5 Ways to add Gamification in your Employee Referral Program 4 Important Factors that drive an Employee Referral Program
INTRODUCTION The prime objective of an employee referral program is to boost the employee participation - a goal that can be achieved through Gamification. As per a Deloitte Study, by 2015 it is projected that 25% of all enterprise
technologies will have some aspects of gamification inbuilt.
5 Ways to add Gamification in your Employee Referral Program
Here are 5 ways to gamify your Employee Referral Program:
5 Ways to add Gamification in your Employee Referral Program
Create a Leaderboard A leaderboard is not only a great tool to give employees credit for a job well done, it is also a great way to encourage other employees to participate too. To further boost the visibility of the leaderboard, you could send frequent e-mailers stating who is leading & how close some of the other employees are. Public recognition is a great way to rev up your Employee Referral Program. Zalp is a widely used employee referral tool which helps increase employee participation with its “Leaderboard� and other exciting features.
5 Ways to add Gamification in your Employee Referral Program
Use Badges as a mark of appreciation It helps not just to offer one big reward but appreciate employees at various levels. To this end, giving away badges as a mark of appreciation is a great enabler. For example, any employee making 5 referrals that fit the bill can be given a badge as a mark of honor. A certain number of badges can also be redeemed for tangible rewards. This mechanism gives the employee public recognition as well as fills other employees with an aspirational value.
5 Ways to add Gamification in your Employee Referral Program
Ensure you create many winners By creating different small competitions, you offer a chance to many employees to win small gifts, thereby positively impacting engagement levels. Some of the ideas to this end are: Reward people who have reached a certain level on the leaderboard Hold periodic raffles among qualifying employees
5 Ways to add Gamification in your Employee Referral Program
Create Inter department Contests This will not only encourage greater participation levels, it will also encourage teamwork & boost the overall work culture.
A collective reward, such as a team lunch will improve bonding as well as spread greater awareness about your ERP.
5 Ways to add Gamification in your Employee Referral Program
Exceed Expectations If there is something that can impact interest levels in the Employee Referral Program, it is predictability. To ensure that your ERP does not fall into this trap, introduce some surprise contests with exciting gifts every now & then. This will keep interest alive in the program and keep it buzzing with anticipation. Gamification, if implemented well, is sure to offer your business: • • •
Improved employee engagement Increased rate of participation in the program Improved work culture
5 Ways to add Gamification in your Employee Referral Program
Introducing gamification can go a long way in revving up a company’s employee referral program by increasing employee participation
5 Ways to add Gamification in your Employee Referral Program
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4 Important Factors that drive an Employee Referral Program