Effective ORM Techniques for Big Brands

Effective ORM Techniques for Big Brands

OVERVIEW

In today’s competitive business world, having an impactful online reputation is crucial for every business. Appropriate online reputation can help strengthen trust with employees, customers, and investors which ultimately leads to business growth. Seven Magnets is a top online reputation management company in Marriottsville that provides the best ORM services for all businesses.

ORM helps establish an accurate, sustainable, and controllable search landscape.

Here are some effective ORM techniques that can help you strengthen your online brand reputation:

PERFORM A BRAND AUDIT

MONITOR BRAND MENTIONS

RESPOND TO NEGATIVE REVIEWS

LEVERAGE PUBLIC RELATIONS

Perform a Brand Audit

It is the first and most-crucial step in the process of online reputation management. Whether you are small business owner or a big brand, you need to assess your online presence timely. This helps you upgrade your ORM strategy.

Monitor Brand Mentions

You must be aware of the brand mentions. You can set up alerts for your brand name and related keywords to monitor brand mentions. Usually, brand don’t pay attention to negative mentions but it’s something you shouldn’t ignore.

Respond to Negative Reviews

If you are ignoring negative reviews, then you are making mistake. Clearly, negative reviews are an opportunity for your brand to address problems. Therefore, you should address them. Responding to all reviews (negative and positive) is very important.

Leverage Public Relations

Good public relations are very important to make a positive image for your brand.

You can leverage public relations by including:

• Press Releases

• Guest Posts on High-Quality Websites

• Charitable Events

• Podcasts Appearances

• Branded Events

• Live Streams