Silver Voyage Club - The Third Edition

This November will see Thailand take on the significant role of host of the Asia-Pacific Economic Cooperation (APEC) 2022 with its 21 member countries. The inter-governmental forum will be playing a vital part in the economic recovery of those countries after three years of crisis caused by the Covid-19 pandemic. Each country’s leader and delegation will not only be attending this significant forum; they will also using numerous hospitality services ranging from hotels and resorts to dining and much, much more. Silver Voyage Club is ready and waiting to provide all the services required to satisfy the discerning needs of those leaders and high-level delegations.

To mark this global forum, Silver Voyage Club magazine presents stories that reflect the theme of Thai identity, as seen through the perspectives of chief executives from Thailand’s leading organisations. One example is Siam Piwat, the creative and innovative leader of the retail sector. Driven by its mission to develop global destination retail and entertainment complexes in Bangkok, its notable successes include Siam Paragon and IconSiam.

In addition to being a favourite vacation destination for travellers from around the world, it is recognised that Thailand takes action on sustainability and environmental issues with gravity. Progress in the tourism and economic sectors related to the aim of creating a sustainable future for the country is reflected in some of the articles in this issue.

To start reading these compelling stories please turn the page. If you would like to provide any feedback or offer any suggestions, please email me at: putidon@worldrewardsolutions.com

Putidon Khruthanuch Editor-in-Chief

EDITORIAL

Executive Editor: Jakkapan Rattanapet Editor-in-Chief: Putidon Khruthanuch

CONTRIBUTORS

Wanida Siripaopradist Lifestyle+Travel Co., Ltd

GRAPHIC DESIGN

Lifestyle+Travel Co., Ltd

ADVERTISING & MARKETING

Phutthiphat Chainatisak Kidsada Katkaew

Tel: +66 (0) 2 016 9998 Email: mkt@worldrewardsolutions.com Website: www.silvervoyageclub.com Facebook: https://www.facebook.com/Silvervoyage.Club/

MANAGEMENT

Founder and GROUP CEO: Jakkapan Rattanapet Group Marketing Communications and Branding Director: Putidon Khruthanuch Country Manager: Natharat Kaewrawang Director of Business Development: Anchalee Utsaharujikul Head of Operation: Thirada Nutsupakpong

PUBLISHER

World Reward Solutions Company Limited 818/27 The Master @ BTS Udomsuk, Udomsuk Road, Bangna Nuea, Bangna, Bangkok 10260 Tel: +66 (0) 2 016 9998

EMAIL: silvervoyagemagazine@worldrewardsolutions.com

PRINTING

Paper Sponsorship: Double A

Printer: Green life Tel: 02-892-1941 68 Soi Thien Talay 20, Bangkunthien - Chai Talay, Samdum, Bangkunthien, Bangkok 10500

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55TH ANNIVERSARY SPECIAL

Since our inception, Montien Hotel has been home away from home for many domestic and international travellers. Recently, we went through a major transformation concept, “Revival of the Original”, giving our age-old hotel a touch of modernity to suit the current travel needs.

In celebrating our significant milestone, we invite you to be among the first to experience the new Montien Experience. Enjoy our rejuvenated accommodation, meeting facilities, award-winning dining, and the genuine spirit of Thai hospitality.

Magical moments await you…

Genuine Hospitality. True Thai Spirit. Montien

Montien Hotel Surawong | 54 Surawong Road, Silom Bangrak, Bangkok 10500, Thailand | Tel: +662 233 7060 | Email: info@montienbangkok.com | www.montienbangkok.com

Masse Mystérieuse: The miracle of a mystery timepiece

In the Cartier universe, time is not just an indicator of a period but also its clear vision. Making the best of every second has been Cartier's motivation to delve deeper into the states of time with the aim of creating the best designed, and usable, timepieces. Masse Mystérieuse is the brand’s masterful mystery timepiece with its unique ‘mysterious mechanics’ – a semi-circular mechanism on the transparent case that acts as a rotor and swings with the rhythm of the wrist movement to activate the whole automatic mechanism. The new mechanism with the intelligent and innovative calibre 9801 MC is clearly visible on the transparent body of the watch, and is the result of nearly eight years of work at the Cartier maison which ensured that every element of this masterpiece delivers on mechanics and aesthetics.

Needless to say, Cartier’s watchmaking team has designed and developed an exquisite timepiece that is one of a kind and previously unimaginable, and the design is patented. For more information about Cartier, please visit: www.cartier.com/en-th

Its sleek, futuristic and dynamic design makes it appear like a massive fighter jet ready to take off into the sky, except that it is meant to skim over the high seas. The Estella Superyacht concept is a floating vessel designed by Yeojin Jung, the South Korean genius. She took some inspiration from the

legendary Star Wars movies and it may be said there is some resemblance to the Naboo Royal Starship. Jung’s superyacht has a tri-hull structure with the main hull connected to two smaller hulls by a bridge set, which makes it resemble an air foil. The effect is of a futuristic spaceship like a

trident-shaped weapon, floating on the ocean. The cabin is opulently decorated and spacious enough to accommodate 20 people, with a special side structure offering each guest ‘an exclusive experience with the nature of the sea and oceans from a different perspective by providing innovative layout’. In fact, the wing-like side structure was inspired by cantilevered architecture, the part of a building which projects into empty space seemingly supported by nothing, yet highly stable.

The Estrella Superyacht concept received the Bronze Medal in the A Design Award & Competition in 2021. Whether a futuristic spaceship for the seas or manmade version of Poseidon's trident weapon, it looks ready to take off at any minute.

SIAM PIWAT CREATES EXTRAORDINARY EXPERIENCES WITH WORLD-CLASS SHOPPING & LIFESTYLE DESTINATION

When it comes to exceptional shopping destinations in Bangkok that offer diversity and unprecedented experiences, the first names that come to mind are invariably Siam Paragon, Siam Center, Siam Discovery, and ICONSIAM – as well as Siam Premium Outlets Bangkok, Thailand’s first luxury outlet. They represent the pinnacle of shopping and entertainment ready to receive visitors from across the globe,

and the phenomenon of these world-class shopping landmarks reflects the innovative leadership of their owner and operator Siam Piwat Group. Siam Piwat is now expanding its world of ultimate luxury shopping experiences with the addition of ONESIAM SuperApp, a lifestyle digital platform that connects both the offline and online worlds, together with exclusive privileges, in one place.

Cover Story : Siam Piwat

Siam Paragon: The Ultimate Luxury Shopping Destination in the Heart of the City

Enhanced by its opulence and offer more diversified lifestyle options, Siam Paragon remains the ultimate luxury shopping destination in the heart of Bangkok and the only one in Thailand to offer a truly comprehensive array of diversified lifestyle and entertainment options. The A-list shopping and entertainment complex has won the hearts of Thai and international shoppers alike, and Siam Paragon welcomes millions of visitors each year. It has also received the accolade of being one of the most photographed destinations in the world.

To meet the sophisticated needs of its visitors of all ages, Siam Paragon brings together luxurious lifestyle brands on a floor space of over 500,000 sq.m as diverse in range from fashion to super cars and even yachts. It houses varied entertainment and dining attractions such as Thailand’s only immersive aquarium, Sea Life Bangkok Ocean World, and worldrenowned restaurants, as well as Gourmet Market –Thailand’s recognised premium supermarket chain. It also serves as a venue for talk-of-the-town events such as Bangkok International Fashion Week, which placed Thai fashion and designers firmly on the global stage.

Unsurprisingly, Siam Paragon is the most favoured shopping destination for Thailand’s highest-spending shoppers. It is a recipient of many global accolades, the most recent being Best Luxury Shopping Mall 2022 from Luxury Lifestyle Awards – a testament to its position as a world-class shopping and entertainment destination in Bangkok that delivers an extensive range of unprecedented lifestyle experiences.

ICONSIAM: Global Destination by the Chao Phraya River

ICONSIAM is a mega-project that is situated on the Chao Phraya River and is the embodiment of novel urban lifestyle. A must-visit lifestyle destination, it presents a pioneering retail model which brings together innovation, art and local traditions within world-class architecture to deliver unprecedented, extraordinary shopping and entertainment experiences.

A symbol of pride for all Thais, ICONSIAM boasts a total floor space of 750,000 sq.m along Chao Phraya River frontage. It is home to tourist attractions known as ‘Bangkok Landmark’, namely Sook Siam, River Park, ICONIC Multimedia Water Features, TRUE ICON HALL, River Museum Bangkok (a world-class art space and museum).

Sook Siam: A hub that presents the best of Thai arts, crafts, local wisdom, and performances from across the country. The highlight here is a vast array of local from all 77 provinces of Thailand.

River Park: Located on river frontage of over 10,000 sq.m in front of ICONLUXE, this outdoor

community space is near a public pier and open to the general public who wish to enjoy the breezy atmosphere beside the Chao Phraya, surrounded by auspicious trees. The highlight here is the 400-metrelong ICONIC Multimedia Water Features, the longest and most magnificent light-and-sound dancing fountain in Southeast Asia.

TRUE ICON HALL: Born from the philosophy to pass on benefits to business-owners along the Chao Phraya River, TRUE ICON HALL is Bangkok’s first-ever innovative MICE venue that can fully accommodate international conferences and worldclass performances.

As the “Icon of Prosperity” on the Chao Phraya River, ICONSIAM houses 13 accolades from leading international organisations. The latest, which has placed Thailand on the world’s gastronomic map, is Blue By Alain Ducasse which has been ranked 25th by Asia’s 50 Best Restaurants 2022. Michelin-starred Blue By Alain Ducasse is a must-visit destination for gourmands who are looking for the most exclusive dining experience.

ICONIC

Sook Siam

Blue By Alain Ducasse

Siam Center: The Ideaopolis

As Thailand’s first-ever shopping centre of global calibre, Siam Center has long been a top choice for Thai shoppers and consistently voted a favourite destination by international visitors. It is in a prime location in the heart of Bangkok just steps away from the BTS system, Siam Paragon, and Siam Discovery. Siam Center has been a launchpad that catapulted numerous Thai designers to international fame.

In operation for over four decades, Siam Center remains one of the most modern shopping centres. Its last major renovation saw its evolution into Siam Center:

The Ideaopolis – a complex that presents fresh ideas for art, fashion, technology, lifestyle and entertainment, and also offers new shopping experiences, inspiration, excitement and enjoyment. The flagship stores of popular sport fashion brands feature predominantly at Siam Center, and concept stores such as Absolute Siam offer exclusive limited collections. Siam Center has been awarded numerous global awards for its design and constant innovative development as one of the world’s busiest shopping centres.

Siam Discovery: The Exploratorium

Siam Discovery: The Exploratorium is Thailand’s largest specialty lifestyle complex, a destination for those seeking to explore the newest trends, and an arena where visitors may discover their true selves and personalise products to their taste and desire. Across the floor space measuring over 40,000 sq.m, the ultimate experiences in every dimension is curated according to customers’ interests and delivered to them in ways that best resonate with them. Its outstanding concept and innovative design has prompted Siam Discovery to be honoured with top awards from various shopping centre councils, including Store Design of the Year award from the World Retail Awards, and ICSC’s VIVA Award in 2018.

Digital Lab at Siam Discovery

Nike Flagship Store at Siam Center

Cover Story : Siam Piwat

Siam Premium Outlets Bangkok: Thailand’s first luxury outlet

As Thailand’s first and only luxury outlet, Siam Premium Outlets Bangkok sits on an area of approximately 50,000 sq.m and delivers an exclusive shopping experience through its design that places the outdoors, nature and green spaces at its core. The luxury outlet is another not-to-be-missed destination for shoppers seeking both premium quality and value.

ONESIAM SuperApp: All Experiences Beyond Expectations in a Single Platform

ONESIAM SuperApp is a digital platform that brings together retail experiences beyond expectations and privileges in one place and enables its users to shop conveniently, anytime and anywhere, thus transcending all limitations of the traditional retail world. The platform also serves as a gateway to Siam Piwat’s premium ecosystem connected to a robust network of partners across 13 industries and fuses the offline and online worlds into a universe of experiences that offers not only shopping experience but also diverse content about new trends. It also introduces a new loyalty programme in which one VIZ COIN is equivalent to one Baht, and a new digital experience to connect the real and virtual worlds in the metaverse.

The outstanding and unique characteristics of each retail and entertainment complex under Siam Piwat Group highlights its status as the Visionary Icon with its commitment to creating extraordinary lifestyle experiences that transcend existing concepts, and to utilising digital technology to develop centres of modern lifestyle, both physical and digital platforms, in order to meet the needs and wants of a diverse range of visitors. By delivering one-of-a-kind experiences and excellence across all dimensions, each retail and entertainment complex has successfully been able to remain a number one destination, for distinct reasons, in the hearts and minds of Thai shoppers and visitors from around the world.

Siam Premium Outlets Bangkok

SONEVA KIRI

Nestled among lush tropical rainforest on unspoiled Koh Kood island, Soneva Kiri offers an unparalleled concept of luxury meets eco-friendly with its focus on being a ‘barefoot luxury resort’. This extraordinary island hideaway comprises of 33 expansive one-to five-bedroom pool luxury villas that blend seamlessly with the island’s natural beauty. To ensure the exclusiveness of the resort, guests need to fly on Soneva Kiri’s private eight-seater Cessna 208 Caravan. Once there, guests should not miss the stunning Treepod Dining experience which was inspirited by the childlike desire to climb high up to a leafy canopy and survey the panorama from a simple platform. Treepod Dining takes fine dining to new heights in a bamboo pod, allowing diners to overlook the tropical foliage of Koh Kood while savouring gourmet delights that are delivered via zip-line acrobatics of their personal waiter!

ANANTARA GOLDEN TRIANGLE ELEPHANT CAMP & RESORT

On its secluded property of northern jungle in Thailand that covers 160 acres, Anantara Golden Triangle Elephant Camp & Resort sits perched on a hill overlooking both the Mekong and Ruak rivers and offers majestic views over the confluence of Thailand, Laos and Myanmar. A highlight here is the resort’s Elephant Camp, modelled on traditional mahout villages and which is a home for rescued elephants. The new transparent and fully-furnished Jungle Bubbles, perched on a wooden deck, have been added to offer guests a once-in-a-lifetime, 24-hour experience with uninterrupted views of the elephants in their natural habitat during the days as well as the starlit sky above at night. Located just over 60 kilometres from Chiang Rai International Airport, this extraordinary resort has activities for everyone, from family-friendly excursions to romantic getaways.

NAI LERT PARK HERITAGE HOME

Built in 1915 along Saen Saep Canal, the original Nai Lert Park Heritage Home was designed by Phraya Bhakdinorasreth (Lert Sreshthaputra) to be his permanent residence. Even before Bangkok’s public Lumpini Park opened its gates for the public, the Nai Lert family home was already doing so with its own park – the first western-style one in (then) Siam. Scout camps and other activities were held on its grounds and it was fondly referred to by locals as ‘Nai Lert Park’. Three generations of the family lived in the house until 2012 when it was decided to convert the private residence into a heritage property so the greater community could appreciate its history, architectural charms and more. Nai Lert Park Heritage home was turned into a museum and each corner within is filled with memorabilia from three generations of the family, altogether relaying the enthralling history about the life and legacy of Phraya Bhakdinoraseth.

ICONSIAM

Sitting proudly on a bank of Chao Phraya River is ICONSIAM, truly an iconic landmark of Bangkok. It comprises of two of the most glamorous retail complexes in the region, two of the most luxurious residential towers and also the ‘Seven Wonders’. The vast complex was created out of a strong desire to present all that is iconic about Thailand and thus it could be described as a hub for an expansive array of the best in culture, arts and entertainment through collaborations with organisations both big and small. The ‘icons within icon’ concept was created by ICONSIAM to present the best-known global luxury brands in duplex maison located within the sensational ICONLUXE zone situated next to the river with the longest pillarless glass façade in the world, and these flagship stores attract international patrons.

MANDARIN ORIENTAL, BANGKOK

For over 146 years Mandarin Oriental, Bangkok has held its reputation as the legendary grand dame hotel that sits beside the majestic Chao Phraya River with style, service and excellence. A haven of calm, it is truly a remarkable iconic landmark like no other that has been welcoming foreign royals, celebrities, diplomats and billionaire alike. Its classy elegance, influenced by Thai culture, runs throughout all aspects from the architecture to the interior and also service. Following the largest renovation in its 146-year history, the River Wing has reopened and the stunning transformation has further enhanced the guest accommodation and facilities of the iconic hotel.

BANGKOK AIRWAYS

Bangkok Airways is Thailand’s first private boutique airline. Its inauguration was in 1968 and together with the opening of privately-operated Samui International Airport, was responsible for opening up tourism on the paradisiacal island by operating frequent, comfortable trips and good airport facilities. Following its success story in Samui, the airline opened more privately-operated airports at other attractive destinations around the country including Sukhothai Airport and Trat Airport. The airline has maintained its high standards continuously over the years, for which it has received awards for excellence year after year. One of the airline’s biggest draws is its Boutique Lounge service, a pre-boarding service that allows passengers in all classes to wait in comfort with snacks being provided.

BANYAN TREE VEYA PHUKET

On land beside Phuket beach that used to be the site of a mining operation lies Banyan Tree Veya Phuket, where Banyan Tree Group launched the country’s very first iconic pool villa accommodation. Recently, the group relaunched the Phuket resort as its pioneer wellbeing-centred resort which incorporates its new wellbeing brand Banyan Tree Veya. ‘Veya’ means ‘to weave’, and thus the resort provides a comprehensive selection of practical services to enable guests to connect with their inner self and to acquire new wellbeing regimes which can be adapted to their routine once they return to regular daily life. A wellbeing sojourn at Banyan Tree Veya Phuket includes a private wellbeing assessment, mapping and consultation to recommend the right path for each individual. Subsequently, guests may choose for themselves any of the pre-organised open daily rituals and mindful practices to centre the mind and body.

Top Thai Designer: Furniture

PANASIT PIMCHAN – BAMBUNIQUE

Meet Panasit Pimchan, a Co-Founder & Designer of unique furniture brand Bambunique, and discover a story about bamboo that will change your perception.

Bamboo holds a special place in Thai traditional culture, however some will say that the perception of bamboo wood does not evoke a sense of luxury. Panasit Pimchan, who is a Co-Founder & Designer of Bambunique, says otherwise. He has harnessed creative design with his degree in Architecture (Industrial Design) from Chulalongkorn University to firstly create engineering applications for bamboo and then, in 2010, he gave birth to Bambunique, which today is a leader in home goods manufacturing with specific expertise with bamboo.

Bambunique quickly gained recognition for design excellence at international level by winning DEmark & GEmark awards in 2014 for its Bench Ra-dee Collection, also securing its position in the luxury sustainable furniture niche. Appreciation for its traditional raw material of choice and stylish designs have ensured that Bambunique is a regular participant at Maison et Objet in Paris and that it has

long-term partnerships - for example, its Garden Line collection has furnished the outer areas of all Starbucks outlets in the Asia-Pacific. The abundance of bamboo in Thai forests allows Bambunique to use local bamboo wood, mainly from Ubon Ratchathani, Prachinburi and Nakhon Nayok. Needless to say, the furniture is appreciated by local retail customers as well as overseas, and the brand has already expanded to international markets such as the U.S.A. and Singapore.

“Bamboo is a plant that is spiritual, and that is both a pro and con for our production,” said Panasit. When the suitability of using bamboo fibre for engineering applications first piqued his interest, he learned about its qualities such as flexibility and elasticity by trial and error. The fact that each bamboo culm varies in size, shape and pattern sounds far from ideal for engineering applications, yet Panasit was able to eventually meld traditional craft techniques (the material-forming process) with contemporary treatments. Bambunique’s furniture redefines the perception of bamboomade furnishings and interiors with their elegant design inspired by the cultures of Asia, and their made-to-last manufacture. There is also an equilibrium to be found

between making tasteful, desirable products and retaining a sense of Thai craftsmanship and spirit, so furniture designers and craftsmen truly need to understand and respect the homegrown material. “Thai giant bamboo is the thickest compared to other species and rough, so the success of our production and designs rely on meticulousness handling and crafting of each piece of wood,” Panasit said.

Panasit explained how his design philosophy is rooted in a deep understanding of the origin of bamboo. “Growing up watching my father, who worked in the Royal Thai Forest Department, ‘planted the seeds’ of forest conservation awareness in me and encouraged me to later work with a focus on sustainability,” he said. This was his approach to managing a sustainability-centric and commercially-viable business. Bamboo may resemble a tree but it is a perennial evergreen in the grass family, and regrows faster than other hardwood-producing trees. It is this quality that can help curb deforestation. “The surge in bamboo wood usage for furniture production and other applications is supporting the renewal of Thai forests and sustainability,” said Panasit. Bambunique is rigorously driven by this vision, constantly

investigating new possibilities offered by the natural fibre and happy to challenge trends and push further with bamboo applications in multi-sensory experiences. These are as diverse as food-grade kitchenware coating and acoustic materials. In another first, the company contributed towards the design, manufacture and installation of over 2,000 sqm of bamboo ceiling for the Administration Hall of PTTLNG Receiving Terminal Nong Fab, in Rayong - demonstrating their pioneering status in the application of a natural material in urbanism and architecture.

The name “Bambunique” already infers that uniqueness has been built into the company’s DNA. Their initiatives since 2010 to redefine this “poor’s man material” into a desirable raw material for luxury items have proven that using bamboo as an alternative resource to timber is a reality and not just a trend. Bambunique is prepared to continue standing tall in markets where sustainability becomes a strategy. Panasit concluded: “It’s because our love for bamboo never seems to recede or end”. Indeed, the unique story of this specialist bamboo designer and manufacturer will never need to come to an end.

Qualy’s Founder and Design Director, Teerachai Suppameteekulwat, shared with us how his ecofriendly brand strived and thrived long before the green movement started, how creativity became an antidote to environmental issues and much more.

Cute, fun, and quirky, Qualy’s everyday house products bring smiles to everyone. Yet, what gives them respect is their manufacture from recycled materials, which has also gained the brand of 17 years worldwide recognition in the plastics design world and design excellence awards. It was long before the green mindset was fully embraced, in 2004, when Theerachai Suppameteekulwat took a step towards revolutionary eco-friendly plastic by setting up a subsidiary brand of the family’s OEM manufacturer. The initiative drew on his background as an architectural student majoring in industrial design at King Mongkut’s Institute of Technology. To pioneer sustainable practices and products when the green movement was still a far-fetched idea wasn’t an easy ride. That’s when creativity and design took precedent: he knew that products must be enjoyed and marketable whether customers know they are eco-friendly or not. It took Qualy more than a decade of slow but steady growth to reached business stability.

Using plastic as the primary material in green products raised a few eyebrows. It took Theerachai years of experimentation with his background in plastic manufacturing to redefine the stigmatised material. The curse of plastic durability sheds some light on Qualy being able to make products that last longer than other commodities. “We don’t create newer versions to devalue what our customers already purchased and to stimulate the temptation of buying more. Over-consumerism is also the cause of environmental issues,” said Theerachai. Thus, Qualy products are built to last, varied in material types used to extend product life and based on ease of disassembly. They can also be repaired, and parts changed. Qualy seeks to bring smiles and happiness to customers, and says: “To inspire or inform customers about current environmental issues doesn’t have to make them look apocalyptic”. Qualy products look cute but have been designed with a serious commitment to a sustainable world, and each product communicates gently – not loudly – about being environmentally conscious through their shapes and choice of materials. The packaging however, made of bio-grade material, does speak straightforwardly about the challenges and is a declaration on how to fight the environmental crisis.

Qualy has always taken new steps to bring more unusual waste materials in compliance with the circular economy.

Top Thai Designer: Product Designs

Since 2018, the brand has been making announcements that all materials used are 100% recycled. “We are concerned about the product life cycle and effect after their ‘death’ on the planet,” the green entrepreneur said, and mentioned the importance of upcycling in the design process. This risk-taking is an attempt to create a surge of consumer demand for greener goods and to open doors to newer markets. Theerachai said: “It’s inevitable that our activities cause some environmental risks, and we want to encourage others to take that risk of investing in things in order to avoid global breakdown”. Qualy’s founder pointed out that Thailand has been ranked as one of the worst marine polluters in recent years. “Despite the statistic, we’re doing things to cause changes,” he said. Qualy has collaborated with the Net Free Seas project of Environmental Justice Foundation (EJF) by purchasing discarded fishing nets collected by local fishing villagers. “We invest in them so the clean nets can be upcycled into new products.” The brand continues to look relentlessly for more opportunities to expand into new markets such as furniture, jewellery as well as art and crafts objects, and provides extensive action to generate jobs for local artisans.

The designs of Qualy products reflect the friendly character of the Thai people, and the brand’s eagerness to collaborate with organisations both local and international reminds one of the Thai trait of helpfulness, which is amiable and admirable in equal measure. The green mindset that Theerachai has elevated to an ethos, a way to conduct business without taking advantage of Mother Earth is, in his words, “… deeply rooted in being compassionate and empathic like Thai people are.” It is this consideration, as well as the belief that environmental security is a common human right, which makes Qualy fully committed to supporting changes for the greater good. So, Qualy products aren’t just cute – they’re full of grace.

PATCHARAPOL

TANGRUEN – ALEX FACE THAI STREET ARTIST

His name is Patcharapol Tangruen, but you likely know him by his alias, Alex Face. His signature street art of Mardi, a three-eyed child in a rabbit costume, is spread across public areas in Thailand and as far as Tokyo and Amsterdam, and he has exhibited in the Venice Biennale as well as collaborated with global brands. Here in Bangkok, the street artist told us about his journey and an upcoming exhibition celebrating two decades of his art.

Alex was fond of drawing since a young age. He studied fine arts at Chachoengsao Vocational College, later earning a Bachelor’s Degree in the Department of Fine & Applied Arts at King Mongkut’s Institute of Technology. He picked up his first street art spray while at university and the alias “Alex Face” was born on the street when he started tagging the wall with half his face as a self-introduction. After using his face to interact with the public for eight years, Alex began to feel his creative fuel dry up. “I realised that I needed to find new techniques

and inspiration,” said Alex, who added that the pivotal moment was the birth of his daughter. “Once she came into the world, things got turned upside-down. The idea of telling stories with a child-like perspective came naturally while I was raising her.” And that marked the turn of his artistic tide; he retired his own face and created Mardi, a sweet and pensive child character with three eyes, dressed in a rabbit costume.

Sometimes, Mardi has her eyes closed. In contrast, her third eye inevitably looks in another direction, giving a sense of vulnerability and weariness. Mardi is cute at first glance, yet at second glance provokes observers into pondering deeper societal questions such as the role of politics in deeply-divided societies, the plight of the underprivileged and questions regarding the future for children. “Like electricity poles wrapped in a mess of electric wires, it’s an eyesore we face daily in Bangkok,” Alex said. He is reflective and believes in creating art as a tool to express and communicate thoughts and questions. Some of his paintings have an

impressionist touch and capture the neighbourhood’s character, some reflect on situations that are relevant for locals or passers-by. His full-scale mural artworks intend to attract a mass audience and make statements which hopefully lead to finding solutions to problems. Following the pandemic, for example, the fragility of life, society and the economic system have been encapsulated in recent works which are being shown at the FRAGILE exhibition in Singapore, and the MOMENT OF HOPE exhibition in Bangkok.

On the international street art scene, Alex Face is a prominent artist. Yet, he remains humble and calls himself “just a painter” and is proud to be able to make a living with his creative talent. Alex considers each of his artworks to be a career milestone and a reward for following his true creative calling, as he didn’t hedge his bets during his life. When we asked about some of his more prominent artworks, Alex jokingly replied “all of them”. And to see them all, stroll through the sois and hidden corners of local communities around Bangkok. You will also sense

Top Thai Designer: Thai Street Artist

FASHION HUB, BANGKOK, 2016

Top Thai Designer: Fashion Designer

DISAYA SORAKRAIKITIKUL – DISAYA

There is no brand that can rise without substance behind it; a brand identity reflects the vision behind the name. In the case of DISAYA, the acclaimed Thai fashion label that is making a name for itself on the international scene, it is namesake founder and creative director, Disaya Sorakraikitikul.

Disaya’s decision to pursue her true calling at Central Saint Martins College of Design and Fashion, in London, led to hard questions from her family members - “What can you do with a fashion degree?” they asked. Her breakthrough moment came at the BA Fashion Show when her Bear Dolly collection clinched the L’Or éal Professional Total Look Award. That significant prize gave Disaya the validation to carry on, and it also made the English press take notice of her. Dazed & Confused UK, Tank, and Jalouse dedicated

a good portion of their respective issues to the prodigy, and nicknamed her the “Teddy Bear Girl.”

“Having my own label wasn’t my first dream,” the talented designer told us. That was to spend her career working in prestigious fashion houses. Her early accolade nudged her into creating her own fashion label. Starting from scratch, Disaya established a lingerie line called Boudoir in 2004 and a year later, she used the experience from Boudoir’s trial run to launch her eponymous full fashion label. The birth of DISAYA, the brand, was a pioneering milestone for Thai fashion designers. Almost instantly, DISAYA boasted an international presence with over a hundred stockists at retailers including Harrods and Harvey Nichols in London, and Le Bon Marché in Paris. The niche brand quickly won approval from top celebrities such as Taylor

DISAYA’s brand identity is given as: “A very feminine figure who loves detail”. Despite her love of using multi-prints and details throughout her designs, the founder emphasised that her collections are not a 100% reflection of herself. How she envisions the muse of each collection is based on a deep understanding of female demographics. The dominant signature touch is femininity, however, which is further celebrated by silhouettes and extensive use of embellishment and lively customised fabric patterns. This signature look attracts women of all demographics and imparts them with a sense of glamour and confidence, and has secured DISAYA an unshakeable position on the fashion scene. The creative director mentioned that the quality of Thai craftsmanship is another crucial element in DISAYA apparel and that her label pays homage to Thai craftsmanship through the techniques applied during production. Some apparel could be considered as wearable pieces of art.

“A great challenge is keeping up with fashion trends while maintaining our brand identity,” said Disaya, thus having a clear vision allows every search for new inspiration to become a rite of passage. It is due to this that the fashion label has been able to remain relevant for 16 years now. During the hiatus caused by the pandemic, for example, it was the international border closures which sparked her Disaya Vacationist resort line, offering voguish wanderlustleisure pieces. The founder was also sensitive to how the pandemic was causing deep hardships for many. She said: “I wanted to encourage domestic travel in Thailand,” and

Swift,

Kelly Osbourne, Paris Hilton and the late Amy Winehouse, who donned her iconic Polka Dot Chiffon dress for the cover of her Back to Black album.

SUSTAINABLE TOURISM: A WORK IN PROGRESS

Thailand has long been a much-loved destination for international tourists as a ‘Land of Smiles’ that warmly welcomes visitors to indulge in its fully-flavoured dishes, enjoy beautiful natural settings and discover its rich culture. Perhaps less known are the professional, behind-the-scene efforts taking place to protect the Country’s various charms by ways of conservations, providing education and also promoting recovery of damage inflicted on the environment.

SAVING AQUATIC PARADISES

The island of Koh Tao in Surat Thani province has a reputation globally of being one of the world’s best diving destinations, as the waters surrounding the isolated island are rich with vivid marine life. Unfortunately, due to carelessness and lack of respect for the environment from visitors over time, a portion of the coral has been damaged, resulting in fish losing their natural habitat and other detrimental chain reactions.

The local islanders are aware of possible detrimental human impact on the environment, and live as harmoniously with their environment as possible. Single-use plastics are not commonly used on Koh Tao. In addition, there are many initiatives in sustainable tourism. One is the New Heaven Reef Conservation Program, founded over a decade ago by New Heaven Diving School which offers scuba diving lessons, led by marine scientists and conservationists and which focuses on activities for marine life preservation.

Other spots are also giving their natural environment time to recover from tourism. Koh Tachai, one of the most ecologically-rich islands in Thailand, is now closed to tourists for an indefinite period. Krabi’s famous Maya Bay was closed for a long period before opening for only a limited number of visitors, however swimming is still not permitted in the bay.

LEAVE NO DAMAGE TO THE FORESTS There are numerous nature trails and hiking routes in Thailand’s regions, from north to south, that offer trekkers enjoyable experiences and different challenges. Currently, ongoing efforts are being made to inject a more sustainable and educational slant to this recreational category so that trekkers make as least an impact as possible to the trees and wildlife.

Among the most popular trails is Doi Luang Chiang Dao Trek, with its routes that cut through protected forests of ancient trees amidst a mountain range. This is an exemplary example of sustainable tourism. Limited slots are available each day, which must be booked in advance. Before embarking on the excursion, trekkers are required to spend a day in a class led by rangers to ensure they are well-informed about the forest’s history, the importance of preserving it, as well as rules to follow. In addition, a hiking kit is provided to each trekker in which they can also keep their trash. Along the trail, park rangers will ensure that rules are not broken. These initiatives are an excellent example for other national parks to follow.

Sustainable Tourism: Chiang Mai

GROW THE COMMUNITY Many remote areas of Thailand are inhabited by ethnic groups with their individual culture, set of beliefs and language. Settled in their respective areas for generations, the infrastructure of those communities are nevertheless still mostly underdeveloped and, what’s more, tourism results in various kinds of damage to those communities starting with their inability to handle any overflow. Conservation of Thai cultural heritage needs to become a crucial part of Thailand’s tourism sector.

Another factor is that without accessibility to necessities including higher education and job prospects for young people, they will tend to leave their hometown in search of a better life, leaving behind the elderly and young children. There are attempts by many sectors to promote tourism in secondary cities so they may improve economically and, more importantly, bring people back to their community with an invaluable by-product from sustainable tourism.

ZERO FOOD MILES, ZERO WASTE The daily food consumption of humans creates a volume of greenhouse gases, starting with the journey of raw

ingredients to the dining table, and then the aftermath of big volumes of food waste which head to landfills. Increasing awareness of the issues is leading many restaurants to make attempts to reduce the environmental impact from their operation.

One example is Haoma, one of the most acclaimed restaurants in Bangkok and which offers a neo-Indian fine dining experience using homegrown and seasonal produce from the restaurant’s own garden and other traceable sources. Haoma also ensures that all its processes are as ‘clean’ as possible for both the planet and for its patrons.

Another example is Phuket’s Montara Hospitality Group, which runs top-rated Trisara and Tri Vananda in Phuket. The group implements sustainability policies and still delivers a luxury experience to guests/residents while being able to reduce carbon footprints and waste to the lowest possible level. The group’s ethos is clearly seen in its dining operations. Its one-Michelin star restaurant PRU was the first in the country to be awarded a Michelin Green Star for outstanding sustainability practices such as using handpicked ingredients from its organic garden or local producers

for its menu. Tri Vananda’s JAMPA also serves up fine dining dishes with zero waste, using all parts of each ingredient.

There is a slowly-growing number of restaurants and food vendors that are becoming eco-forward. Once the trend becomes mainstream, local farmers and fishermen will be able to earn more for their quality environmentally-friendly produce while consumers will be able to enjoy delicious meals with less conscience, knowing that the planet and its natural resources have been left as minimally impacted as possible.

The lush greenery reflects a slower pace of life and an appreciation for nature in Chiangmai, the northern city of Thailand which attracts visitors both local and international as well as long-term residents from other places. With its cultural heritage and traditions inherited from the ancient Lanna Kingdom, an abundance of forest, green scenery, rivers, arts and crafts, and a dynamic food scene the city has much to offer. Chiang Mai is also known to have a good focus on creating an economy inclusive of the community, with ecofriendliness. Another aspect of Chiang Mai is its ability to cater for MICE symposiums and nowadays, large meetings are no longer limited to hotel venues since the world was forced to adapt to a new normal during the Covid-19 pandemic. Outdoor activities including sports, recreation and nature activities have become the preferences for meeting activities, which also corresponds with the need of organisations and employees at all levels to participate in relationshipbuilding activities.

Sustainable Tourism: Chiang Mai

With its natural setting and more temperate climate, Chiang Mai has also long been a favoured destination for outdoor activities such as golf. Summit Green Valley Chiang Mai Country Club is notable for its setting with a stunning backdrop of Doi Suthep surrounded by mountains, its green which is the most challenging in the area, and its clubhouse that reflects Lanna architecture. The green was designed by internationally-acclaimed golf architect Dennis Griffiths, who also designed Thai Country Club in Bangkok. The club is located in Mae Rim District, only 20 minutes from Chiang Mai city, and can accommodate large-scale, international-standard golfing events, meetings and seminars.

DOUBLE A AND SUSTAINABLE DEVELOPMENT

Nowadays, different sectors around the world are contributing towards creating awareness about global warming. As the rise of the eco-friendly consumer, many organizations have embraced social responsibility and environmental changes.

To maintain and strengthen a process over time, Double A, a well-known Thai paper brand both domestically and internationally, strengthens the idea of using renewable raw material to produce a circular product. Unlike the traditional paper processing that contributes to deforestation and greenhouse gas emissions. Moreover, planting paper trees on a ridge (Khan-na in Thai) or a vacant land without agricultural use, helps to increase green areas and generate farmers additional income. As well as uplifts the quality of people in the community.

Double A has its mission to enable a greener and better world for all stakeholders by continuously adapting, innovating, and finding new ways in our value chain to utilize sustainable wood-base fiber resource. Double A fosters sustainability throughout every step of its production process and manages the use of all resources wisely. All leftovers (wood bark, knotted wood, chips, lignin, and sludge) from the pulping process are channeled to the power plants for biomass electricity generation, which in turn fuels the mill and supplies energy to nearby communities.

All of this was done to achieve three key goals: Economic Sustainability, Social Sustainability, and Environmental Sustainability

Enhancing Economic Sustainability

Double A has set a significant goal in improving the community’s well-being by creating jobs, generating additional income for the community as a part of the business cycle. Especially supporting the selection of raw materials from paper trees which is an economic plant that helps generate extra income for Thai farmers and build a stronger and more sustainable economy for rural society.

Strengthen Social Sustainability

Education for the younger generation is essential for the country’s development. Double A aims to inspire young people to learn, not just in the classroom, but also out in the real world. The project “ a to A, Plook Fun, Plook Punya (a to A, Cultivating Dreams, Growing Wisdom) is created for the juveniles. With the concept of the juveniles being lowercase “a”, getting to know different professions,

as well as having the opportunity to meet and learn from those who have succeeded in their careers. After being exposed to the opportunities, they become a capital “A”, seniors that convey experiences and fulfill dreams for the next “a” to step into a good career in the future.

There is also a project called “Birthday Party” that has been carried out continuously since 1996. Its main goal is to promote learning development and give Thai youths a good quality of life. It supports nutritious lunches for students in various schools and provides school supplies, sports equipment and educational necessities to the students. Along with recreational activities to promote knowledge as well as make the children happy at the same time.

Apart from that, Double A has also created various projects for the community and society since 2005. Those projects include promoting exercise, supporting medical equipment to hospitals and various public health services, and constant health awareness campaigns. During the Covid-19 epidemic, to send support to medical personnel, Double A also supported Double A Care products to protect themselves from the virus. The company will continue the project until the Covid-19 situation in the country improves.

The conclusion is that the business operations are based on thinking good and doing good. This will contribute to driving growth together in terms of economic, environmental and social sustainability.

Enhancing Environmental Sustainability

Double A places value on environmentally friendly business processes. These processes include using raw materials that are planted in rotation and maintaining the environment sustainability through systematic management.

• Choosing ECF (Elementary Chlorine Free) bleaching process that uses chlorine dioxide instead of chlorine

gas and also uses the least amount of water in the process (only 8 cubic meters per ton). Furthermore, the installation of an automatic process control system (Advance Process Control) in pulp and lime kiln manufacturing units helps control production for both quality and the environment to be more efficient. This includes the control of the production process with the Distributed Control System (DCS) which is within the specified standards.

• Using the electrostatic dust collection system and continuous air quality monitoring. By doing this, the company can also reduce pollution and dust caused by the production process.

• Using TMS (Transport Management System) and GPS to help allocate routes and time efficiently, including using alternative energy instead of fossil fuels

•Using large reservoirs that were built to support rainwater and store flood water in production use, without disturbing public water sources.

Double A continues to expand new business into paper packaging products, Office equipment, including hygienic products under the brand “Double A Care”. The first product to be launched is alcohol and 75% alcohol gel for hand sanitizer Antibacterial liquid hand soap including high quality masks in order to promote safety for Thai people due to the spread of the Covid-19 virus.

LAND OF NEW OPPORTUNITIES FOR THAILAND

The Kingdom of Saudi Arabia, which covers an area of more than two million square kilometres, is the second-largest state in the Arabian Peninsula – second only to Algeria. Following the recent normalisation of Thai-Saudi Arabia diplomatic relations which lay stagnant for over three decades, Mr. Jakkapan Rattanapet, Chief Executive Officer of WRS Group, took the opportunity to join a delegation to the “Land of the Two Holy Mosques” organised by the Thai Chamber of Commerce and the Ministry of Foreign Affairs earlier in the year.

The highlight for the delegation was the opportunity to meet the leaders of the two countries in line with the topic "Saudi Arabia: The Kingdom of Opportunities". The objective of the trip was to strengthen diplomatic relations and to explore new business opportunities in Saudi Arabia, and altogether 60 Thai businessmen and 150 civil servants travelled together. The delegation received a grand welcome from Investment Saudi and the Royal Commission in Al Ula, City of Goals, Living Museum from Vision Saudi 2030 and visited three major cities: Riyadh, the capital city at the centre of the Arabian Peninsula; Alula, a UNESCO World Heritage site, to visit the tomb of Lihyan, son of Kuza; and Jeddah, the central port city of the Red Sea.

The itinerary covered both business and culture. In Riyadh, the delegation met with businessmen from many sectors. In Alula, the delegation visited Maraya Concert Hall, designed by acclaimed architectural firm Giò Forma, which is listed in the Guinness Book of Records as the largest glass building in the world. The Saudi Arabian government has set the goal of attracting two million visitors to it annually from around the world by 2035 as the largest multi-purpose complex for theatre, entertainment and conferences.

The delegation was also informed that Banyan Tree Alula will be opening in the last quarter of 2022, reflecting an exciting new landmark and opportunities. The delegation also made an overnight trip to lively Jeddah, where it received a warm welcome from Investment Saudi at the Royal Terminal and had the opportunity to meet with many businessmen at the venue, the InterContinental Hotel.

The restored diplomatic relations means that both countries now have the opportunity to restart tourism-related activities with the other, as well as conduct other economic activities with more ease. In relation to tourism, the WRS Group offers expertise in providing all types of luxury services and moreover, during this trip had the opportunity to meet and establish a business relationship with executives from Seera, Saudi Arabia's most prominent tour agency.

Thai nationals who would like to visit Saudi Arabia, especially those who would like to make a pilgrimage to Mecca, will be interested to know that Thai Airways

is now operating a new route that flies to Jeddah, the central port city of the Red Sea and the gateway to Mecca and Medina. For Business Class passengers, Royal Orchid Plus Platinum and Gold card members

Thai Airways offers Pre-Select Meals including a Halal option for which the cooking processes are in accord with Islamic principles and certified by HAL – Q. Additional offerings for Business Class passengers are the Black Silk Blend coffee menu, and KanVela chocolate. For Economy Class passengers on the new Bangkok-Jeddah route departing from 19 August – 31 December 2022, Thai Airways is offering a baggage allowance of 35 kg per passenger.

If you are interested in visiting the Land of the Two Holy Mosques, please contact the Silver Voyage Club team which will facilitate your air tickets, airport transfer service, hotels and more by calling: +66(0) 2 016 9975 or by Line Official Account: @silvervoyage

FORMULA E THE RACE FOR 21ST CENTURY ELECTRICALLY POWERED RACING CARS

They made sounds like airplane jet propellers soaring into the sky. The sounds came from the 21st century Formula E racing cars as they whizzed around the track at the Seoul E-Prix, an annual race for the electrically powered racing automobile category.

Formula E is a concept that emerged in 2011 and led to the inaugural single-seat race in 2014, similar to Formula 1 but with fully electric-powered race cars on a closed city track. The race was held in Beijing, and it was noticeable that the new generation electric cars emitted no roaring noises or air pollution typically emitted by combustion engines. But the race was still equally thrilling to watch from the stands, with squealing wheels pounding the racetrack and the unique sounds.

The eighth and most recent season was the 20212022 ABB FIA Formula E World Championship, organised by the F é d é ration Internationale de l’Automobile (FIA), the global motorsport management organisation. It opened at the racing track in the ancient city of Diriyah, Saudi Arabia, in January and continue

in various cities and countries from Mexico, Rome, Monaco, Berlin, Jakarta, Marrakech, Paris, New York, London to the finals at the Seoul E-Prix in Korea, where Silver Voyage Club had an opportunity to visit the racing track. TAG Heuer was the official controller and timekeeper of the race.

This year, there were many promising teams such as the TAG Heuer Porsche Formula E Racing Team, and the Porsche 99X Electric Racing Team. The excitement of watching from the edge of the racing track (a VIP privilege) is much higher than watching

from the stands, and also more comfortable with access to a comfortable lounge offering facilities and services including food. Another benefit was having the opportunity to meet celebrities. VIP tickets are not as competitive as for Formula 1 tickets and are priced at around EUR 4,500, and with fast-increasing interest globally in electrically-powered automobiles, many insiders are convinced that Formula E will quickly rise to the forefront of the sport. At the finals of the eighth season, the championship went to Stoffel Vandoorne of the Mercedes-EQ Formula E Team with a score of 213.

MUSÉE ATELIER AUDEMARS PIGUET

THE NEW MUSEUM THAT WAS ‘BORN IN LE BRASSUS’ IS NOW RAISING

AROUND THE WORLD’

Audemars Piguet is a Swiss manufacturer of luxury watches. The company was founded in 1875 and has been cultivated for 147 years. The brand’s rich legacy is now embodied in the new museum Musée Atelier Audemars Piguet, a contemporary spiral-shaped glass pavilion which was just established to the public in 2020 to complement the company’s oldest building where the original museum was located. This architectural combination symbolizes the blend of tradition and forward-thinking at the heart of Audemars Piguet’s craftsmanship while honoring its deep-rooted origins in the Vallée de Joux.

The new museum was designed by BIG (Bjarke Ingels Group). Then CCHE unified the original workshop, which was established by Audemars Piguet’s founders in 1875, with a new all-glass structure, which was made up of two spirals that seamlessly integrated into the existing landscape. The museum’s collection, showcasing over 300 timepieces, is displayed alongside two in-situ production workshops, creating a living museum. With the design that marries tradition and innovation, the Musée Atelier Audemars Piguet offers visitors a unique opportunity to delve into the history of watchmaking in the Vall ée de Joux and explore how the brand’s timepieces, crafted in Le Brassus, have been raised around the world.

The elaborate architectural project was executed by teams of experts and artisans including CCHE, the local architecture firm who builds the structure—the

first of its kind at such altitude. The scenography, imagined by the internationally renowned ATELIER BRÜCKNER, was constructed as a musical score, creating a dynamic experience for visitors. Interludes, including automata, kinetic installations and mock-ups of intricate mechanical movements, give life and rhythm to various aspects of horological technique and design. As viewers circle the building, the rich collection of watches illuminates the history of Audemars Piguet and the background of watchmaking in the valley. The visit culminates at the centre of the spiral with the display of some of the Manufacturer’s most complicated watches. The spiral also includes two workshops, where Haute Joaillerie creations and Grandes Complications are crafted. Visitors can observe watchmakers working within the curved glass walls of the museum and experience their expertise first-hand.

Sébastian Vivas, Audemars Piguet’s Heritage and

Museum Director, explains “The Mus ée Atelier honors the Audemars and Piguet families who were a part of a very long tradition of watchmaking. The new space, together with the traditional workshop make for the perfect meeting place where visitors can engage with us and our watchmakers, whilst learning about the brand and the history of watchmaking in the region.”

The spiral pavilion also speaks to BIG’s, CCHE’s and Audemars Piguet’s shared engagement in environmental sustainability. The contemporary structure fulfils the latest Swiss Minergie® requirements in terms of energy efficiency and high-quality construction. The Mus ée Atelier also houses the Audemars Piguet Foundation, which has contributed to forest conservation through environmental protection and youth awareness-raising programs since 1992.

For more information, visit: www.museeatelieraudemarspiguet.com

COMPANY BACKGROUND “Bangkok Dusit Medical Services Public Company Limited or BDMS was established in 1969. Through business expansion, the company was listed on the Stock Exchange of Thailand in 1991 and registered as a public company in 1994. The BDMS network comprises 55 hospitals across six major hospital groups – Bangkok Hospital Group, Samitivej Hospital Group, BNH Hospital, Phyathai Hospital Group, Paolo Hospital Group, local hospitals, the Royal Hospital Group in Cambodia and the BDMS Wellness Clinic

making it the most extensive private medical system covering Thailand and Cambodia. BDMS is one of the most prestigious healthcare networks in the AsiaPacific region and is ranked in the top five globally by market capitalization.”

COMPANY VISION “Our vision is to be recognized as a world – class tertiary healthcare service provider, dedicated to continuously providing patient – focused medical care for patients through providing world-class medical services combined with

advanced technology and medical equipment. BDMS’s Centers of Excellence Network is focused on providing world-class levels of medical excellence, patient safety and outcomes by continuously developing specific service lines including cancer, cardiovascular, neuroscience and orthopedics to achieve the highest global standards.”

SUSTAINABILITY AT BDMS “One of BDMS’ aspirations and missions is to become a leading medical service provider with exceptional standards. To ensure the high quality of services, BDMS focuses on cultivating innovations and effective management in accordance with sustainable development principles, allowing participation from all sectors in order to meet all parties’ expectations. In addition, BDMS promotes accessibility to healthcare through capability expansion of its Centers of Excellence, as well as building cooperative networks to improve the country’s public health standards that will lead to sustainable extension of Thailand’s capabilities.”

TRIUMPHING OVER THE PAST DECADE’S

HARDSHIPS “Throughout the global pandemic, BDMS has adjusted its business strategies to become more flexible in order to conform to economic fluctuations by placing the focus on innovation. To enhance the efficiency of our medical services, BDMS is utilizing technological improvements to alleviate the burden of a limited number of specialists while being able to achieve significant objectives including the expansion of accessibility to medical services especially for the vulnerable group as well as the development of hybrid healthcare services covering the whole patient journey.

Furthermore, BDMS has co-developed artificial intelligence technology for advanced radiography for thoracic disease screening with the capacity to screen up to seven thousand images per day. Additionally, BDMS has also co-developing a technology for the prompt report of vital signs of patients within the hospital area in order to reduce the risk of infection for medical personnel.”

FIVE-YEAR GOAL “In order to expand the capacity of services, BDMS is developing the BDMS Health Ecosystem on the BeDee platform, offering one-stop healthcare service in a virtual hospital, enabling users to promptly access services from anywhere at any time.

Also, to enhance its healthcare services, BDMS recently formed N Health Novogene Genomics

DR. PORAMAPORN PRASARTTONG-OSOTH PRESIDENT AND CEO BANGKOK DUSIT MEDICAL SERVICES PUBLIC COMPANY LIMITED

BACKGROUND OF THE CHEF PROPRIETOR

“My name is Thannthorn Juntharawan, also known as “Chef Noom”, and I am the chef proprietor of Chim by Siam Wisdom. I took my first steps in the culinary world while studying in the United Kingdom and also accumulated valuable experience in Thai and international cuisine there. I worked in very wellknown Thai restaurants such as Blue Elephant and Thai Square in London, and in fine dining Michelin Guide restaurants including Zuma, Patterson’s, Momo, Sketch, and Gordon Ramsay where my culinary techniques were broadened and honed.

“After my return to Thailand, I decided to join the Iron Chef Thailand cooking show – and I became the Thai Iron Chef winner! After that, things were busy. I had the chance to be a judge on Kitchen Wars Thailand and I also established my own restaurant Chim by Siam Wisdom. It presents my take on fine dining traditional Thai cuisine and is located in Sukhumvit 31. Since 2018 it’s been awarded a Michelin star for five consecutive years.”

THE

RESTAURANT’S ICONIC THAI CHARACTERISTICS “The unique characteristics of my restaurant is firstly the menu of traditional dishes from middle-to-current Rattanakosin period and secondly the setting in an elegant vintage Thai wooden house that is surrounded by a serene garden. We prepare our dishes using top-notch ingredients and contemporary western culinary techniques and strive to give diners a new perspective and experience on Thai dining today.”

PHILOSOPHY OF THE RESTAURANT “We promise to keep our ethos of delivering authentic Thai flavours in a fine dining setting and so we’re dedicated to sourcing the best ingredients and preparing the most delicious and interesting dishes for our diners. We would like to work with sincerity, and are even open to all suggestions.”

STRATEGY DURING DIFFICULT TIMES “Our team focused on offering take-home, delivery and private fine dining services during the long crisis that was caused by the pandemic. Once Thailand reopened, there was a lot of pent-up energy ready to be spent and I collaborated with Chef Giorgio Diana to organise ‘Dinner Incredible’ and ‘The Magnificent Seven’, very exclusive dining events, with other

CEO Interview: Chim by Siam Wisdom

international chefs from around the world. It was also a way to announce that we’re back in business after two years of lockdowns.”

FIVE-YEAR GOAL “We are constantly creating and developing great new dishes, and wish to keep our reputation. Further down the line we plan to expand on collaborations with incredible chefs from around the world, to spread our wings with new branches, and ultimately succeed in showcasing the talent of Thai chefs at international level.”

WHAT TO KNOW ABOUT THE CHEF

PROPRIETOR “I have such a deep, strong passion for Thai food and I intend to cultivate the reputation of Thai food and culture at international level as well. I’d like to show the world how fine traditional Thai flavours and wisdom is through my culinary creations.”

the Khao Yai Tourism Association, Consultant on social projects For WRS Group and Good Mission Co., Ltd.

PROJECT BACKGROUND “My name is Panchana Vatanasathien and I’m the president of the Khao Yai Tourism Association, a consultant on social projects for WRS Group, the owner of Pen Lao restaurant, and the founder of the Food for Fighters project.”

“Food for Fighters is a funded project to deliver food supplies to support medical personnel and those affected by the Covid-19 crisis, with a simultaneous focus on helping those further downstream such as local farmers and small businesses. The project is supported by the United Nations Development Programme (UNDP) and follows the principles of Sustainable Development Goals (SDGs), and also receives support from a network that includes leading organisations.”

THE PROJECT’S THAI CHARACTERISTICS “The success of Food for Fighters is a reflection of the Thai characteristic of generosity towards those less

fortunate and assisting society so that no one is left behind.”

PROJECT GOALS “The critical factor that made both Pen Lao restaurant and Food for Fighters successful is that we implemented the UNDP’s SDGs. There refer to alleviating hunger, achieving food security, improving nutrition, promoting sustainable agriculture, ensuring sustainable consumption and production patterns, promoting peaceful and inclusive societies for sustainable development, providing access to justice for all, and building effective, accountable and inclusive institutions at all levels.”

WHAT DID THE PROJECT DO “Food for Fighters came about because I saw problems caused by the Covid-19 pandemic in two dimensions, that is, the dimension of medical personnel who had to fight against Covid-19 and the dimension of restaurant operators. So, I created this project to support

Vatanasathien, aka Tete, is president of the Khao Yai Tourism Association, and consultant on social projects For WRS Group and Good Mission

them during the pandemic crisis. It helped ease restaurants’ challenges to continue taking care of their employees during all the lockdowns, and the project benefited both sides so it was a win-win situation especially in the dimension of food resource-sharing. I think it brought hope and the motivation to endure the obstacles in the community.”

THE FUTURE “I will continue dedicating time and energy to being a volunteer for Food for Fighters as well as other activities that benefit society. In addition, I am interested to act as consultant to organisations that need to set up similar projects for society.”

LAST WORDS “Food for Fighters is grateful for the support from Silver Voyage Club, led by Mr. Jakkapan Rattanapet the CEO, which took care of delivery of supplies to the hospitals and is also grateful for all the support from the network of various organisations.”

CEO AND COMPANY BACKGROUND

“DISCOVER Collection is a unique new brand of ultra-exclusive experiences and adventures. It all started with a fortuitous breakfast with Edward Norton and his wife Shauna. They then introduced their friend and fellow philanthropist Michael Meldman, which resulted in DISCOVER Collection and reinventing the way luxury hospitality operates in breathtaking

locations. It’s about adventure, exploration, lifestyle and experiences accompanied by beautifully designed suite accommodations, spaces and menus.

“Before founding DISCOVER Collection, I was a founding partner and the president of Six Senses Hotels Resorts Spa. Six Senses was sold to InterContinental Hotel Group for US$300 million in February 2019 and

following that transaction I resigned from my position in July the same year. Before my 28-year tenure with Six Senses, my hotel operations experience included positions with Hilton in Geneva and Hong Kong, Marco Polo Hongkong Hotel, Hotel Vier Jahreszeiten Munich, Hotel Baur au Lac Zurich, and The Peninsula Hong Kong, all award-winning hotels noted for their high standard of service and facilities.”

CEO Interview: Discover Collection

THE COMPANY’S ICONIC THAI CHARACTERISTIC “DISCOVER Collection resets the boundaries of property management landscape and global ultra-luxury hospitality, assimilating that exquisite touch of Thai hospitality.”

COMPANY PHILOSOPHY “Enriching life has always been our core value and with this outstanding collection we have the opportunity to enhance the physical, mental, spiritual and emotional state of mind of our members, guests and team. Everything DISCOVER Collection does is with the guests’, the team members’ and the communities’ wellness and wellbeing in mind.”

COMPANY OUTLOOK “We will continue to create an unimaginable transformative space where great minds meet and where the stresses of life melt away in keeping with our refined holistic wellness concept. We will continue to offer extraordinary service and incredible experiences.”

FUTURE PLANS “We aim to establish new heuristic adventures worldwide including a safari circuit in Kenya, yachting in Thailand, marine expeditions in Mexico, mountain escapes in Bhutan, and ultimate city lifestyles. The first DISCOVER Collection Club is welcoming members to ‘Experience the Exceptional’ in New Delhi.”

Vier Jahreszeiten Munich,

COMPANY BACKGROUND “Muang Thai Life Assurance PCL was established in 1951 by Chulin Lamsam. The company’s dedication to providing life insurance services for Thai citizens for over 70 years created stable growth for the company. We have also collaborated with business partners such as Ageas Insurance International, our important global strategic partner with great expertise in the life insurance and financial industry. We also have a strong partnership with Kasikornbank to optimise the potential of developing bancassurance channels on a full scale.”

THE COMPANY’S ICONIC THAI CHARACTER

“Muang Thai Life Assurance is one of the top five insurance companies in Thailand. We use an outside-in strategy to serve the Thai people’s needs from all angles regardless of their age, gender, generation, income level or preexisting diseases, to give them equal access to life and health insurance. In addition, we keep developing our services to match the fast pace of change in Thai society - such as offering insurance for senior citizens up until 80 years old that provides coverage till the age of 99, as Thailand is already an aging society.”

SUSTAINABLE GOAL OF THE COMPANY “We operate according to the principle of sustainable development under good corporate governance and appropriate risk management, for the balance of the economy, society and environment. We announce our sustainable development policies to our stakeholders and have implemented, for example, sustainable investment focusing on ESG issues, operation of CSR activities, creation of a Green DNA for employees, providing financial planning and life insurance literacy, being environmentallyfriendly and reducing the environmental impacts of our operations.”

CONTINGENCY STRATEGY THROUGHOUT THE PAST DIFFICULT PERIOD

“As the Covid-19 pandemic changed our communication norms and switched to more digital methods, our company had the opportunity to learn and develop together. We had to rapidly develop the infrastructure and services of our existing digital platform to a greater capacity. Moreover, we continuously supported our staff with reskilling to help themselves grow and allow the company to possess the skills needed to remain competitive and overcome the crisis.”

FIVE-YEAR GOAL “We aim to continue performing business sustainably and to responding to the rapid changes in the world. With our potential and anticipation, we have

RAYAVADEE, KRABI

Setting on the edge of Krabi’s National Marine Park at the heart of the stunning Phranang Peninsula perfectly blends lush foliage, limestone cliffs, white sand beaches and the emerald waters of the Andaman Sea. The resort’s award winning architecture and tropical landscapes were inspired by the atmosphere of a southern Thai village.

The resort’s 94 two-storey pavilions and 7 luxurious villas are dotted throughout tropical gardens and coconut groves and feature fully equipped, spacious accommodation and stylish details throughout. The pavilions’ unique circular design blends perfectly with the resort’s natural surroundings.

SUSTAINABILITYTRADITION

by the spirit of Lanna life in former times, Raya Heritage offers a clean, contemporary take on traditional Thai design. Beautifully curated, one-ofa-kind furniture pieces, artefacts and accessories, sourced from and often created by hand by local craftspeople, are featured throughout.

The resort concept stems from northern Thai culture’s simple, elegant approach to life and art, and the social value placed on living in balance with nature and the surrounding community. Immersed in tranquil natural surroundings on the banks of the Ping river, Raya Heritage's serene atmosphere makes it the perfect base for discovering the unique charms of the region at an unhurried pace.

TAMARIND VILLAGE, CHIANG MAI

Tamarind Village is a unique and charming Lannastyle boutique property that nestles in the heart of historic Chiang Mai. Surrounded by ancient temples and quaint shopping streets, it takes its name from a magnificent 200 year old tamarind tree that shelters the hotel in a shady embrace.

Tamarind Village was conceived around a series of garden courtyards incorporating typical northern Thai architectural elements into the hotel’s overall design. Set back from the main road, a cooling bamboo archway lines the pathway to the entrance. Intimate, serene and relaxing, Tamarind Village is an oasis of calm and tranquility, the perfect base for exploring Chiang Mai and beyond.

RITZ-CARLTON RESERVE

Ritz-Carlton Reserve, the collection of exotic boutique sanctuaries that is distinct to The RitzCarlton hotels and resorts, made its debut in Krabi, southern Thailand with Phulay Bay, a Ritz-Carlton Reserve. Surrounded by the Andaman Sea, its architecture, interior design and tropical landscaping was designed in a contemporary Thai style and offers a total of 54 private villas and pavilions overlooking private gardens and ancient limestone cliffs lining the shores. The recently-refreshed beach villas on the seafront offer extended private pools for tranquil relaxation.

Excellent Mediterranean, Western and Thai cuisine is served at the resort’s elegant restaurants with their distinctly different ambiences: fresh sea-totable delicacies at Lae Lay Restaurant; international and Asian cuisine at Jampoon Restaurant; signature

Recommended by SVC: Hotel

With its emphasis on highly-personalised experiences, guests may design their visit to suit their very individual needs and desires – their on-call villa butler will be able to organise activities as diverse as a BBQ lunch at a favourite beach spot, a meditation class with local monks, an in-villa personal yoga session and a boat journey to surrounding islands – at Phulay Bay, the possibilities are endless.

For ultimate relaxation, visit Phulay Bay’s spa for any of the pampering treatments which range from rejuvenating facials to a traditional Thai massage using local herbs, and an Ayurvedic scalp massage that will soon have you asleep.

For more information, please visit: www.ritzcarlton.com/PhulayBay

Thai dishes at Sri Trang Restaurant; while Plai Fah Pool Bar and Chomtawan Sunset Lounge offer light bites and tropical cocktails.

“Bodegas Wine” is the restaurant that gives you an enjoyable experience and shares the moment together with your friends and family. with a menu of Spanish fusion styles made from the selection of ingredients imported directly from Spain. that the chef intends to adjust the taste of Spanish food coming out for Thai people's palates.

UN-YANG-KOR-DAI

Happily for residents of Singapore, they no longer need to travel overseas to enjoy the flavours of north-eastern Thailand’s Isaan cuisine. Un-YangKor-Dai by Pen Laos, located at South Bridge Road, Singapore, has been opened by Panchana Vatanasathien (owner of Pen Laos) who teamed up with Singaporean partners led by Mr. David Lim to put Isaan cuisine on the region’s culinary map.

Though its name means ‘anything goes’, the restaurant serves only high-brow Isaan delights anchored in authentic traditional flavours. Those ingredients not found in Singapore are imported from Thailand. With its cosy setting, Un-Yang-KorDai already has a base of repeat diners and quickly accumulating new fans.

Panchana is driven by a mission to give back to the community and has again implemented the Community Restaurant concept which is followed at her original restaurant Pen Laos. It gives individuals from various backgrounds a platform to showcase their culinary skills and especially their love of Thai Isaan food, thereby promoting another layer of Thai cuisine on a regional scale. This also shows Panchana’s inherent Thai characteristic of generosity to others.

Pen Laos, which served as the blueprint of UnYang-Kor-Dai, is located in Khao Yai in Pak Chong district of Nakhon Ratchasima province. Khao Yai National Park is a World Heritage Site and a magnet for travellers both domestic and international, and the area is known as the land of food security, especially of organic produce and other ingredients.

If your palate is looking for a party, recommended dishes at Un-Yang-Kor-Dai start with Somtum Kung Sod, a spicy papaya salad with fresh shrimp, which is one highlight of Isaan food. It’s best enjoyed with the Signature Grilled Chicken, juicy roasted chicken which was first marinated in a special sauce including coriander and pepper for three days, and served with a spicy dipping sauce. The combo of these two dishes has been an all-time favourite for Thais for generations. The rest of the menu is worth giving a try and not only will your palate and stomach be satisfied, but your heart will likely feel a soft spot for Isaan.

Recommended by SVC: Miscellaneous

CUSTOMIZATION

Experience a unique product of your own. From ceramics to bath & body products, we offer customization and production services that cater to your needs. Design your own, and let us create for you.

GIFT FOR GOOD

We believe in the power of collaborations and actively seek out like-minded business partners for aligned collaborations to channel positive experiences or messages to our audience groups.

By elevating the art of cuisine with the finest handcrafted stoneware, Karin & Krisa Pottery offers a similar dining experience as found in Michelin star restaurants and leading luxury hotels.

Each item of tableware is specially created with the aesthetics of refined design and feel of quality to please diners at every meal. Additionally, their superior performance and durability is guaranteed.

As a leading tableware manufacturer in Thailand, Karin & Krisa Pottery provides high-quality collections in classic, trendy and contemporary designs to customers worldwide. Only the very best sources of raw materials are used, and utilising the latest manufacturing technology ensures the production process is efficient and that results are high-quality. In addition, the most stringent quality control measures are employed throughout. Karin&Krisa

HEART OF

The five-star luxury hotel combines Kempinski’s trademark of European flair with the traditions of Thai hospitality. Located at the heart of Bangkok’s premier shopping and entertainment district, Siam Kempinski Hotel Bangkok is easily accessible by car and BTS Skytrain, the city’s very convenient public transport rail network.

A resort-style city hotel offering 397 wellappointed guest rooms and suites including 22 rooms with direct pool access and 7 animal-themed family suites. Creating a peaceful sanctuary and recreating the historic palace gardens famous for their beauty and serenity, the property is built in a circle with lush landscaped tropical gardens and four saltwater pools at its centre. The lotus flower plays an important role in reflecting the area’s history and can be found in the design depicted in every guestroom.

Find out more of Siam Kempinski Hotel Bangkok special offers at kempinski.com/bangkok

YOUR LUXURY TASTE IS THE REFLECTION OF YOUR LIFE

TRAVEL

Silver Voyage Club Travel, comprises in-house specialist team to crafting individual or small group itineraries to meet all travel moment.

DINING & NIGHTLIFE

Socializing and networking are the exciting of modern life, our concierge team have relationship with the local top chef to the world’s best chefs and restaurants. Private Chef, Invitation table and social club and rooftop dining are us.

LIFESTYLE SERVICES

Silver Voyage Club’s Lifestyle Services enable assistance with everything from day-to-day to moment of life. Comprehensive planning, design, sourcing and management of Gifting & Personal Shopping, Dinner Parties, Private Event and butler are us.