The Little Red Book of Selling: 12.5 Principles of Sales
Greatness
Description :
Winner of the 2009 Audie Award for Business/Educational AudiobookSharing strategies and answers from a lifetime of selling, Jeffrey has packed The Little Red Book of Selling with the information you've been searching for. You'll learn a philosophy of success - long term, relationship-driven, and referral-oriented - that has nothing to do with manipulation or other old-world sales tactics, and has everything to do with understanding buying motives and taking ethical, relationship-building actions.