MKT 571 new Week 6 Team Assignment New Product Launch Marketing Plan, Part III To Purchase This Material Click below Link http://www.mkt571help.com/MKT-571-Week-6-Team-Assignment-NewProduct-Launch-Marketing-Plan,-Part-III FOR MORE CLASSES VISIT www.mkt571help.com
Complete the final phase of your New Product Launch Marketing plan. Using the sample Marketing Plan in Marketing and Management (pp. 60-65), consider your product launch to date, reflect on additional learning, and refine to create a Marketing Plan for your new product. Your plan should be no more than 3,500 words. Be sure to include the following:
Executive summary Situational analysis Market growth potential and competitive analysis Segmentation, target market, and positioning Pricing and distribution strategies Marketing communication plan Financial information(including forecasting demand, break-even, sales, promotional budget, and marketing expense) Intended marketing objectives for Y1, Y2, and Y3 Implementation milestones Evaluation and control metrics and methodology to measure performance Contingency planning Click the Assignment Files tab to submit your assignment.