South Fulton County 2020 Economic Development Guide

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$2.5 BILLION in annual bond issuances ability to work

COUNTYWIDE EXPERIENCE

serving the community since 1974

CONNECT WITH THE BEST BEFORE YOU INVEST

FULTON COUNTY, GA SET YOUR SITES ON US

DevelopFultonCounty.com


An 83-acre mixed-use project in downtown Atlanta, with Georgia State University as the anchor, Summerhill’s master plan encompasses stadiums, housing, shops, offices and restaurants. The combination of new and existing commercial buildings will create a vibrant, walkable, commercial district.

75

85

With three mixed-use projects currently under development in Atlanta’s Southside, we greatly appreciate the Development Authority of Fulton County’s continued support and partnership. The MET is a 1.1 million-square-foot redevelopment of historic warehouse located adjacent to the West End MARTA Station just south of downtown Atlanta. Fueled by connectivity, the MET will offer a collaborative environment for Atlanta’s creative, maker and business communities.

20

75 85

N

MARTA

ne

The Atlanta BeltLine

This mixed-use development on the campus of Morehouse School of Medicine will be the first Class A mixed-use development in Atlanta’s Historic West End. The project includes 187 units of student housing, a health facility, a fitness/wellness center, retail space and a parking deck. N O R C R O S S

S T R E E T

5 LEVEL RESIDENTIAL [187 UNITS/ 345 BEDS]

SURFACE PARKING LOT [165 SPACES]

RETAIL [2,624 SF]

S T R E E T

S W

75

4.5 LEVEL STRUCTURED PARKING [325 SPACES]

L E E

85

T O

L O W E R Y

B L V D

P A R K

S T R E E T

S W

3 LEVEL OFFICE [36,686 RSF]

PHASE ONE SITE PLAN

MOREHOUSE SCHOOL OF MEDICINE


CONTENTS South Fulon County 2020 Economic Development Guide

10 12 16 20 22 28 31 34 36 38 40 42 44 46 48 50 51 52 54

South Metro Outlook Areu Bros. Studios South Fulton County Film Economy NBA G League - College Park Pepsico: International Powerhouse Aerotropolis Atlanta Aerotropolis Atlanta Alliance City of East Point City of Hapeville City of South Fulton City of College Park City of Union City City of Chattahoochee Hills City of Fairburn City of Palmetto Talent Development Millenial Mecca Fulton Industrial South Fulton Parkway Cover Photo Credit: Adam Linke


Making Life Better

The GreyStone Power economic development team makes life even better in eight westmetro Atlanta counties by supporting business and industry to retain existing jobs and attract new ones.

Commercial Marketing Manager Wayne Glover (left), Director of Commercial and Industrial Marketing David Webb (center) and Director of Key Accounts Jeff Noles (right), support business and industry in GreyStone’s service area.

Better MakingMaking Life Life Better

GreyStone Power is an equal opportunity provider and employer. | Not available in the EU.


BOARD OF COMMISSIONERS OF FULTON COUNTY FULTON GOVERNMENT CENTER 141 PRYOR STREET SW, SUITE 10032 ATLANTA, GA 30303

Robert L. (Robb) Pitts CHAIRMAN

TELEPHONE (404) 613-2330 robb.pitts@fultoncountyga.gov

Greetings! As Chairman of the Fulton County Board of Commissioners, I would like to thank you for considering South Fulton County for your business! Fulton County is the most populous County in the State of Georgia, and South Fulton County is a very large reason for that. South Fulton is home to Hartsfield-Jackson International Airport, famously known as the world’s busiest airport and the economic engine for the Southeast. It is also home to companies recognized world wide including Delta Airlines, Porsche Cars, and Chick-fil-A. South Fulton County includes Unincorporated Fulton County, Atlanta, Chattahoochee Hills, College Park, East Point, Fairburn, Hapeville, Palmetto, South Fulton, and Union City. It includes Fulton Industrial Boulevard, the largest industrial corridor east of the Mississippi River, and is the hub for one of the largest railroad companies, CSX. The bottom line is that we have a lot to offer in Fulton County. And as I always say: Fulton County is a BIG DEAL. I invite you to come be a part of it. Sincerely,

Robb Pitts

6

South Fulton County 2020 Economic Development Guide


South Fulton County Chamber Board of Directors

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Cherokee Ave SE

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City Map of South Fulton County

3

4 Miles

City Limits

Disclaimer: While all reasonable care has been taken to ensure the information contained on this map is up to date and accurate, the City of South Fulton does not guarantee the information to be free from error or omission. The information contained on this map

7


South Fulton County Elected Officals Fulton County Board of Commissioners

The Honorable Robb Pitts

The Honorable Natalie Hall

Chairman, Board of Commissioners

Commissioner, District 4

The Honorable Marvin S. Arrington Jr. Commissioner, District 5

The Honorable Joe Carn

Commissioner, District 6

South Fulton County City Mayors

The Honorable Keisha Lance Bottoms

The Honorable Deana Holiday Ingraham

The Honorable Alan Hallman

The Honorable William “Bill� Edwards

The Honorable Vince R. Willams

The Honorable Tom Reed

The Honorable Elizabeth Carr-Hurst

The Honorable J. Clark Boddie

Mayor, City of Atlanta

Mayor, City of Union City

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Mayor, City of East Point

Mayor, City of Chattahoochee Hills

Mayor, City of Hapeville

Mayor, City of Fairburn

South Fulton County 2020 Economic Development Guide

Mayor, City of South Fulton

Mayor, City of Palmetto

The Honorable Bianca Motley Brown

Mayor, City of College Park


South Fulton County 2020 Economic Development Guide

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South Metro Development Outlook When it comes to focusing attention and convening the industry around smart growth for South Fulton County and the south metro region, the South Metro Development Outlook (SMDO) forum stands out from the crowd for its long-term commitment and overall foresight that has brought together visionaries, influencers, movers and shakers, and those with a stake in the future of the region for the past 16 years. Held each year at the Georgia International Convention Center in College Park, SMDO is the brainchild of Michael Hightower, Managing Partner of The Collaborative Firm, LLC, a planning, program management and development company, who began the event as a way to convene individuals with a common interest in examining and discussing relevant growth issues in South Fulton County. “This past February marked the 16th anniversary of the conference,” says Hightower. “It all started in South Fulton County as the South Fulton Metro Development Outlook and grew from there. From the start, we felt the region did not get the attention and interest of the development community that it should, so we brought together developers, bankers, government leaders, and others and gave them an avenue to see the benefits of developing and living in the Southside.” Today, the SMDO has emerged as the largest development event of its kind in the south metropolitan Atlanta region,

attracting 600-650 participants each year and more than 6,000 throughout its history. The forum now encompasses six counties (South Fulton, Clayton, Henry, Fayette, Douglass and Coweta) and portions of I-20 south, plus the city of Atlanta area in and around HartsfieldJackson Atlanta International Airport, and the overall south metro Atlanta community. “At this juncture, the purpose of the conference is to advocate, educate and attract new development and new opportunities for the south metro community, and to highlight current issues and development-related policy issues in southern metro area,” explains Hightower. “The conference has been an excellent mechanism for those who have historically not visited or considered coming to South Fulton County to rethink their plans. I think as result of that, we have seen a tremendous amount of growth, new developments and a lot of interest in South Fulton County.” Historically, SMDO speakers include government officials and noted professionals providing invaluable information about development trends and opportunities, economic forecasting and solutions, and sustainability. Among its many topics of discussion include the rise and fall of the real estate market, the importance of Community Improvement Districts, successes of the world’s busiest airport, the surge of the film industry, transportation funding and legislation, and smart cities. The Urban Land Institute, Georgia Power, Atlanta Regional Commission, Hartsfield-Jackson Atlanta International Airport, AT&T, Metropolitan Atlanta Rapid Transit Authority, and the Council for Quality Growth are examples of the wide range of companies and organizations that serve as supporters of the event. “Clearly, the time for development in the south metro and South Fulton County is here,” says Hightower. “The sentiment is extremely strong from the development community and investors. It’s a very exciting and fulfilling time to watch these new beginnings take place around new growth and investment in our South Fulton County cities.”

Convening South Metro for Smart Growth

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South Fulton County 2020 Economic Development Guide


We show businesses why their future is brighter in Georgia.

New jobs have a powerful effect. Every factory or tech firm that opens its doors makes surrounding communities that much stronger. That’s why Georgia Power works hard to bring new businesses here, creating over 134,000 new jobs in the last 10 years alone. And showing people across our state more possibilities than ever before. To see how we’re generating opportunity, visit GeorgiaPower.com/growth. ©2018 Georgia Power. All rights reserved.

South Fulton County 2020 Economic Development Guide

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Ozzie Areu

Areu Bros. Studios

First Major Latino-Owned Studio Takes Root in South Fulton County with an Opportunity Zone First

Thanks in part to its welcoming environment, community partners and a special Federal Qualified Opportunity Zone designation, the entertainment industry continues to boom in South Fulton County with the latest addition of the nation’s first major Latinoowned and operated studio - Areu Bros. Studios - launching from the former home of Tyler Perry Studios (TPS), in Greenbriar. Inspired by years of experience as former President of TPS, Cuban-American Ozzie Areu, Founder and CEO of Areu Bros. Studios, will grow a full-fledged, multi-faceted media company within South Fulton County. The studio will create, shoot, produce and distribute television, film, short form content, and will include writers’ rooms, music and tech incubators/accelerators.

alternative to the traditional ways that content is currently being created, produced and distributed. Having a physical studio allows us to optimize collaboration between artists and engineers, as we see a nexus between all of these groups.”

“Female and minority creators and innovators are severely underrepresented in the current content market and tech space, leaving an overwhelmingly under-served market,” said Areu. “I saw first-hand what Tyler Perry did for the African American community and we see a clear path in having our company do the same for Latinos and women by creating an

The announcement is good news for the South Fulton County community, which, thanks to supportive community partners such as the Development Authority of Fulton County, the South Fulton Chamber of Commerce, the Georgia Hispanic Chamber of Commerce, and the vision of Areu Bros. Studios, is an increasingly attractive location

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While the idea to buy Perry’s former studio occurred to him in a somewhat spur-ofthe-moment fashion, Areu believes that circumstances could not come at a better time, because of the strong demand for the content it intends to fully support. With the wind at its back, Areu Bros. Studios has the full blessing and support of Perry, his investors and other champions, like Gloria Estefan, who joined the Areu Bros. Studios, as a partner and executive team member.

South Fulton County 2020 Economic Development Guide


for investors that will continue to lead to job creation for the area. “We are humbled by this unique opportunity to also do our part in uplifting the Greenbriar area, taking full advantage of the economic support that we are receiving at the national, state, and local levels,” added Areu.

‘tap into the trillions of dollars in capital gains to help private investors create a new source of economic growth for hundreds of lowincome communities across the country.’ Areu Bros. Studios is the first entertainment media company to launch an Opportunity Zone.

The studio is located in Atlanta Mayor Keisha Lance Bottoms’ prior district and that community of Atlanta has always been very near and dear to her.

Qualified Opportunity Zone Attraction While Georgia’s film incentives are drawing many to the region, one of the biggest attractions to the studio is that it is located in a Qualified Opportunity Zone, which allows investors to offset their gains by investing in companies like Areu Bros. Studios. According to one of the architects of the Opportunity Zone, Steve Glickman, the zones were designed to

“Areu Bros. Studios brings a new element and a first to Opportunity Zones, where investments are typically based on geographic communities,” continued Glickman. “Ozzie Areu and his team are focused on building inclusive innovative communities through investing in entertainment media, technology and real estate.”

Steve Glickman and Ozzie Areu

“We’re in a Qualified Opportunity Zone here and there are only so many viable ones as we have learned from thought leaders,” explained Areu. “This is very attractive to us both from the real estate side and the venture side of the business. Coupling this federal program with Georgia’s 30% film and television tax credit provides a tremendous financial platform to create opportunity in Greenbriar

South Fulton County 2020 Economic Development Guide

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and for the various creators and innovators with whom we will partner. This platform is also being used to develop other communities in Fulton. For example, Wesley DeFoor is building out 20 acres on the beltline for mixeduse development.” Areu Bros. Studios also checks a lot of other boxes, as Steve Case and J.P. Morgan’s Jamie Dimon say, ‘The failure to invest in entrepreneurs of color, especially highgrowth startups led by women of color and in communities outside of our major tech hubs is hurting individual entrepreneurs, local economic growth and our country’s future.’

Steve Glickman, Steve Case and Ozzie Areu

Federal Qualified Opportunity Zones, created by the Tax Cuts and Jobs Act, are designed to revitalize low-income or distressed areas of the country by providing federal tax deferments on investments and certain tax breaks on appreciations of recently realized capital gains into projects or companies within a designated Zone. The goal is to spur economic growth in low-income communities by allowing investors to defer federal taxes by taking capital gains from other investments and investing in these designated areas.

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“Not only does this bring new business to the area, we’re committed to the local community here,” Areu continued. “We welcome the community in and want to ensure that we’re keeping the doors of opportunity open with plans to develop technology companies on campus and an apprenticeship program for local public and private schools, colleges, and universities.”

Dreaming Big Immediate plans for the nearly 60-acre studio begin with renting out space to outside studios and production companies that are shooting in Georgia, while Areu and his team continue to build the executive leadership team and work to develop new content. Also underway are plans to add to the studio’s existing five sound stages, four office buildings, suburban neighborhood backlot and theater with the build-out of new music studios, 30,000-square feet sound stages, and new space for technology, music and short form content creators. “One of our focuses will be working with and championing women and minorities and giving opportunities in front and behind the camera where traditional methods have fallen short,” Areu explained. “We are a natural choice and along with the talent that we are recruiting, we look forward to working with those who are aligned with our vision and the culture that we are creating. While this is very empowering for my family, it is also inspiring for all the people that have that dream of doing more, as we did as little kids.”

Contagious Inspiration Acknowledging the importance of hard work, Areu is also quick to credit the support and encouragement of those around him for the ability to seize on such a remarkable opportunity. “We feel like we were inspired

South Fulton County 2020 Economic Development Guide


from Tyler Perry’s assistant to president of his company to owning a studio, anybody can be successful in this country. It’s truly the American Dream. It’s pretty epic, when you think about it.”

Bright Future

Kim Leadford, President of Areu Bros. Studios and Ozzie Areu attend Atlanta Business Chronicle Awards Ceremony.

and championed by people in our careers,” said Areu, who first began working in the industry as a security guard at Warner Bros. Studios in Los Angeles. He later became head of security for the TV show Friends, worked as a personal assistant to actors Brad Pitt and Jennifer Aniston, as well as Ellen DeGeneres and Portia de Rossi, and was eventually hired by Tyler Perry in 2005, whom he describes as ‘a media icon and true visionary.’ “It’s a very hard road to success,” Areu maintained. “No matter how prepared, how good of a person you are, how talented you are, people still have to believe in you and give you a hand up. I was inspired as a little boy to be a police officer and that kept me out of trouble and kept me excited as a youth, and people helped me along the way. Ultimately, it was Tyler Perry who gave me that hand up and I was able to absorb so much from him. I know and will always remember how much his belief meant to me. And I know how much people like myself and my story can inspire someone else, because: if this Latin kid from the Valley can go from working security, to working with A-list celebrities, and then going

Although still in the very early stages, Areu is hopeful to create and advance a culture that will connect with and empower youth and communities. “There are ways that you can be financially successful and do good for people and communities,” said Areu. “We feel like this can be an opportunity to inspire and empower the youth and to give them the opportunity to see, feel, hear and touch the entertainment and tech industries.” “Imagine when one person in a family gets an opportunity - whether they’re working in entertainment or something else,” Areu continued, “that doesn’t only affect that individual, it affects that person’s family and that person’s friends, and so on. It has a trickle down effect of inspiration, and in a world that sometimes cannot be so nice, things that do good for people and that keep people motivated and excited, and get them to feel that if they work hard and stay out of trouble, and have a good mindset and believe in themselves, that they, too, can reach their dreams.”

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South Fulton County: A Shining Star in Georgia’s New Film Economy If you’ve watched featured films, 214 many movies lately, television series you’re bound to and 91 commercials spot a familiar with a direct in-state scene from the spend of $2.7 billion South Metro. From and an economic Marvel’s smash impact of $9.7 hit Black Panther, billion. He affirmed filmed in part at the film industry Tyler Perry Studios, has created new to The Walking opportunities for Dead, Constantine, local businesses, the Avengers, and students and more, Atlanta and hardworking surrounding areas Georgians. were featured in more than 70 films Studios locating to and TV projects in South Fulton County 2017 alone. find welcome There’s no question support from the that South Fulton South Fulton Atlanta Metro Studios County has made Chamber as the it as a major player camera-ready site in Georgia’s film industry with Areu Bros. for film and television projects with an added Studios, Atlanta Metro Studios, EUE/Screen boost from the state’s Film, Television and Gems Studios, and Tyler Perry Studios Digital Entertainment Tax Credits of up to adding to the permanent movie-making 30 percent, along with various other tax infrastructure in Georgia, as more and more exemptions and credits, giving them the movie and television projects make their ability to significantly reduce the cost of their way into the state. production. As the exclusive official South Fulton County liaison to the Georgia Film, Georgia Governor Brian Kemp recently Music and Digital Entertainment Office’s announced in 2018 the state produced 26 Camera Ready Communities program, the

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South Fulton County 2020 Economic Development Guide


South Fulton Chamber connects film and television production companies with skilled local professionals providing expertise and support in all areas of production. Couple this with South Fulton County’s lower land costs, excellent proximity to Hartsfield-Jackson International Airport, temperate climate and availability of large parcels of land, you have a region ripe for production, with state-of-theart facilities, skilled professionals, and business-friendly incentives that make producing in the area a desirable alternative.

Fast-Tracking Film Careers in South Fulton The City of Union City, the Fulton County School System and Atlanta Metro Studios announced a partnership to help fast-track students into Georgia’s burgeoning film industry, creating opportunities for what will be the next generation of Georgian filmmakers. The group is creating a scholarship fund for Fulton County high school graduates to enroll in Clayton State University’s Digital Film Certificate Program. The certificate program is part of the Georgia Film Academy and will help students learn the skills of film tradecraft and production.

EUE/Screen Gems Studios

Keeping pace with Georgia’s newly acquired role as “The Hollywood of the South,” South Fulton County is on track to join the ranks of the largest studios in Georgia and the nation, attracting mega movies, creating new classics and transforming the region into one with a thriving film economy. Tyler Perry Studios South Fulton County 2020 Economic Development Guide

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Shareef Abdur-Rahim President, NBA G League

First Atlanta Hawks G League Comes to College Park

The City of College Park’s new 3,500-5,000seat arena will be home to the first Atlanta Hawks G League development team in Georgia, bringing together residents, fans, players, businesses and community around a winning vision of collaboration, learning and success. “I grew up playing in the College Park gymnasium in South Fulton County just two to three miles or so from where the arena will be,” said the National Basketball Association (NBA) new G League President Shareef Abdur-Rahim. “Just the idea that we will have an arena there and kids from that area could come and watch a professional basketball game with NBA players in it surpasses my imagination. It’s aspirational. It’s inspirational. It’s a huge motivator for the community.” Abdur-Rahim, who is not only the NBA G League President, but also a former star of the NBA, and the founder of the non-profit Future Foundation, Inc. in East Point, sees great things on the horizon for both the G League and its surrounding 20

communities. “The G League thinks of itself as a launching pad of careers in the NBA,” explained Abdur-Rahim. “Originally, the goal is for basketball teams to have the opportunity to take young players and work with them and develop them and to give them an environment to grow, and at some point to make a contribution to an NBA team. However, what’s grown out of that is really the ability for not only players to develop, but also coaches, executives, and everyone involved with the team and with the League. The more the G League is connected to NBA teams, the more we can stretch the value proposition from just being a basketball resource to being an overall business and community resource.” Abdur-Rahim pointed to the opportunity for the Atlanta Hawks G League team to extend the Hawks brand and presence by traveling to locations around metro-Atlanta and by being more accessible to fans. As such, he noted, the relationship between the community, the G League, the players and the NBA becomes a multi-faceted and evolving win-win for all involved, eventually

South Fulton County 2020 Economic Development Guide

(continued on page 21)


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International Powerhouse Grows Jobs, Community in South Fulton County Twenty years ago, when Quaker Oats first chose to locate a bottling, warehouse and distribution facility along Fulton Industrial Boulevard, no one expected the site would double the size of its initial scope. But thanks in part to its proximity to a thriving metropolis, strong culture and leadership, accessible transportation, a talented workforce, and partnerships primed for success, this international powerhouse continues to exceed expectations. “We are primarily a Gatorade facility (one of the brands under PepsiCo) and a major hub for Pepsi,” explains Benita Chinn, Sr. Director Manufacturing Capability & Systems – PepsiCo Beverages North America - “This site initially was only supposed to be about half the size of what it is today. Now, we employ just under 400 people with two additional warehouses that supplement our Pepsi® brand products, totaling more than two million square feet.” A 23-year veteran of Pepsi, Ms. Chinn has been plant director of the South Fulton County facility for the past four years, where her embracive leadership style fits well with the friendly and personal style of the employees and talent of the region. She credits location as a prime reason for the facility’s success. “Because of our location, we are primed to be part of the growth of the organization,” she states. Ms. Chinn points to other benefits of the location like Atlanta’s carrier lanes that make it favorable for transporting product in and out of Atlanta to virtually everywhere across the U.S., and the strong partnerships with the county, schools, municipalities and community to nurture workforce development 22

and to create a welcoming and attractive business environment. “Pepsi worldwide has always been a company that values people first,” explains Ms. Chinn. “In every scenario, at every location, it’s important to make sure that we contribute to our local communities. As part of this commitment, Ms. Chinn serves on the South Fulton Chamber of Benita Chinn, Sr. Director Manufacturing Commerce Board Capability & Systems of Directors, which provides Pepsi with an opportunity to sponsor local events supporting small business growth, as well as partnering with other businesses to support Fulton County schools and other local organizations. “There are a lot of incredible partnerships and a lot that happens here in South Fulton County relative to our business and our location, including so many positive activities along Fulton Industrial Boulevard to manage and support growth and attract new business,” Ms. Chinn notes. “This is the sixth state that I’ve worked in with Pepsi and I would definitely say that this Atlanta area offers the most to me both professionally and personally. These are employees who want to care for you and you care for them. That’s the beauty of it and how you can stay working with a company for 23 years – when you’re working with a company whose values, ethics and philosophies are very similar to your own.”

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(continued from page 18)

adding to the League’s potential as an economic igniter. “The G League team can help the Atlanta Hawks have a larger presence in the community, whereas the Hawks may not always be able to show up, but now you have a presence in South Fulton and you have a presence that you can take up north to Gwinnett and move around and be a little more mobile and nimble,” noted Abdur-Rahim. While the history of the NBA development league dates back almost 20 years, it wasn’t until recently that the league changed its name to the G League as part of a rebranding effort with its naming partner, Gatorade. The League now has grown to 27 teams with the ultimate goal of reaching a full 30-team roster. The new Atlanta Hawks G League team in Georgia is one the League’s newest. “You have to give a lot of appreciation to Tony Ressler (Principal and Chair of the Atlanta Hawks), and his ownership group, and to (Atlanta Hawks CEO) Steve Koonen, and their commitment to Atlanta and the surrounding communities,” added Abdur-Rahim.

Future Foundation Brings Resources to Youth Abdur-Rahim’s positive influence on metro Atlanta and South Fulton County already extends well beyond his newly applied direction and vision for the NBA G League. The Future Foundation, Inc., founded by Abdur-Rahim in East Point in 2001, has been working throughout metro Atlanta to provide quality education, health and life skills programs to the area’s youth. “Our purpose has always been to be a resource to young people throughout metro Atlanta, but we started specifically in Southwest Atlanta in the neighborhoods that we grew up in,” explained AbdurRahim. His sister, Qaadirah Abdur-Rahim, is CEO, of the Future Foundation. “We wanted to provide a resource for kids to think differently and think outside of their immediate surroundings and to be a place where they

could get the extra help they needed.” The Foundation, which started with only 14-15 young people from local South Fulton elementary schools, is now serving 1,0001,500 families throughout metro Atlanta. “We’re at the point where we’ve had young kids, who started with us as 4th and 5th graders and have gone through our program, have graduated from college and have come back and are spending time and volunteering and working in our program,” said AbdurRahim. “Seeing those type of things come into fruition is extremely meaningful and that’s just the work that we want to keep doing – not only south Fulton, we start there just because that’s where our neighborhood is, but throughout Atlanta.” Among his many influences, he credits the influences of both his parents and many of basketball’s great legends for their inspiration. “Growing up playing basketball, I had a great hero right here in Atlanta in Dominique Wilkins (retired, professional basketball player, who primarily played for the Atlanta Hawks, and a nine-time NBA All-Star). He was just a great hero of mine,” said AbdurRahim. “And my parents were a big influence over me. They were always sharing and giving back, and being active and giving of their time and resources.” “We’ve been extremely supported from South Fulton,” continued Abdur-Rahim, “from leadership at the very highest levels to principals and teachers, who just partner with us and their schools, or teachers who come to the foundation after school to volunteer. So the community itself as a young person invested in me, and we want to keep investing our time and our resources in to the community.”

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HELLO, SOUTH ATL PROFESSIONAL BASKETBALL IS COMING TO COLLEGE PARK.

ONE CITY. ONE DREAM.

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South Fulton County 2020 Economic Development Guide


SOME CALL ATL “THE CITY OF DREAMERS.” AND IT IS. BUT WE DON’T JUST DREAM – WE GET IT DONE. ALWAYS HAVE, ALWAYS WILL. FROM BUILDING THE BUSIEST AIRPORT IN THE WORLD TO IGNITING CIVIL RIGHTS, WE POUR EVERYTHING WE’VE GOT INTO EVERYTHING WE DO. WE ARE HUSTLERS, DO-ERS, WHAT’S-NEXT-ERS. AND WE EMBRACE EVERYONE’S DREAMS, AS IF THEY WERE OUR OWN. TOGETHER, WE ARE...

ONE CITY. ONE DREAM.

COMING TO THE GATEWAY CENTER ARENA @ COLLEGE PARK South Fulton County 2020 Economic Development Guide MAY 2020

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A D V E R T I S E M E N T

Atlanta: T Focused on Growth Through Route Development

he city of Atlanta — like few cities in the world — displays an unrivaled diversity of people and culture, a spirit of openness and hospitality, and true international character. Atlanta is a proven leader in economic and business development; home to a thriving, global business community; and the leading global city in the Southeastern United States. Atlanta’s No. 1 economic development tool is Hartsfield-Jackson Atlanta International Airport (ATL). The Airport supports more than 400,000 jobs in metro Atlanta and makes a direct regional economic impact of more than $65 billion. In 2017, ATL topped 103.9 million passengers and that number is expected to increase. ATL accommodates more than 2,500 flights daily, with nonstop service to more than 170 domestic and 70 international destinations. Hartsfield-Jackson is not resting on its achievements. The Airport is preparing for the future with a renewed commitment to growth in passenger and cargo air service development or route development, as is the terminology used in Europe, and necessary supportive infrastructure. “The world’s busiest and most efficient airport recognizes that strong air service – both domestic and international – makes a positive and enduring impact on a community. That’s why air service development is one of our top priorities” Roosevelt Council, Jr., Airport General Manager A key ingredient in the Airport’s air service development plans is Hartsfield-Jackson’s innovative Air Service Incentive Program (ASIP). ASIP is designed to stimulate international air cargo and passenger growth, particularly along routes that link Atlanta to the world’s fastest-growing economies. The incentive program waives landing fees for up to two years for qualified passenger airlines starting international routes not already served from Atlanta and matches up to one-half of promotional costs, capped at $50,000. International cargo service carriers benefit from a waiver of both landing and parking fees during the same periods. The highest tier of benefits are available to carriers starting service to major economies with the greatest potential for passenger and cargo growth, namely Brazil, Russia, India, China, South Africa, Latin America and the Caribbean in addition to select countries such as Switzerland, Qatar, Iceland, Norway, Turkey and Ukraine. Carriers starting service to other parts of Africa, Eastern Europe and Southeast Asia can receive consideration for midtier benefits, including an 18-month waiver of landing and parking fees and up to $35,000 matching promotional support. Total ASIP for fiscal years 2016 and 2017 was $866,620.56.

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South Fulton County 2020 Economic Development Guide


Along with being one of the ASIP target destinations, Africa is receiving additional attention from the Hartsfield-Jackson Air Service Development team. The scarcity of direct flights between Atlanta and Africa has created an opportunity to develop new nonstop routes. While there is anticipation for greater connections to Africa via Turkish Airlines, one of ATL’s newest carriers, direct daily service from Atlanta is only available to Lagos and Johannesburg. In this 21st century, international visitors choose to vacation, and foreign corporations choose U.S. cities in which to invest. Often, those choices hinge on locations where nonstop flights provide fast and convenient air links. The ATL team has formed an alliance with the area’s economic development partners to make these new routes a reality. In the area of cargo service development, improving ATL cargo efficiency of operations remains a top priority, combined with additional capacity, partnership and training of cargo stakeholders. “Air cargo is recognized by the City’s leaders as a primary contributor to economic development due to Hartsfield-Jackson’s important role in the global supply chain” Elliott Paige, Director, Air Service Development

One of the top and most immediate priorities is the development of 800,000 square feet of cargo warehouse facilities. In 2017, 575,000 square feet of cargo space became part of the Airport’s expansion efforts. Additional warehouse space is slated to be developed before ATLNext is completed. To meet passenger needs – which have evolved dramatically over the past 40 years – ATL will undergo a curb-to-gate modernization of the Airport’s Domestic Terminal. The centerpiece of this terminal modernization will be a multipurpose canopy that will improve traffic flow, enhance safety and protect guests from the elements as they arrive to or depart from the Airport. Hartsfield-Jackson stands behind what it views as its purpose: to serve as the Atlanta community’s chief economic development tool for the creation of jobs and the growth of wealth for residents. “In so many ways, ATL serves as a leader – and a trailblazer – in the aviation industry. As we look to the future, we will continue to set our sights on attracting new carriers and further enhancing operational efficiencies – all while providing job opportunities and world-class customer service.” Paul Brown, Assistant General Manager, Commercial Development.

ATL air cargo activities account for 27,289 jobs at and around the Airport and $6.7 billion in business revenue. In 2017, ATL moved 685,338 metric tons of cargo, a 5.66 percent increase over 2016’s total. All-cargo carriers combined with passenger airlines that carry belly freight contribute to the year-round cargo traffic. Four new all-cargo airlines began operations at Hartsfield-Jackson in 2015, one in 2016 and another in 2017. Plans are in place for additional carriers to launch operations this year. To accommodate what is expected to be dramatic growth over the next two decades, Hartsfield-Jackson has launched ATLNext, the Airport’s multibillion-dollar, 20-year capital improvement program.

www.atl.com

@atlairport

South Fulton County 2020 Economic Development Guide

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Gerald McDowell, Executive Director

Building a 21st Century Pathway for Aerotropolis Atlanta

When it comes to securing the future of South Metro as an increasingly competitive and thriving district, the Atlanta Aerotropolis Community Improvement Districts (AACIDs) are going beyond simply meeting today’s day-to-day transportation, beautification, signage, and public safety needs. This forwardfocused, hard-working organization is serving as a catalyst for future infrastructure and innovation, investing in the bold strategies and activities that will ensure the district is poised and positioned as not only the most desirable area in Atlanta to conduct business, but as an integral player in the future of the region as a whole. “The Atlanta region needs South Metro to be ready,” says AACIDs Executive Director Gerald McDowell. “We are encountering competition at a national and international level like never before. South Metro can be the relief for Metro Atlanta and that relief means new opportunities to become more competitive through new development, improved transportation and expansion, attracting new residents and new business to the airport area.”

of portions of the cities of College Park, East Point, Hapeville and Atlanta, as well as the new city of South Fulton. A member of the Aerotropolis Atlanta Alliance, the AACIDs play a key role in supporting the initiatives set forth by the Aerotropolis Atlanta Blueprint, which serves as a roadmap for its strategies and activities. “Our partnership with the counties, cities and the Aerotropolis Atlanta Alliance is very critical because we map our focus to what the Alliance has created as its vision, or what is called the Blueprint,” McDowell explains. “In that blueprint, we have strategies for Economic Development, Workforce Development and Education. So our role is to make sure that the necessary infrastructure is in place for this to be successful for our cities and our counties as we work towards the total goals, initiatives, and priorities of the Aerotropolis.”

Public Safety and Beautification Since 2015, the AACIDs have invested $600,000 annually in public safety on activities

Formed in 2016, the AACIDs is a self-taxing group of district property owners directed by its Board of Directors and led by McDowell and his team. The district includes Airport West CID and Airport South CID and comprises 15.45 square miles of property, within both Fulton County and Clayton County that is made up 28

South Fulton County 2020 Economic Development Guide


such as 24-hours-a-day, seven-days-a-week private security patrols and off-duty police officers. In just three short years, the districts have witnessed a 25-40 percent reduction in certain types of crimes. Its beautification initiatives include $450,000-a-year funding for weekly landscape maintenance, trash and debris removal on over 22 miles of road, including five state roads, and a new fiveto-seven-year program that will landscape and transform 15 interchanges around the Hartsfield-Jackson Atlanta International Airport into true gateway experiences.

McDowell points to two other transportationrelated studies that the AACIDs are undertaking, including a year-long Transit Feasibility Study that will piggyback off a transit study just completed by Fulton County, and one that is currently underway in Clayton County. “The Transit Feasibility Study will help us identify potential solutions that are already in existence and can be implemented immediately, anywhere from zero-to-three years and from five-to-ten years,” McDowell adds. “Everything is on the table. We’ll be

Transportation that Connects to the Future On the transportation front, the AACIDs intend to work closely with the Georgia Department of Transportation and the Atlanta Regional Commission to undertake several new transportation initiatives identified within its recently completed seven-to-ten-year Master Plan. “One of the aspects that is a challenge for the Atlanta region is our transit system, traffic and congestion,” explains McDowell. “If we are able to implement transportation and transit system improvements in South Metro, that’s going to be a win for the entire Atlanta region. From a national perspective, there are studies underway that are looking at high-speed rails for the country and, in a lot of cases, those rails are connecting to Hartsfield-Jackson Atlanta International Airport. We have to look at what needs to be done to make sure the Aerotropolis is ready for these connections and that there is a seamless integration of these national connections, everything from ground transportation to air transportation to rail and other transit options that might be identified in the near future.”

looking at what’s in the marketplace today, heavy rail, light rail, and bus rapid transit, as well as circulatory systems connecting the downtown areas around the airport, and even Skytrain extensions throughout the airport area.” To help showcase solutions, the AACIDs intend to hold an Innovation Summit where the general public can familiarize themselves with options displayed by transportation vendors. Lastly, a grant from the Atlanta Regional Commission is helping provide the necessary resources to conduct the upcoming Freight Truck study to review freight and truck movement around the airport area. “The airport is looking to relocate their cargo operations

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to expand it to where they can move from being in the top 15 to being in the top five cargo operations in the country,” McDowell explains. “With that type of plan, we want to make sure we can conduct this study and be prepared again to introduce the necessary infrastructure to support that type of operation, not only in the airport area, but also looking at how we connect to Savannah, or even other regions outside of Atlanta into South Carolina, Tennessee and Alabama.”

The Virginia Avenue SMART Corridor In support of the Atlanta Regional Commission (ARC)’s Livable Centers Initiative Program, the Aerotropolis Atlanta Community Improvement Districts (AACIDs) is leading the Virginia Avenue Smart Corridor Study. The project limits along the Virginia Avenue Corridor are from US 29/Main Street in College Park on the west end to South Central Avenue in Hapeville on the east end. The AACIDs are interested in finding ways to improve safety, mobility, and walkability in the study area using new technology.

district leaders and jurisdictions are aligned behind a common Aerotropolis vision. “What’s exciting about the Aerotropolis Atlanta Alliance is that it gives the South Metro area a platform to work together,” McDowell maintains. “It has brought together the cities and the counties working with the airport and working with the city of Atlanta like never before. It’s not only created a spirit of collaboration, but it has allowed the various jurisdictions to recognize the potential that is at our door, and how we can strategize to leverage that potential and to be part of that team. Now, when investors and developers are looking at South Metro as a whole, they are able to see the strength of the area and not be discouraged by challenge or weakness in one particular jurisdiction. “At the end of the day, it’s one of those things that’s bigger than even the Aerotropolis, because we have Hartsfield-Jackson Atlanta International Airport. This is an engine that is not only an Atlanta engine, but a Southeastern and even a national, and some people would even argue an international engine, and so it is important for us to now leverage the success of Hartsfield-Jackson for the airport area. Now our goal with this Aerotropolis initiative is to create what could be called the Disney World of Airport areas. And that is a very exciting thing to be a part of.”

A ‘Disneyworld of Airport Areas’ Looking forward, the AACIDs are peering into a future where optimism is grounded in the bonds of collaboration, and where the various 30

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Shannon James, President & CEO

South Metro’s most powerful collaborative engine drives international, national and regional appeal

Since its inception in 2014, Aerotropolis Atlanta Alliance (AeroATL) has evolved into a powerful, collaborative force in South Metro Atlanta while driving positive change through Regional Economic Competitiveness. It seeks to promote the airport area as a regional product by articulating its strategy as an Aerotropolis to markets both domestically and abroad with its proximity to the State of Georgia’s largest economic engine and employment hub. Working in partnership with the world’s busiest airport, Hartsfield-Jackson Atlanta International Airport, it is surrounded by four Community Improvement Districts, 10 cities, and two counties. This is the geography of AeroATL Alliance, which is a 501c(6) Public-Private Partnership acting in good faith as a conduit for multijurisdictional cooperation and private engagement to enhance economic growth; thus, making the region a world-class destination for business, connectivity, and quality of life. “We’re creating an ecosystem that is constantly communicating across jurisdictional lines, while working to mitigate educational, workforce and economic development challenges to improve the quality of life for our local residences,” says Aerotropolis Atlanta Alliance President & CEO Shannon James. “Our foundation is built on partnership and collaboration. We believe strongly that a win for one is a win for all and we’re stronger together versus competition. This regional approach will influence more activity for

those who want to do business here.” It’s an effort that has paid off big and has brought with it huge wins for the region. Two major wins include Porsche Cars North America, who landed its North American Headquarters in the City of Hapeville and is currently planning to extend its test track due to exceeding company sales projections. Second, would be the

320-acre mega mixed-use development “Airport City,” scheduled for the City of College Park. This project is anticipated to bring 10,000+ jobs and multiple billions in economic impact for the airport area. The project is expected to change the trajectory for the region with an anticipated groundbreaking for 2019. With an eye to the future, AeroATL Alliance is working on several fronts to align the region for greater collaboration and success, including its ambitious AeroATL GreenWay Plan. This aggressive vision for the region consist of 350+ miles, 48,000 acres across five cities, and two

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counties. The project has been adopted by all cities, including the Board of Directors for both AeroATL Alliance and the CIDs. It is now entering its scope and design phase and will be moving forward with applying for a Livable Cities Initiative (LCI) Grant in 2019. It should also be noted that the organization is looking to align itself more with “Finding The Flint” efforts and will be engaging the services of Hannah Palmer, who currently manages the efforts for “Finding The Flint.” The Non-Profit highly touts its initiatives surrounding Economic, Workforce and Education Collectives. The conduit successfully brought together all Economic Development Directors for all cities in South Fulton and Clayton Counties, including the HartsfieldJackson Real Estate Director, through its Economic Development Collective. They have hosted commercial bus tours in the region and Bisnow: Aerotropolis for investors & developers. It’s currently working to bring a comprehensive Land Use and Zoning process through a Livable Cities Initiative (LCI) Grant in 2019. The Workforce Development Collective is the anchor for the organization and boast the most diverse and highest level of participation for any collective for the young organization.

The collective has produced over 10 cohorts in hospitality and construction, with over 160 graduates and roughly 88% placement rate between the two industries. The collective is now looking to host more industry cohorts in logistics, and is exploring the movie/ entertainment industry. The newest collective, Education, has positioned itself with the public school system for Clayton and Fulton County Schools. Dr. Morcease Beasely, Clayton County Public Schools Superintendent, serves as the Chairman. Dr. Gyimah Whitaker, Area Superintendent with Fulton County Public Schools (south cluster) serves as co-chair. The Education Collective is strategizing to create better career pathways for our young adults and recent past graduates, and exploring more internships/ summer apprenticeships with local corporations for pipeline development. “Attracting new businesses and development is just one part of the equation. In order to get quality small/large mixed-use development, entertainment and technology-driven enterprises, we must intentionally invest into our local public education systems, higher levels of education while providing resources for workforce development and capacity building for our AeroATL communities,” James said. The organization has plans to beef up its efforts in the community by working to bring an Accelerator program to the region called Start:ME, based out of Emory University Goizueta Business School. The proving Micro Enterprise focuses on capacity building for small businesses to create sustainability. AeroATL has already received approvals from City of Morrow (Clayton) and City of East Point (Fulton) to bring this program to its city limits. “We’ve got the entire South Fulton and Clayton Counties at the table and we’re all speaking the same language,” says James. “If we get this right, it could change the trajectory for the Aerotropolis area for many generations to come.”

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THE CITY OF EAST POINT The Revitalization Continues

Progress is clear in the City of East Point, from the unveiling of its new 32,000 sq ft City Hall, investments in infrastructure, additional recreation opportunities, star-studded concert performances and commercial project development throughout the City. Known as "The Point," this City has made a name for itself as the place to do business and have fun. On April 30, 2019, City leaders cut the ribbon to their City Hall located in the heart of Downtown East Point. This state-of-the-art facility includes city offices, a multipurpose Council Chamber, spectacular water features and an outdoor amphitheater for hosting events. “The City is leading the way and our state-of-the art facility will be catalytic for equitable economic development in our downtown area,”said Mayor Deana Holiday Ingraham. “We are so proud that our new City Hall will be a community building for all to enjoy and that our staff and city leaders will have a new place to call home.”

Downtown Streetscape

The long awaited Downtown East Point Streetscape project is one of many projects to transform the downtown area into a more pedestrian friendly environment. This beautification project is funded through a Georgia Department of Transportation (GDOT) enhancement grant to improve parts of Main Street.The project includes increasing sidewalks on the west side of Main Street from Cleveland Avenue to Vesta Avenue to 10-12 feet in width. There will also be pedestrian improvements at intersections, street lighting, brick pavers, street furniture and parallel parking. The City is also working on establishing a development agreement with Bush Construction to develop the Downtown Commons. Plans to develop this 8-acre site include retail, commercial and residential use.

Next Stop StationSoccer-East Point

Downtown Streetscape on Main Street

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Soccer in the Streets is creating their third StationSoccer location in downtown East Point. Officially named StationSoccer-East Point, it will be built across the street from the East Point MARTA station, in between Oz Pizza and Joel M. Baskin, P.C., and expands the world's first network of soccer fields surrounding major transit stations. This is a partnership with the City of East Point, the Atlanta United Foundation, the Transformation Alliance, Oz Pizza and Joel M. Baskin, P.C. Construction of the field is scheduled to be complete this year.

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Georgia Sports Park Pavilion

Soccer In The Streets groundbreaking and rendering

This Spring, the City of East Point and the Georgia Soccer Development Foundation broke ground on the new pavilion and classroom building at the Georgia Sports Park (GSP). This 6,000 sq ft sustainable facility will include a classroom, restroom, shower facilities, concession stand, office space and storage. Construction is scheduled to be complete in the Fall.

DDI @ Camp Creek

GSP Pavilion construction and rendering

ACFB Moves Headquarters to East Point

Last year, GDOT began construction on a new Diverging Diamond Interchange (DDI) at the intersection of Camp Creek Parkway and I-285. This infrastructure is designed to improve the flow of traffic while increasing driver safety. The project includes widening the overpass bridge and lanes, creating a pedestrian walkway in the middle of the bridge and installing distinctive lighting, landscaping and pedestrian features. The project is scheduled to be complete by the end of the year.

The Atlanta Community Food Bank (ACFB) is building its new headquarters at the intersection of Redwine Road and Desert Drive in East Point.The 64-acre site is scheduled to be operational in the spring of 2020.

DDI construction and rendering

Home2 Suites by Hilton

Construction has begun on the new Home2 Suites by Hilton located on Bobby Brown Parkway and is owned by Runway Hotel Developments, LLC and managed by Hotel Evolution. This 99-suite hotel will include free WIFI,in-suite kitchens, free breakfast, inviting communal spaces, and extended stay perks.Construction is scheduled for completion in the fall of 2019. Home2 Suites by Hilton construction For more information visit www.eastpointcity.org or and rendering contact 404-270-7057

ACFB construction and rendering

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City of Hapeville Leading Transformation through Art and Innovation The beautiful butterflies that dot the City of Hapeville’s public landscape, as part of its “things are taking off” art project, are a perfect symbol of the transformation of this historic town of 7,000. Leveraging its history and unique location immediately adjacent to the HartsfieldJackson Atlanta International Airport and just seven miles from downtown Atlanta, the City of Hapeville is playing to its existing strengths and leveraging new opportunities like the recent addition of the world-class, luxury four-star hotel, Kimpton Overland Hotel Atlanta Airport, offering 214 guest rooms, and a rooftop lounge overlooking the 1.6-mile track at the Porsche Experience Center adjacent to the Porsche’s North American headquarters. The hotel’s influence has extended into the

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larger Hapeville and surrounding community with the most recent introduction of its Summer Drive-In Movie Series for both hotel guests and visitors alike. “The City of Hapeville is so pleased to welcome the IHG and the Kimpton Overland Hotel Atlanta Airport,” says City of Hapeville Mayor Alan Hallman. “This world-class project represents major progress for our community as we continue to leverage, build and innovate for the future.” At the same time, Hapeville continues to capitalize on rapid growth around the airport, coordinating closely with the Atlanta Aerotropolis Alliance to ensure complementary progress, like a major study that will look at creating a multi-trail system, much like Atlanta’s Beltline, throughout the region to include the City of Hapeville.

South Fulton County 2020 Economic Development Guide


With these new developments and more, Hapeville is setting the stage to become the perfect backdrop to draw visitors and new business.

Historic Roots, Modern Arts Hapeville’s 1890’s Central of Georgia train depot and neighboring Historic Christ Church & Carriage House give evidence to its rich past, which coexists with tree-lined neighborhoods and a robust and diverse business community, including the original Chick-fil-A Dwarf House, the Delta Air Lines Reservation Center, the Wells Fargo Processing Center and numerous hotels that service business and leisure travelers. Recent investment has produced beautiful new streetscapes and public art spaces as part of its vision to attract new businesses, art galleries, and restaurants to enhance the community’s quality of life. “We have been proactive in our revitalization efforts, including initiatives that seek and

leverage grants for planning for future growth,” said Mayor Hallman. “The recently completed Depot Transportation Enhancement Project, a $801,825 project that included the renovation of Hapeville’s historic Depot and the installation of the new plaza area, is one example of this type of work.” Additional transportation and streetscape improvement projects include a $2.97 million federal grant for improvements along the Norfolk Southern Railroad corridor, which bisects downtown Hapeville, and the $1.3 million North Central Avenue LCI (Livable Centers Initiative) Streetscape Project and the Dogwood Drive Streetscape Project. With new investment, a commitment to historic preservation, and a vision for a thriving business and art community, Hapeville is a city on pace to lead through arts and innovation.

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City of South Fulton Almost two years ago, the citizens of unincorporated Fulton County took a stance to chart their own destiny and voted to create the City of South Fulton. At a population of approximately 100,000 people, the City of South Fulton is the third largest City in the Metro Atlanta area. With a territory of 85.6 square miles, the City of South Fulton is the second largest city in land mass in Metro Atlanta. It has achieved many accomplishments within its first two years due to a commitment to involve and empower its citizens. The City of South Fulton is a prime location and compelling choice in South Fulton County . . . “Where You Want to Be.� Living in the City of South Fulton also means you have access to high quality services in the area; Police and Fire services, Public Works, Parks and Recreation, and more are all available for you whenever you need their services. Providing year-round educational and recreational opportunities for youth, expanding economic and employment opportunities for all residents and improving city services are all top priorities for the City of South Fulton. This includes its award-winning youth programs and a park system that encompasses four primary recreational facilities and 17 parks across 700 acres. The City also offers basketball programs in partnership with the Atlanta Hawks; STEM programs to help students and

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families; top-flight aquatics programs, as well as, programming for adults and senior citizens. The City of South Fulton’s Police and Fire Departments provide high quality services to ensure the safety of its residents and businesses. Its Chief of Police is continuously recruiting the best officers to join its city’s police force and is focused on providing top-notch public safety services that include a strong community presence. The City of South Fulton Fire Department’s average response time is within seconds of the National Fire Protection Association’s benchmark. The City serves as a significant regional employer used by major corporations for both administrative headquarters and warehousing, and is perfectly positioned between the world’s busiest airport, Hartsfield-Jackson Atlanta Airport, and Fulton County-Brownfield Airport. Its location also provides direct access to multiple interstates including I-285, I-85, I-75 and I-20. Consistent with the community’s vision, the City has realigned key functions and disciplines related to the quality of neighborhoods and future economic development under a new initiative, Destination South Fulton. The department supports over 1,900 businesses, coordinates all economic development initiatives, and collaborates with both local and regional developers, investors and business owners to promote economic growth within the City of South Fulton. A thriving business climate, quality schools, safe neighborhoods, family-friendly recreation options, and other quality of life offerings – there are many reasons to choose the City of South Fulton as your place to live, work and play.

The City of South Fulton—Where you want to be! South Fulton County 2020 Economic Development Guide

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City of College Park Local. National. Global. Few towns can boast the abundance of opportunity and ease of accessibility for residents, businesses and weary world travelers than that of College Park – and with the advent of a new 320-acre Airport City Project, and another 50-acre redevelopment on its south side, it’s about to get even better. “These new developments add up to thousands of new jobs and an influx of new income for the city, impacting the entire region as well as adding new momentum for the transformation of the Aerotropolis community as a whole,” says the City of College Park Mayor Jack P. Longino. College Park is already home to more than 34 hotels and nearly 6000 hotel rooms, two airport-connected light rails, and a host of multi-use developments, airport-adjacent class A office space and meeting space. At its economic core is the LEED® certified Gateway Center and the Georgia International Convention Center (GICC) -- the second

largest convention center in the state of Georgia with 400,000 square feet of meeting space. The Gateway Center itself houses more than one-million-square-feet of retail office space and hotels, including the 405 room 4-star Atlanta Airport Gateway Hotel, a SpringHill Suites, and a newly constructed $50 million Renaissance Hotel, and is the first stop on the Atlanta SkyTrain light rail, connecting directly to the Hartsfield-Jackson Atlanta International Airport terminal. College Park is also home to commercial, industrial, transportation and service business giants, such as Coca-Cola, Sysco, Chick-fil-A, Southwest Airlines, Buckhead Beef and Atlantic Southeast Airlines. With more than 350 acres of developable business, retail and industrial properties in close proximity to major highways, College Park is a city that continues to be open and ready for business. Even so, the City remains a close-knit community of only 15,000 residents and is the fourth largest historic district in the State of Georgia, with an array of historic structures and attractions, not to mention also being home to Woodward Academy, the largest independent private school in the nation. The City is committed to maintaining its historic presence, while remaining connected to a global economy and the world’s busiest airport just a few miles away. “We do a lot of really big things for a small community,” says City of College Park Director of Economic Development Artie Jones III. “College Park is very aggressive in

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the way it handles economic development, but it is also very careful in the types of development that it will accept, always looking to the highest and best uses, while working closely with developers to streamline the development process.”

Attracting World-Class Offerings Thanks to this welcoming attitude and the assistance of a business-friendly and hardworking local administration, College Park is seeing a new surge of growth, securing several game-changers, including the recently announced 320-acre Airport City Project, and the 50-acre redevelopment project on Godby Road and Old National Highway.

Another boost to the City is the newly constructed BMW Technical Training Facility at the GICC campus. Construction is slated to be substantially completed by June of this year, and the facility is expected to train approximately 8-10,000 BMW technicians, annually. Jones forecasts the City will continue to grow as it reaches out to attract more Class A office, medical, hotel, training and hospitality. “Boutique-type hotels, offices, green space, walkability, trails, parks, squares -- that’s where we’re focusing much of our attention,” notes Jones.

“The Airport City Project is a mixed-use development of 320 acres, which includes the current historic College Park golf course,” says Jones. “It will include approximately 3.75 million square feet of office, medical, entertainment and retail, and anywhere from five to seven hotels, some recreational type facilities, parks and squares.” Construction is slated to begin near the end of this year and it is estimated to have a development cost of anywhere from $500 million to $1 billion, depending on the density and potential uses.

Together with its residential connectivity, including the Historic College Park Golf Course, the award-winning Woodward Academy, ball fields and recreation centers, top-rated restaurants, and a network of transportation options, such as the SkyTrain and College Park MARTA station, and with its thriving public and private partnerships, the City of College Park is successfully maintaining its identity as a town where opportunity awaits all.

The Old National Highway and Godby Road Project is underway to redevelop approximately 50 acres of near blighted and underutilized property and replace it with an open air town center that will include entertainment, retail, restaurants, residential and some office, according to Jones. Several of the apartment complexes located near the project are already under renovation or have already been renovated. This along with the development of the Fire Station #3 facility opening on West Fayetteville Road in College Park, and a new police precinct on Godby Road, located next to the Tracey Wyatt Recreation Center, are all adding to the positive momentum of growth and community improvement on the south side of College Park. South Fulton County 2020 Economic Development Guide

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The City of Union City Progress in the Progressive City With a mix of quiet neighborhoods and growing business districts, the city of Union City has carefully applied a well-crafted community vision to leverage its already distinct geographic and historical advantage to become one of South Fulton’s biggest growth and entertainment success stories. “Union City is continuing to experience tremendous inflows of investments by both national and international groups, helping to contribute to the success and growth of the community,” says Mayor Vince Williams. “Large corporations including Amazon, Proctor & Gamble, Kellogg, as well as film and entertainment generators like Atlanta Metro Studios have made Union City home. New investments by Coca-Cola Bottling Company UNITED, Inc., and ASOS are bringing approximately 2,000 new job opportunities. This has culminated into Union City being a destination of choice for both businesses, residents and visitors alike.” Only 10 minutes from the busiest airport in the world, Hartsfield-Jackson Atlanta

International Airport, Union City is parallel to I-85 and includes SR-138 and the important travel route of South Fulton Parkway. The city earned its reputation as a home to leading companies and industry, as well as a shopping and entertainment destination. Additionally, the automotive sales industry is an economic cornerstone for the community and provides services to consumers throughout Georgia. Working closely with hoteliers, developers and investors, Union City has a strong track record regarding cooperative partnerships. Local and regional resources are leveraged as Union City actively promotes the community as an exciting destination. With competitive incentives, a strong workforce, and state-of the-art industrial parks, Union City has grown a distinctive blend of new and established entertainment and business clusters that are strategically positioned for success. An innovative combination of incentives, programs, and resources, along with a strong planning strategy has resulted in a thriving climate that is paying off as high quality and award-winning developments rush to the area on the advent of a promising new market of film tourism. Union City has an impressive business base, creating thousands of jobs, hotel and restaurant opportunities, and millions of dollars in investments. Union City provides the perfect avenue for welcoming tourists and visitors to experience the exhilarating shift of a beautiful City.

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“We have a growing city with a foundation that is prime for continued development and success,” adds Mayor Williams.

Committed Community

Union City’s Success Story Today, Union City is a success story that includes the award-winning 90-acre reinvention and repurposing of Shannon Mall into Atlanta Metro Studios (AMS), which is the largest purpose-built film and television studios in North America, as well as the Keurig Green Mountain coffee 1.1-millionsquare-foot distribution facility which now stands on the mall’s remaining 65 acres. AMS offers clients six stages, production offices, Mill and Flex space, and a backlot. The facility has already hosted numerous productions, including multiple large scale, world-wide blockbuster theatrical feature films, in addition to multiple large scale broadcast television series, and pilots. The recent acquisition of European online retailer ASOS, which brought over $250 million in development and an expected 1,500 plus jobs, add to the already long list of leading companies that have chosen Union City. These include industry giants like Procter & Gamble, Walmart eCommerce, Coca-Cola Bottling Company UNITED, and within the city’s Majestic Airport Center, General Electric, Kraft Foods, Newell Rubbermaid, Costco, Caterpillar, Dendreon Corporation, DHL Supply Chain, and Amazon.

Determined to reach its maximum potential as not only a job creator, but also as an alluring destination to visit and play, Union City is using new industry to help power the momentum behind its vision to become a regional travel and entertainment destination by growing hotel and restaurant options that visitors and residents desire. Union City offers the natural settings, attractions and services of a welcoming community, from the southern cuisine of the historic Green Manor Restaurant, housed in a beautiful antebellum home with southern charm, the recent construction of a new community and performing arts center, to movies under the stars and complimentary concerts for both residents and visitors. Adding to its appeal are the newly renovated, state-of-the-art elementary schools and high school, as well as Christian City, a five-star rated; 500-acre senior community campus offering quality senior living and children services. Whether you’re searching for travel options, business, entertainment, or a quality standard of living, Union City offers a commitment and vision that is being realized daily through a partnership with community, private industry, and government working together to exceed expectations and maximize possibilities for a thriving future.

Union City’s Opportunity Zone played a key role in attracting and securing companies like AMS and the many companies at the Majestic Airport Center Park. Additional opportunities for hotel, business and residential development continue to grow with opportunities from large and visible undeveloped parcels of available land along the Roosevelt Highway corridor, industrial and retail land along the South Fulton Parkway, as well as street and bicycle networks, and an improved transportation system designed to easily connect to a commuter rail system. South Fulton County 2020 Economic Development Guide

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City of Chattahoochee Hills A Rural Gem Drives Sustainable Growth campuses that will align with their rural focus and commitment to sustainability. “Chattahoochee Hills is committed to smart growth in step with what many call ‘New Urbanism,’” says City of Chattahoochee Hills Mayor Tom Reed. “Our goal is to preserve at least 70 percent of the land asis – as farms and forests, with interesting and high-value mixed-use development on the balance.”

New Developments Increase Appeal

Chattahoochee Hills is made up of 40,000 acres of beautiful rolling countryside – forests, fields, streams and parks – bordered by the Chattahoochee River and located just 20-25 minutes from Hartsfield-Jackson Atlanta International Airport –and is just minutes from the ninth largest metropolitan area in the United States.

The established and internationally recognized community of Serenbe may be Chattahoochee Hill’s best example of its commitment to agrarian urbanism with its 1,200 acres of residential, commercial,

The Community remains “deliberately rural” by focusing development in distinct, dense, walkable, mixed-use nodes, while permanently protecting the majority of its land. The City offers what it deems as the best of urban living along with easy access to farms, nature and recreation, and aims to attract the kind of sustainable manufacturing, tourism/agritourism or corporate training 44

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agriculture and protected wilderness within a beautifully built rural setting. The $2-billion development is growing fast – with over 400 homes and businesses in place, and recently began its phase three development, focused on health and wellness. The city’s recent annexation of additional land is opening the doors for even more development, opportunities and smart growth.

As a regional hub for outdoor recreation, Chattahoochee Hills contains some of the largest and most utilized public parks in Fulton County. Old Campbellton Park, Rico Park, Cochran Mill Park and Hutcheson Ferry Park provide more than 900 acres of fields and forests, along with historic structures,

“We recently annexed another 200 acres of Serenbe’s Coweta County property,” says Reed. “That annexation, along with recent ones on the north side of town – including historic Campbellton, offer amazing opportunities for historically themed mixeduse development, and include the worldclass equestrian events at Bouckaert Farms, and a host of small farms that increase the area’s agritourism potential dramatically.”

An Array of Distinct Amenities These newly annexed attractions add to what is an already impressive list of existing amenities, including the recently expanded Inn at Serenbe, several critically acclaimed farm-to-table restaurants as well as Serenbe’s Farmer’s & Artisan market. Topping off the area’s allure is the Chattahoochee Hills Charter School, which has become one of the top schools in the region, currently serving grades kindergarten through 8th grade.

picnic and baseball facilities and miles of amazing new mixed-use, hiking, mountain biking, and equestrian trails. Hunting and fishing is also an area attraction, and the City is working to increase access to its 20 miles of river frontage with three proposed access points along the Chattahoochee River. Our ‘silk sheets’ scenic byways are legend among road cyclists through the region, and attract Sunday drivers attracted by our natural beauty, and the ‘dirty sheets’ route on our many miles of beautifully rural gravel roads hold the same charm for mountain bikers. Whether visitor, resident or business, Chattahoochee Hills provides an attractive and desirable alternative to suburban sprawl, with all of the best amenities of rural Georgia and city life!

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City of Fairburn Situated to Succeed When a fire destroyed part of Fairburn’s historic downtown in 2010, the city doubleddown by rebuilding and reinvigorating its downtown district and ensuring its economic future through a continued commitment to a trained, educated workforce and a business-friendly spirit. Now an energetic community of 16,000, Fairburn offers an exceptional labor base; a first-class educational campus designed to produce the best-trained, modern-era workers in Fulton County; a resurging historic downtown; and a prime logistics hub with access to major air, rail and highway transportation – all just 10 miles from Hartsfield-Jackson Atlanta International Airport. Since 2011, the City has invested more than $15 million in major comprehensive and urban redevelopment plans that have resulted in a resurging downtown, a first-class education

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campus, a Livable Centers Initiative (LCI) Award, and a Green Communities Award. New additions include the newly opened 87room Fairfield Inn & Suites by Marriott; the construction of a new downtown plaza; street improvements funded by a $3.1 million LCI downtown streetscape improvements grant; and a $2 million revitalization of its 140-acre community Duncan Park. “We believe Fairburn is a special place – an ideal small city – large enough to provide excellent service, but small enough to know and care about its citizens,” says newly elected City of Fairburn Mayor Elizabeth Carr-Hurst. The downtown area, listed in the National Register of Historic Places, includes 20 different commercial buildings, two train depots, dating from the late 19th and early 20th centuries, and is home to local favorites like Oz Pizza, the Fairburn Antique Mall,

South Fulton County 2020 Economic Development Guide


and the nearby Strawn Brewing Company. Duncan Park is just minutes away as is Fairburn’s four-acre educational campus that hosts Brenau University and Georgia Military College. Fairburn’s $15 million investment in the campus helped garner the city an Atlanta Regional Commission Development of Excellence Award, and the campus has been noted by industry executives, as a key component in attracting their business to the area. On the residential front, Fairburn’s new 308-unit Class A apartment complex expansion by South City Partners along the Highway 74 retail corridor, and the new $14 million, 88-unit senior housing complex called Manor at Broad Street, adds to the City’s numerous housing options. While the quality of life continues to improve through quality improvements and projects, Fairburn is quickly becoming one of the fastest growing industrial markets in the Southeast. In recent years, Google, Samsung, Clorox Sales Co., Smuckers, and PP&G have each completed large deals within Fairburn’s hundreds of acres of industrial, manufacturing and warehouse space, which is also home to a 500-acre CSX Intermodal facility. Sonoco Products Company recently announced the development of a $20 million

battery packaging facility in Fairburn’s Shugart Farms Industrial Park that will be home to 595 employees. This joins another recent announcement of an $11 million, 281,000 square-foot industrial building, Graham Logistics Center, to be built on 25.7 acres in Fairburn. Both projects fall on the heels of Google’s newly opened 1.2 million squarefoot data center repair facility, and last year’s announcement by CT Reality and Port Logistics Realty of their long-term plans for a 350-acre project in Fairburn. Supporting initiatives for alternative energy, Constellation and United Renewable Energy recently completed a 1-megawatt solar installation at Fairburn’s Owens Corning plant. The solar installation is designed to supply approximately 1.5 million kilowatt-hours of electricity during its first year of operation to Georgia Power. Expanding its presence as a prime location and key distribution link for global and national distribution, Fairburn continues to support its warehouse and industrial tenants with attractive leasing incentives, fiber optic cable, efficient and green distribution options, and superior access to interstate and rail transportation. Fairburn’s investment into arts and culture will position the City to be recognized as a socially active and economically vibrant destination.

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City of Palmetto Full Steam Ahead for Historic Palmetto Located 25 miles south of Atlanta, the historic city of Palmetto is moving full steam ahead with support for new developments and a commitment to preserving its small-town setting, rich natural features and strong rural heritage that bring to mind the easy days and friendly ways of times past. Palmetto possesses the kind of rural, hometown environment that the public is increasingly craving. Those weary of the fast-paced and transient nature of city life are looking to cities like Palmetto with its strong sense of community, tradition and smalltown values within a short drive and easy access to business and industry. Located just minutes from Hartsfield-Jackson International Airport by way of I-85, GA Highway 29, or the South Fulton Parkway, this bedroom community has plenty of open space for growth. “We’re a full-service city with electric, police, fire, sewer and water,” said City of Palmetto

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Mayor Clark Boddie. “We’re not at a loss for providing for the needs of businesses and we’ve got lots of possibilities for growth.”

Quality Progress and Residential Growth Palmetto’s steady vision for progress includes thousands of acres of annexed land amassed since the Great Recession that doubled the city’s size to more than 1,100 square miles. As growth begins to take hold and flourish in this historic community, the result is an area ripe for an array of commercial and high-end retail, research and technology industries, and residential development. “With the economy in rebound, we have great hopes for the area,” said Mayor Boddie. “The potential is here; it’s about finding the right fit.” The city site plans include a new 70-home residential subdivision recently bought by

South Fulton County 2020 Economic Development Guide


a new developer, called the Oaks, near Hutchinson Ferry Road. In addition, the owners of the top-rated 1,100-acre Foxhall Resort & Sporting Club in Douglas County are said to be looking to expand and build a 1,500-acre planned unit development (PUD) in Palmetto called Foxhall Village, adjacent to Chattahoochee Hills. Expecting this to draw residential interest and investment to the area, the city is also welcoming new commercial growth, specifically around an area located just one mile off South Fulton Parkway, which it plans to build into a new tech-park, along with an additional 70 acres available for commercial, high-end retail, office and industrial development, near what is already home to the Lowe’s East Coast 1.3 million-square-foot distribution facility that is within easy distance to I-85.

Building on History and Small-Town Community Strong communities like the city of Palmetto are said to be the bedrock of a healthy and happy existence. Established in 1833, the city’s historic buildings share space with majestic oaks, family homes and neighborhoods centered on a quaint and pedestrian friendly downtown. Spreading from downtown are larger estates, country plots, hobby farms and rural environments just blocks away from Main Street.

“We’re quite unique,” said Mayor Boddie. “We have many historic locations and quite a few visitors come here to view them.” Despite surrounding growth, the city’s longrunning tradition with the land and farming has endured throughout the years through a commitment to historic preservation and quality of life. Palmetto’s top employers, Coweta-Fayette EMC, the Fulton County School Board, and Georgia Baptist Ministries continue to provide quality employment, while the city’s newly added $6.3 million LEED® (Leadership in Energy and Environmental Design) certified Community Medical Center, Your Town Health, provides access to quality, affordable healthcare. Adding to the mix is a brand new Palmetto Library and the recent restoration of the old train depot into a new meeting facility and learning museum. The result is a feeling of new energy and opportunity in an area where old standbys like Franks Italian Restaurant, a legend in its own right, stand ready to greet a new wave of growth with a nod, a smile and a small-town ‘how-do-you-do.’

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Talent Development South Fulton County’s Skilled Workforce Poised To Meet Growing Demands When it comes to meeting the demands of its new and growing industries, South Fulton County’s leadership, colleges, schools, and institutes stand poised and ready with partnerships, curriculum, and courses that are turning out the skilled, talented workers necessary to supply the region’s thriving and diverse job market. South Fulton County’s workforce development efforts extend from the early beginnings of its K-12 STEM and STEAM initiatives into new high school Career and Technical Education (CTE) programs, and, finally, through the quality offerings of the region’s various post-secondary technical and training institutes, colleges and world-class universities. Committed to preparing new generations of workers, groups like the Aerotropolis Alliance and others are supporting opportunities to help improve literacy and STEM statistics in the region, while Fulton County schools continue to focus on offering the quality STEM and STEAM programming necessary to produce the foundations of a quality workforce. In keeping with this vision, Fulton County started its new Fulton Schools College and Career Academy, located in Union City. The Academy provides specific career and learning pathways that best align with the needs of nearby industries, and partners with local businesses and post-secondary institutions like Georgia State University to provide high school students with career pathways in Audio-Video Technology & Film, Aviation, Construction, Culinary Arts and Teaching as a Profession. In each pathway, the curriculum provides not only the necessary technical education, but also employability skills necessary for employment in any industry. The Aerotropolis Alliance is serving similar industries with its Workforce Development 50

Collective, a coalition of industry, community, education and training stakeholders committed to developing workforce solutions in the region. Currently, the Collective offers a Hospitality Training program designed to gain employment at Atlanta Airport hotels, and Construction Ready, a free training and certification program for construction careers. Other Aerotropolis Alliance workforce efforts include a partnership with Hartsfield-Jackson Atlanta International Airport, exploring an Airport University concept to help improve the skill sets and advancement for airport related jobs. In addition to the offerings of Fulton County schools, Arlington Christian Academy, Landmark Christian Academy and Woodward Academy, all located in South Fulton, continually add to the pool of highly desirable and educated workers in the region. Nearby Atlanta Metropolitan State College also provides the region with baccalaureate, associate and certificate programs in the fields of Biological Science, Criminal Justice, Applied Mathematics, Digital Media and Entertainment Design, Business Administration and Organizational Leadership, while the Atlanta Technical College offers students more than 50 certificate, diploma and associate degree programs. Both colleges partner with the Georgia Film Academy to support the workforce needs of the film and digital entertainment industries through courses and hands-on experiences. Finally, the region’s world-class universities, including Georgia State University, Clayton State University and Georgia Tech, provide the higher learning, graduate and post-graduate degrees in nearly every subject and specialty to supply an increasingly sophisticated workforce with the specialized knowledge and professionals to move entire industries forward.

South Fulton County 2020 Economic Development Guide


Millenial Mecca Atlanta’s Top 21 Cities For Millenials Rating High Projected Job Growth and Easy Living Spells Good News For South Fulton County When it comes to appeal, Atlanta continues to be ranked as one of the country’s top places to live, work and play. In the past two years alone, metro Atlanta has been garnering attention and awards as a top city for millennials based, in large part, on the criteria of high projected job growth, access to activities and easy living. In 2016, Money. com selected Atlanta as the second best U.S. City for Millennials, and in 2018, Niche. com named Atlanta as No. 21 in its top Best Cities for Millennials in America ratings for its high grades in diversity, nightlife, outdoor activities, health and fitness, and commute. Adding to this distinction is recognition as a best city in the world for the highest quality of living by Mercer’s Quality of Living study in 2017, WalletHub’s designation as one of the best cities in the U.S. to start a career, and being named by employment search engine Indeed.com as one of the 50 best American cities for job seekers.

millennials. Affordable housing, easy access to transportation, a booming film industry, local food, brewery and coffee hangouts, “agrihoods” and mixed-use development, a burgeoning art scene, new trail systems, and access to a variety of outdoor activities are just a few of the attractions that make South Fulton County an easy sell for millennials looking to capitalize on all that the area has to offer. The region’s top companies, city leaders, chambers and organizations working together with the Aerotropolis Alliance are busy training, attracting and recruiting top talent, which is adding to the area’s appeal, and increasingly drawing young professionals looking for job opportunities with affordable, active and family-friendly lifestyles.

Given that millennials represent about a fourth of the entire population, make up the majority of the American workforce today, and represent approximately $200 billion in annual buying power, having what it takes to attract and keep them is an incredible advantage for the entire region.

The result is a rosy outlook for the future of South Fulton County as young, talented workers increasingly turn their interest to the region and its cities for employment and housing, giving further appeal to new businesses looking to relocate to an area where a growing young workforce has easy access to local and worldwide transportation, temperate weather, and a thriving, diverse community ready to carve their niche in today’s industries, workplaces and marketplace.

Close proximity to Atlanta means that the cities of South Fulton County are also benefiting from the growing popularity of Atlanta by

Productivity & Innovation South Fulton County 2020 Economic Development Guide

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Reaping the Benefits of Revitalization Full-Swing Transformation Creates Vibrant, Growing District workers, and an estimated billion dollars in payroll. The area is roughly bordered by the Chattahoochee River to the West, Interstate 285 (I-285) to the North, Campbellton Road to the South, and the residential areas to the east of Fulton Industrial Boulevard.

These days, the signs of a vibrant, growing district are everywhere along Fulton Industrial Boulevard (FIB), from its high occupancy rates and growing demand for space to its clean, safe streets and sidewalks that make up what is today the largest industrial corridor in the Eastern U.S. and a key employment center for the Atlanta region. The transformation from what was once a blighted corridor into a thriving industrial district is in great part the result of a concerted effort by the Fulton Industrial Boulevard Community Improvement District, or FIBCID for short -- a self-taxing organization of interested and invested property owners, formed in 2010, focused on funding public safety initiatives, public infrastructure, spearheading beautification projects, and promoting economic development in the district. “It’s been incredibly satisfying because we’re working to make the district better for the people who have businesses and those who are working here or just passing through every day,” says Gil R. Prado, AICP, Executive Director, Fulton Industrial Boulevard Community Improvement District.

Prado and the FIBCID achieved tremendous improvements over the past five years following the creation of a master plan in 2013, which was made possible by $80,000 in funding from the Atlanta Regional Commission (ARC) and an additional $20,000 from the FIBCID. The plan, which included a comprehensive look at land use, urban design, landscaping, transportation improvements and economic development in the area, resulted in a series of prioritized actions to revitalize the district through public safety, landscape and beautification, and transportation infrastructure improvements to create a safer, cleaner more vibrant district. The result of those efforts is a “before and after” success story that has the district positioned as a prime and desirable location for continued growth. “What I’m hearing is that Fulton Industrial is now basically fully occupied,” Prado says. “There is a resurgence of industrial businesses. It’s almost impossible to find a building to buy on Fulton Industrial now because it’s so competitive. Rental rates are up and vacancy rates are down, and we’re seeing vacant land being

Currently, the FIBCID encompasses roughly 4,800 acres of land with approximately 46.1 million square feet of industrial inventory, more than 553 industrial buildings with 20,000 52

South Fulton County 2020 Economic Development Guide


redeveloped. It really has become a thriving district throughout the last five years as we’ve focused on those basic things like public safety, beautification, transportation and accessibility.”

Planning with Purpose For Prado, the current appeal is a far cry from his initial experience with the FIBCID when business owners of thriving companies told him they couldn’t attract employees to the district. Now, as a testament to the effort and commitment of the FIBCID, investment is pouring in, thanks to improvements you can see and feel, including improvements at key intersections, new signage, landscaping, litterfree public spaces, streetlights, sidewalks, trees and soon-to-be public art, as well as markedly improved public safety, thanks in large part to the district’s new Public Safety Manager Frank Manzilli, and the CID’s partnership with the local police department and community court. Prado also credits the FIBCID Board members as the ones who not only saw the benefits and had the vision to create the CID, but who also opt to pay more property taxes than they already pay to fund these additional services that have transformed the district. “The reason why we do all these things is to help economic development for the district, both by retaining companies that we have here now and by attracting new companies into the district,” says Prado. “If you can create an environment where it’s safe, clean and vibrant, companies are going to be attracted to that location and employees are going to be happier going to work. We’re making lives here better. In turn, that helps the companies here thrive and do more business and hire more people, and it all feeds into that cycle.”

Highlights of Past, Current and Ongoing Improvements • Ongoing public safety measures driven by the district’s public safety manager, including coordination with local law enforcement and the district attorney’s office, additional patrols and a new community court. • Ongoing landscaping and beautification of the district, including weekly litter pick up and maintenance along the medians and shoulders of Fulton Industrial Boulevard, as well as Great Southwest Parkway, and all four ramps of Interstate 20 (I-20) interchange ramps. • Transportation infrastructure improvements, including intersection improvements at the I-20 ramps and Fulton Industrial Boulevard, Shirley Drive and Fulton Industrial Boulevard, Commerce Drive and Fulton Industrial Boulevard that include adding sidewalks, pedestrian crosswalks, and upgrading traffic signals. • A new I-20 interchange streetscape project is underway, supported by $1 million in TSPLOST funding, $500,000 from the FIBCID, and $200,000 from the Georgia Department of Transportation, to completely redo the I-20 interchange, as well as, surrounding areas, generally half a mile north and south of that interchange, including new landscaping, streetlights, decorative crosswalks, sidewalks and underpass lighting, trees, Gateway welcome signage, and a location for a public art pad. • New future improvements and a streetscapes project are being considered for the intersection of Cascade and Fulton Industrial Boulevard, and Camp Creek and Fulton Industrial Boulevard to improve the flow of traffic, as well as, adding sidewalks, streetlights, landscaping, street furniture and more, to help support and grow the area as a lunchtime and dinner destination hub.

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Nick Byers

An Innovative Vision for Georgia’s New Global Corridor Sitting amid South Fulton County now rests thousands of undeveloped acres that what may one day become Georgia’s Global Corridor, extending along a 20-mile stretch of South Fulton Parkway, from HartsfieldJackson Atlanta International Airport to the Chattahoochee River and Foxhall Resort. A champion for the corridor’s potential, Nick Byers, President of the South Fulton Parkway Alliance and Senior Vice President of Saturn Freight Systems, with a corporate-owned station located next to Hartsfield-Jackson’s runways, has a vision for the Parkway that includes quality and innovative development of the 40k+ acres along the corridor supported by an innovative transportation solution. “It’s time to set the bar high and build the next Global Corridor,” says Byers, who has been a key advocate for the area for the past 20 years. “Down the Parkway, we have 45k to 60k acres that are available. That’s a 24-mile stretch next to the world’s busiest airport. Look what Research Triangle did with just 7,000 acres, and we’re so close to the airport.” Working together with public and private partnerships, the Alliance is encouraging highest and best use development along the corridor, noting the long-term profit gained from quality development will eventually exceed the short-term gains of a quick-hit sell. Since October 1995, the Alliance has supported the mission of promoting quality development through the cooperative partnership of area communities, businesses, landowners, South Fulton Chamber of Commerce, and, local, county and state agencies. 54

“The Alliance’s vision for economic growth along the corridor begins at the Airport area with front end industrial and commercial, fading into retail and residential, and finally resort,” says Byers. The South Fulton Parkway corridor is a current mix of logistic facilities and businesses, retail outlets, residential and recreational areas, including the airport, the Georgia International Convention Center, the Majestic Airport Center II, Serenbe in Chattahoochee Hills, Wilkerson Mill and the Dunaway Gardens. Perhaps the most exciting push for the region is an effort to bring an alternative transit solution to the corridor that welcomes innovations like autonomous vehicles, monorails and more. “We’re looking at transit the way it’s never been done,” says Byers. “Building creative public-private partnerships to get this done and working toward something that’s a little out of the box.” Byers believes success for the corridor will mean taking a new mindset, one that can have enormous value and long-term returns. “We’re talking payoff in terms of generations and taking a generational mindset on this,” says Byers. “Look at Silicon Valley – that took 50 years. Someone out there right now is looking at a map, and as they do, they’ll see this vast area of green –an expanse of undeveloped land and untapped opportunity just minutes away from the world’s busiest airport. And they’re going to see what we see – a global corridor offering the possibility of expansive innovation.”

South Fulton County 2020 Economic Development Guide


Perfectly positioned between two airports

Hartsfield-Jackson Atlanta International Airport & Fulton County - Charlie Brown Airport

South Fulton Development Authority • Transportation with easy access to I-20, I-75, I-85 & I-285 • Access to CSX Intermodal Terminal • 100% Freeport Tax Exemption on all four inventory classes • Streamlined One-Stop Permitting & Licensing Process • Georgia Job Tax Credit Program • Less Developed Census Tract Incentives • Small Business Resource Center • Small Business Sustainability Grants • Workforce Development Collaborations The City of South Fulton 470-809-7211 | DSF@CityofSouthFultonga.gov 5440 Fulton Industrial Blvd, SW | Atlanta, GA 30336 CityofSouthFultonGa.gov South Fulton County 2020 Economic Development Guide

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ENTERPRISE INNOVATION INSTITUTE

ATLANTA MBDA ADVANCED MANUFACTURING CENTER

nationalmbemanufacturers.org

Building Bridges and Opening Doors for Minority Manufacturers

The Atlanta MBDA Advanced Manufacturing Center (AMC) bridges the gap between large corporate supply chains and minority business enterprise (MBE) manufacturers by providing: •

Advanced manufacturing expertise.

Access to a national network of resources, partners, and stakeholders.

We increase our clients’ business opportunities and profitability by:

A program of the Enterprise Innovation Institute (EI2), Georgia Tech’s economic development arm, the AMC has built a national ecosystem of MBE partners, manufacturers, and stakeholders.

WHY JOIN? OPPORTUNITIES: to promote your products/services. ACCESS TO CAPITAL: equity, bonding, credit lines, and other non-traditional funding sources.

NETWORKING: plug into a robust manufacturing community.

Advocating for inclusiveness with corporate suppliers.

Hosting the National MBE Manufacturers Summit where more than 600 leading MBE manufacturers from North America assemble in Atlanta to build connections and create new business opportunities.

Visit nationalmbemanufacturers.org to learn how we can help your business. Need help? Contact Donna Ennis: donna.ennis@innovate.gatech.edu.

TECHNOLOGY TRANSFER: commercialize research from federal laboratories and universities.

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Facilitating growth through innovation, technology, training and education.

Learn what we can do for you today.

GO GLOBAL: help to develop your global and exporting capabilities.

REAL WORLD TRAINING: learn from industry experts; gain practical knowledge, skills and insights.

Atlanta MBDA Advanced Manufacturing Center Georgia Institute of Technology

75 5th Street NW, Suite 3010 Atlanta, Georgia 30308 Phone: 404-385-6466

South Fulton County 2020 Economic Development Guide


ATLANTA MBDA CENTERS: WHERE MINORITY BUSINESS ENTERPRISES COME TO GROW The Atlanta MBDA Centers offer clients a comprehensive curriculum of learning and training. Our offerings are designed to educate our clients, give them the tools needed for success, and connect them with peer companies to further expand opportunities for business collaboration and networking.

Our education programming includes: START TO BUILD

Specialty Trades Aiming at the Right Targets (START) to Build is a client-led consortium that includes: construction firms, specialty trade contractors, and developers, as well as facilities management firms interested in building connections to create new business opportunities.

HEALTHCARE EXPERT ALLIANCE ROUNDTABLE (HEART)

HEART was created by the Atlanta MBDA Business and Advanced Manufacturing Centers to align MBEs in the healthcare space with opportunities from major healthcare firms. We see strength in numbers and opportunities, and we strive to connect our cohort with major suppliers in healthcare. We also provide them with education on emerging trends and technologies.

DOLLARS AND SENSE: GROW YOUR TOP AND BOTTOM LINE FINANCING SERIES

Since 2004, the Atlanta MBDA Centers have helped more than 1,200 MBEs obtain contracts and financing with public and private entities resulting in more than $3.5 billion in contract and finance awards from governments, corporations, and financial institutions across all industries. We provide the necessary financing and growth capital as well as education and resources to scale your business through bonding, real estate, insurance, general finance, and capital identification seminars.

GLOBAL EXPORT WORKSHOP

Ochoa Construction and Cronos Contractors, AMC clients in our START to Build program, successfully bid to work on the Kendeda Building for Innovative Sustainable Design on the Georgia Tech campus. Our 2019 Center Sponsors:

With an increased emphasis on MBEs’ international operations, we work closely with the MBDA Export Centers, U.S. Commercial Services, International Trade Administration, EXIM Bank, and others to bring programming on how to do business globally. We also coordinate with MBEs already working in the global market to identify ways in which we can help them expand their footprint across international borders.

NETWORK OF CHAMPIONS

At the Atlanta MBDA Business and Advanced Manufacturing Centers, our goal is to align the distinguished leaders in our private client network to create a synergy of partnerships and endless opportunities. Our client success is our success. The Network of Champions is an opportunity for our robust network of industry experts to network, strategize, and build relationships.

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NEW ECONOMIC OPPORTUNITIES FOR ATLANTA’S

Pittsburgh Yards® redevelopment site: draft concept

Mayor Keisha Lance Bottoms and Invest Atlanta have expanded Atlanta’s economic development efforts, strategically promoting and supporting new development in the city’s Southside.

Areas south of Interstate 20 have many of the building blocks needed to drive sustained economic growth, and this redoubled effort will help nurture business activity for greater prosperity in the area. In fact, the area is home to an estimated 3,300 businesses, which generate $3 billion in revenue and employ more than 43,000 people. A majority of these enterprises are small businesses with 61 percent managed by one person and 24 percent between two and five people. There is no doubt that the Southside is ready. The crux of this redevelopment strategy is to stimulate private investment, activate key development projects, and foster small business growth to drive job creation and entrepreneurship – cornerstones of economic mobility. Partnerships with the Annie E. Casey Foundation, Wells Fargo, Rebuilding Together Atlanta, and other organizations bring a holistic approach to redevelopment that leverages a broad set of economic and community development capabilities and funding opportunities. “This expanded effort will bring new investment to the area that increases the economic mobility of residents and honors the unique culture of the Southside,” says Eloisa Klementich, President and CEO of Invest Atlanta.

Several key projects are underway in the Southside, including major developments at Fort McPherson, Murphy Crossing, Pittsburgh Yards, and Summerhill near Georgia State Stadium, that will serve as place-based economic nodes for residents to work, live, learn, and play.

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South Fulton County 2020like Economic Development Guide Major developments Pittsburgh Yards are focal points for investment and growth in Atlanta’s Southside.

For more information, contact Erika Smith, Invest Atlanta’s Southside Community & Economic Development Manager at (404) 588-5462, or visit investatlanta.com.


Empowering people around the globe to be their best. UPS is proud to support South Fulton Chamber of Commerce ups.com

Š 2019 United Parcel Service of America, Inc. UPS, the UPS brandmark and the color brown are trademarks of United Parcel Service of America, Inc. All rights reserved.

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South Fulton County 2020 Economic Development Guide


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