Scan Magazine, Issue 136, November 2021

Page 96

A growing hub for the top communicators of tomorrow Berghs School of Communication is known for its high-quality, award-winning education, which is run in close collaboration with the industry. The school has recently moved to a redeveloped industrial area, where it continues to grow its creative hub.

skills such as copywriting; international offerings in collaboration with partner schools; and tailormade business solutions on demand.

By Malin Norman  |  Photos: Emil Randulv

Communication and businesses can make a difference. “We are an impact company with a triple bottom-line approach, which means that we want to make a social, environmental and financial difference,” Camilla Wallander, CEO of Berghs, explains. “Education is crucial for the future of businesses so that they can grow, innovate and build sustainability for long-term profitability. We make sure that our programmes and courses are current, that they include real-life experience, and that students and professionals can build their own networks.”

Berghs educates the top communicators of tomorrow, and the students who have attended are sought after, with more than 90 per cent getting a job in their field of study withing six months of graduation. Part of the secret is action-based learning and integration between students and the industry. The entrepreneurial model is based on four pillars: full-time education programmes in areas such as strategic communication, digital design and art direction; courses in current topics for people who want to improve 96  |  Issue 136  |  November 2021

Camilla Wallander, CEO of Berghs.