How To Build Your List From Zero

Page 1

Internet Marketing Empire – Shortcuts To Your Online Profit Empire

Intro & Welcome From Chris Freville You may have heard the saying “The Money Is In The List”! - Well to be honest, that’s not entirely true… The money is in the relationship you have with your list – keep your subscribers happy and your list will become the greatest asset you’ve ever owned. Think of it like your own personal ATM. Every time you need some cash you go to your list, send out an promotional email and withdraw some cash! Okay, that may be a bit tongue in cheek, but you get the idea! Building a list is a skill and maintaining a great relationship with your subscribers in another valuable skill. But we’ll save the maintenance bit for another day because at first you’ve got to build that list – and that’s why I’ve published this report. My own list has steadily grown to over 40,000 subscribers which is all very well, but the real question you must be asking is “How can I build my list starting from zero?”

Read on to find out how… © Chris Freville & Paul Teague, All Rights Reserved

Page 1


Internet Marketing Empire – Shortcuts To Your Online Profit Empire Its all very well me saying I’ve got a list of over 40,000 responsive subscribers and sharing with you a clever technique for getting another 2,952 subscribers in just 72 hours (see http://www.internetmarketingempire.com/blog if you’ve yet to see this technique in action) but much of the feedback and comments on the Blog were along the lines of: “Chris, I don’t have any list yet… My list is at zero… How can I get started?” Over the last couple of years I’ve built my list to over 40,000 subscribers its very lucrative for me making well over $1 per month per subscriber! I regard my list as the greatest asset I have in my online business but somewhere along the way I must have started with a list of zero! In fact, we all started with a list of zero! So, how did I grow mine so quickly and how did I get started? Well, to be honest with you I use a large number of techniques all of which I reveal in http://www.InternetMarketingEmpire.com but for now I’d like to introduce you to a technique which anyone can do, no matter how much knowledge or experience you may or may not have. Its something that I’ve taught in my Coaching program (which remains CLOSED by the way) but instead of myself explaining it I thought I’d introduce you to someone you’re going to see a lot more of…

Introducing A New Highly Valued Member Of My Team… Paul Teague! Paul is one of my previous Coaching students, he’s currently part of my elite Mastermind Group and he’s now my latest team member! Paul began building a List of subscribers in late 2009 when he discovered Giveaway Events and literally did it at warp speed, going from 25 (that had taken him several months to build using his old methods!) to over 4,000 in just 6 months. He has taken part in many Giveaway Events but also runs his own Giveaway Events too. You can get details of his latest Giveaways to take part in at Giveaway-Dominator.com. As a way of introducing you further to my new team member, I thought I’d get Paul to write a short report on how he built his list to over 4,000 subscribers starting from zero. I think its far more credible if I give you a real case study of someone that I’ve coached personally and has genuinely built his list starting from zero all in the last 6 months. I shall let Paul tell you in his own words how he did it… and how you can do the same! Over to you, Paul………….

© Chris Freville & Paul Teague, All Rights Reserved

Page 2


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

Introducing The EASIEST Way To Build Your List Even If You Are Starting From ZERO! Why Giveaways ? When most people start Internet Marketing they suffer from three key problems which have a massive effect on their level of success: # No traffic # No list # No money If you're suffering from these problems, you might feel like you've hit the end of the road … but it doesn't have to be like that.

Web traffic is the internet equivalent of having customers in a shop … if you have no traffic, you have no customers and therefore you'll make no sales. A list of subscribers is essential because it enables you to capture the contact details of anybody who does visit your sales page or website – buyers and non-buyers – and you can then market to them time and time again. The industry standard value for each subscriber on your list is $1 per month … so imagine if you had a list of 1000, 2000, 5000 or even 10000 and beyond … how profitable could that be?

© Chris Freville & Paul Teague, All Rights Reserved

Page 3


Internet Marketing Empire – Shortcuts To Your Online Profit Empire Finally, if you have no web traffic and no list, the chances are that you won't be making any money … and my guess is that's the number one reason that you started Internet Marketing in the first place. There is an amazing solution to all of these newbie problems in the form of JV Giveaways. I struggled to build a list for almost a year using all the traditional techniques like blogging, ezine article marketing and pay-per-click (wow, was that expensive!) - and they all have their place in Internet Marketing, that's for sure. However, using those techniques, it took me almost a year to build a subscriber list of – wait for it – just 25 people. Oh, and I didn't make any money out of those subscribers either! Then I discovered Giveaways, and within ½ a year I was generating massive traffic to all my offers, making money (not 10s, not 100s but 1000s of dollars) and I had a list of over 4000 subscribers. Here's the screen grab I took of my AWeber account when I reached that milestone … and it was all thanks to Giveaways :-)

Now, I'm no internet guru, I started to turn my fortunes around by complete accident. But as soon as I saw the power of this technique, I committed to it totally and it completely turned around the lack of success that I'd been experiencing up to that point. I am convinced that there is no better way for an Internet Marketing newbie to begin their online career and I'm living proof that this works.

© Chris Freville & Paul Teague, All Rights Reserved

Page 4


Internet Marketing Empire – Shortcuts To Your Online Profit Empire So stand by for one of the best techniques that you'll ever discover in this business and be prepared to start a long term relationship with Giveaways. Whatever stage you're at in your IM career, you'll always be able to derive some massive benefit from these events … even if you're a massive success already and you're just providing free content to your own subscribers to drive even more traffic to your own offers. Did I mention that it costs virtually nothing to get started? In fact you can even try it completely for free if you want to! Let's get started, you could be doing this by the end of today :-)

Giveaways Revealed Here are 5 great things that you need to know straight away about Giveaways: #1 You don't need your own website or blog to get started #2 You don't need to be a 'name' in Internet Marketing to experience a high level of success

#3 You don't need to create your own product or have anything of your own to sell #4 You don't need to be generating any traffic … that's taken care of! #5 It doesn't matter if your list size is zero … because soon it won't be :-) © Chris Freville & Paul Teague, All Rights Reserved

Page 5


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

Giveaways come in all shapes and sizes as you can see from the screen grabs above. They use two main scripts: The Ultimate JV Giveaway Script Giveaway Manager At the time of writing, Giveaway Manager is just about to be re-launched, so many people are holding Giveaway Manager 2 events, but there are also some Giveaway Manager 3 events now taking place. Other scripts are available, but these are the most used scripts and the best ones. All Giveaways, whatever script they use, follow the same basic principals: # JV (Joint Venture) contributors get together to list high quality gifts – usually related to IM themes – for free. The JV contributors are made up of Internet Marketers, some of them established with massive lists, others with mid-size lists and some who are completely new to list building. # When the event opens, regular members log in for free to load up with all the high quality gifts. However, to obtain the free gifts, they have to sign up to marketers' auto responder sequences first to access the download page. That's how you grow your list.

Giveaways offer many upgrade options, which means that not only can you drive more traffic to your offers, you can also start to make money straight away. Here are the 'extras' that an upgrade would give you: # Listing special offers. You can sell these at any price you wish. Sometimes the Giveaway host will take a percentage of the proceeds as a commission, often you are given 100% of your own sale proceeds, it varies by event.

© Chris Freville & Paul Teague, All Rights Reserved

Page 6


Internet Marketing Empire – Shortcuts To Your Online Profit Empire You can stuff the downloads page with profitable affiliate bonuses and add upsells (other, more profitable offers) and downsells (alternative offers at a more 'attractive' price) to your basic product as you might do in any other sales situation. # Listing text ads. Text ads are just like the plain text adverts that you'd see when you use popular search engines. They are not available in the Giveaway Manager script. A new feature for upgraded JV Contributors in Ultimate JV Giveaway Script events is the ability to make these text ads eye-catching, picture ads.

They allow you to create customized adverts which will drive Giveaway traffic to: # Your blog or website # Profitable affiliate offers # Your own special offers # Any other promo links that you wish to use

The Giveaway Process Giveaways take part in two stages: #1 The JV contributors sign-up, list their gifts, special offers and text ads. They are given unique affiliate links to promote the Giveaway to other Internet Marketers. If those marketers sign up, then go on to upgrade their account to access more benefits, the referrer gets to keep a commission (usually 75% or 100%) This is the JV element in action, where everybody works together for the overall success of the event. #2 The Giveaway opens to members on a designated day and date. The JV contributors send out emails to their subscriber lists, using their unique affiliate links. The subscribers sign up in their hundreds and sometimes thousands to get their hands on all those free IM gifts. Š Chris Freville & Paul Teague, All Rights Reserved

Page 7


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

They are presented with special offers every time they sign into the Giveaway, and many go on to buy. If one of the people that you referred buys the initial special offer when they first sign up to the event, you will take a commission, usually 75% or 100%. The special offers are automatically rotated at random, so your gift may display many times within a single event, creating the type of traffic that you simply couldn't create on your own when you're a newbie. Text Ads are also automatically rotated on Giveaway pages at random during the event, so your offers may be presented to potential buyers several hundred times, driving even more traffic to your offers. When a Giveaway opens, there is a massive surge of potential new subscribers, all signing up to new subscriber lists. These are your potential customers and if they sign up to your list, you have the opportunity to sell to them time and time again.

The Giveaway Trap So far I've shown you how you can drive massive traffic, build a subscriber list really fast and start to make money straight away in Giveaway events. I hope I've convinced you already that these are very powerful opportunities, and they're frequented by newbies and IM professionals alike.

There is one potential trap that you need to beware of before you get signed up and started. These are called JV Giveaways for a very good reason, they are a big team effort by a group of Internet Marketers to grow lists, make money and drive traffic. Š Chris Freville & Paul Teague, All Rights Reserved

Page 8


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

But you can't just sit there and let everybody else do the work! You must promote the Giveaway or your account will be downgraded. That means if you paid to upgrade, so you can list more gifts, text ads and special offers, you will have wasted that money. However, if you do promote the Giveaway to JV contributors and regular members, you will be rewarded with commissions (if they upgrade) and points, which will place your gifts nearer the beginning of the event, rather than at the end. If it's at the beginning of the event, more people sign up, more people join your list of subscribers and you stand to generate more income. So what do you do if you're a first time contributor and you have nobody to promote to? And how do you go about promoting a Giveaway if you've never written an email or piece of sales copy in your life? No need to worry, it's all taken care of by the Giveaway host.

Giveaway Extras Every Giveaway provides you with free resources to help you to promote the event. This not only helps you to make money, it assists you in getting new sign-ups via your affiliate links, and that in turn helps you to avoid being downgraded. Most Giveaway events offer you these tools: # Ready written auto responder messages to span the entire event # Auto Tweets, to enable you to promote on Twitter (Buzz and Twitter are great if you don't have a list when you start) # An RSS feed of the gifts, which you can place on your Facebook/social networking page or blog/website if you have one # Attractive promotional banners to place on your Facebook/social networking page or blog/website if you have one

Giveaway Quick Start The one thing that you must have in a Giveaway is an auto responder. If you don't have an auto responder, you are not an Internet Marketer, it's the one tool that's actually more important than a blog or website. Š Chris Freville & Paul Teague, All Rights Reserved

Page 9


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

You can get an auto responder from the following respected sources (many others are available) and each service provider gives plenty of coaching on how to use them and get the best from them: AWeber (This is what I currently use myself) Benchmarkemail.com GetResponse.com (This is a very popular choice among Internet Marketers) GetResponse will actually let you sign up for its 0-100 option completely free, no credit card info required, so if you want to try a single Giveaway at no cost or risk whatsoever, this is a great way to start. After your auto responder, to capture your leads, you must have a gift. The good news is that you don't actually have to create one, there are plenty available for free … just check that they come with 'Giveaway rights' first. My favorite sources of free, high quality gifts for Giveaway events are listed below, and these are services which I personally use. Most of them offer upgrade options, and of course you get a better product if you upgrade, but the basic, cost-free options offered by all these sites give any Giveaways newbie a great place to start: ResellRightsWeekly.com ResellRightsMastery.com ViralEbookExplosion.com It's important to be able to list profitable special offers as quickly as possible in Giveaways as these will boost your earnings. You should always opt for quality offers as these will sell better. I use the following services to source my special offers (I also use them elsewhere across my internet marketing): Platinum Resell Rights OneTimeOfferGoldmine.com There is a cost associated with Platinum Resell Rights, but it is fair to say it's my service of choice now when I list in Giveaways. However, you only have to make one sale and the monthly cost is covered, so as an © Chris Freville & Paul Teague, All Rights Reserved

Page 10


Internet Marketing Empire – Shortcuts To Your Online Profit Empire established JV Contributor in Giveaways, this is my preferred choice. I strongly recommend that you pack your download pages with affiliate bonus offers, and the best free resource for this is InstantBonusPage.com

Finally, you need to know where to find out about the latest Giveaway events. I host my own listings page at Giveaway-Dominator.com and this provides comprehensive details of all the latest events. You might also like to check out these other listings sites, hosted by some of my Giveaway colleagues: JVGiveawayEvents.net GiveawayJunkie.com NewJVGiveaways.com

My Giveaway Tips Although Giveaways are, in my opinion and experience, the best way to build a list fast, generate massive traffic and start making money straight away, like anything, there are tips, tricks and techniques that separate the top performers from the 'also rans'. You wouldn't expect to jump in a car and drive it perfectly before you'd had lessons, similarly, you can jump into Giveaways and take part straight away, but the more practice and coaching that you get, the better you'll perform.

Š Chris Freville & Paul Teague, All Rights Reserved

Page 11


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

Here are 5 key Giveaway tips to get you started and launch you on your way to rapid Giveaways success: #Tip 1 Don't upgrade in your first Giveaway if you don't have a list already. If you don't have any subscribers yet, sign up for free, wait until you have added at least 20 people to your list, then start to upgrade. # Tip 2 Many people struggle to list special offers in Giveaways, and although it's not too difficult, you may have problems if you have zero knowledge and experience of HTML. There is some limited support and guidance given within each Giveaway event. Don't worry if you can't list a special offer … once you have a list, just take the upgrade when you're ready, add extra gifts and text ads if they're available and leave the special offers until you're ready. To help you with this, check out my free webinar replay called Triple Web Success Accelerator, it shows you three ways that you can create web pages for free, with no knowledge of HTML, in just minutes. By the way, in the Giveaways that I host, I let you purchase special offers within the Giveaway itself and I install them for you, and that's a service I'd like to see more Giveaway hosts providing to help newbies. #Tip 3 Use social networking to help you to get started. Many people get frustrated in Giveaways saying that they don't have a subscriber list to promote to. Yet they might be sitting on hundreds of Facebook friends and just as many Twitter © Chris Freville & Paul Teague, All Rights Reserved

Page 12


Internet Marketing Empire – Shortcuts To Your Online Profit Empire followers. Pick the low hanging fruit first, it's easier. Use social networks to promote your affiliate links to first (don't overdo it, nobody wants a pushy salesperson as a Facebook friend) and as soon as you get your list of subscribers up-and-running, use both to help you to promote.

#Tip 4 Use the information that's provided in the Giveaway to improve your own performance. Every Giveaway has a leader board and you can see exactly who's doing well and who's not doing so well. Analyze what the top promoters are doing, learn from them, ask yourself how you could emulate what they're doing to improve your own performance. See which gifts are popular, which topics perform well and who's piling on the subscribers. Be patient at first, I started at the bottom of the leader boards when I began taking part in Giveaways, nowadays if I commit to promoting properly, I can often take one of the Top 3 promotion prizes. #Tip 5 Use text ads to promote other Giveaway events. If you think about it, everybody in a Giveaway is 'pre-sold' on these events … the very fact they're inside the site tells you that they want to be a part of these promotions. So, take advantage of that … use your affiliate links to other Giveaways that you're taking part in in your text ads, and drive all that traffic to other events that they might like to take part in. © Chris Freville & Paul Teague, All Rights Reserved

Page 13


Internet Marketing Empire – Shortcuts To Your Online Profit Empire

Remember, this will prevent you from being downgraded for no promotion and for every referral who upgrades, you take a commission.

Summary I haven't yet discovered a quicker, better or more profitable way of building a list fast than in Giveaways. If anybody knows of a better one that doesn't involve a hefty price tag or a year working out how to use the software, let me know, I'd love to use it. Giveaways will give you the rapid success and results that you really need when you start out in Internet Marketing. They give you quick and effective leverage … the leverage to approach other marketers with your list of subscribers and start doing deals, profitable cross promotions and moneymaking launches. Once you have a list of 500-1000, you can diversify by trying ad-swaps, product launches as an affiliate and driving direct traffic to your own offers. I hope that I've inspired you to give these events a try and I look forward to seeing your name at the top of the Giveaway leader boards very soon :-) Regards, Paul Teague from the Chris Freville team

http://www.InternetMarketingEmpire.com P.S. a final word from Chris… You may be thinking to yourself that building a list sounds great but how do you make money from your list once you start growing it? Well, the easiest way to monetize your list is through Affiliate marketing and this is something I cover in the Fast Cash Quick Start which is Masterclass 1 of my new Internet Marketing Empire course. P.P.S. Want to make money immediately? Great. The Fast Cash Quick Start module is designed to do just that... Here's where you discover the secrets to affiliate marketing where you can make a ton of money selling stuff you never even own! It's the greatest money making strategy on the planet... and you can get started now and for FREE.. Visit http://www.InternetMarketingEmpire.com to find out how. © Chris Freville & Paul Teague, All Rights Reserved

Page 14


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.