Page 1

MEDIA KIT

SC LATINA MAGAZINE


Print

Digital

Publications: SC LATINA Magazine

Publications: SC LATINA Magazine

Format: Letter - Printing Language: 98% Spanish - 2% English

Format: Digital Edition

Frequency: Every 30 days, SC LATINA circulates in a single edition in Houston, Galleria, Woodlands, Katy, and Sugarland. Content: SC LATINA provides extensive and complete coverage of local, Latino-American, international, entertainment, and family news. SC LATINA features original reporting, with an emphasis on education, health, travel, recipes, and the day-to-day activities of people in the United States. Also, SC LATINA provides information on entertainment and activities, including exclusive interviews with Latino stars, reviews of restaurants and clubs, and the latest in music and movie openings. Target Readership: All generations of Latinos between ages of 15 and 100, looking for bilingual news. Distribution: SC LATINA distributes 40,000 units monthly in Houston, Galleria, Woodlands, Katy and Sugarland. The magazine is available free of charge at commercial establishments, restaurants, and homes owned by Latinos in Houston, Galleria, Woodlands, Katy, and Sugarland. SCLatina is also distributed by subscription in Houston, Galleria, Woodlands, Katy, and Sugarland. SCLatina opens up greater market penetration opportunities in the Spain, Mexican, Colombian, Venezuelan, Argentina, and other Latino communities.

Language: 98% Spanish - 2% English

Web Publications: SC LATINA Magazine Format: Digital Edition Language: 98% Spanish - 2% English

Frequency: Every 30 days, SC Latina Magazine Digital is sent to 45,000 e-mails in the United States.

Frequency: Every 30 days, SC Latina Magazine web is updated.

Content: SC LATINA provides extensive and complete coverage of local, Latino-American, international, entertainment, and family news. SC LATINA features original reporting, with an emphasis on education, health, travel, recipes, and the day-to-day activities of people in the United States. Also, SC LATINA provides information on entertainment and activities, including exclusive interviews with Latino stars, reviews of restaurants and clubs, and the latest in music, books and movie openings.

Content: SC LATINA provides extensive and complete coverage of local, Latino-American, international, entertainment, and family news. SC LATINA features original reporting, with an emphasis on education, health, travel, recipes, and the day-to-day activities of people in the United States. Also, SC LATINA provides information on entertainment and activities, including exclusive interviews with Latino stars, reviews of restaurants and clubs, and the latest in music, books and movie openings.

Target Readership: All generations of Latinos between ages of 15 and 100, looking for bilingual news.

Target Readership: All generations of Latinos between ages of 15 and 100, looking for bilingual news.

Distribution: SC LATINA Digital is sent to 45,000 e-mails in the United States.

Distribution: Unique Visitors: 959 Page Views: 6,991 Hits: 81,490 Year Total Request(12): 3,933,386 Monthly Average Request: 406,810


Efective medium of publicity

1

Free of Ch arg e 15,000 magazines of SCLatina are distributed by mail, 10,000 in selected bars, restaurants, beauty parlors, and clubs around the city, and 15,000 for use in commercial areas. These 40,000 units are absolutely free of charge. Bili ngu a l M a ga z i n e SCLatina is the first publication in its class published in two languages: Spanish and English.

2

3

Format of SCL atina

The 85 x 11 size of SCLatina makes it a magazine that can be easily carried everywhere.

4 5

Frequent Co nsultatio n SCLatina is a monthly publication with a versatile format size, with easily accessible information of permanent use and relevance. Its publicity can be seen with more frequency than other printed publications. Publishing Co ntent SCLatina contains with in its pages, the most selected guide of restaurants, night-life, bars and clubs, film and concerts, music, news, articles on education, health, personal finance and other services as well as information related to the lifestyle of Latinos living in USA other subjects of interest.

Who we are

S

CLatina Magazine is a publication of Expressions INC. This company was founded in 2004 by group of media professionals with extensive experience in magazines, newspaper, TV, radio, and Internet production in the Latino market of the United States, Colombia, and Ecuador. Based on several recent surveys, SCLatina symbolizes and is directed towards the prefences of the 1,400,000 Latino readers in Texas. SCLatina is a concrete, general-topic magazine, with well-edited notes by page. SCLatina is published monthly, with local and community news. It also contains news and articles concerning education, health, personal finance, other services, as well as information related to the lifestyle of Latinos living in Texas. SCLatina also provides full coverage of national, international, sports, and entertainment news, but always with the interests of our readers in mind. SCLatina includes an expanded

coverage of Colombia and the rest of Latin America. Expresiones INC and SCLatina are independent of any political or economic interest. Every journalist and employee at SCLatina must adhere to the company’s strict ethics policy against any kind of personal benefit and conflict of interest. The goal at SCLatina is to help Latinos increase the possibility of achieving the American dream.

Characteristics Somos Comunidad Latina Magazine is a publication that is distributes to 40,000 households and places of employment every month, it is free of charge; and the most important aspect of it, 5,000 will arrive directly by mail to homes of those selected. The size of SC Latina is 8.5 x 11 an agile format that can easily manage and taken to all places by the readers. SC Latina Magazine appeals to both Latin-American r e s i d e n t s and visitors. SC Latina Magazine readers are predominantly bilingual of 1st and 2nd generation Latin descent with potential college degrees and higher education that enjoy everything Houston has to offer.

Whoever wants to be a part of the latest trend: fashion, real estate, nightlife, etc., can find it in SC Latina Magazine.


Specifications REQUIREMENTS FOR DIGITAL ADS:

Los anuncios dise帽ados por SCLatina Magazine son de uso exclusivo para la revista y no se pueden utilizar para otro prop贸sito o medio de comunicaci贸n.

Design SpecificationAll Images Must Be Saved As:300 DPI CMYK TIFF Images * JPEG Images will be converted to TIFF

Our numbers:

The adds designed by SCLatina Magazine are for exclusive use of our magazine and cannot be used for any other purpose or media.

PC format only PDF files are preferred. Submit files on a zip disk or CD, including all fonts and graphics; also submit a laser proof for all ads or a color proof for color ads. For Color Ads: Convert all colors to cmyk. Process color to cmyk, at 300 dpi. E-mail art work to: Expresinc@gmail.Com [Include all images and fonts.] Individual Ads, Images & Logos: Eps, pdf, jpg, tiff format only. Convert all images to cmyk. General: SCLatina magazine is printed Cover stock 100#. Text 60#.

40,000 Monthly issues printed x 3.3 Readers per copy 132.000

114.000 Pageviews

Total Readership

246.000

Inside and Back Cover with Bleed

Full Page No Bleed

1/2 Page Horizontal

1/2 Page Vertical

1/4 Page

8.5w x 10.5h

7.5w x 9.5 h

7.5 w x 4.9375 h

3.6875 w x 10h

3.6875 w x 4.9375h

1/8 Page Horizontal

Banner Vertical

Banner Horizontal

1/2 Banner Vertical

Leadeboard (top & Bottom) 728 x 90 IMU

3.6875 w x 2.4063 h

1.7812 w x 10 h

7.5 w x 1.7812 h

1.7812 w x 4.9375 h

Wide Skyscraper (160 x 600 IMU


The new and improved

Full page | 8.406” x 9.406” | Send us one or up to 3 images + 500 words of text | $1.200 1/2 page | 4.109” x 9.406” vertical only One image + 300 words | $700 1/16 page | 2.294” x 3.243” | One image or logo + 150 words | $175

Leisure

Submit a high-res image and/or logo + 130 words max offering 002 readers a deal. (It can be a discount, a free promotional item, anything, but it’s called a “deal” because readers are getting something that the regular public isn’t.) $150

Novena Navideña

Full page | 5.5” x 8.5” | printing 5.000, | one time, in decemmber | $550

Pasaporte al Mundial

Full page | printing 25.000, One time, in world cup Brasil 2014 $ 800 | $1.200 | $3.500

Send us your photography, logo, food or Business shots plus your text And we’ll do the rest! We create and send you a pdf for approval.


Reserve Your Space Today Call now! 713 884-0454

Estados Unidos

ECars

Gadgets

Punto Aparte

Mun2

Familia 1A

Primer Plano

Opini贸n

Media Kit  
Read more
Read more
Similar to
Popular now
Just for you