Select Shades Sunglasses | 2024 Lookbook

YOUR ULTIMATE SUNGLASS DESTINATION

At Select Shades, we pride ourselves on being the go-to destination for those seeking the largest selection of styles at competitive prices. With our retail stores meticulously designed to offer the richest experience, we stock twice the variety of brands and up to 70% more styles compared to typical Sunglass Hut locations. Whether you’re seeking classic elegance, contemporary flair, or anything in between, Select Shades is your premier destination for the best styles, unparalleled customer service, and exceptional retail experience.

OUR STORY

Select Shades LLC co-owners, Jason Pittenger and Jonathan Brimer bring the best of backgrounds together: Jason, with over a decade of retail and merchandising expertise. Jonathan, with over 12 years of hotel operations, events and sales excellence.

Together the two backgrounds coalesce to deliver a perfect mix of brick + mortar and outside-the-box experience expertise!

JASON PITTENGER

CO-FOUNDER, SELECT SHADES LLC.

• Business Administration Degree from College of Charleston.

• 12 years at the helm of operations for Sunglass Warehouse, Inc.

• Built Sunglass Warehouse from one location to 25.

• Wealth of knowledge and skills in all aspects of store selection, negotiation, buildout, and opening.

• Head brand and product merchandiser. Home is in Sandy Springs, GA with his wife, Kristen and two children, Noah and Lily.

JONATHAN BRIMER CO-FOUNDER, SELECT SHADES LLC.

• Hospitality Administration Degree from Florida State University.

• 12 years career at Marriott International in various operations & sales/marketing leadership positions.

• Launched Select Shades Events in 2014, specializing in off-site pop-up boutiques. Skilled interior designer that also coordinates tenant/landlord relationships. Home is in Atlanta, GA with majority of time spent traveling.

LOCAL FOCUS, TAILORED SELECTION

Each of our retail stores is uniquely designed and merchandised to resonate with the communities they serve. Our carefully curated environments, staffed by thoroughly vetted and trained team members, are committed to delivering excellence tailored to local tastes and preferences.

EXPERTISE BEYOND COMPARISON

At Select Shades, we’re not just passionate about sunglasses – we’re experts. Our on-location and digital event experiences introduce event and meeting planners to an exclusive array of international and luxury brands, unmatched by any other gifting company. Drawing from our extensive global network, we craft boutique selections tailored to the dynamics of gift recipients, infused with style and trend expertise garnered from corporate gifting events worldwide.

ANTICIPATING CUSTOMER NEEDS

With over 60 regional and global brands in stock, Select Shades offers an unparalleled advantage in anticipating customer preferences before they even set foot in our stores. We boast more than double the selection of best-selling brands compared to Sunglass Hut, truly establishing ourselves as the destination for the latest styles from top brands.

STYLE COMPARISON

THE WIDEST SELECTION OF BRANDS AND STYLES

Our expansive selection allows us to serve a wide market from those seeking luxury styles, brand names, unique designs, or budget-friendly options. Select Shades is the go-to-store for eyewear fashion.

CUSTOMER-CENTRIC APPROACH

COMMUNITY-FOCUSED VALUES

Our hands-on leadership approach ensures that each retail location is meticulously analyzed, frequently refreshed, and stocked with merchandise tailored to the local market. Our well-trained team members are dedicated to delivering an interactive, high-touch customer experience that is both energetic and informed.

At Select Shades, the community is at the heart of everything we do. Our core values prioritize empowerment and career growth for all team members, from seasonal workers to directors. We are committed to supporting our communities, with all team members given a day each quarter to participate in a community service activity of their choice. By caring for our team and communities, we ensure that our customers receive the same level of care and attention.

NASHVILLE, TN

COMMERCE, GA

ALLEN, TX LOCATIONS

DAWSONVILLE, GA

NORTH CHARLESTON, SC

FORT WORTH, TX

SEMINOLE

The Jim Moran Institute For Global Entrepreneurship, part of the Florida State University College of Business, and professional services firm EY are proud to recognize incredible entrepreneurs through the Seminole 100 awards program.

Seminole 100 recognizes the 100 fastest-growing FSU alumni- owned or alumni-led businesses at a celebration on FSU’s campus each year, during which each company learns their numerical ranking and receives their award. This event honors FSU’s entrepreneurs and allows them to share valuable business insights with each other. Honorees and their businesses also receive increased publicity and visibility via national, local and industry media exposure.

SELECT SHADES WAS THRILLED TO BE FEATURED ON THE 2021 AND 2022

SEMINOLE 100 LISTS OF FASTEST GROWING ALUMNI-OWNED COMPANIES.

SPIRIT TO SERVE

A portion of proceeds are used to fund worthy charity organizations across the globe.