Industry News SSGA Launches Fourth Annual Beef Drive Saskatchewan Stock Growers Association (SSGA) launched its fourth annual Beef Drive for the Food Banks of Saskatchewan (FBS) this fall. Matching previous successful drives, SSGA has set a collection goal of 10,000 pounds of beef donations. “Once again, we launch our fourth annual Beef Drive to assist this worthy program in our province. Our membership has given it incredible support over the past three years, and we invite you to be part of this year’s efforts,” SSGA President Bill Huber announced. “We would like to thank the Cargill Animal Nutrition Beef Team for continuing its support and joining us again as the sponsor for the fourth annual Beef Drive,” the SSGA president added. Cargill will be matching private donations dollarfor-dollar up to $5,000 through its Cargill
Cares program. Having the support of sponsorship for the Beef Drive is extremely important because it helps to defray the costs of processing the donated animals.
West Bridgeford Meats and Western Prime Meat Processors to process the beef into hamburger, which is delivered to the FBS in Regina and is then distributed across Saskatchewan.
“We are honoured to support the fourth annual Saskatchewan Stock Growers Association’s Beef Drive. Now in our second year as sponsor, we’re gratified to see the difference our industry can make when we work together to bring wholesome, nutritious food to Saskatchewan’s food banks,” stated Shannon Borden, Beef Brand Manager for Cargill Animal Nutrition Canada.
Saskatchewan’s beef producers have contributed generously during the three previous beef drives. Over 25,000 pounds of ground beef has been collected for the FBS that retails at over $120,000.
“We would also like to thank the three processors who have been partnering with the SSGA since we began the beef drives,” the SSGA president added. SSGA has been working with Treen Packers,
“Saskatchewan producers play an important role in demonstrating the heart and soul of community. They put so many endless hours into their operations, through all kinds of weather and unpredictable conditions, and yet, somehow, they keep going,” stated Laurie O’Connor, Executive Director of Food Banks of Saskatchewan. “And when times continued on page 20
SSGA BEEF DRIVE H E L P F I G H T H U N G E R T H I S H O L I D AY S E A S O N DONATE LIVESTOCK OR $ TO HELP PROVIDE NUTRITIOUS BEEF TO SK FAMILIES IN NEED. DONATE TODAY BY GOING TO: WWW.SKSTOCKGROWERS.COM/BEEF-DRIVE OR CALL (306) 757-8523 8
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NOVEMBER 2019