An Overview of New-age Location-based Apps and their Development Procedure!

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An Overview of New-age Location-based Apps and their Development Procedure!

Significance of Location-based Applications Location-Based Services (LBS) are one of the most trending services nowadays. These services are utilized in countless applications like on-demand apps, travel and transportation-related apps, banking apps, social media apps, event planning apps, etc. to name a few. From Instagram to Uber, from Runtastic to Tinder, these apps have impacted millions of peoples’ lives positively. They have eased out several tasks of day-today life and made the customer experiences more comfortable. Here are some top predictions about the location-based services and their applications. • •

The LBS market is expected to cross $39.2 Billion by the year 2025, as projected by MarketsandMarkets! Another report by Fortune Business Insights forecasts that by 2026, the LBS market size will cross $66.61 Billion.

It is evident from these stunning reports that the LBS and the location-based apps are high in demand. These are being leveraged by several entrepreneurs, start-ups, and business enterprises across the globe at a fast pace. Top Functions of the Location-Based Tracking Apps • Communication: Businesses can register their address or any related places on maps. People can add reviews, leave feedback, and also refer to these reviews. Businesses can even link certain content on the map. • Marketing: Geo-location technologies are used in incentive marketing campaigns for creating interaction mechanics with end-users.

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