Salon Promotions Company Brochure 2023

SALON

PROMOTIONS

Boost your business with professional haircare products from the world’s best salon brands

We know that as a hair professional, choosing the right brands and products for your business is one of the most important choices you can make. The right brands draw in customers, generate repeat business through amazing results whilst giving you unbeatable profit margins.

Here at Salon Promotions, we aim to offer world class customer service with a local feel, best-in-class training, education, and business solutions, alongside a selection of brands that deliver for both stylists and customers. Our Creative Education Team are on hand to help inspire and immerse our customers with the brands we supply so they have the knowledge to reach their full potential.

The Salon Promotions mission

We are not another wholesaler or cash-and-carry; we are a distributor, and our mission is to underpin and support your business with everything you need to make your business successful and profitable. We will provide you with regular promotions, campaigns and marketing materials including social media content to help maximise your revenue and profits, plus you’ll be supported by an amazing team of customer service specialists, marketing experts and dedicated account managers all backed-up with world-class education and training.

Our Goals

• To inspire and help hair professionals to reach their full potential

• To increase profitability for haircare professionals across the UK

• To deliver amazing customer service with every single touchpoint

• To source new, innovative brands and products that stylists and customers will love

A revolutionary approach to selecting brands

At Salon Promotions we don’t just choose brands – we research and test them vigorously to ensure they work and provide unparalleled performance. We make sure there’s a market for them because it’s only when we absolutely believe in a brand that we have the right to ask you to.

It’s a revolutionary approach, which might be why it’s only revolutionary brands (both established and new) that meet our exacting expectations.

Knowing what your stylists & clients want

Our team has over 30 years of experience in the hair industry; we travel the world in search for the very best, mixing the established and cutting edge with the new and original –brands like Neäl & Wølf, Olaplex, Alterna, Hot Tools, Fabriq, Framar, Diva and more.

It’s the result of our combined experience in the industry, years of research into what clients want and need and extensive product development that ensures we meet the needs of hair professionals. And it’s this unique mix that allows us to be so flexible on the support we can offer you.

Each brand we stock has one thing in common – the value they will add to your business.

We make ordering easy

We understand that hair professionals lead busy lives, and that’s why we want to make ordering as easy as possible with us. You can order via an account manager, over the phone, by email, WhatsApp or via our website www.salonpromotions. co.uk at a time that’s most convenient to you, plus we’ll send you a one-hour time slot for your delivery making your life as easy as possible so you can spend more time on growing your business.

The essential collection tailored for your success

With over 30 years of experience working with the best professional haircare brands, Neal & Wolf founder Neil Capstick developed a professional range of hair products, alongside a luxury home and spa collection.

Neal & Wolf are dedicated to creating products that deliver incredible results you can see and feel.

Why stock a huge range of products you will only sell a small percentage of, when you could stock a collection of proven essentials that are tailored to work wonders for everyone?

We saw an opportunity to give salon owners and stylists what they deserved – a brand that was entirely made up of essential products, not here today, gone tomorrow fads – the complete antithesis to the corporate big-brand approach. Our unique understanding also taught us that your customers seek escapism, indulgence and relaxation whilst in the sanctuary of your salon. For high-performance products with a spellbinding signature scent to stir the senses choose Neal & Wolf.

IT’S THE ETHOS OF WHY NEÄL & WØLF WAS CREATED, AND THE ETHOS THAT WE STILL LIVE BY TO THIS DAY.

THE ONLY HAIRCARE RANGE YOU’LL EVER NEED

True demi

RAPID LIQUID COLOUR & TONER

Glaze is a demi-permanent professional liquid colour & toner used to revive, refresh and tone any in-salon colour service.

This multifunctional product is perfect for creative toning and full colour, correcting unwanted colour and neutralising unwanted tones, whilst delivering a superior shine.

Glaze is a fast-acting colour & toner that penetrates hair quickly and is perfect for use as part of the glossing service and adding multi-dimensional gloss to in-salon blow dries.

THE ULTIMATE IN DEMI-PERMANENT COLOUR

EXTRAORDINARY BENEFITS

BY NEÄL & WØLF

Move over dull, lifeless colour. Discover Neäl & Wølf’s extraordinary Professional Colour range, expertly crafted for creative colouring and recognised as the new gold standard. With a choice of 129 ready-to use, permanent colours, your stylists have the freedom to formulate no fewer than 169 stunning shades with confidence. Each 100ml tube has been blissfully blended by listening to the needs of salon owners, stylists and clients.

With a mixing ratio of 1:1.5, you’ll get 250ml of luxurious product in your bowl. The result? A high-performance, professional colour range that works wonders on all hair types and saves your salon up to 50% versus most branded alternatives. Join the thousands of salons seeing radiant results with our extraordinary Professional Colour range.

ELYSIÄN

The HOME & SPA COLLECTION

Indulge your clients and transform your salon into a place of tranquility with the Neäl & Wølf Elysian collection – five divine products created with the signature Neäl & Wølf scent. The affordable spa range that epitomises a state of bliss that only Neäl & Wølf can provide.

INSPIRED BY THE HEAVENS

In 1997 an alternative vision born in salons: premium hair products free of additives or harsh ingredients. And a revolution in haircare was born... Alterna. A trailblazer in the world of luxury haircare and styling, Alterna has always been about purity and innovation inspired by skincare science.

THE SCIENCE OF SKINCARE

Alterna believe that hair care is self-care. Their highperforming, versatile products turn the everyday act of washing your hair into moments of self-kindness. Featuring transformative textures and the benefits of Vegan Botanical Caviar, vegan formulas elevate your haircare routine and make it fun and effortless to create customizable, beautiful looks.

ALTERNA’S COMMITMENT

At Alterna, what is left out of their products is just as important as what is put in. Eco-certified ingredients are chosen that are sustainably harvested to maintain our precious environment.

Alterna products are free of sulfates, parabens and synthetic colour. Products are never tested on animals and do not formulate with gluten. High performance haircare and styling, by the brand embraced by uncompromising consumers and professionals around the world.

THE SCIENCE OF SKINCARE... FOR HAIR

My Hair. My Canvas. is the newest expression of Alterna Haircare’s transformational experience. Highperforming, versatile products turn the everyday act of washing your hair into moments of self-kindness.

Featuring transformative textures and the benefits of Vegan Botanical Caviar, Alterna’s vegan formulas elevate your haircare routine and make it fun and effortless to create customizable, beautiful looks.

Featuring Vegan Botanical Caviar formulas, 50% postconsumer recycled plastic* packaging, compelling aromas and textures, plus an endlessly flexible mix and match system that keeps up with your ever-changing lifestyle.

Transformative, versatile, indulgently playful hair care to empower self-care and self-expression.

MY LIFE. MY STYLE. MY HAIR. MY CANVAS

INTRODUCING RENEWING SCALP CARE

Alterna’s new clinically-proven, sensorial, vegan, scalp ritual. A clinically tested line of luxuriously sensorial vegan scalp products Featuring our exclusive Scalp Moisture Complex to leave your scalp feeling moisturized.

• Scrub-to-Foam gently cleanses & exfoliates, leaving the scalp feeling calm, soothed and hydrated.

• Peppermint Leave-On Treatment leaves scalp feeling moisturized with a unique invigorating aroma.

• Hemp Leave-On Treatment nourishes and moisturizes scalp while leaving it feeling calm and soothed.

The original chemistry that multiplies bonds and cross links broken bonds. There can only be one!

Olaplex started by finding two of the world’s leading PHD’s in Materials and Chemistry that had never worked on hair products before, Dr. Eric Pressly and Dr. Craig Hawker.

With this fresh outlook, this dream team invented a single ingredient, that is free of silicone or oils, that links broken bonds in the hair during and after chemical services making them stronger than they were before.

Olaplex is now a hair stylists go-to product and has gained a huge industry and celebrity following around the world. With new products being introduced to the range the in-salon and at home bond building system protects and strengthens all types of hair with satisfaction guaranteed.

Hair colouring will never be the same again... one ingredient changes everything.

Formally known as KeraStraight, Fabriq treatments and products give hairstylists the strong and healthy canvas they need to work their creative genius. Fabriq produces innovative hair repairing treatments and products. Treatments include Reset, a low pH protein treatment that transforms the shape, strength and condition of every type of hair and Quick Fix, an in-salon protein treatment that takes just half an hour, with results that last for up to a month. Defines curls, tames frizz and enjoy healthier hair that is easier for clients to manage, whatever style they choose.

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The Fabriq family of treatments radically transform your hair, so it looks and feels fantastic. Every product we create is designed to deliver like no other. How? By combining the latest technology with our commitment to excellence and our passion for gorgeous, easy to manage hair. That’s the Fabriq difference.

Hot Tools® is an established iconic, professional, hair styling tool brand from the USA, which celebrates over 27 years of creating bold, beautiful hairstyles. The multi award-winning Hot Tools® appliances are developed and designed for professional hair stylists to help them meet the challenges of their styling artistry.

Through innovation in materials, technical features and ergonomically advanced designs, Hot Tools® hair dryers, curling irons, flat irons and hair setters help stylists be at their creative best – delivering beautiful, long-lasting styles at affordable prices. Hot Tools® products are coveted by stylists who demand excellence in all kinds of high pressure styling environments including film, photo shoots, backstage styling and runway shows in addition to their work in salons behind the chair.

BUILT BY PROFESSIONALS, FOR PROFESSIONALS

Established In 2007, Diva Pro Styling grew quickly to become the UK’s leading salon-exclusive electrical brand. With highly successful products within every drying and styling category, it has become respected as the go-to brand for high-quality innovation at trade-friendly prices.

‘’At Diva Pro styling we’re passionate about creating innovative styling tools that allow professional stylists to do what they do best, create.

Unleash your Creative Energy and create amazing, today.’’

Christophe Gaillet DIVA Ambassador

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UNLEASH YOUR CREATIVE ENERGY

A DESIRE. A DREAM. A VISION

Salon Promotions are the exclusive UK distributor for Silky.

Silky is a premium cream colouration produced in Italy and is fast becoming the choice for salon owners and stylists throughout the world.

Silky is committed to providing a cost effective product which does not compromise on quality. This easy to apply formulation leaves hair vibrant with brilliant shine and complete coverage that stands the test of time.

Silky is ideal for colour specialists looking for a fantastically versatile and easy to use range.

We have 95 shades offering a dual colouring system that creates demi and permanent colours.

Silky Cream colour formula is really easy to mix and apply. It provides 100% coverage while natural botanicals provide results which leave the hair healthy and incredibly shiny.

FORMULAS THAT “GO STRAIGHT TO THE POINT”

The natural highlights give charm to the hair and Touch Tone on Tone enhances the natural hair colour, reviving highlights in the same tone. Giving deep shades, Touch Tone on Tone intensifies the natural base with long lasting and full-bodied highlights.

• 100% ammonia free: it does not lighten the hairs natural colour, minimising damage to the cuticle

• Ideal for colour correction and adding shine

• White hair coverage up to 70%

• Long lasting up to 15 washes

• It contains rice proteins with nourishing action, restructuring effect and highly moisturising properties

• Range of 40 bright and natural shades

THE NEW GENERATION FOR HAIR

Procare are the leading manufacturer of hair foils and dispensing systems in the E.U. and the No.1 selling hair foil in the U.K.

Procare take pride in supplying top quality products and giving superb service to those using them. We have a diverse range of meche, wraps, foils and dispensers to suit the needs of every stylist and salon.

ProCare may have come a long way, but one thing hasn’t changed a bit since day one is their commitment to creating the best products possible, for stylists to do their best work, in an industry they absolutely love.

ProCare work hard to make sure their products are always innovative, intuitive and effortless to use, for consistent results every single time. ProCare believe that nothing should stand in the way of fabulous colour and the Freedom to Create.

FREEDOM TO CREATE

Framar started out as a love story when Frank was styling Maria’s (FRA-MAR) hair. After getting hitched, Frank came to England and discovered the use of foil in the hair industry and wanted to implement the method into his salons – eliminating cap and needles. After a little digging, and a lot of testing, Frank and Maria cofounded FRAMAR Enterprises in 1986.

To date, FRAMAR continues to grow as a family and business, launching sales internationally in over 40 countries and growing. FRAMAR now make over 100 products including foil, dispensers, accessories, gloves, furniture, brushes and more. Branded as a company that caters to the people, FRAMAR’S main inspiration is to make products for the salon professional that promotes excitement in a stylists day to day life.

ACADEMY

Unveiled in 2018, the Salon Promotions Academy provides the perfect environment to hone your hairdressing skills and boost your knowledge. Our fantastic education team have worked tirelessly to bring together their wealth of experience and the crème de la crème of the industry greats in our collaborations with guest artistic associates that complement our very own team of inspirational trainers.

In our state-of-the-art, interchangeable space we offer world class education for our unique mix of revolutionary brands and you and your team are invited to join us at our many seminars. We guarantee you’ll leave feeling confident, inspired and motivated.

For more information, speak to your Sales Consultant, visit our website www.salonpromotions.co.uk or call our dedicated Education Team on 01282 444900.

5 year anniversary

SALON

PROMOTIONS

If you’d like to stock our brands in your salon, or find out more about Salon Promotions, then get in touch today: 01282 444900

info@salonpromotions.co.uk www.salonpromotions.co.uk

Salon Promotions Ltd. Prospect House West Craven Business Park West Craven Drive Earby Lancashire BB18 6JZ facebook-square SalonPromotions instagram-square SalonPromotions pinterest SalonPromotions twitter SalonPromo