Festiba 2013

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LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


TABLE OF CONTENTS 2

EXECUTIVE SUMMARY

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INTRODUCTION

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DESCRIPTION OF EVENTS

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OVERVIEW OF PROGRAM EVALUATION

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INSTRUMENTATION

13 16 20 25 27

EVALUATION HIGHLIGHTS GEAR UP Days (Students) GEAR UP Days (Parents) Librarians and Educators Day Mariachi Directors’ Workshop Jardín del Arte Community Day Festival

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CONCLUSION

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ACKNOWLEGMENTS

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ABOUT THE AUTHORS

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


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EXECUTIVE SUMMARY The University of Texas-Pan American (UTPA) is a Hispanic Serving Institution located in Edinburg, Texas. This geographic region of South Texas is one of the fastest growing areas of the nation known as the Rio Grande Valley. Currently, there are approximately 19,302 students enrolled at UTPA. It offers 56 bachelor’s degrees, 53 master’s degrees, three doctoral, and two cooperative doctoral programs within seven colleges. The Festival of International Books and Arts (FESTIBA) Program is an initiative of The University of Texas-Pan American and the College of Arts and Humanities. Through valued commitment and support from entities and various sponsors, FESTIBA was created eight years ago and continues to flourish. The purpose of FESTIBA is to increase the interest in reading, help improve success in secondary and postsecondary education, and provide an educational opportunity for at-risk youth in rural communities.

FESTIBA IMPACT REPORT 2013


executive summary

During FESTIBA GEAR UP Days, approximately 814 students and 84 parents engaged with professional leaders in the arts fields, such as leading authors, musicians, and actors. Students attended break-out sessions and learned about the importance of literacy and about careers in the arts. A new addition to FESTIBA 2013 was the inclusion of parents. Parents attended sessions designed to help them understand the importance of financial literacy. These sessions provided parents with an opportunity to network and collaborate while learning strategies in encouraging and motivating their children. On FESTIBA Librarians and Educators Day, librarians, teachers, and administrators listened to a roundtable discussion led by local government officials, local education agency officials such as university officials and other leaders in the arts professions who discussed information and resources on how to promote health literacy in their schools and communities. Roundtable panelists stressed the importance of promoting healthy bodies and healthy minds. The Mariachi Directors’ Workshop and Mariachi Festival proved to be popular events with mariachi directors and students from across the valley representing various local middle schools and high schools. The Directors’ Workshop brought together music educators who shared their teaching experiences. Directors also had an opportunity to participate in a discussion with

Rigoberto Alfaro, a well known musician and composer, who led an informative discussion focusing on current mariachi music and music education pedagogy. The highlight of the Mariachi Festival for the students was to learn from professional mariachis. Student mariachis came together in the spirit of friendly competition to participate in a mariachi workshop and vie for a spot to perform with world renowned Mariachi Sol de México de José Hernández. The top talent chosen in the competition claimed bragging rights and shared the concert stage with the professional mariachi at the end of the competition. Students excelled as they competed in this competition. Another exciting addition to this year’s concert was an appearance by the internationally acclaimed conductor Alondra de la Parra who directed a performance of the UTPA Symphony Orchestra with Mariachi Sol de México de José Hernández. FESTIBA at the Jardín del Arte Community Festival closed the week-long activities by bringing in the community to experience exhibits first hand and interact with individuals who are involved with the arts. Various local artists, authors, and even celebrities joined in the festivities at Edinburg City courtyard. The South Texas Literacy Coalition distributed books, as patrons watched a children’s play and heard storytellers in the city auditorium and strolled along the City Hall Courtyard during the evening to enjoy all the festivities.

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


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INTRODUCTION The University of Texas-Pan American recognizes that literacy is a necessary component of life; it is vital for success in school, career and everyday skills. Thus, UTPA created the Festival of International Books and Arts (FESTIBA) in 2006, to promote an interest in reading, improve secondary and postsecondary success, and to bring educational opportunities to at risk youth across our communities. With literacy, reading, and cultural and civic engagement as the focus of FESTIBA, UTPA seeks to foster a culture that appreciates and celebrates the arts and humanities within the South Texas community. Now in its eighth consecutive year, FESTIBA has evolved into a regional event that brings together the most outstanding scholars, authors and educators in their disciplines to UTPA and the surrounding community to contribute their expertise, encourage intellectual inquiry and exchange, and improve the capacity to teach and understand the humanities. With the goal of promoting cultural awareness, UTPA celebrates the arts and humanities by engaging the community through books, poetry, drama, lectures, artistic exhibits, presentations in dance, theatre, film, musical concerts, a mariachi workshop and competition, and much more.

FESTIBA IMPACT REPORT 2013


introduction

FESTIBA 2013 was an extraordinary, exciting event that inspired the lives of many young children in the Rio Grande Valley who face literacy challenges. By motivating students to explore professional careers in the arts, and by educating not only students, but parents and community members as well, FESTIBA 2013 proved to be a powerful event. With this year’s theme of “Literacy: Inspiring Healthy Minds and Healthy Bodies,” FESTIBA 2013 sought to inspire a love of books, learning and good health. Throughout the entire week of FESTIBA, March 18-24, 2013, faculty, students and guests presented information and performed in their area of expertise and research as part of the academic conference. Sessions and exhibitions were free and open to students and the general public.

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


DESCRIPTION OF EVENTS The following section of this report is a list and brief description of the exhibits available to the students and the public made possible during FESTIBA week.

ACADEMIC CONFERENCE “LITERACY and the BODY POLITIC: Examining the intersection of health, literacy, and cultural politics” FESTIBA 2013 presented an academic conference consisting of lectures, workshops, panel discussions, and presentations. The Rio Grande Valley suffers epidemic rates of obesity and diabetes which significantly impact the quality of life, productivity, and prosperity of residents. At the same time, our region has some of the highest rates of poverty, high school dropouts, and limited English proficiency in the nation. The academic conference “Literacy and the Body Politic” showcased interdisciplinary research that addresses health problems in the Rio Grande Valley through the lens of literacy and cultural studies. Through this conference, it is hoped that greater levels of collaboration will occur between healthcare workers, educators, and artists in order to address our region’s most dramatic challenges.

TEXAS BOOK FESTIVAL READING ROCK STARS PROGRAM The Texas Book Festival brought books to life for young readers through Reading Rock Stars, an engaging literacy program that invited authors from across the country to present their works to students in economically-disadvantaged public schools. Authors for this year’s Reading Rock Stars were Liz Garton Scanlon, Gwendolyn Zepeda, Rene Saldaña, Mara Price, Winifred Conkling, Diane Bertrand, and Don Tate. At the end of the presentations, each child received an autographed copy of the author’s book. A set of books was also presented to the participating schools’ library. This year’s participating schools included: Diaz-Villarreal Elementary, Mission; Eligio Kika de la Garza Elementary, Mission; Evangelina Garza Elementary, Mission; W.J. Clinton Elementary, Peñitas; Rubén Hinojosa Elementary, Mercedes; and Perez Elementary, McAllen. This is an opportunity schools must capitalize on to assist students and families who may not have the financial means to purchase their own books. As is self-reported by parents in the parent survey later in this report, 23 percent of the parents surveyed stated that their annual FESTIBA IMPACT REPORT 2013

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texas book festival house hold income is $15,000 or less; and 31 percent stated that their annual house hold income is $30,000 or less. Therefore, it is imperative that programs such as FESTIBA continue to be a catalyst in providing such opportunities for the community.

COMMUNITY OUTREACH GEAR UP Students and Parents Gaining Early Awareness and Readiness for Undergraduate Programs (GEAR UP) is a federally funded program that promotes early college readiness to underrepresented students. On March 21 and March 22, 2013, a total of approximately 800 GEAR UP students from the Region One Education Service Center attended an all-day event promoting healthy lifestyles and healthy living. Students attended sessions on healthy nutrition, physical activity and overall good lifestyle decisionmaking strategies. The sessions offered to the students included keynote speakers: young adult author MalĂ­n Alegria, who spoke to the students about her experiences as an author and read stories to the students from her books; and Olympic Gold Medal Winner, Brenda Villa, who shared her personal story of perseverance and determination not only as an Olympian, but as a student. Students also had the opportunity to attend breakout sessions where they listened to presentations by Mike Guerra and J.M. Longoria, both actors originally from the valley, now from Los Angeles, and former GEAR UP students. They spoke to the students about their experiences growing up in the valley and pursuing their dreams of becoming actors. Representatives from the United States Department of Agriculture (USDA) Adelita MuĂąoz and Cristina Perez, also presented to the students, along with UTPA basketball player Noel Espericueta, who shared his knowledge and background in physical fitness and a healthy lifestyle. Espericueta joined Roberto Garza, team captain for the Chicago Bears, to promote healthy bodies and minds by engaging the students in physical activities. Students who attended the workshop and activity session with Garza participated in a series of physical activities including catching football passes and racing in potato sacks. Garza was glad to sign autographs and talk to the students one-on-one to encourage them to stay in school and follow their dreams. Students also enjoyed watching the musical Carnival of the Animals by Camille Saint-Saens which featured Shoko and Brendan Kinsella (Duo Piano), the UTPA Music Department Faculty Orchestra and LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


the UTPA Modern Dance Company. The students listened attentively as Dr. Dahlia Guerra narrated the musical. After the performance, the middle school students participated in a questions-and-answers session. The students were exposed to opportunities in the arts, through music and dance. The Office for Sustainability at UTPA also promoted wellness through a nutrition presentation, where they engaged students by making healthy smoothies. Throughout GEAR UP Days, the students interacted with presenters and asked them questions. The students participated in physical activities and learned about healthy lifestyles. GEAR UP parents also had many opportunities to participate in sessions as well. Parents learned about financial aid resources for students from UTPA’s Financial Aid Office representative Jesus Buitron, and learned about financial literacy from local banking partners. Representatives from local banking institutions included: Capital One Bank representatives Cynthia Graham, Rio Grande Valley Area president, and Araceli Mendiola, branch manager. Lone Star National Bank representatives Emilio Santos, banking center manager in McAllen, Texas, and Vanessa Segura, banking center manager in Edinburg, Texas, also attended. For parents who spoke languages other than English, translating devices were available. Overall, it was a very informative day for parents as well as for students. At the end of the day, GEAR UP students received Malín Alegria’s four-book young adult series Border Town, thus over 3,200 books were distributed during the two GEAR UP Days. Students also received a goody lunch bag promoting healthy nutrition, and a T-shirt to remind them of the valuable lessons they learned at FESTIBA.

Librarians and Educators Day Librarians and educators from throughout the valley attended the Librarians and Educators Day on March 22, 2013. The conference began with a Congressional Roundtable panel presentation on Hispanic Health Literacy. On the panel were: Congressman Rubén Hinojosa (TX-15); Dr. Havidán Rodríguez, UTPA provost and vice president for Academic Affairs; Stephen Leach, manager, Community Relations, NESTLE; Brenda Villa, captain of the Gold Medal winning U.S. Water Polo Team at the 2012 Olympic Games in London, England; and Guadalupe Garcia McCall, Author. The Congressional Roundtable brought together scholars and champions of various backgrounds to discuss the importance of instilling health literacy at a young age. Librarians and educators had the opportunity to ask questions and discuss current events and issues that are faced within the local education agencies. Through the partnership with the South Texas Literacy Coalition, keynote speaker Guadalupe Garcia McCall, addressed the participants. Also as part of the conference, participants were able to engage in a session focusing on nutrition, led by award- winning chef Jesse Castellon. FESTIBA IMPACT REPORT 2013

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MARIACHI FESTIVAL AND DIRECTORS’ WORKSHOP High school and middle school mariachi students from approximately 12 school districts throughout the state of Texas participated in “The Roots of the Mariachi Musical Tradition” lectures and workshops led by clinicians José Hernandez, Mariachi Sol de México and members of UTPA Mariachi Aztlán. This festival provided a wonderful opportunity for mariachi students to improve their musical skills, add to their musical repertoire, learn about the history and development of the mariachi style, and experience the amazing Mariachi Sol de México de José Hernandez. FESTIBA events and activities included a Mariachi Directors’ Workshop where high school mariachi directors were able to exchange best practices and experiences regarding their mariachi groups. A highlight of the directors’ meeting was a presentation by the legendary mariachi patriarch and musical arranger Rigoberto Alfaro. Alfaro has worked in the music industry for more than forty years, and has composed original arrangements for international recording artists including: El Rey for José Alfredo Jiménez; La Bikina for Mariachi Vargas de Tecalitlán; ¿De Qué Manera Te Olvido? and Por Tu Maldito Amor for Vicente Fernandez; and La Muerte del Palomo for Rocío Dúrcal, just to name a few. Alfaro shared his story and experiences with the directors and then opened up the session for questions and answers. The discussion was insightful as the directors were thrilled to hear from such a musical legend. Another powerful event was an evening concert featuring the world-famous Mariachi Sol de México de José Hernandez, the UTPA Mariachi Aztlán, and the middle school and high school winners of the mariachi competition. Directed by internationally acclaimed conductor Alondra de la Parra, this event amazed a standing room only crowd.

COMMUNITY FESTIVAL AT JARDÍN DEL ARTE In partnership with the City of Edinburg, Community Festival at Jardín del Arte took place on Friday, March 22, 2013 at the City of Edinburg grounds. The event featured an amazing list of family-friendly events including: a variety of musical performances, children’s activity tent, book displays, South Texas Literacy Coalition book distributions, children’s play and storytellers in the Edinburg City Auditorium, local and international artists, author presentations and book signings, a variety of art and food vendors, and a photo-op and autograph signing by Roberto Garza from the Chicago Bears. LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


community festival at jardín del arte Other additions to this year’s FESTIBA were food and children’s activity booths by UTPA student organizations; nutrition sessions conducted by Fooducator Lebby Salinas; Zumba dancing instructed by the UTPA Wellness and Recreational Sports Complex; a tent featuring UTPA Athletics (Men’s Tennis Team, UTPA Cheerleaders, and UTPA mascot Bucky the Bronc); a puppet show by UTPA’s College of Education; and last but not least, an information booth by Green Mountain Energy, co-sponsor for FESTIBA Community Festival.

OTHER EXHIBITS AND ACTIVITIES Santitos: International Printmaking Portfolio Exhibit This exhibit featured 34 printmakers from more than eight countries interpreting the theme of Santitos, a popular and worldwide form of devotional image.

“Funambulo de la Noche” This exhibit displayed 36 prints by Sergio Hernandez, one of Mexico’s leading artists from Oaxaca. It was sponsored by the Mexican Consulate.

The Faculty Show This exhibit featured works by faculty of the Art Department.

Photographic Exhibit: “El andar del teatro en español en una mirada” This exhibition of photography of performances was presented in the Spanish language by the Theatrical Group “Frontera Líquida” from 2007-2012, UTPA and beyond.

McAllen Film Commission Clip Competition for UTPA Communication Students Presented by the Department of Communication and the McAllen Film Commission, this competition presented an opportunity for students to earn scholarships by submitting shots/scenes of the Rio Grande Valley. The McAllen Film Commission provided a list of locations and shots that were required with each submission. Teams were also allowed to include other locations/shots. Prize money was offered by the McAllen Film Commission as scholarships to attend the UTPA Department of Communication. FESTIBA 2013 brought together an international, eclectic collection of artists, authors and actors. This international festival included many presentations throughout the week for all to experience opportunities to engage in educational activities that promote literacy. FESTIBA IMPACT REPORT 2013

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OVERVIEW OF PROGRAM EVALUATION The following section of this report is a compilation of the feedback received from FESTIBA participants as they experienced the events and activities. In collecting this information, UTPA seeks to obtain valuable information regarding its strengths and areas of improvement in order to strengthen the quality of the program. The objective of this report is to inform and evaluate FESTIBA events and determine their impact on participant perceptions about literacy, health literacy, the arts, and college-going access. This report is also the driving force behind both formative and summative decisions made by FESTIBA organizers to understand the factors that influence participants and to help make informed decisions throughout both the planning and implementation process of the program. Participants were asked to voluntarily complete an optional, anonymous survey created to evaluate the overall general experience at FESTIBA. The surveys used at FESTIBA consisted of questions regarding participant perceptions about literacy, the arts and satisfaction regarding overall activities.

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


INSTRUMENTATION There were six different surveys designed to gather data from the participants throughout FESTIBA week, and each survey was specific to a respective day and audience. Those surveys created were: GEAR UP Days - Student Survey GEAR UP Days - Parent Survey GEAR UP Days - Parent Survey (Spanish) Librarians and Educators Day Survey Mariachi Directors’ Workshop Survey Community Festival Survey at Jardín del Arte The surveys created were composed of three sections. The first section of the surveys consisted of questions regarding demographics. The responses were multiple choice where the participant could select from a menu of options. The next section was a set of questions specific to the events of the day. This section also incorporated multiple-choice responses where the participant could select from a menu of options from a Likert Scale, ranging from “Strongly Agree” to “Strongly Disagree,” or in the case of the students’ surveys, ranging from “Yes” to “No” to “I’m Not Sure.” The final section included open-ended questions where the participants had the option to fill in a text box with unlimited characters to submit additional comments or feedback. The survey was anonymous as no identifiers were collected in this data set. For students, parents, mariachi directors and members of the community, survey data was collected on paper copies that were distributed to the participants by trained staff. The librarians and educators data was collected through the use of iPads. Student assistants were trained to circulate through the room in a predetermined fashion to make the iPad available for participants to answer the questions on the survey in a timely manner. Students were also trained to assist with any questions that the participants may have had regarding the survey or any technical issues with the iPad. The data was collected through software produced specifically for survey use. Results of the data collected are shared in the narrative that follows and is provided on the respective day for which it was collected. FESTIBA IMPACT REPORT 2013

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GEAR UP

STUDENT EVALUATION HIGHLIGHTS Below are the responses from the 638 students who responded to the FESTIBA 2013 Student Survey during GEAR UP DAYS on March 21 and March 22, 2013. Also provided is a random sample of selected narrative responses of the comments or feedback that participants provided. Due to rounding, the total sum may not equal to 100 percent.

STUDENT GENDER

RACE/ ETHNICITY

White/ Non Hispanic

6% Hispanic/ Latino

90% 1%

Male

46%

Asian

Female

54%

Other 3%

Students’ Responses: Regarding students’ gender, 46 percent of the student participants were male, and 54 percent were female. Race / Ethnicity was reported as 6 percent “White / Non-Hispanic,” 90 percent “Hispanic / Latino,” 1 percent “Asian,” and 3 percent of the students reported they identified their race/ethnicity as “Other.” Eighty-four percent of the participants responded “Yes” to the statement: FESTIBA was effective in increasing my interest about different careers. Five percent of the participants responded “No,” and 11 percent of the participants responded “I’m Not Sure.”

Other positive findings in this survey were the responses to the following statement: “FESTIBA was effective in encouraging me to become a better student.” Ninety percent of the students reported “Yes,” while 4 percent reported “No,” and 6 percent reported they were not sure. Regarding FESTIBA being effective in increasing student confidence as a reader, writer or performer, 73 percent of the participants responded “Yes,” while 11 percent of the participants responded “No,” and 17 percent of the participants responded “I’m Not Sure.” To the statement: “FESTIBA was effective

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


students’ responses

FESTIBA WAS EFFECTIVE IN ENCOURAGING ME TO BECOME A BETTER STUDENT.

The following is a random sample of selected unedited responses that participants provided.

Things I liked the MOST

Yes

• • • •

90%

No

4%

I’m not sure

6%

in influencing my decision to go to college,” an overwhelming 92 percent of the students responded “Yes.” Three percent of the students responded “No,” and 5 percent stated they were not sure. This is impactful in that many of the students who attend FESTIBA will be firstgeneration, college-going students. Many of these students come from families whose parents may not have attended or graduated from college, as reported in question number three in the parent survey. Twenty-four percent of the parents reported they have less than a high school education and 22 percent had only a high school education. This data supports the objective of FESTIBA to provide students with opportunities to be exposed to the postsecondary experience through activities incorporating literacy and visiting the university campus. In another statement regarding nutrition and literacy, 62 percent of the participants responded “Yes” when asked if their interest in nutrition and what they ate was increased after they attended the nutrition session. Seven percent of the participants responded “No,” and 12 percent of the participants responded “I’m Not Sure.” Nineteen percent of the participants responded “I did not attend the nutrition session.”

• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •

“Everything in FESTIBA was valuable.” “Playing games, poetry, music.” “The orchestra.” “The nutrition were valuable because I got encouraged in eating healthy” “I liked playing football and the girl who wrote the books.” Pysical activity session Business Soccer. Basketball, Football, Track, Baseball. Is football. The make me think to be a very better person. Singing / Song writer / dancer. Eat right and be healthy. Singing and dancing. The author of the books. Orchestra Is that we played football outside. Basketball I don’t know. Football, basketball Sports, Music. Melina Alegria read too us! Football, basketball. I liked the performance given at the theater! Everything about the activity. Marina Alegria Nutrition session and lunch. Eating and the girl reading the book. Making a smoothie. Reading. Nutritions. Lunch. the author speaking to us playing basketball. focus on my academics be awesome and healty I liked everything Fitness and exercise. Author eat right stay healthy The fitness session Roberto Garza.

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students’ responses

FESTIBA WAS EFFECTIVE IN INFLUENCING MY DECISION TO GO TO COLLEGE. The following is a random sample of selected unedited responses that participants provided.

I learned… • About colleges! • Many different things that help my education. • To follow your dreams and do what it takes. • Do anything and everything you set your mind to. • That you can do many impossible things in your life even though sometimes you don’t think that way.

Yes

92%

No

I’m not sure

5%

OVERALL, HOW WOULD YOU RATE FESTIBA FESTIBA?

Additional comments or suggestions: • • • • • • • • • • • • • • • • • • • •

No comments, Perfect! Thanks for encouraging me more. It was amazing! Great Job! Good. Add more 3D models. FESTIBA is fun. Get a football player or UFC fighter please. It’s been a great day so far. None It was great to be here. I loved it. Nothing. Everything’s been great so far. No! The lunch was awesome, more prizes would be superb. Teriffic job today! FESTIBA was awesome. Really good but could include military. good job

3%

Excellent Good

66% 30%

Fair

3%

Needs Improvement

1% Regarding physical fitness, 72 percent of the participants who attended the physical activity session reported it encouraged them to learn more about fitness and exercise. Five percent of the participants responded it did not, and 6 percent of the participants responded that they were not sure, while 18 percent of the participants reported they did not attend the physical activity session. This is relevant to program impact because current data and research supports that the geographic region is experiencing a hardship regarding Hispanics and health issues related to obesity, diabetes, and heart diseases.

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


GEAR UP

PARENT EVALUATION HIGHLIGHTS GEAR UP parents also had an opportunity to participate in several sessions and activities at FESTIBA. For those Spanish speaking parents, translator devices and Spanish surveys were provided. Below are the responses from the 65 parents who responded to the FESTIBA GEAR UP Day Parent Survey. Also provided is a random sample of selected, unedited narrative responses from the participants.

PARENT GENDER

RACE/ ETHNICITY

White/ Non Hispanic

3% 8%

Hispanic/ Latino

92%

97%

Male Female

Parents’ Responses: When asked, “What is your highest level of education?”

24 percent of the participants responded “Less than high school.” 22 percent of the participants responded “High school.” 25 percent of the participants responded “Some college.” 14 percent of the participants responded “Bachelor’s degree.” 10 percent of the participants responded “Master’s degree.” 0 percent of the participants responded “Doctorate degree: Ph.D. / Medical Degree: M.D. / Law Degree: J.D.” 5 percent of the participants responded “Other.” FESTIBA IMPACT REPORT 2013

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parents’ responses

HIGHEST LEVEL OF EDUCATION Less than HS 24% High School

This data is critical to the impact of FESTIBA because it suggests that the students that FESTIBA targets are underrepresented students who may be the first in their families to attend and graduate from college. This is supported by the fact that 71 percent of all parents who responded to this survey have only some college or less. Only 24 percent reported having a bachelor’s degree or higher, and 5 percent reported having “other.”

22%

Some college

25% Bachelor’s degree

14% Master’s degree

10% Other 5%

When parents were asked to report their annual house-hold income, 23 percent of the participants responded “Under $15,000.” 31 percent of the participants responded “$15,001 - $30,000.” 16 percent of the participants responded “$30,001 - $50,000.” 13 percent of the participants responded “$50,001 - $75,000.” 13 percent of the participants responded “$75,001 - $100,000.” 5 percent of the participants responded “more than $100,000.” Nearly 25 percent of the students who attended FESTIBA come from families whose annual household income is reportedly under $15,000. This data suggest that many of the students who attended FESTIBA are living near or below the poverty level. FESTIBA may be the only means in which these families may have the opportunity to receive materials and resources to elevate their levels of literacy. One can make the assumption that if these families have to make a choice between purchasing a meal for the family or a book for the children to share, the latter will not be an option. Through FESTIBA’s South Texas Literacy Coalition book distribution, these families may stand a chance in obtaining a book for the family to share. This book may also be that proverbial seed being planted in the life of a child, the family, and the community.

of the participants responded “4 or more times.”

When asked, “How many times have you attended FESTIBA in the past?,” 63 percent of the participants responded “None,” 28 percent of the participants responded “1 time,” and 8 percent of the participants responded “2-3 times.” Two percent

That is to say, an overwhelming 100 percent of the parents surveyed combined “strongly agreed” or “agreed” that FESTIBA inspired them to encourage their child to go to college. This is remarkable testament to the impact of FESTIBA because it

To the statement: “FESTIBA has inspired me to encourage my child to focus on academics and graduate from high school,” 78 percent of the participants responded “strongly agree,” 18 percent of the participants responded “agree,” and 3 percent of the participants responded “not sure or neutral” while 0 percent of the participants responded “disagree” and “strongly disagree.” Seventy-nine percent of the participants responded that they “strongly agree” that FESTIBA inspired them to encourage their child to go to college, and 21 percent of the participants responded “agree.” None of the participants responded “not sure or neutral,” “disagree,” or “strongly disagree.”

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


parents’ responses

FESTIBA INSPIRED ME TO ENCOURAGE MY CHILD TO GO TO COLLEGE

The following is a random sample of selected unedited responses of the comments or feedback that participants provided.

Please tell us what you liked most about today’s event. • Knowledge of the speakers. • Important info from presenters. • Presentations.

strongly agree

• Everything in general. So very satisfied overall.

79%

• The book writer Ms. Alegrilla. agree

21%

• The financial assitance. • Financial assistance and what’s available in this campus.

just very well may be the catalyst that may break that vicious cycle of underrepresented minority students who are not enrolling in college. Perhaps these parents and children will continue to be motivated and engaged in the idea of pursuing a college education. Combined, a total of 95 percent of the participants either “strongly agreed” or “agreed” that they learned about careers for authors, writers and performers at FESTIBA, and 91 percent “strongly agreed” or “agreed” that they learned about nutrition and/or fitness and healthy lifestyles at FESTIBA. Furthermore, 94 percent “strongly agreed” or “agreed” that they were more interested in having their children or other family members pursue a career in Health, Literacy, Culture or Arts and Humanities in general after attending FESTIBA. This is relevant in that it is bringing awareness about careers that students may not necessarily have the opportunity to be exposed to on a regular basis. To the statement: “The presenters who presented today were both inspiring and motivating,” 73 percent of the participants responded “strongly agree, while 27 percent of the participants responded “agree.” Zero of the participants responded “not sure or neutral,” “disagree,” or “strongly disagree.” That is to say, 100 percent of the participants “agreed” or “strongly agreed” with

• I loved that the presenters interested with the students greatly and attained their attention throughout. • The interaction between the students and author and athlete Robert Garza. • How inspiring the author was and how it motivated the kids. • All the useful info given to parents. • The information given. • The information on UTB/UTPA. • La juventud como exponen y dan informacion a los padres. • Recital • Visita de personajes de la comunidad que han tenido exito que animan a nuestros hijos a seguir adelante. • Carnival of the Animals. • Todo estubo excelente. • Todo el ebento me gusto. • Sobre la ayuda financiera. • Finanacial Aid- Opsiones de carreras y recursos. • La informacion, la motivacion y la disponibilidad y trato del peronal. • Como motivar ahorrar a nuestros hijos para la universidad.

FESTIBA IMPACT REPORT 2013

continuation...

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parents’ responses ...continuation • especial el temo de ayudas financieros.

OVERALL, I AM SATISFIED WITH FESTIBA GEAR UP DAY ACTIVITIES.

• Presentations and information about saving $. • That the presenters motivated students to go to college. • todo, en especial ayudas financieras y ahorros. • Your speakers motivated . The financial way to start saving for college. • Que nos esplican lo importante de la educacion • I loved the music presentation that was shown

Strongly Agree

81%

for us! • About all the events, they were all so nice and I enjoyed it alot.

Comments or additional feedback: • Coming to UTPA encouraged me to refer the campus to my children. I have 2 in their Jr yr in high school and for my 8th grader. I feel that we have a very good college close to home. • T-shirt for parents would have been nice. • Very satisfied. Keep up the good work. • Great Job. Sometimes parents don’t care what

Agree

19%

WOULD YOU RECOMMEND THIS EVENT TO OTHERS?

YES

100 percent of the participants overwhelmingly “strongly agree” or “agree” that they would recommend this event to others.

goes on with their child school or sometimes they are not there to encourage them. It’s good that you guys have this program so at least they know somone does care! • Very interesting information given to start a savings account for my child’s college. • Very interested and provide us with important information for us to prepare our son/daughter for college. • Great work, Gear-Up! • Conocer mas sobre el plan de estudios en ingenieria. • Casi perfecto, solo extrañe el cafe. • Gracias por darnos mucha informacion sobre el financiamiento, las carreras y como apoyar a nuestros hijos hacia el futuro con su educacion.

the statement that the speakers were inspiring and motivating; thus, overall, participants were very satisfied with the quality of speakers who presented at FESTIBA. An overwhelming majority of the participants reported that they were satisfied with FESTIBA GEAR UP day activities as well. This is impactful information in that it helps with both summative and formative decisions that drive FESTIBA from a logistical standpoint. The daily operations of this program are imperative in the implementation and execution of such a positive, impactful, effective program for all who attend. It is also supported by the statement below, where 100 percent of the participants overwhelmingly “strongly agreed” or “agree” that they would recommend this event to others.

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


LIBRARIANS AND EDUCATORS DAY EVALUATION HIGHLIGHTS

Ninety librarians and educators from participating school districts and local education agencies responded to the FESTIBA Librarians and Educators Day Survey while attending FESTIBA at The University of Texas-Pan American on March 22, 2013. Participants volunteering for the survey responded to a total of 20 inquiries. This survey was optional, and the librarians and educators remain anonymous, as no personal identifiers were collected in the data set. Below are the responses from those participants. Also provided is a random sample of selected narrative responses of the comments or feedback that participants provided. GENDER

RACE/ ETHNICITY White/ Non Hispanic

9% Hispanic/ Latino

89% 1%

Male

11%

Asian

Female

89%

Other 1%

Participants’ Responses: The demographics of the group of librarian and educator participants reflect the commitment to offer the FESTIBA activities to both underrepresented females and Latinos. Eighty-nine percent of the participants were female, and 89 percent identified as Hispanic/Latino.

Regarding their highest level of education, 14 percent of the participants responded “Some college,” 14 percent of the participants responded “Bachelor’s Degree,” 69 percent of the participants responded “Master’s Degree,” 1 percent of the participants responded “Doctoral Degree” and 1 percent of the participants responded “Other.”

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participants’ responses

HIGHEST LEVEL OF EDUCATION Some college 14% Bachelor’s degree

14% Master’s degree

69%

As reported by 47 percent of the participants, the Congressional Roundtable discussion was most impactful. Participants also reiterated this finding in the comments section of this report that follows. Participants enjoyed listening to discussions revolving around literacy and the importance of instilling it at a young age.

Doctoral degree

1% Other

47 percent of the participants responded “The roundtable discussion.” Sixteen percent of the participants responded “The keynote speaker,” and 27 percent of the participants responded “The cooking demonstration and nutrition presentation,” while 11 percent of the participants responded “Other.”

1%

A majority of the participants for Librarian and Educator Day, 70 percent, responded that they have been in the education field “more than 10 years. Twenty percent responded that they have been in the education field “6-10 years,” while 10 percent of the participants responded “1-5 years.” Sixty-four percent of those same participants stated they are librarians, and 12 percent stated they are teachers. Sixteen percent of the participants stated they work primarily with high school students, 21 percent work primarily with middle school students and 44 percent work primarily with elementary school children. Fifty-three percent of the participants responded “Reading” when asked which content area they primarily teach or work with, while 12 percent of the participants responded “Language Arts,” and 1 percent of the participants responded “Health.” A significant 34 percent of the participants responded “Other.” When asked, “How many times have you attended FESTIBA in the past?” 26 percent of the participants responded “None,” while 19 percent of the participants responded “1 time.” Some 37 percent of the participants responded “2-3 times,” and 18 percent of the participants responded “4 or more times.” When asked “What impacted you the most today?,”

WHAT IMPACTED YOU THE MOST TODAY? The roundtable discussion

47% The keynote speaker

16% The cooking demonstration

27% other

11%

THE TOPICS DISCUSSED TODAY ENHANCED MY VIEW ABOUT HEALTH LITERACY.

Strongly Agree

63% Agree

32%

Neutral

2%

Strongly Disagree

2%

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


participants’ responses

THE PRESENTATIONS WERE HELPFUL FOR MY PROFESSIONAL DEVELOPMENT. Strongly Agree

What did you like most about today?

56% Agree

• All of it

36%

Neutral

The following is a random sample of selected unedited responses that participants provided.

• Round Table discussion • Both cooking and lunch speaker

3%

• The author Disagree

4%

• Chef demo • Keynote

Strongly Disagree

• Author and gold medalist • The presenters

1%

• All the information was interesting

THE PRESENTATIONS WERE HIGHLY RELEVANT TO HEALTH LITERACY.

• I enjoyed all of the speakers. • I enjoyed every aspect of the conference. I especially liked how the conference touched base on a variety of topics within education and communities. • The pace/ scheduling of speakers. • Chef

Strongly Agree

• Food

73%

• Brenda Villa Food Educator • Health topic

Agree

25%

• Round table discussion

Neutral

• Hearing from an author,

• The panel discussion

2%

• Congress Hinojosa speaking • Topics discussed and how they impact our students education and health

To the statement: “The presentations were helpful for my professional development,” 56 percent of the participants responded “strongly agree,” 36 percent of the participants responded “agree,” 3 percent of the participants responded “neutral.” Four percent of the participants responded “disagree” and 1 percent of the participants responded “strongly disagree.” It is evident by the responses that the participants’ perceptions regarding the presentations were highly relevant to health literacy.

• Learning about the farmers market and also information given by the fooducator • All the presentations • Cooking presentation • I enjoyed all of it • Food education • The speakers on nutrition. • Health discussions • Everything • Free materials

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participants’ responses

The following is a random sample of selected unedited responses of the comments or feedback that participants provided.

What presentations would you like to see available at FESTIBA in the future?

THE NETWORKING OPPORTUNITIES AT FESTIBA WITH COLLEAGUES, BUSINESS REPRESENTATIVES, GOVERNMENT ENTITIES, AND OTHER CAREER PROFESSIONALS ENRICHED MY OWN PROFESSIONAL KNOWLEDGE AND SKILLS.

• More sessions specifically geared toward librarians • Hands-on workshops • Reading encouragement incentives • Author presentations and movie stars

Strongly Agree

60%

• Healthly presentations • MoRe of the culinary arts hand-on session. • A technology literacy presentation • Cooking demonstration • Parental involvement best practices • Cooking

Agree

32%

Neutral

6%

Disagree

2%

• Book recommendations for students • More authors • Possibly on ways as educators we can motivate our students to want to read. • More authors

ATTENDING FESTIBA IMPACTED THE KNOWLEDGE THAT I WILL SHARE WITH MY STUDENTS OR MY COMMUNITY.

Strongly Agree

52% Agree

37%

Neutral

2%

Disagree

3%

Ninety-eight percent of the participants combined either “strongly agreed” or “agreed” that the presentations offered were helpful for increasing their knowledge in health literacy; furthermore 89 percent combined either “strongly agreed” or “agreed” that attending FESTIBA impacted the knowledge that they will share with their students or community. Many educators do not have other opportunities to participate in events such as FESTIBA that focus specifically on the arts and humanities. Participants reported that this forum was a great opportunity for them to collaborate and share best practices with each other. Sixty percent of the participants responded “strongly agree” that “The networking opportunities at FESTIBA with colleagues, business representatives, government entities, and other career professionals enriched my own professional knowledge and skills.” Thirty-two percent of the participants responded “agree,” while 6 percent of the participants responded “neutral,” and 2 percent of the

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


participants’ responses

I WOULD LIKE TO CONTINUE ATTENDING FESTIBA IN YEARS TO COME.

OVERALL, HOW SATISFIED ARE YOU WITH FESTIBA LIBRARIAN AND EDUCATOR DAY?

Strongly Agree

76% Agree

Strongly Agree

18%

Neutral

3%

Disagree

1%

78% Agree

Strongly disagree

2%

participants responded they “disagree,” and none of the participants responded that they “strongly disagree” with that statement.

17%

Neutral

2%

Disagree

3%

Comments or additional feedback:

Ninety-four percent of the participants reported that they “strongly agreed” or “agreed” with the statement that they would like to continue attending FESTIBA in years to come. Participants, given the opportunity, would like to continue to attend the events offered at FESTIBA. This is impactful in that it is evidence that librarians and educators would welcome the opportunity to return to an event such as FESTIBA in the future, given the opportunity.

• Great!!!

Overall, 95 percent of the participants who responded stated that they were either “very satisfied” or “satisfied” with FESTIBA Librarians and Educators Day. This is a significant impact because librarians and educators overall felt satisfied with the events that took place throughout the day, and it is imperative that events such as these continue to take place in the future. This also impacts possible attendance in the future, in that, people are more likely to attend an event that they feel overall satisfied about attending.

• Excellent information

• Thank you! • Loved it! • Good overall, but it needs to be longer, until about 2:30 to 3:00PM. • Great job • Keep up the good work. • None • Great presentations!! • Impressive • Great constructive day • Great! • Great presenters • Awesome • Great information that needs to be shared with our communities.

FESTIBA IMPACT REPORT 2013

24


MARIACHI DIRECTORS’ WORKSHOP EVALUATION HIGHLIGHTS

Below are the responses from the 26 directors who responded to the FESTIBA Mariachi Directors’ Survey. Also provided is a random sample of selected narrative responses of the comments or feedback that participants provided. GENDER

RACE/ ETHNICITY

White/ Non Hispanic

8% Hispanic/ Latino

88% Male

69%

Black/ Non Hispanic

Female

31%

4%

Mariachi Directors’ Responses: When asked “Are you a graduate of the UTPA College of Arts and Humanities?,” 50 percent of the participants responded “Yes,” and 50 percent of the participants responded “No.” This is significant as it suggests that half of those directors who participated in FESTIBA were alum of the university, specifically the College of Arts and Humanities, and are already connected to the university. However, it also reflects that half of those directors who participated in FESTIBA are not alum, thus suggesting that FESTIBA is reaching out not only to alum, but to those who do not necessarily have any previous ties to the university. This data further suggests FESTIBA is a resource that is overarching and inclusive

of all educators who have an interest in the arts and humanities. Fifty percent of the survey participants responded that they have previously attended FESTIBA “4 or more times,” and 15 percent have attended FESTIBA “2-3 times” in the past, while 27 percent had been to FESTIBA one time. The respondents’ answers suggest the value participants perceive FESTIBA to have on the community. The repeated attendance of participants also shows the program’s effectiveness in being a mariachi director friendly event that simultaneously educates not only our educators, but our community. Students practiced diligently for FESTIBA’s Mariachi

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


mariachi directors’ responses

26

PHOTOS GO HERE.....

HOW MANY TIMES HAVE YOU ATTENDED FESTIBA IN THE PAST?

ARE YOU A GRADUATE OF THE UTPA COLLEGE OF ARTS AND HUMANITIES?

None 8% One time

27% Yes

15%

50%

4 or more

No

2-3 times

times

50%

50%

competition. Thirty-three percent of participating school districts’ directors reported practicing “8 to 12 hours a week” for the competition. Twenty-nine percent of the participants reported practicing “1 to 3 hours a week” and “4 to 8 hours a week.”

workshops for students was positive in nature.” Twenty-three percent of the directors “agreed” with this statement as well.

Ninety percent of the directors surveyed “strongly agree” or “agree” that Mariachi Competition keeps students involved and focused on academics. The Mariachi Competition, and therefore FESTIBA, promotes cultural extra-curricular activities that successfully increase school attendance and performance.

Regarding student participation in FESTIBA, 50 percent of the directors “strongly agreed” that “The participation of students in the FESTIBA workshops contribute to student success in the classroom,” while 41 percent “agreed” with the same statement. Fifty-nine percent of the directors also “strongly agreed” that “Many of my students will pursue postsecondary education in the future,” and 41 percent “agreed” with the statement.

Regarding the quality of the workshop for the students at FESTIBA, 68 percent of the directors “strongly agreed” that “The impact of FESTIBA

In the spirit of camaraderie and friendly competition, students enjoyed the day surrounded by other mariachi students and performers.

FESTIBA IMPACT REPORT 2013


JARDIN DEL ARTE COMMUNITY FESTIVAL EVALUATION HIGHLIGHTS

Members of the community enjoyed the entertainment at the Community Festival at Jardín del Arte at the City Courtyard, located outside Edinburg City Hall. Below are the responses from the 61 participants who responded to the FESTIBA Community Festival Survey. Also provided is a random sample of selected, unedited narrative responses that participants provided. GENDER

RACE/ ETHNICITY White/ Non Hispanic

8% Hispanic/ Latino

82% Black/ Non Hispanic

3% 5%

Male

43%

Asian

Female

57%

Other 2%

Participants’ Responses: Regarding gender, 43 percent of the surveyed population at FESTIBA’s Community Day Festival was male and 57 percent female. Eighty-two percent of the respondents were Hispanic/Latino. The results show FESTIBA’s commitment to bringing education to all generations of the community, with 13 percent of participants being 18 years or younger, 18 percent between 19-25 years of age, 31 percent between 26-35 years of

age, 25 percent between 36-45 years of age, and 5 percent being 60 years of age or older. Forty-three percent of the participants responded as having “some college,” “high school” or “some high school” level of education, combined. This highlights how FESTIBA provides another way for the community to be exposed to higher education through the use of educational activities. To the statement “Please indicate which of these

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


participants’ responses

FESTIBA TAUGHT ME ABOUT CAREERS FOR AUTHORS, WRITERS, AND PERFORMERS.

Seventy-nine percent of the survey participants “strongly agree” or “agree” that they are more interested in having their children or other family members pursue a career in health, literacy, culture or arts and humanities in general after attending the FESTIBA Community Festival. Through the promotion of education, FESTIBA can help change the lives of countless families in the community.

Strongly Agree

25% Agree

51% 25%

Seventy-six percent of the attendees who responded to the survey at FESTIBA’s Community Day Festival, “strongly agree” or “agree” that the event taught them about careers for authors, writers, and performers.

FESTIBA HAS INSPIRED ME TO ENCOURAGE MY CHILDREN OR OTHER FAMILY MEMBERS TO FOCUS ON ACADEMICS AND GRADUATE FROM HIGH SCHOOL.

Sixty-one percent responded also “strongly agree” or “agree” that FESTIBA taught them about nutrition. FESTIBA’s Community Festival activities concentrated on educating the attendees on careers and nutrition, and the survey results show its success.

Not Sure or Neutral

responded “$50,001 - $75,000.” Lastly, 12 percent of the participants responded “$75,001 - $100,000.”

I AM MOTIVATED TO SHARE WHAT I LEARNED ABOUT THE ARTS & HUMANITIES AT FESTIBA WITH MY CHILDREN AND FAMILY AT HOME.

Strongly Agree

51% Agree

37%

Not Sure or Neutral

Strongly Agree

12%

32%

categories represents your annual household income,” 12 percent of the participants responded “Under $15,000,” while 29 percent of the participants responded “$15,001 - $30,000.” Seventeen percent responded “$30,001 $50,000,” and 10 percent of the participants

Agree

54%

Not Sure or Neutral

12%

Disagree

2%

FESTIBA IMPACT REPORT 2013

28


participants’ responses

The following is a random sample of selected, unedited responses of the comments or feedback that participants provided.

What would you like to see at FESTIBA next year? • A car show.

I AM MORE INTERESTED IN HAVING MY CHILDREN OR OTHER FAMILY MEMBERS PURSUE A CAREER IN HEALTH, LITERACY, CULTURE OR ARTS & HUMANITIES IN GENERAL AFTER ATTENDING FESTIBA COMMUNITY FESTIVAL.

Strongly Agree

42%

• More singing groups. • Nothing - Great! • Air conditioning (Just Kidding) • Move shade.

Agree

37%

Not Sure or

• More tents - very hot.

Neutral

• More people. • More authors, speakers, workshops, music throughout the city.

19%

Disagree

2%

• Needs to be inside. It is too hot. • I don’t know. Lol. • If students for book club invited they could attempt to have some kind of meeting area and receive additional info on where to

HAVE YOU ATTENDED FESTIBA COMMUNITY FESTIVAL AT JARDÍN DEL ARTE IN THE PAST?

report to. • Parking space. • More local children’s authors. • More plays - it was great! • More characters. • It is fine the way it is. • Variety Food.

Yes

• More adult stuff.

31%

• More hands on events. • More children specific guidance talks. • More booths.

No

69%

• Brin in authros for children. • Dance performances. • Same- maybe more vendors. • More art!

Eighty-six percent of the respondents also “strongly agree” or “agree” that they are motivated to share what they learned about the arts and humanities at FESTIBA with their children and family at home. LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


participants’ responses

OVERALL, HOW SATISFIED ARE YOU WITH FESTIBA COMMUNITY FESTIVAL ACTIVITIES?

Very Satisfied

53% Satisfied

46% Not Sure or Neutral

2%

This reflects how FESTIBA not only makes an impact on those who attend, but also how the attendees intend to share what they learn with their immediate family. Eighty-eight percent of the participants, after attending FESTIBA’s Community Festival, were inspired to encourage their children and family to graduate from high school. FESTIBA is a way for students to evaluate the many possible careers within the arts and humanities. Furthermore, FESTIBA helps create a familial support system that encourages the youth to reach their educational goals, while promoting nutrition and health. Thirty-one percent of the survey participants have attended FESTIBA’s Community Festival in the past, and 88 percent of the population surveyed “strongly agree” or “agree” that they would like to continue attending the event in years to come. The survey results show how valuable participants perceive FESTIBA to be to their children and other

family members’ education. Ninety-four percent of the attendants “strongly agree” or “agree” that they would recommend FESTIBA to someone else, and 35 percent responded hearing of the event from a friend. The surveyed population shows an eagerness to return and invite others to the event. One can safely assume, based on the responses reported by the participants, that FESTIBA’s attendance could potentially further increase as the community continues to share their enthusiasm to attend such an event. The survey respondents appear to be greatly satisfied with the organization and activities of FESTIBA’s Community Festival. The results not only show how satisfied the attendees were with FESTIBA’s activities, they also exemplify the organization’s care, planning and commitment in bringing education to our community.

FESTIBA IMPACT REPORT 2013

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participants’ responses

I WOULD LIKE TO CONTINUE ATTENDING FESTIBA IN YEARS TO COME. The following is a random sample of selected unedited responses of the comments or feedback that participants provided.

Additional Comments or Feedback: • The cheerleaders.

Strongly Agree

49% Agree

39%

• Outside to have the events. Not Sure or

• Thank you! • Noticed difference in stands and activities,

Neutral 12%

wanted to see photobooth from last year. • Love the music and good source of books for

FESTIBA COMMUNITY FESTIVAL WAS WELL ORGANIZED.

my little brothers. • Good overall. • Very relaxed, friendly environment. So family

oriented, my toddler run around freely and we would just enjoy seeing her have fun! • :) • Great job well done! • Thanks for making a difference.

Strongly Agree

42% Agree

47%

Not Sure or Neutral

11%

LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


CONCLUSION

32

It is evident based on the data collected from the participants that FESTIBA 2013 was highly influential in the lives of those who participated throughout the week. The strong commitment of our partners representing corporate, government, and educational entities allowed FESTIBA 2013 to provide learning experiences for all through a variety of presentations, hands-on, and physical activities. Students attended engaging sessions that motivated and inspired them and sparked an interest in the arts and humanities. Students also participated in physical activities and learned about nutrition and its impact on one’s health. Parents who attended with their children were engaged by participating in conversations and dialogue regarding college and career readiness and college access through literacy and the fundamentals of reading. Librarians and educators gained wisdom and innovative ideas from listening to speakers for further professional development. Mariachi directors and music educators had an invaluable experience at FESTIBA by engaging with others through cultural experiences in the spirit of competition and professional development. Finally, members of the community also engaged in educational experiences that bring to light the importance of promoting literacy, not only at school, but in the home as well. Through its partners’ support, FESTIBA empowered more than 150 teachers and librarians with the resources to promote health

literacy in their schools and communities; encouraged more than 800 middle school students to pursue healthy lifestyles; exposed about 80 parents to financial literacy; and informed hundreds of community members about the importance of fostering a love for reading in young children. In addition, this week long conference showcased the talent and expertise of UTPA students and faculty through academic presentations and performances. It is strongly suggested by the survey responses provided that FESTIBA is an invaluable experience, not only for students, but for parents, educators and community members. Participants reported being satisfied with the experience and they would also recommend it to others. The survey show how satisfied the attendees were with FESTIBA’s activities. They also reflect the care, planning and commitment FESTIBA brings to the community through education. Because of the significant impact that FESTIBA 2013 has had on so many, it is imperative that opportunities such as these continue to flourish and impact our community.

FESTIBA IMPACT REPORT 2013


ACKNOWLEDGEMENTS To Dr. Dahlia Guerra, dean of the College of Arts and Humanities at The University of TexasPan American, and Jessica Salinas, director for University Events, without whose vision FESTIBA would not be possible, thank you both for your dedication to this effort. A special thank you also goes to Mr. Martin Baylor, UTPA vice president for Business Affairs for his support in this effort; the UTPA Divisions of Business Affairs and University Advancement; the UTPA Office of Public Affairs; the UTPA deans and colleges for their participation in FESTIBA; and UTPA Studio Twelve01 who contributed to the overall design of this publication. To Region One GEAR UP for their support, thank you. Thank you to U.S. Congressman Rubén Hinojosa (TX-15) for his support of FESTIBA; and to Dr. Robert S. Nelsen, president of The University of Texas-Pan American, for his unconditional support and commitment to our community. FESTIBA is made possible through the support of its various sponsors and partners. The FESTIBA 2013 sponsors and partners include:

EDUCATIONAL PARTNER

SPONSORS

PARTNERS Dustin Sekula Memorial Library

Scholastic Classroom and Community Group

International Museum of Art and Science

The Raul Tijerina Jr. Foundation

Nestlé

The University of Texas-Pan American Library

Reading is Fundamental LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


AUTHORS IRMA DORIS MENDIOLA holds a doctoral degree in Educational Leadership from The University of Texas-Pan American, where her emphasis of study was the impact of pre-collegiate programs on underrepresented, minority high school graduates who enrolled in college. She has more than 20 years of service in public education, including experience as a public school educator and administrator. Her teaching experiences expand over middle school, secondary and postsecondary education. Mendiola is currently the program evaluator for the Department of Community Engagement at The University of Texas-Pan American. JESSICA IDY SALINAS is the director for University Events at The University of Texas-Pan American, where she currently oversees community and economic development programs. Salinas holds a master’s degree in Business Administration and is currently working on a Ph. D. in Leadership Studies from Our Lady of the Lake University. She has over eight years of small business and economic development experience, and five years of community development experience with special emphasis on community engagement efforts, all under the scope of The University of TexasPan American. Salinas also has over 20 years of military service in the U.S. Navy where she now serves as a Lieutenant. KAREN DORADO is the event manager for the Department of Community Engagement at The University of Texas-Pan American, where her primary contribution is coordinating community outreach programs hosted by Community Engagement. Dorado holds a master’s degree from UTPA in Public Administration.

FESTIBA IMPACT REPORT 2013

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LITERACY: INSPIRING HEALTHY MINDS & HEALTHY BODIES


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FESTIBA IMPACT REPORT 2013


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