Scan Magazine, Issue 123, April 2019

Page 85

Scan Magazine  |  Special Theme  |  The Best Swedish Fashion Brands – Our Picks

Edgy, elegant and sustainable Known for its simple, enduring aesthetics and alternative use of diamonds, Baumgarten Di Marco makes precious jewellery using leftover pieces from the diamond-cutting process. This way, the duo behind the brand has found a way of utilising the entire stone, breathing new life and value into what would otherwise have been regarded as waste. By Pia Petersson  |  Photos: Sandra Myrberg Odalisque

“Our philosophy is to conceptualise diamonds in a new way. We offer timeless and sustainable jewellery that celebrates the unique and artisanal traditions. We love the beauty of the raw-cut diamonds in this new composition, design and structure,” begins Lisa von Baumgarten. She is one of the two co-founders of this sustainable jewellery brand, the other being Jenny Kask.

Clearly, for those who like modern yet classic jewellery and are conscious of environmentally friendly materials and production methods, Baumgarten Di Marco provides a very good option. “We want our jewellery to last for many years, and to be part of the sustainable values​​ that we believe in. We aim for the simple beauty of nature – raw, unmodified, and pure – to complement the natural beauty

of our clients. We focus on being longterm, classic and timeless – we don’t do wear and tear,” Lisa von Baumgarten underlines. As regards the jewellery design process, Lisa von Baumgarten describes it as dynamic and constantly on-going. “The creative process is based on insights that emerge from a chaos of different ideas,” she explains. There are many brilliant aspects of jewellery. How about the way in which a bold necklace has the ability to completely transform and lighten up an otherwise dull outfit? Perhaps above all, well-made jewellery can have seriously long-lasting properties. Many of us wear rings, necklaces and earrings that once belonged to our grandmothers and grandfathers. Hence, it is no wonder that a traditional yet adaptable brand like Baumgarten Di Marco has such a wide appeal. “We’re positively surprised to have a broad clientele – anyone from strong and mature women to young, stylish men. Everyone can find their favourite item in our collections,” Lisa von Baumgarten concludes. Web:

Issue 123 | April 2019  |  85

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