February 2020 Issue

Page 19

LKQ Corporation Announces its Promise of Calibration LKQ Corporation has taken another step providing customer peace of mind by introducing its Promise of Calibration. The Promise of Calibration states: “LKQ Corporation warrants that all recycled OEM, reconditioned OEM and KeysIQ parts purchased directly from LKQ and installed on a private passenger vehicle, are suitable for the calibration of appropriate ADAS components with properly operating systems”. Alternative replacement parts along with glass sold by LKQ companies are now additionally warranted to permit vehicle calibration on any ADAS equipped car, truck or SUV. As an added benefit, LKQ provided

further assurance by supplementing the Promise of Calibration to include the actual diagnostic and calibration labor operation. When performed by an LKQ Company (Elite Electronics, VeTech Automotive Electronics, etc.) LKQ stands behind those calibration operations with full indemnification, providing industry stakeholders even greater confidence. “Providing this level of comfort and commitment for our parts and services benefits all stakeholders within the collision repair and glass industries including repair shops, insurers, and most importantly, vehicle owners. No other alternative parts provider sup-

ports and services customers like LKQ”, stated Terry Fortner, LKQ North American Vice President of Sales and Marketing. The Promise of Calibration is a complement to LKQ’s Promise of Protection, which was an industry first, introduced in 2012. The Promise of Protection indemnifies licensed auto repair shops that purchase and install any LKQ recycled OEM, aftermarket or remanufactured product on private passenger vehicles and light trucks. The combination of both the Promise of Protection and the new Promise of Calibration provide an unsurpassed level of quality assurance to LKQ’s customers. n

Mitchell 1 SocialCRM Marketing Service Offers Online Appointment Request Feature The Mitchell 1 SocialCRM auto shop marketing service is offering a new online appointment feature that will make it more convenient for consumers and auto repair shops to schedule appointments for auto repair and maintenance services. The feature is integrated with the Manager™ SE shop management system and allows consumers to request an appointment directly on the shop’s website or from an email sent from the shop. The request is automatically delivered to the shop’s Manager SE system with an alert that a request has arrived. The shop can then review the request and accept or decline based upon avail-

ability. When accepted, the confirmed request is added to the shop’s schedule and the system automatically sends a text or email to the consumer to verify the appointment. The new feature is now included with all SocialCRM subscriptions. “We are delighted to offer this service that not only makes it very convenient for consumers to book appointments, but also helps shops manage their schedules more efficiently, while helping ensure their bays stay full,” said Marcus Mackell, marketing manager for Mitchell 1, SocialCRM. “The online appointments feature is the next step in tightening the integration between the

SocialCRM and Manager SE systems to increase efficiency and opportunities to engage customers.” Mitchell 1’s SocialCRM auto repair marketing service with LocalSearch provides a comprehensive program to attract and retain customers. With automated marketing messages, verified customer reviews, social media content, professional websites and more, shops can engage with customers and enhance their online presence to build loyalty. SocialCRM is integrated with Manager SE, Mitchell 1’s industry-leading shop management software, for immediate access to vital customer details and insights. n

Direct

205.433.7651 Toll Free

800-467-0699 FAX

205-443-7672 www.IneedOEMparts.com

David Bonnett (205) 443-7655 dbonnett@tameron.com

Mike McKoewn (205) 443-7654 mmckoewn@tameron.com

Frank Jackson (205) 443-7651

Dale Nall (205) 443-7653

fjackson@tameron.com

dnall@tameron.com

David Cartee Outside Sales (205) 443-7651 dcartee@tameron.com

February 2020

Southern Automotive Journal

19


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