206 Darrell Henry Pre-Listing Follow up and Seller Resources from The Werckle Team

Page 1

sting ort Schlosser & Hastings ERPEORIALIVING.COM

Shannan Werckle

Broker / REALTOR

Brokered by eXp Realty

1921 W Willow Knolls Rd, Peoria, IL 61614

ShannanWerckle eXprealty com

#Greater Peoria Living

Shannan: 309 453 1907 | shannan werckle@eXprealty com

A Word on Selling Your Home...

As you get ready to sell your home, we have provided the next few pages to give you a sense of what it is that "we do" Make no mistake, selling a home is a lot of work for the seller Every bit of effort that you spend up front, can and does make a big difference to your net result when you get to the closing table.

We appreciate the time to have reviewed your property. On the next few pages we have provided some presale recommendations and then an overview of how we market to sell your home for the most money in the least amount of time.

Our listings have an average days on market of less than 7 days in 2024, 14 days in 2023 up from less than 5 days in 2022, 14 days or less in 2021-- down from 29 days in 2020 That means that from the day we list a property until we have an accepted contract has historically been between 5 and 29 days, on average. The past few years have been an exceptional market and we cannot guarantee your home will sell in that short of time, but every bit of preparation can help make that happen.

If you have any questions about what we do or how we approach selling your home, let's talk.

WWW.GREATERPEORIALIVING.COM
ShannanWerckle

1

What To Expect When You're Listing

Just Listed

Sign Listing Agreement

Complete Required Disclosures

Seller Homework Assigned and Completed Within Two Days

Clean Sweep of Home: House Cleaning, Carpet Cleaning, Window

Cleaning

2

Picture Perfect

Staging Completed After Home Cleaning

Professional Photography /Videography

3

Handing over the

Keys

Keys To Agent for Lockbox Lockbox and "ShowingTime" (showing scheduler) Setup

4

Marketing Approvals

Within 24 Hours of "Going Live", Sellers: Approve Listing Sheet

Approve Marketing Materials

5

Going Live

Sentra Lock Lock Box on Door or Near Showing Entrance Door

Brochures/ Flyers On-Site

Sign in Front Yard

Home is "LIVE" on The Market

WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

8 7

6 10

9

What To Expect When You're Listing

Marketing Your Home

Just Listed Marketing within 7 Days of Going LIVE

Bi-Weekly Marketing Plan

Updates to Sellers

Showings

Showing Appointments

Feedback from Showings

Calls and Emails to Request Feedback

Offers

Receive Offers

Review Offers (we call agents and lenders to verify information)

Negotiate Terms

Pick Your Buyers

Fully Executed Contracts -All Buyers and Sellers Have Signed

Open Title and Escrow

Receive Buyer's Earnest Money Deposit

Inspections

Inspections conducted within 14 days after contract execution

Requested Repairs After Inspections

Negotiation of Requested Repairs After Inspections

Health & Safety Concerns, Leaks, Insects, Damage & Structural Issues

WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

What To Expect When You're Listing

11

12 Show Us the Money

Buyer Completes Loan Application within 5 Days of Contract

Execution

Appraisal Ordered and Done by Disassociated 3rd Party for Lender

Buyer Secures Loan

Loan Documents Ordered

Closing Time

Sellers Have Moved Out Prior to Closing Day

Closing Documents Signed by Buyer & Seller

Loan Funded

Buyers Take Posession of Property and Move In

13

Your Agent is Awesome

Seller Gives Greater Peoria Living a 5 Star Review

Seller Refers Greater Peoria Living to Those for Whom You Feel We Are a Good Fit to Help with Their Real Estate Needs

...Keeping You Informed... WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

C o n t i n g e n c i e s N o t i c e t o P e r f o r m % o f D o w n E a r n e s t M o n e y

I n s p e c t i o n s R e g u l a t i o n s A p p r a i s a l I s s u e s

L e n g t h o f C o n t r a c t

T y p e s o f L o a n s H o m e W a r r a n t y

S h a n n a n W e r c k l e

B o k e r e d b y e X p R e a l t y P

r i a I L 6 1 6 1 4 S h a n n a n W e r c k l e e X p r e a t y c o m # G r e a t e r P e o r i a L i v i n g S h a n n a n : 3 0 9 4 5 3 1 9 0 7 | s h a n n a n w e r c k l e @ e X p r e a l t y c o m

D i s c l o s e , T i m e l i n e s

W h a t t o

H o m e O w n e r s A s s o c i a t i o n

D e a t h , D r u g , F l o o d , S u m p P u m p ,

D i s c l o s u r e , L e a d

N o i s e , L o c a t i o n , U t i l i t i e s , M o l d , P o o l , T i t l e , E s c r o w , R e a l P r o p e r t y

B a s e d P a i n t D i s c l o s u r e , R a d o n

D i s c l o s u r e

T i m e / T i m i n g s R e p a i r s P r o o f o f F u n d s T i t l e

C l o s i n g

E s c r o w

F a c e b o o k P a i d A d s R e t a r g e t i n g

C a m p a i g n s

D i g i t a l R e p u r p o s i n g

T r a d i t i o n a l M a r k e t i n g

D e s i g n C o n s u l t a t i o n

P i c k Y o u r N e i g h b o r

V i r t u a l O p e n H o u s e

Y o u T u b e V i d e o s 3 6 0 T o u r

D i r e c t M a i l

Y o u t u b e , I n s t a g r a m

L i n k e di n , M a s s W e b E x p o s u r e

S i g n a g e W e b s i t e

P r i n t

C o u n t y T r a n s f e r T a x M a r k e t i n g D i s c l o s u r e N e g o t i a t i o n s S h o w i n g

O c c u p a n c y L i a b i l i t i e s

P o l i c i e s & P r o c e d u r e s A v a i l a b i l i t y T i m e f r a m e s C h i l d r e n / P e t s C l e a n i n g

W h a t t o / N o t t o d i s c u s s w i t h B u y e r / A g e n t W W W . G R E A T E R P E O R I A L I V I N G . C O M

L o c k b o x A l a r m

T i m i n g

C o n d i t i o n s R e n t b a c k

M a r k e t

P r i c i n g

A v g D a y s O n M a r k e t

R e p l a c e m e n t H o m e

P r o c e e d s f r o m S a l e t o

P u r c h a s e

L o c a l o r O u t O f S t a t e

M o v i n g

D y n a m i c

F a m i l y

P r e p a r i n g

U p g r a d e s R e p a i r s S t a g i n g

U p d a t i n g

M i n i m i z e / D e c l u t t e r

L a n d s c a p e

C o s t s , T i m i n g , P a i n t i n g

C l e a n i n g , C a r p e t s

D o T i m i n g

W h a t t o / n o t t o

e o

Pre- Listing

Discussion:

Goal/ Motivation

Snapshots in Time

Comparable Listings Sold YTD

Active Comparable Listings

Buyer Behavior

Savvy

Aesthetic

Savvy/ Aesthetic Mix

eXp Realty

Recommendations

Promotion

WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

Comparative Market Analysis

Here is a market analysis for your home...

We remain in a low inventory market in May 2024 (latest stats). For the greater Peoria Area Association of REALTORs market area, we are nearly 34 percent down in listing inventory from three years ago and almost 20 percent up in home prices in that same time period. The biggest potential challenge we face now are fluctuating interest rates. The number of potential buyers in Henry tends to be fewer than other towns of similar size in our region. Therefore, days on market does tend to reach 60 or more days.

Here is the latest snapshot of Days on Market for Marshall County from January 2024 to May 2024. New listings and pending sales are down year over year Inventory is edging up, but sales prices are higher than a year ago May. We may be seeing a bit of a shift into a more challenging market for sellers ahead World events, the upcoming election and interest rates are all potential factors that may affect housing sales.

Your Home's CMA WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

206 Darrell, Henry, IL 61537

Option One-

Attraction of Greatest Pool of Potential Buyers

Remove all personal property from home

Remove all wallpaper throughout and paint

Remove all flooring and install new flooring throughout

Deep clean throughout

Powerwash outside/ tidy/ freshen up siding/ walkways, etc

Freshen up landscaping around house (trim, if necessary)

Wash all windows- inside and outside Lighting

Increase wattage, if possible, in existing light fixtures to bring more light into rooms, where needed/ if needed

Replace any burnt out lighting/ bulbs, if any Clean/ refresh/ deep clean

IF there are any knicks and scratches that exist on any walls or woodwork, fix and touch up with paint.

List Price $230,000- $250,000

Estimated Net Proceeds: approximately $210,000 (6 weeks preparation-live on market August 1 and est’d close October 1, 2024)

WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
Recommendations

206 Darrell, Henry, IL 61537

Option Two-

Attraction of Pool of Potential Buyers Willing to Make Improvements to their Liking

Remove all personal property from home

Deep clean throughout

Powerwash outside/ tidy/ freshen up siding/ walkways, etc

Freshen up landscaping around house (trim, if necessary)

Wash all windows- inside and outside

Lighting

Increase wattage, if possible, in existing light fixtures to bring more light into rooms, where needed/ if needed

Replace any burnt out lighting/ bulbs, if any Clean/ refresh/ deep clean

IF there are any knicks and scratches that exist on any walls or woodwork, fix and touch up with paint.

List Price

$150,000- $185,000

Estimated Net Proceeds: approximately $160,000 to $170,000 (4 weeks preparation-live on market July 16 and est’d close October 1, 2024)

Recommendations- Cont'd WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

206 Darrell, Henry, IL 61537

Option Three-

Attraction of Smallest Pool of Potential Buyers Willing to Make Improvements to their Liking

Remove nothing

Sell “As Is”

Lighting

Increase wattage, if possible, in existing light fixtures to bring more light into rooms, where needed/ if needed

Replace any burnt out lighting/ bulbs, if any

List Price $120,000- $130,000

Estimated Net Proceeds: approximately $110,000 to $116,000 (1-2 weeks preparation-live on market July 1 and est’d close September 16, 2024)

Recommendations- Cont'd WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

Recommendations

Option 1 and Option 2 and Option 3 Estimated Proceeds*

*Does NOT include any existing mortgage balances, if any

MArketing & Promotion

Professional

High

Aerial

Open

MLS Listing

RMLS (includes PAAR & Western and Southern IL)

MRED

Realtor.com

Zillow.com

Trulia,com

Etc

Dedicated

GreaterPeoriaLiving.com

Retargeting

Promotion: Signs
Photos
Quality Pictures to showcase your home's best features
pictures to create stunning interest
House
Virtual Live
(includes Chicago, Chicago Suburbs, Bloomington, Champaign)
Listing Landing Page
Targeted Digital Marketing (video)
Social Media Posts & Advertising Facebook Instagram
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
Dedicated Listing Landing Page Signs MArketing & Promotion WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com Professional Photography & Videography
Social Media Instagram G r e a t e r P e o r i a L i v i n g . c o m Facebook real Estate & Lifestyle Website MArketing & Promotion WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

Organize cupboards/ pantry to make them appear more spacious

Don't forget to declutter the outside of the refrigerator of magnets and personal memorabilia

Declutter Dont forget the closets Buyers want lots of storage space

Cords and cables

Bedside tables

Remove personal pictures (all of them)

Toys, games and books

Repair anything broken, leaking or dripping or otherwise not working properly.

Replace:

HVAC filter

Broken window screens

Old blinds

Blown light bulbs

Toilet seats, if necessary

Paint any areas of your house which need to be painted or updated

Rearrange furniture to open up rooms

Remove odors

Porch/ Deck/ Yard

Clean and stage with plants

Clean railings

Repair or replace anything broken

Mow grass and weed flower beds

Put down fresh mulch or rock.

WWW.GREATERPEORIALIVING.COM
Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
Shannan

Cleaning Services

Have services specifically designed for pre list cleaning/ prep

Additional cleaning services offered throughout duration of listing, if appropriate and needed.

"We typically charge $35/hr with a 3-hour minimum. However, you can get a $3/hr discount by buying hours in advance in blocks of 10 or more... which makes a 3 hour cleaning $96 vs $105 when paid at the time of service "

https://www.hireahousewifepeoria.com/ https://www.facebook.com/HireAHousewife

Leave
For Laurie "Reliable, Quality House Cleaning" Laurie Mattheesssen- Owner 309.645.8370
It
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

Storage & Hauling Services

Storage options, moving trucks and third party movers*

https://www uhaul com

Mobile Maxx

108 N Commerce Pl | (309) 316-0785

https://www mobile-maxx com/ https://www facebook com/MobileMaxx

Hauling

Sydney's Smart Move

Can be found on www MovingHelp com

They provide labor only- you must provide the truck and transport it and the contents

Will load and unload a truck/ storage pod, etc

Cost approximately $100/hr for two laborers

https://www MovingHelp com

Shannon Powers

Will haul away, clean out

(309) 696-9196

HALLS Hauling & Junk Removal LLC

Will haul away just about anything

(309) 621-5925

Werckle

WWW.GREATERPEORIALIVING.COM Shannan
Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com

Moving Services

6718 W Plank Rd (877) 770-7637

&

N University St (877) 742-7383

1103
PODS Moving
Storage
Mordue
CleaningHireahousewife.com Will deep clean entire house Have services specifically designed for pre-list cleaning/ prep Additional cleaning services offered throughout duration of listing, if appropriate and needed
Martin Luther King Jr Dr (309) 676-2727
&
Moving
Storage 9011
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
WWW.GREATERPEORIALIVING.COM Shannan Werckle Brokered by eXp Realty 1921 W Willow Knolls Dr | Peoria, IL 61614 ShannanWerckle@eXprealty com #Greater Peoria Living Shannan: 309 740 0990 | 309 453 1907 shannan werckle@eXprealty com
Thank You, Dena! forfurtherdiscussion contactmeat 907 WWW.GREATERPEORIALIVING.COM

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