Efective medium of publicity
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Free of Ch arg e 15,000 magazines of SCLatina are distributed by mail, 10,000 in selected bars, restaurants, beauty parlors, and clubs around the city, and 15,000 for use in commercial areas. These 40,000 units are absolutely free of charge. Bili ngu a l M a ga z i n e SCLatina is the first publication in its class published in two languages: Spanish and English.
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Format of SCL atina
The 85 x 11 size of SCLatina makes it a magazine that can be easily carried everywhere.
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Frequent Co nsultatio n SCLatina is a monthly publication with a versatile format size, with easily accessible information of permanent use and relevance. Its publicity can be seen with more frequency than other printed publications. Publishing Co ntent SCLatina contains with in its pages, the most selected guide of restaurants, night-life, bars and clubs, film and concerts, music, news, articles on education, health, personal finance and other services as well as information related to the lifestyle of Latinos living in USA other subjects of interest.
Who we are
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CLatina Magazine is a publication of Expressions INC. This company was founded in 2004 by group of media professionals with extensive experience in magazines, newspaper, TV, radio, and Internet production in the Latino market of the United States, Colombia, and Ecuador. Based on several recent surveys, SCLatina symbolizes and is directed towards the prefences of the 1,400,000 Latino readers in Texas. SCLatina is a concrete, general-topic magazine, with well-edited notes by page. SCLatina is published monthly, with local and community news. It also contains news and articles concerning education, health, personal finance, other services, as well as information related to the lifestyle of Latinos living in Texas. SCLatina also provides full coverage of national, international, sports, and entertainment news, but always with the interests of our readers in mind. SCLatina includes an expanded
coverage of Colombia and the rest of Latin America. Expresiones INC and SCLatina are independent of any political or economic interest. Every journalist and employee at SCLatina must adhere to the company’s strict ethics policy against any kind of personal benefit and conflict of interest. The goal at SCLatina is to help Latinos increase the possibility of achieving the American dream.
Characteristics Somos Comunidad Latina Magazine is a publication that is distributes to 40,000 households and places of employment every month, it is free of charge; and the most important aspect of it, 5,000 will arrive directly by mail to homes of those selected. The size of SC Latina is 8.5 x 11 an agile format that can easily manage and taken to all places by the readers. SC Latina Magazine appeals to both Latin-American r e s i d e n t s and visitors. SC Latina Magazine readers are predominantly bilingual of 1st and 2nd generation Latin descent with potential college degrees and higher education that enjoy everything Houston has to offer.
Whoever wants to be a part of the latest trend: fashion, real estate, nightlife, etc., can find it in SC Latina Magazine.