. By the end of this networking session, you will have met approximately 15 other business professionals.

Speed Networking is first come, first serve.

Meet & Greet Lounge Come take a break, relax and “schmooze” some more in our comfy Meet & Greet Lounge. This is a great place to continue your important conversations and make some new contacts.

Main Stage Presentations Join us for these incredible presentations: 9:45 AM - 10:15 AM: VIP Panel

by Bill Walsh & Friends

10:30 AM - 11:30 AM: Reach Customers Online With Google

by Shawn Sieu, Google

Get Dotted® With our new color coded system, networking has never been easier. Upon arrival at the expo, attendees and exhibitors will be provided with colored “Dots” to indicate their industry affiliation.

This is a great tool to break the ice and meet the right people in your field. Get Dotted® and start making those valuable business connections!

11:30 AM - 12:30 PM: Create Lifetime Cashflow Buying Apartments Using OPM (Other People's Money)

by Corey Peterson, Kahuna Wealth Builders

Workshops Informative 45-minute long seminars on a variety of topics led by industry pros.

2:30 PM - 3:30 PM: Public Speaking Master Class Speak Your Way To Success

by Bill Walsh, Founder and CEO of Powerteam International

Ask An Expert Get free advice & your most urgent questions answered by leading small business industry experts. We have experts from industries such as PR, SEO, Social Media, Accounting, Web Design and everything in between!

1:30 PM - 2:30 PM: Reach Customers Online With Google

by Shawn Sieu, Google

GET DOTTED CHOOSE A COLOR THAT BEST MATCHES YOUR INDUSTRY.

COLOR KEY:

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4:30 PM - 6:00 PM: Success Dynamics - The 7 Keys To Build An Unstoppable Business!

by Bill Walsh, Founder and CEO of Powerteam International

Business Card Exchange Showcase your business card for all of the attendees in this convenient and central spot.

TM

BANKING INSURANCE REAL ESTATE FINANCE INVESTORS

SOCIAL MEDIA MARKETING ADVERTISING PR

ARTS ENTERTAINMENT CREATIVE DESIGNERS

WEB SERVICES APPS IT SOFTWARE TECHNOLOGY

PROFESSIONAL SERVICES

FRANCHISES

HEALTHCARE HR EMPLOYEE SERVICES

GOVERNMENT NON-PROFIT ASSOCIATIONS EDUCATION

eCOMMERCE MANUFACTURERS RETAIL DISTRIBUTORS

HOSPITALITY TRAVEL TRANSPORTATION RECREATION

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AGENDA & WORKSHOP DESCRIPTIONS Small Business Expo 2018 - San Francisco G Get Dotted

M Main Stage

S Small Business Expo

P Speed Networking Sessions

W Workshop & Seminar

AUGUST 9 • THURSDAY SMALL BUSINESS EXPO Exhibitor Hall Opens

9:00am – 5:00pm

S

9:30am – 10:15am

W Build Your Seven Figure Empire by Monetizing Your Life Experience & Knowledge as a Speaker, Workshop Room 3 Author or Coach Speakers: Dr. Sonja Stribling

Tag a SmallBiz Selfie with your colleagues San Mateo County Event Center (1346 Saratoga Dr, San Mateo, CA 94403) by taking a picture of your group at the entrance to the Expo and posting to your social media with hashtag #smallbizexpo.

This workshop will teach you the 3-Step process to building a seven-figure business while building a global brand that is utilized by thought leaders, speakers, authors and coaches. This will reveal the inner game of building a million-dollar business in this unquestionably expanding 100 billion-dollar industry of coaching and consulting.

9:30am – 10:15am

W How to Create Immediate Income Through Social Engagement, YouTube & Video Marketing Workshop Room 7 Speakers: Manny Patrick Manny Patrick, National Speaker and Trainer for Powerteam International will empower you in this workshop as you learn to uncover the top 3 business strategies that will position you as the number one go-to expert in your niche, the mechanics of exponentially growing your sales, and the main drivers behind expanding your skill-set, so that you can shatter every expectation you have ever had for you, and your business! A primary focus will also be on becoming accountable in every area of your life. Rated one of the top workshops at the expo!

9:30am – 10:15am

W How to Find Sponsorships For Your Books, Products or Events Speakers: Roberto Candelaria

Workshop Room 4

What Sponsorship Is… And Why You Want Sponsors!

Why Sponsors Need YOU… Get Paid To Help Them Reach Their Business Goals.

Get your book, website, events, products and dreams sponsored… Finally be able to breathe knowing the bills are paid.

How to find the “right” person for your sponsorship… You won’t spend countless hours making sales calls.

How to connect with the person writing the sponsor check!

Roberto has seen too many talented people panic and lose hard earned money only to scramble to find a day job because they didn’t know how to approach a sponsor to get funding for their great ideas. Don’t let this happen to you.

9:30am – 10:15am

W How To Leverage The Power Of Your Personal Brand On Social Media Speakers: Rey Perez

Workshop Room 8

W How to Write, Publish Your Book, Speak & Get Paid Speakers: Brian Nieves

Workshop Room 2

With over a decade of sales and marketing experience Rey Perez will teach you 5 proven strategies to sell more with less resistance and help you build an even more successful business. You will learn how to create a highly effective personal brand, gain massive exposure, leverage the power of social media, increase your lead flow, and lastly, convert more sales

9:30am – 10:15am

Come & Learn the key SECRETS on how to write & publish a best selling book & become a better speaker. At this workshop our trainer will share with you the critical drivers necessary to bring your book to market. The workshop will show you how to utilize your book as a marketing tool to create even more leads & sales. It is a must attend for authors, coaches and consultants as well as anyone that is seriously interested in writing a book or becoming a public speaker.

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Keep your business moving ahead of the competition with a GEICO commercial insurance policy. We cover vehicles for specialty services like towing, landscaping and construction. Plus we can help find coverage for your business operations and property, tailored to your company’s unique needs.

When it comes to your company’s vehicles, operations and property, you can’t take any chances. Let GEICO protect your business.

We can help you with: • Coverage for your commercial vehicles • General Liability • And more!

• Workers Compensation • Business Owners Policies

Get a free commercial insurance quote today.

geico.com/commercial | 1-877-844-4892 Some discounts, coverages, payment plans and features are not available in all states or all GEICO companies. Commercial auto coverage is underwritten by Government Employees Insurance Company. In some cases commercial auto coverage is provided through GEICO Insurance Agency, Inc., either under an arrangement with National Indemnity Company (NICO), a Berkshire Hathaway affiliate, or with non-affiliated insurers. Business operations and property coverages are written through non-affiliated insurers and are secured through GEICO Insurance Agency, Inc. GEICO is a registered service mark of Government Employees Insurance Company, Washington, D.C. 20076; a Berkshire Hathaway Inc. subsidiary. GEICO Gecko Image © 1999-2015. © 2015 GEICO

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NDING IN THE INDUSTRY. FUND MORE.

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CREATIVE SOLUTIONS to Suit Every Need

Our Mission is to Provide Smart, Easy and FAST Financial Solutions to America’s Small Business Community.

With a variety of funding options, we can customize the best solution for you!

Created to support and empower businesses, 1st Global Capital is 100% committed to offering your business a truthful and transparent funding option that’s right for you.

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If you need cash—especially if your need is urgent— 1st Global Capital has the funds. We are a direct funder that supports thousands of small and medium-sized businesses across the country. Many businesses are eligible to receive funding the same day.

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AGENDA & WORKSHOP DESCRIPTIONS 9:45am – 10:15am

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MAIN STAGE: VIP Expert Panel Speakers: Bill Walsh

Main Stage

Come & Learn from top Business and Philanthropic Global Leaders on the specifics required to create Success.

Each panelist will share priceless concepts on what it takes to breakthrough your biggest challenges & achieve your biggest goals! A must attend!

Small Business Roundtables

10:00am – 10:30am

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10:00am – 10:45am

W The Power of the Inbox - Tips for Successful Email Marketing Speakers: Dave Charest

Get Dotted Industry Connection

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

Booth 607

Can email marketing work for your business? Yes, it can.

Even if you don’t consider yourself a marketer, you’ll leave with a plan of tested tips to effectively market your business with email.

This powerful presentation takes you step-by-step through the five keys to effective email marketing to deliver real results for your business.

You’ll find out: How to create an email marketing plan that really works How to drive action with the seven essential elements of email design The simple, persuasive formula that works in any marketing email How to see the impact email marketing is having on your business or nonprofit How to grow a healthy and engaged contact list

10:30am – 11:15am

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Speed Networking Session 1

10:30am – 11:30am

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MAIN STAGE: Reach Customers Online with Google - Presented By Google Speakers: Shawn Sieu

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Main Stage

Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

11:00am – 11:30am

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Small Business Roundtables

Get Dotted Industry Connection

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

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AGENDA & WORKSHOP DESCRIPTIONS 11:00am – 11:45am

W Get New and Repeat Business on Autopilot with Email Marketing Speakers: Dave Charest

Booth 607

Your business thrives on bringing in sales from new and existing customers. Wouldn’t it be great if you could bring in those sales more frequently without having to spend a lot of time doing so? We’ll show you some simple ways to repeatedly reach customers with email marketing.

In this session you’ll learn: How to turn more website visitors into new email contacts How to automate timely engagement with new contacts How to do more business by sending more relevant emails

11:30am – 12:15pm

P

Speed Networking Session 2

11:30am – 12:30pm

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MAIN STAGE: Create Lifetime Cashflow Buying Apartments Using OPM (Other People’s Money) Main Stage Speakers: Corey Peterson

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Learn the 5 Profit Pillars to Legacy Wealth The Secret to Raising Private Money The Secret Language of Apartments The Secret of Analyzing Phat Deals The Secret to Apartment Deal Flow The Secret of Operating for Profits

12:00pm – 12:30pm

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Small Business Roundtables

Get Dotted Industry Connection

12:30pm – 1:15pm

P

Speed Networking Session 3

Speed Networking

12:30pm – 1:15pm

W 26 Year Old Internet Rockstar Shares How to Make Money Online Speakers: Austin Walsh

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Workshop Room 2

In this workshop you will learn exactly how to drive more traffic to your website and increase your sales. This is great information if you own a brick & mortar business or conducting your business over the internet. Austin will walk through the key drivers that are required on your website to make it simple, functional & productive at creating qualified leads that become great customers. If you feel that that you are confused by all of the options including social media to generate traffic, you will love this fresh approach to optimize your internet marketing strategy.

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Every small business starts with a big dream.

At HSBC, we help nurture your business by understanding your needs and tailoring solutions to meet them. With our global reach, local knowledge, and range of financial resources, our Business Banking Team can help you open doors to new possibilities and opportunities.

Ask how we can help your business today.

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Together we thrive Deposit products are offered in the U.S. by HSBC Bank USA, N.A. Member FDIC. Š2018 HSBC Bank USA, N.A.

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AGENDA & WORKSHOP DESCRIPTIONS 12:30pm – 1:15pm

W Advertising Online - How To Buy Likes, Tweets, Clicks And More - Presented By AT&T Workshop Room 1 Speakers: Ramon Ray Join a powerful and engaging presentation on how you can buy advertising to help reach more potential customers for your business.

While organic (free marketing) has its place, owners of growing businesses know they must spend advertising dollars to reach a wider audience, more consistently. Join four time entrepreneur, global speaker and best-selling author Ramon Ray as he gives you the insight you need to advertise your product and solutions.

12:30pm – 1:15pm

W FIVE Key Questions Every Business Owner Should Consider When Thinking About Cloud Workshop Room 6 Integration - Presented By Hybridge Speakers: Martin Dunsby Not all cloud solutions are made equal, so learn:

• What are the PROS and CONS of being part of the cloud?

• Are you using the RIGHT CLOUD STRATEGY for your business? Is the cloud for you?

• How do you stay up to date with the newest SECURITY standards?

• How does TRAINING influences successful migration?

• What are the MOST COMMON MISTAKES? How do you avoid them?

Walk away with tangible strategies to run your business more efficiently and more securely in the cloud.

12:30pm – 1:15pm

W How to Get $10,000 to $150,000 for Your Business Today Speakers: Bo Winder

Workshop Room 8

This workshop will walk you through how to use your personal credit to raise $10,000 to $150,000 in unsecured seed capital. WCAP Financial has helped over 30,000 entrepreneurs secure over $2 Billion in unsecured seed capital since 2008. The majority of this creative funding resource come in the form of 0% interest credit.

Business owners we work with use this type of funding for investing in Real Estate, education, online media campaigns, design and development for their businesses, and any other business expense new and existing business owners are in need of. Come learn the tricks and tips to leverage your personal credit to secured seed capital for your business!

12:30pm – 1:15pm

W How to Maximize Revenue, Customer Loyalty, and Market Awareness through Unified Digital Workshop Room 9 Marketing - Presented By SkyWriter Speakers: John Derrick You will learn of the many communication channels available to your business. We will show you how to easily leverage these marketing platforms with a simple tool and flow to maximize your revenue, optimize your customer’s loyalty to your brand, and greatly increase market awareness of your offerings.

Specifically: Create compelling content that engages your audience, informs them of your offerings, and make you the authority.

Proactively and consistently deliver your message across all communication channels.

Bring customers to you instead of passively hoping they find you with SEO. Make more money, spend less money, grow your business.

12:30pm – 1:15pm

W Learn How to Build Your Business Through Mobile Marketing Speakers: Tina Malsom, Kelly Vincent

Workshop Room 7

When you attend this workshop you will learn how get more leads for your business using the hottest new google technology, nearby proximity marketing. Imagine being able to get more eyes on your business directly to peoples mobile devices through their bluetooth...the more people you are around daily, the more exposure your business gains 24/7. Kelly and Tina are masters at lead generation through beacon marketing.

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Learn more at booth #607.

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AGENDA & WORKSHOP DESCRIPTIONS 12:30pm – 1:15pm

W Managing Credit For Business Success - Presented By Wells Fargo Speakers: Andrew Foust

Workshop Room 5

W Sales & Communication Mastery: How To Become An Industry Top Producer Speakers: Dawn Moore

Workshop Room 4

W The Path to Passive Income Speakers: Daniel Burbol

Workshop Room 3

Good credit is one of a business owner’s most valuable assets. But strong credit isn’t something that you simply have or you don’t have. Building credit is an active, ongoing process that takes careful management. This workshop we will be focusing on the credit and financing needs of businesses like yours. We’ll cover how credit and lending work, explore the possibilities of credit financing, and show you how to make the most of your credit opportunities – both traditional and nontraditional.

12:30pm – 1:15pm

When you attend this workshop, you will learn how to accelerate your business growth with breakthrough results.

You will discover the top 3 reasons people self-sabotage and how to stop. In addition, you will understand how to leverage a powerful communication tool to negotiate real life business deals to close more sales. Plus, you will accelerate your income when you know how to align your goals with your values using our cutting-edge technology. Dawn is a master at language & communication.

12:30pm – 1:15pm

This workshop will share the first 3 secrets for creating a solid foundation for investing in passive income. Daniel has successfully created a stream of passive income that exceeds his expenses which means he has the option to retire today. Based on 10+ years experience investing and countless interactions with successful millionaire investors, Daniel will answer these 3 questions: How can I break down the fear that typically surrounds money?

What should I invest in? and How do I get started? This workshop is awesome for anyone interested in building some long term passive income!

Small Business Roundtables

1:00pm – 1:30pm

G

1:00pm – 1:45pm

W The Power of the Inbox - Tips for Successful Email Marketing Speakers: Dave Charest

Get Dotted Industry Connection

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

Booth 607

Can email marketing work for your business? Yes, it can.

Even if you don’t consider yourself a marketer, you’ll leave with a plan of tested tips to effectively market your business with email.

This powerful presentation takes you step-by-step through the five keys to effective email marketing to deliver real results for your business.

You’ll find out: How to create an email marketing plan that really works How to drive action with the seven essential elements of email design The simple, persuasive formula that works in any marketing email How to see the impact email marketing is having on your business or nonprofit How to grow a healthy and engaged contact list

1:30pm – 2:15pm

P

Speed Networking Session 4

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Continued on page 28 24

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AGENDA & WORKSHOP DESCRIPTIONS 1:30pm – 2:15pm

W Are you ready to take a Quantum Leap? Presented by DB Prosperities Speakers: Dana Berg, Mariko Fujimura

Workshop Room 1

Participate in 45-minute interactive seminars on a variety of small-business-related topics led by industry experts.

1:30pm – 2:30pm

M

MAIN STAGE: Reach Customers Online with Google - Presented By Google Speakers: Shawn Sieu

Main Stage

Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

Small Business Roundtables

2:00pm – 2:30pm

G

2:00pm – 2:45pm

W Get New and Repeat Business on Autopilot with Email Marketing Speakers: Dave Charest

Get Dotted Industry Connection

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

Booth 607

Your business thrives on bringing in sales from new and existing customers. Wouldn’t it be great if you could bring in those sales more frequently without having to spend a lot of time doing so? We’ll show you some simple ways to repeatedly reach customers with email marketing.

In this session you’ll learn: How to turn more website visitors into new email contacts How to automate timely engagement with new contacts How to do more business by sending more relevant emails

2:30pm – 3:15pm

P

Speed Networking Session 5

2:30pm – 3:30pm

M

MAIN STAGE: Public Speaking Master Class - Speak your Way to Success Speakers: Bill Walsh

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Main Stage

• How to Get Over the Fear of Public Speaking • How to Get Booked & Paid to Speak • How to Build a List of Super High Quality Leads • How to Create & Sell your Own Digital Products • Convert your Content into your Legacy

3:00pm – 3:30pm

G

Small Business Roundtables

Get Dotted Industry Connection

Organized Networking!

Connect with peers in your industry or in other industries during the Small Business Roundtables to network and build new business relationships. Perhaps, you are looking for a new Banker, Web Developer, Lawyer, SEO company or someone else? Attend any of these organized Small Business Roundtable times to find and meet new people in various industries that you are looking for. Just show up at a scheduled Roundtable time and grab a seat at your Industry's color coded table and then feel free to move around to other tables as well. This is a fabulous way to meet a lot of new people in a short period of time. Bring lots of business cards & remember to attend your own Industry's Roundtable as well so that people can find you. Small Business Roundtables are FREE to attend. Please refer to your Program for the full schedule.

Continued on page 32 28

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AGENDA & WORKSHOP DESCRIPTIONS Speed Networking Session 6

3:30pm – 4:15pm

P

3:30pm – 4:15pm

W Build, Deliver and Close Your Perfect Presentation - To Generate More Leads and Make More Workshop Room 3 Money Speakers: LeAnn Pashina

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Learn the skill of influential communication and how it will improve your sales and influence with your prospects, clients and other relationships. Sales people who learn to elevate their communication skills to a level of influence experience more success in their sales, client retention and relationships, receive more promotions, and so much more.

Influential communication is not simply about the words you use but how they are presented, Choice rhetoric, info and body language can drive relationships and sales. Attend this workshop and learn a few key skills to transform your everyday sales presentations into ones that get the results you want.

3:30pm – 4:15pm

W Extra Tools For Small Businesses - Presented By Goodyear Financial Inc. Speakers: Frank Goodyear

Workshop Room 1

Please join us as we discuss the best tools and accounting strategies for your business. We’ll be talking about Cloud-Based Bookkeeping, Corporate Credit, Banking Relationships, and highlighting our favorite accounting tools. Learn how you can improve your business with just a few simple tips.

3:30pm – 4:15pm

W Franchising 101 - How to Succeed in Franchise Ownership - Presented By The Franchise MBA Workshop Room 5 Speakers: Rick Morgin The Franchise Consulting Company, the global leader in franchise consulting and education brings you to the forefront of franchise exploration. Learn about the latest in franchising; start a business keep your job; be your own boss; or diversify your investment portfolio.

3:30pm – 4:15pm

W How to Attract Qualified Leads Online and Offline With or Without Marketing Dollars Workshop Room 2 Speakers: Robyn Crane ATTN WOMEN ENTREPRENEURS ONLY:

From Invisible To Instant Expert How to Attract Qualified Leads Online and Offline With or Without Marketing Dollars If you’re like the women entrepreneurs I know… you work extremely hard, but you’re still not making the money you deserve to make. Unfortunately, “working hard” isn’t enough anymore. You must STAND OUT and be known as the EXPERT, in order to get QUALIFIED PROPSEPCTS to pay any attention. You may be FRUSTRATED, feeling like you’ve tried everything to get leads. Or, perhaps you’ve been so CONFUSED that you just do the same old time-consuming tactics like COLD CALLING or NETWORKING — and you’re SICK OF IT & HAVE NO TIME! In this engaging and entertaining talk you will learn: • The 1 Thing You MUST Know To Generate Qualified Leads who are PRIMED and READY to Buy From You, So You Don’t Waste Time Or Money • The Simple Secret My Most Successful Clients Are Using To Become An Instant Expert In Their Field, So You Never Have To Worry About Getting Ideal Clients Again • The Magic ‘Hack’ That SLASHES Hours Spent On Marketing… So You Can Make More Money In A Fraction Of The Time!

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Tax Preparation & Planning Year-Round Planning & Updates

Wealth Management Insurance • Financial & Estate Planning • Investments

Outsource Accounting Bookkeeping • Payroll • HR Solutions Regulatory Support

Strategic Planning and Advisory Bank Loans • Compensation • M&A

Technology Consulting Planning, Strategy & Implementation

Financial Statement Audits SEC & Private Audit, Compilation, Review

Corporate Retirement Plans Design, Implementation & Maintenance

Basic Handholding Always A Call Away

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Accounting + Advisory For Life™ While our goal is to be with you for your entire lifetime, our focus is to be with you throughout the various stages of your business and personal life.

Email:

info@sdmayer.com

Web:

www.sdmayer.com

Phone:

415.691.4040

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AGENDA & WORKSHOP DESCRIPTIONS 3:30pm – 4:15pm

W How to Get More Leads & Sales Using Radio, Print & Social Media Speakers: Angel Tuccy

Workshop Room 4

Being interviewed on the radio, podcasts and traditional media opens new doors of opportunity, creates credibility and expands your influence. Angel has broadcasted over 2000 radio shows and she will teach you the steps to attracting journalists, writing a compelling pitch, and most importantly, how to turn your radio interviews into ongoing marketing campaigns to attract more leads and make more money. Let’s turn you into a media celebrity!

3:30pm – 4:15pm

W How To Use Video To Grow Your Business In The Age of YouTube - Presented By American Workshop Room 9 Business TV Speakers: Yusef Muhammad In this Workshop Session you will learn:

● How to use video as a marketing tool ● The video content business ● How to outline and execute a marketing strategy using video ● Test your marketing message ● Choose the right social media platforms to maximize your customer reach

3:30pm – 4:15pm

W Rewiring the Small Business Economy - Presented By Xero Speakers: Xero

Workshop Room 6

The cloud isn't just a place to store music and pictures any more. It's an efficiency and productivity solution.

The cloud is providing small businesses access to tools and information like no other time in our history. From anywhere at any time you can collaborate with advisors, source goods from across the oceans and provide world class service to your customers in your back yard.

In this session we'll discuss how to access your current technology, identify...

Identifying cloud technologiesBigger views to your Small Business financials Improved productivity Accounting solutions

3:30pm – 4:15pm

W The 5 Keys to Master Your Business Speakers: Allen Stalvey

Workshop Room 8

In this workshop, Allen—who spent 25 years in global leadership positions in IBM motivating winning teams that exceeded their goals—will teach you how to identify and break through barriers that are holding you back from achieving even greater personal and business success. You will leave with a set of proven, breakthrough, nononsense techniques that can propel you and your business to higher levels of achievement and success in far less time and with much less effort.

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98% of website visitors don’t inquire.

We tell you who they are.

Lead Forensics is the market-leading B2B lead generation software empowering organizations Reveal the identity of anonymous website visitors in real-time, including the names of key decision makers with their job titles, contact numbers, industries and more!

Visit us at stand 321 and we’ll show you how our software can revolutionize your website. leadforensics.com

720 362 5033

events@leadforensics.org 37

Select Partners

X

Drop

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AGENDA & WORKSHOP DESCRIPTIONS 3:30pm – 4:15pm

W Your Belief System: Make it Work For You! Speakers: DeBorah A. Little

Workshop Room 7

Come visit us and hear the message of why, above all other things, what you believe about yourself is one of the most important understandings you should possess. When you leave our 45 minutes together, you will have heard about: 1. Establishing Your own Personal, Foundational, Belief System that is Yours, and Yours alone, and You know why.......... Your Foundational Beliefs: Investing in You 2. Understand how the Belief System works, at its most basic levels, and how understanding yours is the root of your success in your personal, social, business, and other relationships 3. Leave with a heightened level of awareness of how important what we say, how we say it, and who we say it to, is so vitally important to any kind of success and happiness, especially when we are talking to ourselves Understanding how Your Belief System works and applying it to Your Life often leads to a release of the world's problems because you know you have enough of your own!

We regularly invest in our personal appearance and businesses and many of you are still looking for real success. When was the last time you invested in exploring WHAT YOU BELIEVE? Come hang out with Us.

3:30pm – 4:30pm

S

Beer & Biz Happy Hour

4:30pm – 6:00pm

M

MAIN STAGE: Success Dynamics Keynote: The 7 Keys to Build an Unstoppable Business!

Main Stage Speakers: Bill Walsh

San Mateo County Event Center (1346 Saratoga Dr, San Mateo, CA 94403)

Enjoy complimentary beer during our Exclusive Happy Hour from 3:30 PM - 4:30 PM on the Exhibitor Floor (directly before our Final Main Stage Presentation). For our VIP Attendees (Gold, Platinum, Titanium & Exhibitor Badge Holders) there is a special VIP Bar just for you. (Upgrades available in the Registration Area). Drinks are first come, first served. Limited availability. You must be 21+ years of age to consume alcohol.

• Turn Your Passion into Cash Flow • How to 10X Your Leads & Sales • Social Media & Internet Marketing Secrets • How to Attract Powerful Partners • How to Build Million Dollar Daily Habits

Main Stage Presentations on page 49 40

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Maximize Revenue, Increase Customer Loyalty, and Generate Market Awareness through Unified Digital Marketing • An Omni-Channel Broadcast Platform • Create, curate, broadcast, and track consumption of content across Facebook, Twitter, SMS, Email et cetera.

• Full Life-Cycle for Marketing / Advertising Campaigns or Digital Learning Courses

• Enhanced with Artificial Intelligence and Machine Learning • Assisted creation, selection, auto-curation, and scheduling of delivery • Conversation agents (AI/ML) to engage and enhance interactions

• Broadcasting Impactful, Event-Driven Content • Increase customer conversion rates for add based marketing • Track and Assess User Progress Through Materials ( Customer or Employee ) • Full audit and analytics capabilities (by content or user)

• SkyWriter has an existing platform: Knowledge-Bytes • Originally built for enterprise e-Learning / microlearning • Existing customers, customer funnel, and revenue stream

• We are launching SkyWriter Pilot • Simple to use, self-service web portal • Augmented with AI/ML intelligence and agents • Provides omni-channel communications to businesses and consumers Info@SkyWriter.com Sales@SkyWriter.com 42

650-600-9448

http://www.SkyWriter.com http://www.KnowledgeBytes.com

Mastering the 4 essentials steps to owning a franchise.

Stop by our booth for your complimentary copy of the #1 best selling book in the US on how to investigate franchises.

.e World’s Leading Franchise Experts

www..eFranchiseMBA.com 43

The Premier Workers’ Compensation Specialist

You can expect Zenith Insurance Company to: • • • • •

Help you reduce workplace injuries and claims, so you stay productive Put your employees first, to help anyone injured on the job get the medical care they need Fight fraud and abuse, so you can protect what you’ve built Provide attentive and responsive service, so you can focus on your business Help you strengthen your business reputation, so you can compete for talent Our commitment to you includes a focus on helping you reduce claims and their costs, which can lead to a lower experience modification over time.

INVEST IN THE BEST Learn More at TheZenith.com® or Call Our Small Business Hotline at 855-936-4855 Zenith Insurance Company/ZNAT Insurance Company Corporate Office: 21155 Califa St. Woodland Hills CA 91367. ©2018 Zenith Insurance Company.

All rights reserved. ®Zenith, TheZenith, and TheZenith.com are registered US service marks.

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San Francisco Small Business Expo

All-in-one management software, built for small business Stop by booth 520 to see a Thryv demo and enter for your chance to win a Sonos bluetooth speaker.!

SM

Appointment Booking

Web Presence

Text & Email

Social Media

Online Payments

Customers & Contacts

Modernize your small business. Today. thryv.com 45

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Shaping a big vision for your small business If you’re crunching the numbers on how to grow your business, we can help. Whether you want to expand or renovate, buy new equipment or a vehicle, or better manage cash flow, you’ll find financing that fits at Wells Fargo.

Let’s get started. Visit your local branch or find a time that works for you at wellsfargo.com/appointments.

Visit us at booth #419.

© 2018 Wells Fargo Bank, N.A. All rights reserved. IHA-23054

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MAIN STAGE PRESENTATIONS

$

945 AM - 1015 AM

VIP Expert Panel

by Bill Walsh & Friends

Come & Learn from top Business and Philanthropic Global Leaders on the specifics required to create Success.

Each panelist will share priceless concepts on what it takes to break through your biggest challenges & achieve your biggest goals! A must attend!

1030 AM - 1130 AM

Reach Customers Online With Google

by Shawn Sieu,

Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

1130 AM - 1230 PM

Create Lifetime Cashflow Buying Apartments Using OPM

(Other People's Money)

by Corey Peterson, Learn the 5 Profit Pillars To Legacy Wealth: • The Secret to Raising Private Money

• The Secret to Apartment Deal Flow

• The Secret Language of Apartments

• The Secret of Operating for Profits

• The Secret of Analyzing Phat Deals

130 PM - 230 PM

Reach Customers Online With Google

by Shawn Sieu,

Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

230 PM - 330 PM

Public Speaking Master Class - Speak Your Way To Success

by Bill Walsh, Founder & CEO,

• How to Get Over the Fear of Public Speaking

• How to Build a List of Super High Quality Leads

• How to Get Booked & Paid to Speak

• How to Create & Sell Your Own Digital Products

• Convert your Content into your Legacy

430 PM - 600 PM

Success Dynamics - The 7 Keys To Build An Unstoppable Business!

by Bill Walsh, Founder & CEO,

• Turn your Passion into Cash Flow

• How to Attract Powerful Partners

• How To 10x your Leads & Sales

• How to Build Million Dollar Daily Habits

• Social Media & Internet Marketing Services

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Download your free anti-ransomware toolkit. sophos.com/ransomware

Visit us at Booth 315

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Deliver Advanced Technology Solu�ons for Businesses of All Sizes Office 365 Solutions

Visit Our Booth # 315

Managed IT Services Mobility & Wireless Unified Communications Network Infrastructure IT Relocation Services Virtualization Security Storage

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As a sa�sfied customer of over 10 years, we trust and rely on ComputerLand of Silicon Valley for their comprehensive technological knowledge and proven exper�se in the latest, cu�ng edge IT solu�ons. They understand our company's unique environment and consistently provide us the customized IT solu�ons that meet our needs, fit our budget, and are uncompromised.

– Michael Wong, IT Manager, H. T. Harvey & Associates

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Discuss with us today to find the right IT solu�ons for your business!

sales@cland.com • (408) 519.3200 • www.cland.com 53