Business Sponsorship 24-25

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SPONSORSHIP

OUR MISSION

The Friends of the Sawtooth Avalanche Center (FSAC) is a 501(c)(3) non-profit organization that provides direct support to the Sawtooth Avalanche Center (SAC). Our mission is to support the SAC and promote life-saving avalanche safety information, education and outreach to people recreating, working and traveling throughout south-central Idaho.

OUR STAFF

FSAC staff members work in collaboration with the SAC forecasters, Board of Directors, and each other to accomplish our mission. Executive Director, Cody Richmond is at the helm of logistics and non-profit administration. Education Coordinator, Annie DeAngelo leads the education and community outreach efforts.

OUR BOARD

The FSAC Board of Directors is critical to the success of FSAC efforts. Each board member brings a different skill set and perspective to meetings, which drive our course of action. The Board meets once a month with the SAC and FSAC staff to discuss fundraising, events, education, media, and community outreach.

ACCOMPLISHMENTS FROM LAST WINTER 2023-2024

SAC forecasters, FSAC staff, and volunteers worked tirelessly to deliver life-saving information to the public throughout an abnormal winter. Here are some highlights from last winter:

FSAC covered a large portion of the payroll for 2 of the 4 full-time forecasting positions.

Volunteers worked over 500 hours on FSAC fundraising events and over 5,000 hours in the field.

SAC forecasters observed thousands of avalanches. Of these, staff performed four avalanche incident investigations, the most in SAC history.

The SAC received 301 observations from the public, tied for

DIGITAL REVIEW

Sluff to Know E-Newsletter (monthly)

2,233 subscribers

57% open rate

@sawtoothavy #sawtoothavy

11.5k Followers

8.3K followers

255,306 Page reach

720 Subscribers

@sawtoothavy

1,072 Followers

LAST YEAR

We produced 65 videos that were watched over 380,000 times

SAC Forecasts received over 458,000 views via the web and email subscriptions.

SAC forecasters aired 95 weekday morning Backcountry Avalanche Forecasts on KECH 95.3 FM and KDPI 88.5FM.

EDUCATION& OUTREACH

SAC and the Friends of the SAC gave 60 educational presentations to recreational and professional audiences. Our educational programs reached over 2,500 individuals this season, including over 680 motorized users.

The Digging Deeper series, an educational program targeted to intermediate and advanced backcountry users, reached a live audience of nearly 158 people, and many more watched the recordings on YouTube.

SAC produced 58 videos that were watched over 237,000 times this year!

Our Forecasts received over 458,000 views via the web and email subscriptions.

SAC forecasters gave 18 interviews to local, regional, and national media outlets.

We expanded our sponsorship and donation programs with a tiered level of giving! Learn more in the following pages.

SAC forecasters produced 131 Daily Backcountry Avalanche Forecasts, 15 General Avalanche Information Updates, and issued Warnings on 11 days... eclipsing the epic 2022-23 season total of 8.

Despite a slow start to the snow year we received 301 public observations, tied for second most in SAC history. All told, we logged over 800 observations this season.

GOALS FOR THE UPCOMOING SEASON

Secure recurring funding for our 4th Forecaster position. Bringing on two new forecasters in the same season is a big task so making sure they are supported by the community they serve.

Increase community recognition through regional outreach events, with an emphasis on growing recurring memberships.

Grow our reach by increasing educational offerings in the I-84 corridor and expanding educational offerings for the Spanish-speaking community, hunters, and other niche user groups.

Increase outreach to the motorized community, which makes up 17 of Idaho’s last 20 backcountry avalanche fatalities.

Diversify our media presence by posting a wider range of content to our online channels.

HOW YOU CAN HELP

The FSAC provides about half of the Sawtooth Avalanche Center’s annual operating budget, and we couldn’t do it without the support of our community! Your donations fund wages and essential equipment for our forecasting team, whose daily avalanche forecasts provide life-saving information to the public. Your support funds the SAC website, which informs the community about avalanche hazards and educational opportunities. You are the reason we retain professional, committed, and consistent staff.

Every donation, no matter the amount, is crucial to helping us meet our mission. Every donation, no matter the amount, could save a life.

The Friends of the Sawtooth Avalanche Center is a 501(c)(3) non-profit organization. All donations are tax-deductible.

The following pages outline what we can offer to your business at each sponsorship level.

BUSINESS SPONSORSHIP LEVELS

Logo Placement on the SAC Website Support Page - The SAC website support page highlights our gratitude; lists sponsorship levels; and hyperlinks logos of our business sponsors, family foundations, and agency partners.

Recognition in the SAC Annual Report - Logo placement in the SAC annual report highlighting support from our business sponsors, family foundations, and agency partners.

Silent Auction & Raffle Prizes - We welcome sponsors to donate products or services for use as raffle prizes and auction items. The FSAC hosts community events throughout the season, and these products are essential to our fundraising efforts. We consider value based on wholesale pricing.

Sawtooth Avalanche Center Website Logo Placement

There are four Level 1 and Level 2 sponsorship advertising spaces, located at the bottom of the Forecast and other selected Sawtooth Avalanche Center website pages All Level 1 and Level 2 sponsor logos will rotate through these four spots.

Logos rotate with each page refresh, in a weighted frequency based on the number of sponsors and the donation amount.

Logos link to the sponsor’s webpage.

Avalanche Awareness Class Title Sponsor

Logo placement in class materials.

Logo placement on a “Thank You” slide presented during the class.

Optional: Banner at field day (sponsor is responsible for supplying their banner).

Optional: Products or stickers provided by the sponsor to be distributed at classes

LEVEL 1 $1,000 LEVEL 2

$2,000

Sawtooth Avalanche Center Website Logo Placement

Same as above except:

Highest tier weighting priority - Logos rotate with each page refresh, in a weighted frequency based on the number of sponsors and the donation amount

Avalanche Beacon Park Sponsor

Logo placement at the entrances to two beacon training parks in Ketchum (at the Atkinson Park or at Bald Mountain Ski Resort).

LEVEL 3 $3,000

Sawtooth Avalanche Center Website Banner Advertising

Logos receive premium banner placement at the top right of every page on the SAC website. One sponsor per page refresh, in a weighted frequency based on the number of Level 3, 4 or 5 sponsors and the donation amount.

Logos link to the sponsor’s webpage

FSAC Raffle and Silent Auction Sponsor at the Homegrown Film Festival (products or services are primary items)

Logo placement in event advertising materials (e.g., posters, emails, newsletters, social media, etc.) and at the event.

Sponsor highlight each night of the show with a logo on the screen and a "thank you" from our team

Sponsor call-outs throughout the raffle and silent auction event.

Digging Deeper Sponsor

Logos highlighted in the background of our announcers’ segments during our Digging Deeper presentations/discussions.

Sponsors receive an initial “thank you” and brief business introduction when highlighting our Level 3 sponsors at the beginning of each presentation/discussion, and a second “thank you” at the end of the presentation/discussion.

Radio Advertising

Sponsorship call-out in our Daily Avalanche Forecast local radio ads “Today’s avalanche forecast is brought to you by ”

KDPI 88.5 FM AND KETCH 95.3 FM broadcast area: Ketchum, Sun Valley, Hailey, Bellevue, Shoshone, Twin Falls, Stanley, Boise and surrounding communities

One sponsor per forecast day, rotated in a weighted frequency based on the number of Level 3, 4 or 5 sponsors and the donation amount.

LEVEL 4 $6,000

Sawtooth Avalanche Center Website Banner Advertising

Same as previous level

FSAC Raffle and Silent Auction Sponsor at the Homegrown Film Festival

Same as previous level

Digging Deeper Sponsor

Same as previous level

Radio Advertising

Same as previous level

FSAC Raffle and Silent Auction Sponsor at the Banff Mountain Film Festival (products or services are primary items)

Logo placement in event advertising materials (e.g., emails, newsletters, social media, etc.) and at the event.

Sponsor highlight each night of the show with a logo on the screen and a "thank you" from our team.

Sponsor call-outs throughout the raffle and silent auction event.

Sluff To Know E-Newsletter Sponsor

The FSAC distributes a monthly email newsletter to our community of members and individual supporters. Level 4 and 5 donors receive a special “thank you” in these newsletters. Frequency is dependent on the number of Level 4 and 5 sponsorship participants.

Social Media Posts

3 recognition posts on the SAC Instagram page during the season. Sponsor hashtags are included in relevant posts.

LEVEL 5 $10,000

Sawtooth Avalanche Center Website Banner Advertising

Same as previous level: highest tier weighting priority

FSAC Raffle and Silent Auction Sponsor at the Homegrown Film Festival

Same as previous level

FSAC Raffle and Silent Auction Sponsor at the Banff Mountain Film Festival

Same as previous level

Digging Deeper Sponsor

Same as previous level

Sluff To Know E-Newsletter Sponsor

Same as previous level

Radio advertising

Same as previous level

Social Media Posts

Same as previous level

Daily

Avalanche

Forecast Email Sponsor

Logos appear in the Daily Avalanche Forecast email. “Today’s avalanche forecast is brought to you by ”

1 to 4 sponsor logos per forecast day depending on the number of Level 5 sponsors, rotated with weighting based on donation amount

FSAC Sponsor at our Annual Membership Party (products or services are strongly encouraged as donation items)

Logo placement in event advertising materials (e.g., emails, newsletters, social media, etc.) and at the event.

Sponsor highlight during the event with logos placed throughout the space and a "thank you" from our team

Opportunity for direct marketing and outreach with donation of raffle or auction items.

THANK YOU!

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