retain the colour, especially for clients who are transitioning from blonde to red.
MAKING THE TRANSITION For grey-haired clients, advances in colour technology allow you to customize the shade of red and still achieve vibrant reds along with grey coverage. When it comes to transitioning clients from blonde to red, Jurenas says that a double appointment is necessary to achieve and refresh the colour. “With blonde hair, the porosity of the hair is higher than with brunettes, which means that you need to fill the hair so that it will hold and retain the red hue when you add it,” she says. Jurenas adds that creating a multi-dimensional effect may take an additional appointment. Brunette clients will be able to achieve a vibrant red hue more easily because the hair isn’t as porous, which helps retain rich reds.
S
H OT TI P While heat appliances are amazing styling tools, flat and curling irons can wreak havoc on clients’ hair when used daily. “I always recommend a heat protectant product without one, you can be lifting the colour as much as two shades in one use,” says Jurenas.
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