SEO Interview Question
What is Gated Content or Lead Magnet ? Lead magnet refers to the content that used to encourage the potential customers to leave their email or other contact information. The most common example of lead magnet is offering a free ebook in exchange for the user’s email. What is an SEO Friendly URL? URL should be simple, readable, memorable, keyword included, contain numbers, letters, and dashes, and length should not exceed 120 characters. It is recommended to avoid using extraneous characters in the URL such as !, @, #, $, %, ^, &, *, (, ), [, ], ?, {, }, ;, :, “. What is an Absolute URL? It is an absolute path or route to any web resources such as HTML documents, images, videos, etc. Absolute URL used for internal linking. Example of Absolute URL <a href=”https://seointerviewquestion.com/what-is-geotargeting”> What is an Alt Attribute? It is the HTML attribute used in the HTML and XHTML document. It is used to define an image and set an alternative text for the image used by search engines in order to understand the purpose of the image. What is an Anchor Tag? Anchor tag is the HTML element which is a clickable hyper text in the hyperlink. What is Breadcrumb Navigation or Trail? It is a secondary navigation that helps users to figure out their location on the web page.