
PORTFOLIO

SELPHA CAREY


SUMMARY


INTRODUCTION CASE STUDIES LEADERSHIP STYLE DECK OUTRO

INTRODUCTION CASE STUDIES LEADERSHIP STYLE DECK OUTRO
I’m Selpha Carey, a creative lead specializing in textile, surface, and interior design. My passion for culture, art, and innovation drives me to push boundaries and create immersive ambiances through surface print design, CMF consultancy (color, materials, and finishes), design direction, and styling.
I am eager to collaborate with businesses to achieve exponential growth through innovative and sustainable design solutions. Explore my portfolio to see how my vision can transform your projects.
• Masters in Textile and Surface Design
• Bachelors in Economics & Statistics degree
• AVA CAD Specialist Training by AVACADCAM group
• Creative business by the Heva fund/ GIZ
• Professional Mentoring by Birmingham City University
Technical expertise
• Adobe Photoshop
• Adobe Illustrator
• Adobe In Design
• AVA software
• A.I
• Archicad Professional interests
• Architecture & interior design direction
• Colour, Material &finishes consultancy
• Presentation design
• Textile Manufacturing
• Surface Design(wallpaper & ceramic tiles)
• Interior styling Soft skills
• Market research
• Client management
• Leadership
• Strategy thinking
• Focus 23 Global design & decoration show , Business Design Centre , London
• ABI interiors moodboard masterclass , Business Design Centre , London.
Residential Project
My effectiveness:
In this project I tasked myself to onboard the client and understand the style and feel targetted for their home.
I drafted the plan , cabinetry requirements the space needed and the furniture selection for the home.
The role of my team was to model this plan and render to match the warm feel required for the home .
the material board palette &style board
Commercial Project
My effectiveness:
• Procurred artisans for the custom-made reception desk for the client
• Facilitated a colour research that was effective for the cabinetry &joinery required supporting the construction management team.
• Led client meetings on the design to actualisation phase ensuring client satisfaction on the project.
The role of others being my interior design team drafting the concept plan and the construction management actualising the design
Other projects where I did :
• Concept research
• Floorplan drafting
• Client onboarding
• Moodboards & design direction
• Consultacy on colour , material &finishes
I find joy in using my exposure to global design standards to effect firms with seller style spaces, on demand interior design concepts and creating an ambiance for the client.
This client’s objective was to find a solution for their 4 year old twin boys to have a play themes area and for both to have beds on the upper deck . They required a space underneath to store toys and spend time with the kids or the nanny to slee over sometimes.
As team lead, my approach was to research on concpet using ai and concept sites to create the very much needed solution. These above are the concepts we worked with as team and I facilitated research on exact measurements that would be needed for modelling and during construction.
This is a self -motivated project proposal for a 2 bedroom unit and 1 bedroom unit. In a period of 5 months in my working environment , I took it upon myself to learn how to draft flats
Effectiveness: Prepare Architectural briefs and familiarise myself with materials used in the general construction industry .
Thus inturn supporting my design team with a full design direction that matched the industry trends on bringing the outside in. Moreso , my open approach to learning on ground kept the company in growing trajectory.
5,600
9,200 1,000
At my role as design director , my job description was tailored around design management , concept development especially for the interior design sector , business strategy and development .
I facilitated brand development by directing reveal projects to residential clients and representing the company in launches for our corporate clients .
This role ideally did present an opportunity to appreciate my unique way of thinking, business approach and overall leadership
The type of leadership I prescribed to:
1. Laissez-faire leadership/ delegative leadership
I effected this by participating in meeting . listening to , giving guidance and offering my direction and feedback to streamline with the company’s and clients’ needs.
2. Strategic leadership
Led the company to effect its monthly goals and client satisfaction .
Collaborated with the social media team ,the management , sales team and construction team to ensure consistent growth
3Transformational leadership
Analysed market trends in the industry , providing software knowledge and access, trend reports and magazines to my team. I am responsible for streamlining design process by ensuring there is documentation of each stage , job cards and accountability for each team member
I look forward to engaging with you and remain open-minded to the work engagement terms. My aim is to remain transparent , professsional and progressive when serving individual clients and businesses. Please feel free to contact me for your enquiries /proposal.