Oh, Canada!
ONTARIO: A FUTURE NORTH AMERICAN POWERHOUSE AS THE ONTARIO MARKET WELCOMED regulated sports
betting and gaming with open arms, operators and suppliers alike have been looking to solidify their presence in Canada’s most populous province Fitzdares The ‘luxury bookmaker’ was one of the first to be granted an iGaming Operator Registration from the Alcohol and Gaming Commission of Ontario, and has since outlined plans to bring its “slick experience and a personal touch to the regulated Canadian market”. William Woodhams, Fitzdares CEO, said: “We are truly excited to be launching the Fitzdares experience in Ontario in the coming months.
36 SBC LEADERS • MAY 2022
“Receiving our AGCO licence is a landmark achievement for the business. There will be huge competition in this newly-regulated market, but we feel our more premium and customer-focused experience will be an ideal fit. “Work is very much underway to ensure that we deliver on our promise – in style. I would like to thank the teams at both the AGCO and iGaming Ontario for supporting us with our application and preparations for launch.”
Kambi The sports betting technology provider went live in Ontario on day one of the market’s opening, allowing it to provide its sportsbook technology and services to operator partners – including its ice hockey product and Bet Builder capability. Sarah Robertson, SVP of Sales, stated: “Kambi is proud to be up and running, along with our partners, on day one of the regulated market opening in Ontario. Today’s launch into Canada marks another significant milestone in the growth of our company and extends our exceptional track record across North America and worldwide. “As a Canadian native, I am particularly excited Kambi’s worldclass sportsbook, including our market-leading hockey offering and
