The Brazilian Texas Magazine - Edition - October 2016

Page 1


PROFESSIONAL

PROFESSIONAL


In Brazil, 21 people charged with homicide for collapsed dam

In Brazil, 21 people charged with homicide for collapsed dam The Federal Prosecution Service charged 21 people with murder due to the burst of a mining dam in Bento Rodrigues, a rural village in Mariana (in Minas Gerais state), in November last year. Four companies were also reported: Samarco mining company, responsible for the dam; its shareholders Vale and BHP Billiton; and VogBR, the consultancy that signed the stability

In This Issue Black women report to OAS increased violence against them

Central Bank President: Brazil plunges into worst recession in history

Brazil: Internet use grows among children and young people

P7

Brazil's Federal Police are serving warrants Friday (21 Oct) at Senate in a new operation that investigates congressional police officers for alleged interference with Operation Car Wash and other investigations into scandals involving politicians. Congressional Police Director Pedro Ricardo AraĂşjo de Carvalho is believed by Federal Police to lead a group that used P7

P7

The increased percentage of young people who surf the internet more than once a day was even more significant for people ranging from 15 to 17 years (from 17% to 77%). The frequency of access to internet among children

Brazil Federal Police arrest Senate security officers

Black women who suffered violence have chosen the Organization of American States (OAS) to report the escalation of violence against them. While the number of white women murdered decreased 9.3% in ten years (2002-2013), the number of black women murdered has increased by 54.2% over the same period, according to data from the dossier on violence suffered by black women in Brazil produced by GeledĂŠs and Criola organizations.

P 3 Brazilian Texas Magazine August 2016

Brazil plunges into the most severe recession in its history, said Central Bank (BC) President Ilan Goldfajn, at the annual meeting of the International Brazil plunges into the most severe recession in its P 11


PROFESSIONAL

PROFESSIONAL

P 5 Brazilian Texas Magazine August 2016


Editorial 14 Year Service our commuinty Time doesn’t stand still, neither do we! We give continuity to our work, focusing in providing quality, and in expanding our objectives as a communication vehicle, as well as a promoter of businesses’ interests between Brazil and United States. This is our mission. We do not want to give emphasis to any specific subject matter; we strive to be open to all segments of the community and to be an independent and truthful instrument for the exchange of ideas that benefit our general audience. Our principal objective has always been the spread of our culture and to expose Brazil’s business potential in many sectors. Our efforts were rewarded with the Brazilian Press Award 2013. Through these 14 years of service, we are grateful to have achieved this. Again, as the time continues to pass, we will continue to endeavor to offer the best. We hope, through this edition, to offer you a pleasurable reading experience with our articles, interviews, and general information. Thanks so much for those that have deposited their trust on us for many years and a special mention to the Magazine cooperators, readers, and places that have warmly allowed us to place our publication for distribution.

Sergio Lima

Sergio Lima After 30 years. Thank you Houston. Good bye

Editorial Staff Editor-in-Chief Sergio Lima Foreign Correspondents Brazil Sergio Luis Sergio@braziliantexasmagazine.net Rio das Ostras, RJ Brazil Leandro Lima Leandro@braziliantexasmagazine.net Rio de Janeiro, RJ Brazil Mexico Jobell Lima Jobell@braziliantexasmagazine.net Guadalajara, Mexico Editorial Board Joe Rondan Claudio Teixeira Mario A. Campos Claudia Leonora Glaspel Taina C. Schwarz Simone Gori Associate Editor Valter Aleixo Contributing Editor Otto Fanini Cover Joe Rondan Photos Pedro Lima Contact Email vidabrasil@hotmail.com sergio@braziliantexamagazine.net Address 19335 Cypress Peak Ln. Katy,Tx-77449 Phone: (832) 206 8419 Members of Brazilian Press International Association Phone: 954-548-5626 E-mail: info@abiinter.


INVITATION

Join BRATECC For a Special Evening Welcome Cocktail Reception In Honor Of Amb. Alfredo José Cavalcanti Jordão de Camargo General Consul of Brazil in Houston

Wednesday, November 9, 2016 - 6:30 to 8:30 pm

Houston Racket Club

10709 Memorial Drive, Houston TX 77024


Brazil Federal Police arrest Senate security officers Aper with investigations against senators and former senators. According to Federal Police, Carvalho “is behind attempts to intimidate Federal Police to stop them from carrying out orders from the Supreme Court at a senator's official apartment.”Carvalho is close to Senate President Renan Calheiros, who is reported by his press office to be in his home state of Alagoas this Friday. A total nine warrants are being served. The suspects face charges of armed criminal conspiracy, malfeasance in office, and tampering with investigations of criminal offences. Combined, they can carry jail terms of 14 years and a fine. Of the arrest warrants served by the Federal Police on Friday morning, four target members of the congressional police—which oversees the security at the Senate—whose director, Pedro Ricardo Araújo de Carvalho, was identified by the Federal Police as the leader of a group using the congressional police intelligence framework to hinder investigations against senators and former senators. Carvalho faced temporary arrest, along with agents Everton Taborda, Geraldo Cézar, and Antônio Tavares. All of them were taken to Federal Police facilities in Brasília. The crackdown had been authorized by a federal court in the Federal District, which also ousted the accused from their positions. In the order, federal prosecutors state they had access to evidence proving that congressional police officers carried out acts of counter-intelligence in search of wiretaps installed by the Federal Police at the addresses of three senators and one former congress member. The parliamentarians alleged to have been benefited from the scheme are Gleisi Hoffman, of the PT, and Senators Fernando Collor, of the PTC, and Edison Lobão, of the PMDB, and ex-senator and onetime president José Sarney.

In Brazil, 21 people charged with homicide for collapsed dam

There are among the people charged with the crime some employees of Samarco, responsible for the dam: Ricardo Vescovi, suspended CEO of the company; Kleber Luiz Terra, suspended Director of Operations and Infrastructure; three managers and 11 members of the Board of Directors. They were all charged with having caused the hey were all charged with having caused the burst, landslides, severe personal injury and murder. Engineer Samuel Loures and VogBR company were accused of issuing misleading report on the dam stability. According to prosecutors, Samarco mining company was driven by greed in the search of profit, which led to the tragedy. The dam burst has caused the death of 19 people, and a large volume of toxic sludge spread into Rio Doce Basin, causing its pollution and devastating the native vegetation. The tragedy is considered the greatest environmental disaster in Brazil.The Federal Prosecution Service also seeks compensation for damages caused to the victims. According to prosecutors, the values shall be set by the court during evidenciary stage.

Brazil: Internet use grows among children and young people

The frequency of access to internet among children and adolescents has increased, according to ICT Kids survey, released today (Oct. 10). The survey indicates that 80% of the population from 9 to 17 access the internet. Among these, the percentage of those who access it more than once a day increased from 21% in the previous survey in 2014 to 66% in the current survey, with data collected in 2015. The increased percentage of young people who surf the internet more than once a day was even more significant for people ranging from 15 to 17 years (from 17% to 77%) and among young people in A and B classes (from 21% to 75 %). The slightest increase was found among children and adolescents from D and E classes (from 25% to 49%). For the survey, 6,100 face to face interviews

were made with children and adolescents, and other 3,000 with parents or guardians, in 350 municipalities, between November 2015 and June 2016. ICT Kids survey was undertaken by the Brazilian Internet Steering Committee, formed by representatives from the government, by businessmen, and by the scientific community, in order to improve the internet use in the country. The survey found that 23.7 million children and adolescents use the internet, and 5.9 million have no access to the internet—of those, 3.4 million have never used the internet. According to the survey, 75% of those who do not access the internet give as a reason the lack of the service where they live. Cell phones lead connections The cell phone is still the main internet connec tion device for young people under 18 years old, used by 83% of them (82% in the previous survey). The desktop computer has lost relevance.In the previous survey, it was used by 56% of young people and it is now part

of the daily life of only 38% of them. The tablet was used by 32% and is currently used by 21%. The cell phone is still the main internet connection device for young people under 18 years oldEBC Therefore, the rate of children and adolescents who only access the internet by phone stood at 31%. The percentage reaches 41% among those living in rural areas. For young people from 15 and 17 years, 39% of them only use the internet by their cell phone. Among the reasons for connecting to the internet, 73% of boys and 84% of girls said they access the internet for schoolwork. To send instant messages is the reason given by 77% of girls and 78% of boys.

P 7 Brazilian Texas Magazine August 2016


Editorial MyMy name is is Sergio allowme metotointroduce introduce myself. name SergioLima. Lima. Please, Please, allow myself. LET me begin saying that the last 24 years of my live living in America has been a wonderful ride. I have always stayed close of my community,

we also had the presence of Mr. Edu (Jonas Eduardo Americo) another soccer star of the Brazilian National Team. Mr. Edu participated in 3 World Cups; 1966, 1970, and 1974 and I consider him the best striker in the world. We have opened the opportunity for several Brazilians to establish themselves working with soccer here in Houston.

3rd and 4th from left: Super Star Edu and Maria Elena

Sergio Lima

knowing almost everybody and having the privilege of seeing them growing and transforming in many political and cultural activities. It has been exciting to help in promoting shows, lectures, events, and much more on behalf of the Brazilian culture. I have seen this young generation being born. Today many of them are adults with ages from 20 to 35 years old. I have constantly meet a new generation of young BrazilianAmericans with ages from 3 to 15 years old whose parents were my students and their grandparents my long lasting friends. Nobody asked me, and it’s true! But I think that I’m only doing my part and have been giving my contribution as a Brazilian living abroad. In the last 10 years, the Brazilian community in Houston Texas has become a community that is extremely self sufficient and I can also say, elitist. The Brazilian community counts with large number of highly educated people. Many of these professionals come from the best schools in Brazil and other parts of the world. Scientists, engineers, medical doctors, dentists, teachers among others, help make this community distinct from others distributed in the United States. Sometimes, this diversification makes more difficult to organize some of the cultural events. I believe that many of the Brazilian Community are interested in learning the local culture, leaving in the background anything that has to do with the Brazilian culture. It is not a criticism, but a simple observation.

The first Tri-lingual Newspaper called Vida Brasil, was created for the Brazilian community and has been in existence since September 1992. In 1993 we promoted the first fashion show and also the Community Spotlight Awards that took place on that same year. As a music contribution, we featured the band called Atravessados. It’s important to know that the band Atravessados joined and played in a lot of the events and did not seek for profits. They just did it for fun and to help the Brazilian Community. In 1997 I had the opportunity to participate in recording a CD with the band Atravessados, I was also blessed to be able to record some of my own compositions. I became the first Brazilian to coach a South Texas State Select Team from 1994 to 1995. I introduced to the city of Houston along with a project created by the Consulate of Mexico a program called Sports and Education. Sergio Lima and

The King Pele the Best Soccer Player in the World

It was approved in 1994 and still going strong until today at the City of Houston where I work as a public employee. I also would like to add that I’ll be retiring from the City of Houston in January 2011.

Due to my background of a professional soccer player in Brazil and Mexico, in 1986, I founded

We repeated the Fashion Show and Awards Highlight in 1998 promoting the Izete Boutique. In 2004 the Brazilian Texas Magazine was created with intent to disseminate our culture. All its content is in English to be able to reach another market and promote companies interested in strengthening aAmerica relationship with our community. FC of Rio de Janeiro 1973

Carlos Alberto holding the award the Brazilian Soccer Academy. I brought renowned soccer stars from Brazil to participate in the academy. For instance, the Captain of Brazilian National Team in the 1970 Soccer World Cup in Mexico, where Brazil was the first Country in the world to conquer the World Cup for the 3rd time. Yes, I’m talking about Mr. Carlos Alberto Torres. In the last three years,

We put together another Awards Highlight in 2007. We also organized the Talento Brasil 2008 - 2009 in Houston. I received an award in 2009 in Miami, Florida by the Brazilian Press Award. I received two trophies and the title of Community Leader for having more than 10 years of publishing the Vida Brasil Newspaper.

P 8 Brazilian Texas Magazine August 2016 4

I had the honor to participate in 2008 – 2009 Meeting of the World, organized by the Brazilian Foreign Ministry in Rio de Janeiro, the Itamaraty. I was invited to participate in this Ceremony by the Consulate General of Brazil in Houston, and I was truly honored to represent the Brazilian community of Houston. We achieved with much struggle and help from the Brazilian Center of Miami, the donation of 475 books that were given to the Public Library of Houston for a small collection at a location within the library. The next step for me is the publication of my children’s storybooks and Eagle Fly Houston Brazil Foundation in January 2011. I was a witness to Mario Araujo Campos arriving with Miller America Inc, the first steps of Petrobras America, the growth of Tramontina, the high-tech instrumentation and control devices from SMAR International Corp, the first Brazilian steak house called Los Generales, and Inprint from Eduardo e Telisa that have helped me significantly with the BrazilianTexas Magazine. I was also here to see the first restaurant Cafe Brazil, owned by Francisca and Henri, the first Travel Agency owned by Moses and Ana, and then another Travel Agency owned by Sergio and Doris. It is also important to mention; The first House Cleaning Business was owned by Mrs. Nilza, whose business gave employment opportunities to many Brazilians; The Clothing Store owned by Dona Elza and Izety; The music of GuGu, Rubinho, Sergio, and Suzana Sharpe; The sophistication of the pianist Vania Pimentel and the talent of Marcelo Meira with his clarinet; The efficiency and the wisdom of the best Houston Vice-Consul Claudio Teixeira, interacting with the community without prejudice and favoritism; Dr. Suarez with his Medical Clinic and Valter Aleixo who promoted several Brazilian cultural events in Houston. I am very proud of my community and of the first Brazilian immigrants that arrived in Houston. They have never forgotten their roots, and they always have honored their country of origin. They are among many, Marinete, Conceicao, Bia, Lecy, Ana Moer, Dr. Sadi, Keila, Alaide, Nadir, Meire, Raquel, Marcao, Joe, Fernando Caruaru, Andre, Sueli, Aroldo, Iara,Leonora, Eroni, Jussara, Ritinha, Eliane, Bety, Galha Fatimao, Paulo, Maria Amelia, Luisa, Caw, Rosinha, Fernando Frim, Paulo, Claudia Manisk, Marcia, Antonio, Regina, Marcel, Elinho, Verusca, Angelica, Josi, Mauricio, Vilma Gaucha, Maria Salete, Rosalia, Fabiano, Enia Gisele, Stenio, Neto, Guibson, Marinho, Augusto, Sabrino, Claudia Lima, Jorjao, James, Carlinhos, Valfredo, Nasser, Andre, Ernesto, Ernesto 2, Lucy, Farlanes, Serginho, Rosa, Jaci, Serginho Careca, Alex, Jarbas, Regis, Claudinho, Vilma, Simplicio, Rabelo, Carminha, Ana Maria, Flancilene, Raulina, Cristina, Dra. Tereza Leal, Jorge Gomes, Ciro, Rina, Pastor Antonio Carlos and all the Churches, and In Dallas, Dilce, Teodoro, Darge, Mercedes, Bety, Marcio, and many others.


Sergio Lima Brazilian After School Program

P 9 Brazilian Texas Magazine August 2016


Black women report to OAS increased violence against them Black women who suffered violence have chosen the Organization of American States (OAS) to report the escalation of violence against them. While the number of white women murdered decreased 9.3% in ten years (2002-2013), the number of black women murdered has increased by 54.2% over the same period, according to data from the dossier on violence suffered by black women in Brazil produced by Geledés and Criola organizations. Black women protest in São Paulo Nilza Iraci, member of the Geledés, explains that “the dossier is the result of a report presented to the OAS Inter-American Commission on Human Rights reporting violations and violence suffered by Brazilian black women.”

The document reports many different cases of violence, like victims of obstetric violence, lesbian, transgender, and transvestites murders, and institutional racism in the justice system, religious intolerance, and racism on the internet, in addition to violations suffered by the mothers of young black men killed. The initial report—gathering data and stories— was presented to the OAS last April, when recommendations were also submitted to the entity, among them, they have requested the visit of an agent to the country to examine the alleged violations. OAS Commissioner Margarette Macaulay, rapporteur on the Rights of Persons of African Descent and against Racial Discrimination, came to Brazil to analyze the situation. “They have endorsed our recommendation and sent Margarette Macaulay to talk with these women who are mentioned on the dossier, talk about their situations.” said Nilza. Black women march against violence and racism in Brazil

Maria da Penha Law

“At first it was all wonderful. He was a very nice person who showed great affection and respect for me. Until the first slap. And from the slap, he beat me, hit me with rifle butt, I have a scar on my face.

P 10 Brazilian Texas Magazine August 2016


Then there was verbal, psychological humiliation, physical humiliation.” That is how Maria Aparecida da Silva Souto, pedagogue, 48, began to tell the routine of her first marriage, the daily violence she had to quietly endure for a long time. More than twenty years later, she still gets moved when talking about the topic, but she believes things have changed, especially because of Maria da Penha Law, a law created to reduce domestic violence. “It took a woman to almost die for us to have this right to shout and speak out.” The Maria da Penha Law helped reduce violence against women, however, violence against black women has only worsened. The dossier shows that, in deaths for physical aggression, black women account for 64% of women victims of murder in Brazil.

this violence, “there is no mechanism to combat racism, its impact on violence committed against black women, and the institutional racism embedded in these actions. “"In 2015, Brazil passed Law 13,104 on feminicide, which highlights the murder of women related to gender inequalities in the country. However, these laws and other instruments related to violence against women disregard the inequities caused by racism and the complexity of violence suffered by black women," the dossier points out.

The dossier also considers that, despite a specific legislation, such as Maria da Penha Law, in addition to policies, programs, and networking services designed to denounce

Central Bank President: Brazil plunges into worst recession in history

Brazil: innovation key to mining and metallurgical industry to compete abroad Innovation and modernization in systems, processes, and materials are necessary elements for Brazil to become more competitive with the international metallurgical, materials, and mining markets. The statement was made Tuesday (Sep. 27) by the president of the Brazilian Metallurgical, Materials, and Mining Association, Horacídio Barbosa Filho, at the opening of the 71st annual industry conference in Rio. To exit the crisis and face competition with the globalized world, Barbosa Filho says the industry needs to raise its level of competitiveness and this is done through productivity. He defended that Brazil should adopt automated systems for steel processing in order to increase productivity and the so-called Industry 4.0 (trend of automation, control, and information technology in manufacturing processes). "Companies are reinventing themselves to compete with the world," he said. In the automotive industry, Barbosa Filho directed attention to the use of niobium high strength steels, which is a corrosion-resistant metal and a Brazilian raw material. "About 90% and 95% of the [steel in the] world's market is produced in Brazil," he said. According to the businessman, there is a movement around the world to produce this kind of steel that increases the strength and reduces the thickness of the steel sheet metal, adding value to the final product. Barbosa Filho believes that with such innovation, the Brazilian metallurgical, mining, and materials industries can overcome the Chinese industry—one of the main competitors in the international market. To compete with China, he says that "innovation, productivity, and well-trained employees are necessary."

"What's behind those numbers? What is the actual situation of women who are violated, raped, or of mothers, trans, lesbian, what is behind it? And from there, [we should] try more effective government's action, I'm sure that the government will be asked to give answers," said Nilza.

Brazil plunges into the most severe recession in its history, said Central Bank (BC) President Ilan Goldfajn, at the annual meeting of the International Monetary Fund in Washington, in the United States. Goldfajn said that in the last year and a half, the gross domestic product (GDP) dropped 7% and the unemployment rate reached 12%, after standing at 6% in 2013. Moreover, inflation reached 11% at the end of 2015, and is expected to end 2016 slightly above 7%. "This evolution was equivalent to a supply shock, and the effects of the global slowdown were also maximized by distorted domestic policies. The Brazilian economy suffered a crisis of confidence provoked by fiscal problems," he said. According to Goldfajn, the deterioration of public accounts raised expectations for gross debt to 80% - 90% of GDP. "In addition, political and not economic events have worsened the situation of lack of confidence. More recently, political uncertainty was reduced and the new administration is moving forward with a broader economic policy agenda," he said. Finance Minister: Spending cap will preserve funds for health care, education Policy strategy Goldfajn said the government is adopting a political strategy that has been proved successful years ago, based on fiscal responsibility, inflation targeting and floating exchange rate regime (with exchange rates set by the market). The Central Bank president pointed out that the current government has a strong commitment to structural reforms that ensure the sustainability of public debt over time. He cited the constitutional amendment limiting public spending, under deliberation at the National Congress, and noted that the government will also send to Congress a proposal for social security reform soon. Inflation The Central Bank president also said that the evolution of prices indicates an ongoing disinflationary process, but the speed of disinflation is still uncertain. He reiterated that the central bank seeks inflation convergence to target center (4.5%) in 2017, and to keep it stable, which, according to him, will help restore the confidence and economic growth.

P 11 Brazilian Texas Magazine August 2016


5865 Westheimer Rd., Houston, TX 77057 ¡

713.244.9500

www.chamagaucha.com


DCC AD Portugues.qxd

7/8/2010

12:05 PM

Page 1

P 13 Brazilian Texas Magazine August 2016


Community Small Businesses

Ao nossos leitores Phone 832-206-8419 e-mail: jvd@jornalvidabrasil.com www.jornalvidabrasil.com Editor Chefe Sérgio Lima Administrador ??????

Sérgio Lima

Diretor de Arte e Diagramação Guibson T. Rocha Colunistas Ariel Seleme Cláudio Teixeira Guibson T. Rocha Oto Fanni Raulina H. Valter Aleixo Departamento de Vendas Houston: ???? Brasil: Gtr Comunicações ‘As matérias assinadas são de responsabilidade exclusiva de seus autores,não expressando necessariamente a opinião do jornal. Os colunistas e colaboradores deste jornal nao possuem nenhum vínculo empregatício com a empresa, sendo sua coloboração espontânea. O Jornal Mundo News é distribuido nas seguintes cidades: Houston, Austin, San Antonio, Dallas e Rio de Janeiro. Sua opinião é importane. Para sugestões de matérias e/ou outras sugestões e reclamações, entre em contato conosco enviando e-mail para: contato@jornalvidabrasil.com - v

BLOG DO IATA ANDERSON

HoustonTEXAS Anuncio seguros

Feliz Aniversário Raulina. O Jornal Vida Brasil agradece tua colaboração O teu apoio tem sido fundamental nos momentos que mais necessitamos. Obrigado. 1000 vezes parabéns.

Feliz Aniversário Meire

Grande ser humano, generosa e atenta sempre, para apoiar e ajudar em tudo que se refere o bem estar para os demais da comunidade. Obrigado. 1000 vezes Parabéns.

PODEROSAS

5. ?

The Brazilian Arts Foundation Sergio Lima Brazilian Independence Day Party Friday September 6

Home Business Wellness Company procura profissionais dinâmicos, part-time. Português, espanhol ou inglês.( SS# ou ITIN#). Marcar entrevista com Virginia Phone 832-429-7770

700 Norht Kirkwood ( Memorial Wets Club) Pague: US$25.00 E tenha direito a: Música ao vivo, CDS,Cerveja,Vinho e Refrigerantes. Horário: 9 Pm - 2Am. Contatos Para Adquirir seus Ingressos: Emporio Brazilian Café 12288 Westheimer Road Houston, TX 77209 Chame 832 206 8419

In HoustonTexas; the Brazilian TexasTexas Magazine is an international magazine focusing In Houston, Brazilian Magazine is an international magazine focusing North-South Trade, issues and news. explicitly on explicitly North-SouthonTrade, international issuesinternational and news.

In HoustonTexas; the Brazilian TexasTexas Magazine is an international magazine focusing In Houston, Brazilian Magazine is an international magazine focusing North-South Trade, issues and news. explicitly on explicitly North-SouthonTrade, international issuesinternational and news.

Brazilian Texas Magazine provides a unique perspective into the international arena between Brazil and Texas through informed and opinionated articles.

Brazilian Texas Magazine provides a unique perspective into the international arena between Brazil and Texas through informed and opinionated articles.

Why advertise with us? Brazilian Texas Magazine is a targeted publication, especially dedicated to businesses who are seeking direct access to a North-South audience. Our readers span from the cutting edge hydroelectric technology sectors of Brazil, the petroleum sectors of Houston and Santos, to the agricultural sectors of Minas Gerais. Brazilian Texas Magazine is distributed freely at all US Brazilian Consulates, Mexico, Rio de Janeiro, select US cities, and at www.braziliantexas.com . In addition to international and national markets, advertising with Brazilian Texas Magazine offers several benefits: Competitive rates to fit your advertising budget Cost/Distribution makes it both affordable and efficient Quality B2B publication ensures that your message is seen by the target audience International and Nationwide Distribution for an affordable price

Why advertise with us? Brazilian Texas Magazine is a targeted publication, especially dedicated to businesses who are seeking direct access to a North-South audience. Our readers span from the cutting edge hydroelectric technology sectors of Brazil, the petroleum sectors of Houston and Santos, to the agricultural sectors of Minas Gerais. Brazilian Texas Magazine is distributed freely at all US Brazilian Consulates, Mexico, Rio de Janeiro, select US cities, and at www.braziliantexas.com . In addition to international and national markets, advertising with Brazilian Texas Magazine offers several benefits: Competitive rates to fit your advertising budget Cost/Distribution makes it both affordable and efficient Quality B2B publication ensures that your message is seen by the target audience International and Nationwide Distribution for an affordable price

The Facts

The Facts

Businesses that continue to advertise regardless of the economic times haveBrazilian Texas Magazine provides a brand new way to reach an international audience. Published quarterly a competitive advantage over other businesses that reduce expenditures and advertising budgets. Advertising in a printed media, such as Brazilian Texas Magazine, has an advantage over internet, radio and television advertisements:

Businesses that continue to advertise regardless of the economic times haveBrazilian Texas Magazine provides a brand new way to reach an international audience. Published quarterly a competitive advantage over other businesses that reduce expenditures and advertising budgets. Advertising in a printed media, such as Brazilian Texas Magazine, has an advantage over internet, radio and television advertisements:

Printed media can be examined at leisure. It is this leisure that will insure that you target message is willing to be received in a relaxed atmosphere. Production changes can be made quickly. If necessary new advertisements can be issued on short notice. Short time lead Able to reach potential customers that personal selling can not. Creates an image in the minds of customers that a salesperson can not. Builds brand awareness Visibility of product Large repeat and secondary exposure

Member of Brazil-Texas Chamber of Commerce – IACC – Houston Hispanic Chamber of Commerce

Printed media can be examined at leisure. It is this leisure that will insure that you target message is willing to be received in a relaxed atmosphere. Production changes can be made quickly. If necessary new advertisements can be issued on short notice. Short time lead Able to reach potential customers that personal selling can not. Creates an image in the minds of customers that a salesperson can not. Builds brand awareness Visibility of product Large repeat and secondary exposure

Member of Brazil-Texas Chamber of Commerce – IACC – Houston Hispanic Chamber of Commerce

While still located at the Houston Heights area, the new facility is larger, and will allow the expansion of BAF’s current programs. This would mean serving more Houstonians ages 2 to 65+ of all social-economic backgrounds, and more vibrancy in the greater Houston area, as the external artwork of the new building promises to attract viewers from all over town. Most importantly, this transition would mean more children from schools throughout Houston being exposed to Brazilian culture, and growing up to be more tolerant and compassionate individuals! Thanks to one of BAF’s long-term donors, who is committed to matching their crowdfunding efforts dollar-to-dollar, the relocation process is already taking place. While they have only gathered a little under $8,000 so far, their ultimate crowdfunding goal is to reach $25,000 by December 10th. If you would like to support BAF’s cause, or for more information on the move and their progress, please visit : brazilianarts.org/donate."


GOURMET

GOURMET


GOURMET

GOURMET


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.