Scan Magazine, Issue 141, April 2022

Page 12

Scan Magazine

Design Profile



Ro Copenhagen

Ro Copenhagen: Reconnecting with inner peace Jewellery can be evocative and inspirational, and do much more than simply enhance a look, an outfit, or a certain style. At Ro Copenhagen, they have a passionate approach to creating beautiful and meaningful jewellery, and they want each piece to help lift your spirit, to remind you to stay in the moment, and to centre yourself in you. By Trine Jensen-Martin


Photos: Ro Copenhagen

Established in 2015, Ro Copenhagen (directly translated as ‘Calmness Copenhagen’) is a unique concept in jewellery making. The idea behind the name and the brand’s philosophy came from the designer finding a sense of inner peace in the very process of creating jewellery. “We truly believe in what we do,” explains Nanna Marie Lund from Ro Copenhagen. “We actively choose not to succumb to stress, and our designer only creates what feels right.” 12 |

Issue 141


April 2022

This is a company like no other, which at every stage of production and sales does things its own way, always with calm and a sense of purpose. The designer prefers not to take too much credit for her striking creations, and as a company they don’t yield to market demands; they don’t do ever-changing collections that follow the fashion calendar or trends, nor do they hold sales or succumb to mass production. They never compromise on their vision in order to fit with

the market, with seasons or demands, because what they create must always feel right. And this is the very core of Ro Copenhagen: the calm that comes with something that just feels right. Beautiful reminders of inner peace The jewellery made by Ro Copenhagen is created and crafted with the utmost care and attention to how the owner of each piece will feel when wearing it. “We hope that our customers will feel grounded by our pieces of jewellery,” says Lund, “that they will be reminded to just stop for a moment, to breathe in and to feel the calmness.” Their approach to jewellery goes beyond the materials and the designs them-

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