

Michael Kornman & Grant Kornman



Partners
Align Collaborate




Michael Kornman & Grant Kornman
Partners
Align Collaborate
By Paul Marino
Marino By Seth Lebowitz
By Ronald J. Sylvestri
By Robert Geitz & Greg Jacobs
The firm maintains a diverse, businessoriented practice focused on investment funds, litigation, corporate, real estate, regulatory and compliance, tax and ERISA.
Drawing on the experience and depth of our lawyers in these distinct areas, we can leverage each lawyer’s industryspecific knowledge to help our clients succeed. This collaborative approach brings to the table a collective insight that contributes to sensible, efficient resolutions, and allows us to remain attentive to the cost and time sensitivities that may be involved.
Sadis’s clients include domestic and international entities, financial institutions, hedge funds, private equity funds, venture capital funds, buyout funds, commodity pools, and numerous businesses operating in various industries around the world.
BY PAUL MARINO SADIS & GOLDBERG
Same as the old boss. The classic line from the Who’s, “Won’t Get Fooled Again,” is what many M&A professionals are thinking as it comes to Trump 2.0 . But in 2024 are we similarly situated as we were in 2016?
Some things are similar inasmuch as we came out of the GFC with tepid growth and that continued for about 5 years. Recently, we came out of the pandemic with tepid growth that continued (and continues); and both exogenous events caused a massive updraft in federal deficits. However, after the GFC interest rates were 0 (one of the greatest moments of my young adult life was when my 5/1 ARM adjusted and the notification letter said my interest rate was zero) and inflation was at or near the two percent target (in fact there was great concern that we would move towards some type of Japanese stagflation or deflation). Of course, not everything was tied to accommodative interest rates, there were other factors as well: the fracking boom took full effect and lowered energy costs, cheap goods from overseas (mostly China) flowed into the USA and
the American consumer (and Wal-Mart) was the greatest beneficiary of those cheap goods.
Nonetheless, while history does not repeat itself, it does tend to resemble other parts of the timeline (especially the older you get); however, as John Kenneth Galbraith once said: “We have two kinds of forecasters, the ones who don’t know and the ones who don’t know they don’t know.” I aspire to be neither. Instead I’d like to briefly discuss some data points on what really moves individuals to buy, sell or hold: sentiment.
According to the latest data as of the end of the third quarter 2024, the consumer confidence index (“CCI”) stood at 98.7. That’s a slight downward tick from Q2 of 2024 which was 100.4; and further it is a large gap from the prepandemic reading of 132.6 in February of 2020.
While the CCI is hovering around neutral (100 handle), the Michigan Small Business Owners survey has surged to a nearly 3 ½ year high. The National Federation of Independent Business (NFIB) said on Tuesday its Small Business
Optimism Index jumped 8.0 points to 101.7 last month, the highest level since June 2021. Now, while this survey is somewhat skewed because a majority of small business owners lean/vote Republican (and in case you hadn’t heard Donald Trump won the race for the White House and the GOP will control Congress), it is a good indication of what to expect in 2025 as perception becomes reality. For example, according to the survey, “the share of small business owners expecting the economy to improve increased by 41 points, to 36% of all respondents (basically nearly 1/3 of all small business owners are highly optimistic) the largest since June 2020” and to hammer home how sentiment can drive transactions (i.e., M&A, capital expansion, etc.), the number of small business owners expect to increase capital expansion is at an almost 3-1/2 year high. Conversely, the “uncertainty index” dropped 12 points from a record high of 110 in October. Lastly, there was a marked increase in respondents who expect higher sales growth and decrease in respondents believing inflation is the top issue. (As an aside, as one can tell from parsing through the data, sentiment numbers have been low/negative for some time so any move upward (or to say in a positive direction) is going to appear amazing (like going from 0 to 1 you’ve doubled output)—reminds me of the Doors lyric: “I’ve been down so very damn long—it looks like up to me.”)
To be fair, all is not rosy, especially if you look at the direction of the country poll. As I write today (12/10), according to the Real Clear Politics poll the direction of the country has a negative thirty-six handle (-36). Concededly, the polling for direction of country is done from likely and/or registered voters so a lot is dependent upon who answers the call (I guess you can say that for any poll but when you’re dealing
with likely voters often it’s whomever has a home phone and who answers that phone in the middle of the day—generally older citizens (if I could drop a meme in here it would be Grandpa Simpson: Old Man Yells at Cloud). Nonetheless, anecdotally it appears direction of the country polls will start to trend in a positive direction provided that inflation (especially fuel) stays at or goes down from where it is currently. And, not that this dovetails with how main street feels about the country, the stock market is usually a leading indicator and as such it appears that Wall Street believes the country is heading in the right direction.
Lastly, according to Jeffries bank lending standards remain tight but have likely peaked. What this means is simple, banks start lending to companies which will spur expansion, which will create competition for loans and push the cost of commercial loans down. In tandem with commercial credit, private credit will (likely) start to expand and rates/fees compress as competition starts to swing leverage to the borrower.
To that extent, some fund sponsors such as Dustin Martelo of Groverton, a real estate and private fund partnership, believes the real catalyst for the loosing of lending standards is as follows: (i) rates decreasing, (ii) loosing of internal underwriting criteria; and (iii) accommodative regulations (i.e., a thawing of the current regulatory regime). Hard to counter the foregoing positions, especially a more accommodative regulatory body but how long will it take to reverberate through the economy is the question.
So what does all of this mean for corporate and M&A, private equity and independent sponsors?
Before I give my final wrap up, let me add one more thing into the mix: the rise of secondary funds. Secondary vehicles, either continuation or LP vehicles are a growing sector of PE and a dynamic and growing part of the alternative space (including providing LPs with much needed liquidity).
Secondary exit activity has increased dramatically since 2021. Of course, this increase coincides with the decrease in platform dispositions and increasing frustration of LPs due to lack of liquidity but as often is the case, the animal spirits of the market corrects for a shortfall. As the chart provided by Pitchbook indicates, GP led secondaries (which is different than LP’s selling their interest to a buyer) has grown dramatically over the last few years (with an average roll/exit of the platform of five years) and according to Pitchbook the entirety of the secondary market will increase 40% from 2022 to 2028 (500bn to 700bn); AND secondaries continue to grab larger share of total exits.
In conclusion, based upon the data that we know, all signs point to clear and bright skies ahead but as Mark Twain once said, “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”
1 Jefferies has a great piece on the economic outlook of the USA entitled—Trump 2.0.
2 The last bit of this sentence reminds me of something read many years ago written by the great Alan Ableson (https://en.wikipedia.org/wiki/Alan_Abelson) the long time editor of Barrons and writer of its influential column, Up and Down Wall Street: quoting (Anglicized quote—so not an exact French translation) Charles Baudelaire “The greatest trick the Devil ever pulled was convincing the world he didn’t exist”; “The second greatest trick was the US sending worthless dollars to China in exchange for real goods.”
3 For those keeping score at home on the CCI: anything below 100 is negative, at 100 is neutral, and above (or +100) is positive sentiment.
4 https://www.conference-board.org/topics/consumer-confidence/June-US-CCI; the highest number ever achieved was 144.7 in May of 2000.
5 https://www.reuters.com/markets/us/us-small-business-sentiment-nears-3-12year-high-november-2024-12-10/ (visited, 12/10/2024)
6 https://www.investing.com/news/economic-indicators/us-small-businesssentiment-nears-312year-high-in-november-3763272
7 https://www.youtube.com/watch?v=bJuDD93JbOw
8 https://www.realclearpolling.com/polls/state-of-the-union/direction-of-country (visited, 12/10/2024).
9 https://www.youtube.com/watch?v=tJ-LivK4-78&t=17s
10 This is from Jefferies 2025 Economic Outlook report. If you’re interested in reading the entire report please contact Jefferies.
11 https://www.linkedin.com/in/dustinmartelo/
12 https://pitchbook.com/news/reports/q4-2024-pitchbook-analyst-note-gp-ledsecondaries (downloaded, 12/10/2024). Study authored by Nicolas Moura, CFA titled: GP-Led Secondaries, Sizing the market for exits to continuation vehicles
BY PAUL J. MARINO
SADIS
& GOLDBERG
I wrote this a few years ago (who am I kidding—I wrote this 11 years ago—when you get older a few just means a lot) and things changed a lot at Tony’s Barber shop. Because of Covid he began to take appointments and people liked that instead of waiting for an hour or more on a first come first serve basis to get your hair cut. While the reservation system is more convenient, we lose some of the communal appeal of the barbershop; you never knew who you were going to run into and you always knew you’d run into someone that you hadn’t spoken to in a while or someone you never knew. I still see Tony once a month on a Friday and it remains a highlight—he is a true professional and gentlemen.
A friend asked why am I am republishing this story and the answer is because it is an important reminder (especially to me), that no matter what you do, tunnel vision is the best practice and remain semper praesens; focus on and care about what’s in front of you.
Anyone who knows me well knows that I am a creature of habit and a very loyal person. While I haven’t lived in Stamford, CT (my hometown) for about twenty-four years, I continue to go to the same barber, Tony’s Barber Shop, from the time I was about eleven years old. For the last thirty years, Tony has been a virtual trip back in time with its unchanged, beautiful wood paneled walls and its wooden chairs in the waiting area, fixtures that never fail to spark memories of my numerous past visits. Some of my more memorable visits include my crew cut and flat top phase when I was younger (which Tony approved of), and my long hair phase when I was college age (which Tony most certainly and expressly did not approve of). Having my hair cut elsewhere (as I once did in college) was a sin in Tony’s eyes, tantamount to infidelity.
I remember one visit, in particular. One day, when I was about twenty-two, after waiting for one hour to see Tony (Tony doesn’t take appointments), I asked Tony if he ever got nervous because there were so many people waiting in the wooden chairs for a haircut. Tony
responded with a valuable piece of advice he may not even have intended to dispense. He simply said that regardless of whether there were two or twenty people lined up for a haircut, he does not worry, he only concentrates his focus on the person in the chair. While I did not ask him any further questions about his waiting customers, I took this to mean that Tony’s only concern was the customer he was servicing at that moment. Tony approaches the task of his particular skill with laser focus on perfection. And many customers will attest to Tony’s perfect haircuts. In addition, all of his customers, myself included, will also attest to feeling that they had his full and undivided attention. That he took pride in the job he was doing, and that the customer in his old fashion chair was worthy of the same amount of Tony’s care, whether there were no waiting customers or a room full of waiting customers.
Tony taught me to focus on servicing the needs of one client at a time, and to ensure that the service I provide to that client (and each client) is perfect (or as close to perfect as I can get). Thank you, Tony, for teaching me such a valuable lesson.
PAUL MARINO Partner
Sadis & Goldberg
pmarino@sadis.com
Paul Marino is a partner in the Financial Services and Corporate Groups. Paul focuses his practice in matters concerning financial services, corporate law and corporate finance. Paul provides counsel in the areas of private equity funds and mergers and acquisitions for private equity firms and public and private companies and private equity fund and hedge fund formation.
“Drew,what industries are hot right now? Where should I be focusing?”
BY DREW BRANTLEY Frisch Capital Partners
For 28 years Frisch Capital has worked exclusively with Independent Sponsors helping them raise equity and debt for their transactions, and I still get this question at least once every week. To answer – I’d like to break the question down into two parts.
PART 1 – WHERE SHOULD “I” BE FOCUSING?
Before I can answer that – I need to know more about YOU and your group. “What value do you bring to the deal besides just a Letter of Intent (LOI)?”, or asked differently “how does your background relate to the deal?”. This determines directly where you should consider focusing. Every Independent Sponsor has their own unique background, with both successes and lessons learned, that lends them to being the right fit for a deal. This personal history can include everything from finance and M&A experience, operating roles and entrepreneurial experience, industry or operational expertise, turnaround, carveout or special situations experience, and much more. Given this breadth of personal contributions, when we, Frisch Capital, look at how this personal history brings specific (measurable) value to their transaction. This, along with two other metrics are what we base all new business acceptances on.
1. Independent Sponsor Value Add – what value does the Independent Sponsor bring to this
specific transaction. There are a lot of ways that this can manifest itself from C-suite and operating experience, to transaction experience, industry or operational vertical expertise and more. Are they the right ones to execute and grow this business?
2. The Thesis – what is the Independent Sponsors thesis as it relates to the deal. How does their experience and history and or team that they have set up lend to this being executed well?
3. The Deal – does the company, structure, valuation, and transaction itself make sense and does it fall within a realm of what we feel capital providers will be excited about.
In our experience, the more these three things align and make sense the greater the likelihood a capital provider is going to want to finance or invest in the Independent Sponsors deal.
In regards to the “the Independent Sponsor Value Add”, when you look at a company and a deal, you have to think very specifically about how your background and experience fits and/or aligns with the deal. I.e. you have to be able to prove your value as it pertains to that particular transaction. Proving your value can manifest itself in many different forms. As a base you will need very good industry knowledge. You don’t have to have years of operations experience in an industry (though that can be very helpful). You will have to have a depth of industry insight and know-how that truly makes you an expert. We have had clients who are specialists in rollups and M&A integrations, who have had to learn new industries to apply their genius of growth. We always see them asking and answering this question: “how can I become smarter than the average person on a specific industry or company niche?”. Transaction experience, research, talking to people in the industry, industry conferences, articles, deal or transaction experience, are just a
few ways our clients gain expertise or knowledge in an industry that they have not previously worked or transacted in. The best way to learn about an industry is to pick up a phone and start calling companies in the industry and asked questions. It’s amazing what you can learn, and what people will tell you if you just ask questions and listen.
We have found that many of our clients have “rounded out” where they are weak. Especially when a client is taking their expertise (operational, financial) into a new industry, we see great success when they partner or pull in an advisor with deep industry knowledge. This could be operating partners or people with specific operating experience and knowledge in this new industry. Similarly, when we have clients with deep operating industry experience and expertise, they often partner or hire to fill the gaps where they might be lacking (good M&A attorney, financial analyst to run models, buyside investment banker to find more companies to roll up etc.).
In summary, “Where should “I” be focusing?” you must consider and articulate what it is you bring to the transaction, how your background can align with a specific deal, and its projected strong growth. And should you find “holes” in what is needed to be successful, begin the process to fill the gaps with third party advisors, expand your knowledge, or potentially even bring in a partner on a specific deal.
Part 2 – What Industries are HOT right now?
There is a lot of money in the market now and all kinds of niches that capital providers chose to invest in. However, as an Independent Sponsor you must be careful not to fall in love with just “any deal”, but instead fall in love with deals that can get funded!
As we think about working on deals and/or in
specific industries, Frisch Capital always thinks about what the dynamics are, both in structure and in industry that will most likely get more than one group interested in the deal. While it only takes one group to do your deal, many of us have seen capital providers walk away from deals for one reason or another in due diligence. If you only have one capital provider available, then you could be at risk and “up a creek without a paddle”. So what industries, and industry dynamics, are going to get the attention of the most capital providers?
In our opinion we strongly support and encourage our clients to be looking at asset light industrial or business services. This could be blue, grey or white-collar businesses. These businesses are the backbone of the US economy. They are installing, fixing, servicing, maintaining, replacing and restoring, testing, measuring, and monitoring things for companies. These could include anything from infrastructure, IT, healthcare, education, facility services, residential or commercial services, oil and gas, and many more.
Now regardless of the niche, end market, or type of service work the company could be providing, there are three main types of revenue that we see service companies have, one time project-based revenue, reoccurring revenue and more recurring revenue.
When buying a service business, it is important to understand the amount of revenue from each of these three types of revenue.
One time project-based revenue can include installation, implementation, replacement etc. This work is usually a one and done type event with a finite timeline and cost to the project. In many instances this type of revenue can be high margin and very nice revenue. However, you are constantly having to chase more business. With that said, project-based revenue is often the feeder system for the more reoccurring or recurring service work that is steadier and more consistent.
As an example, installing a new HVAC system for an office building is a one-time project, but can lead to a long-term service with a quarterly maintenance contract to maintain the HVAC unit (recurring). Or the unit breaks down and stops working 5 years later, resulting in an emergency service request (reoccurring).
Recurring service revenue is usually revenue that means you are doing work on some type of predetermined frequency and that work is needed, required, or wanted on a frequent basis. Recurring service work often has a contract in place
that can be one or more years, and often renews automatically. Usually this is a lower revenue ticket than the installation or initial project-based work (if there was any) and can sometimes be lower margin than the initial installation work (however this is not always the case). This service work overtime is considered by many capital providers to be more stable and dependable because there is a predetermined frequency, despite it being lower revenue. It is considered stickier than installation work because it is more effort for a client to switch than it is to just stay with their current service provider, as long as you are doing a good job.
Reoccurring revenue is service work that is not on a regularly scheduled basis, but is still service work. Often this could be an emergency call when a system is broken down and not working. For example, an HVAC unit stops working. But there could also be non-emergency service work where there is just not a recurring contract in place. For service companies, this can often be a large component of their service revenue, and sometimes it is hard for a founder owned company to differentiate between recurring and reoccurring revenue given that a scheduled recurring service call can result in additional reoccurring revenue due to additional repairs and work that is uncovered.
When evaluating service companies, it is not uncommon for some service companies to have primarily one time project-based revenue because it is often higher revenue and potentially higher margin. So, when evaluating companies, you would like to see a mix of all types of revenue demonstrating a company’s ability to convert onetime revenue into service work, both long term service contracts or unscheduled service work.
There is not a perfect mix, but in general the more recurring and reoccurring service work the better.
Especially attractive is to see that the amount of recurring and reoccurring service revenue is growing year over year as the company grows.
In summary, “Where should I be focusing?”. You should be focusing on things that align with your background or expertise, or in a niche where you are developing an expertise and have a targeted thesis.
And “What industries are HOT?”, asset light industrial and business service companies is a broad umbrella that a growing number of capital providers are interested in. This has the potential to allow you to have multiple capital providers interested in your deals, not just one.
DREW BRANTLEY Managing Director Frisch Capital Partners
Michael and Grant Kornman, co-founders of Align Collaborate, are transforming the private equity landscape by specializing in equity solutions for independent sponsors. Their innovative approach stems from a decade of firsthand experience in the independent sponsor model. Recognizing the unique challenges faced by these investors, the Kornmans created Align Collaborate to provide a flexible, efficient, and responsive partnership tailored to the specific needs of this growing segment.
Their approach draws on deep industry insight and a commitment to filling gaps left by traditional capital providers. Align Collaborate bridges the strengths of various investor types—private equity funds, family offices, and institutional partners—without their typical drawbacks. This model emphasizes alignment, speed, and strategic
collaboration, offering sponsors a partner who truly understands their world.
By focusing on key business attributes like profitability, demand resilience, and growth potential, the Kornmans ensure their investments are poised for long-term success. Additionally, they remain committed to supporting their partners beyond funding, offering resources to enhance operations, leadership, and scalability.
For an in-depth look at how Align Collaborate is redefining the independent sponsor model, explore the full interview.
BY RONALD J. SYLVESTRI
Private credit involves private lenders lending directly to borrowers rather than through banks or investment banks. Private lenders are non-banks, such as funds, family offices, wealth management platforms or high-net-worth individuals. Borrowers are usually small and mediumsized enterprises (SMEs) with limited access to the public credit markets. Even before the Global Financial Crisis of 2007-2009, some of these SMEs had difficulty obtaining credit from conventional lenders. This is a result of the declining number of banks, additional banking regulations and the small scale of SME transactions for most banks. Because these lenders provide swift and creative solutions to meet their business growth requirements, SMEs have turned to private lenders to meet demand. Private credit investments have the potential to offer attractive, uncorrelated returns with mitigated risk compared to other investments.
The investment opportunity in private credit is largely fueled by the reduced number of commercial banks and a corresponding decline in
lending to SMEs. The repeal of the Glass- Steagall Act led to a consolidation of commercial banks and their assets. Since 1984, the number of commercial banks in the U.S. has plummeted from 14,400 to just 4,127 by the fourth quarter of 2022, according to the Federal Deposit Insurance Corporation (FDIC).
As a result, SMEs have struggled to secure loans from traditional banks, which now prioritize larger transactions. This gap in financing has created a significant opportunity for private credit lenders. While banks began to shift away from lending to SMEs even before the 2007-2009 financial crisis, the introduction of post-crisis regulatory changes further limited their ability to lend to smaller businesses. These regulations, which include stricter capital ratios and leverage limits, increased the cost of servicing loans, making it less profitable for banks to work with SMEs. Despite the financial strength and growth potential of many SMEs, these regulatory burdens have left a void that private credit lenders are now filling.
Demand for smaller private credit loans, typically
ranging from $10 million to $50 million, remains high. Data from the FDIC highlights how regulatory pressures have led to a reduction in small loans issued by banks, opening the door for private lenders to step in and address this underserved market.
While traditional banks shifted their focus from lending to SMEs prior to the Global Financial Crisis of 2007-2009, regulatory changes were implemented that governed banks and resulted in fewer banks’ lending to SMEs. These rules require heightened regulatory scrutiny, with stricter capital ratios and leverage limitations, resulting in high servicing costs for loans and less availability of loans to SMEs. This made it less economical for banks to lend to SMEs, despite a market of strong and growing borrowers; however, this has allowed private credit lenders to step in and address that void. The need for smaller private credit loans ($10-$50 million) is illustrated by the following graph from the FDIC, which shows how the regulatory burden has reduced the
amount of small loans made by banks.
Asset-based lending (ABL) involves loans made against assets pledged as collateral security that can be sold if the borrower defaults. Asset-based lenders generally assess the value of the collateral and make advances (loans) at less than the liquidation value of the collateral. The relationship between the amount of the loan and the liquidation value of the collateral is called the loan-to-value (LTV). The lower the LTV, the greater the protection against borrower default. Asset-based loans have some common characteristics which are:
• Typically, a term loan for liquidity against longerterm assets or a revolving line of credit for working capital requirements.
• Secured by hard or financial assets; underwritten with emphasis on capital preservation and income generation.
• Focus on LTV, rather than underwriting cash flows or enterprise value.
• Provide some tangible asset protection against borrower default.
Cash flow lending involves a loan made to a business that is secured by a company’s expected cash flows. The collateral securing the loan is not typically hard assets, but the equity of the company after other more senior debt obligations have been satisfied. The key financial metric used in assessing the creditworthiness and the amount of the loan to the business is the quality and size of its EBITDA.
• Sourced through private equity sponsors, boutique investment banks, commercial banks, attorneys,
accounting firms, past lending relationships, etc.
• Secured by future cash flows (typically measured by EBITDA)
In addition to asset-based lending and cash flow lending, there are specialty types of Private credit that are tailored to unusual or niche markets.
Examples of these follow.
• Distressed Debt: Involves loans made to companies that are in financial difficulty—either bankrupt or insolvent, or close to it. These lenders use special knowledge about restructuring and the bankruptcy laws to turn a company around outside of bankruptcy or to restructure a company through bankruptcy. Debt provided in this context is structured to have seniority over all other debt (and equity) and to permit effective control over company management. Distressed debt investing affords very high returns—at commensurate high risk.
• Venture Debt: a type of debt financing obtained by early-stage companies and startups. This type of debt financing is typically used as a complementary method to equity financing. Venture debt can be provided by both banks specializing in venture lending and non-bank lenders. Venture debt issuers tend to discount cash flow and tangible assets and focus on intangible assets like patents, etc.
Venture debt is frequently used as an alternative to equity financing instruments like convertible debt or preferred stock. As a debt instrument, venture debt has a higher liquidation priority than equity. Many venture debt deals include warrants which may be exercised to purchase common stock in the borrowing entity. Unlike equity instruments, using debt financing prevents the further dilution of the equity stake of a company’s existing investors,
including its employees.
• Syndicated Loans: these loans involve many lenders, are generally quite large in scale (>$100 million), are often rated and are usually publiclytraded. As such, these loans are priced much lower than private credit. Even if they are originated by a non-bank, syndicated loans are not generally considered private credit.
As the private credit market grows and matures, there are increasing opportunities for investors to add this asset class to their portfolios for
diversification and returns. Investors may access private credit in several ways:
• Private Credit Funds: Accredited investors can invest directly in private credit funds through a specific manager and a specific private credit strategy. Investors need to perform due diligence and consider the track record of the manager, the fund structure, liquidity provisions, the investment process, the third-party service providers and other operational due diligence procedures.
• Interval Funds: These funds are a closed-end fund structure that continuously offer new shares for sale but repurchase existing shares only during specific periods. These structures are registered
1940 Act Funds. Interval funds can invest in private credit investments and funds to create the yield they need to distribute to investors. Interval funds must make periodic repurchase offers of no less than 5% of the outstanding shares at intervals of three, six, nine or twelve months, and must hold enough liquid investments to cover such repurchases.
• Custom Portfolio of Private Credit Funds:
Investors can access an investment platform to create a custom portfolio of investments in a variety of private credit managers. The platform provider sources the investment opportunities, performs the private credit manager due diligence, negotiates capacity, addresses minimum investment thresholds and can create a legal structure that allows for an investment in a pool of private credit managers. The platform provider typically handles all the administration and technology for investors to research funds, build portfolios and creates marketing material.
• Co-investments: Many private credit managers will sell a portion of a specific investment to investors. In this case, the investor is purchasing a specific interest in a specific transaction that will continue to be managed by the investment manager. While this type of investing may limit
RONALD
diversification, investors may be able to create the desired exposure to a specific asset class with its own return characteristics.
As a veteran of Private Credit, Jeff Haas President of SR Alternative Credit, sees a future that will continue to include alternative lenders. The ability for SME’s to access traditional lending has steadily deteriorated over the past 20 years as more and more banks exit the space for regulatory reasons. His opinion is that the regulators identified a mismatch between assets and liabilities at banks (short term deposits versus loans that mature in years) which was a risk that needed to be mitigated. The regulators attempted to address by imposing regulations that made it difficult for banks, especially smaller banks, to engage in SME lending. These SME borrowers are a significant part of the US economy and exactly the borrowers that need financial resources to maintain their companies. Therefore, alternative lenders, who can better match the assets (capital) and liabilities (loans) via fund or company structures, have stepped in to fill the void, private credit is here to stay.
SYLVESTRI
Founder & President
Quail Ridge Asset Management
As president of Quail Ridge Asset Management, Mr. Sylvestri has provided value-added strategic assistance to private equity and other alternative asset managers, and advisory services for small to midsized companies
BY SETH LEBOWITZ
SADIS & GOLDBERG
Imagine the following situation. The founder (or another shareholder) of a privately-held corporation is considering an offer to buy the company’s shares for cash. Negotiations over the price soon show that seller and buyer disagree on the value of the company being sold, with the seller convinced that the company is worth more than the offered price and the buyer reluctant to increase the offer. This gap is proposed to be bridged by agreeing to a contingent increase in the purchase price based on the performance of the company subsequent to closing of the sale (such as income, sales, or another metric or combination thereof). This kind of “earnout” mechanism can allow sellers to benefit from a purchase price that is potentially significantly
higher than they are otherwise being offered and can allow buyers to be confident that any increased price will be justified by post-closing performance.
Under certain conditions, a seller who receives rights to contingent future payments as consideration for the sale of shares in an “installment sale” for federal income tax purposes may defer taxation on a portion of the total gain recognized in such sale until the receipt of future payments in future years. Under the installment method of reporting gains from the sale of property, installment payments received by a seller are made up of three components, each with its own character for tax purposes. The
three components of an installment payment are: (1) return of basis, (2) gain and (3) interest (whether provided for by the contractual terms or imputed by the tax law ). The portion of each installment that represents gain to the seller is taken into account in the year the seller receives that installment. (For the sake of simplicity, the remainder of this discussion will assume that in all cases adequate interest is stated and will not discuss the interest payments further, as the tax accounting rules for interest are a complex topic separate from installment reporting of gains.)
To illustrate the way in which gain is recognized in a situation, such as an earnout, in which the amount and/or timing of the future payments
is not known at the time of the sale, it is helpful first to look at the way gain is recognized in fixed-price installment sales. In a fixed-price installment sale, a proportionate amount of each installment payment is treated as gain, and the remainder of each such installment is treated as a return of capital. The portion of each installment that is treated as gain is determined by multiplying the dollar value of that installment by the “gross profit ratio,” which, subject to certain adjustments (ignored here for the sake of simplicity), means the total amount of taxable gain on the sale (taking into account all installments), divided by the total sales price.
Although the same method of calculation cannot
be applied when the total amount of payments is unknown at the end of the year of sale, the regulations governing contingent payment installment sales provide rules for determining how much of eawch installment is treated as gain and how much as return of basis depending on whether the installment sale calls for (1) a maximum sales price (such as an earnout capped at a maximum dollar amount), (2) no maximum sales price but a determinable period over which contingent payments can be made (such as an earnout that provides for a percentage of the target company’s profits for a stated number of years, but without a maximum dollar amount) and (3) neither a maximum amount nor a fixed time period (which is less common for an earnout). Although the mechanics of these methods is beyond the scope of this discussion, an earnout provision in connection with the sale of stock can usually be handled by the installment method.The
The advice of counsel, including tax counsel, is
crucial in planning, negotiating and documenting the sale of a business, and those terms always need to take into consideration the unique circumstances of the parties and the transaction. But in general terms, what are some of the issues possibly affecting a seller’s tax treatment that a seller should keep in mind when considering and negotiating an earnout provision in the transaction documents?
The inclusion of certain terms with respect to the earnout provision can result in the installment method being inapplicable, and therefore sellers should be aware of this and avoid the inclusion of such terms if they desire installment treatment. For example, in order to be eligible for installment treatment, the obligation to make future payments must be an indebtedness of the purchaser of the property the gain from which is to be reported on the installment method. Therefore, a seller should not accept an agreement in which installment payments are the obligation of a party other than the purchaser. A third-party guarantee
of the purchaser’s obligation, however, will not necessarily preclude installment sale treatment.
If the installment obligation is payable on the demand of the seller, or if the installment obligation is readily tradable, then the seller’s receipt of the obligation will be treated as a payment, rather than a promise to make future installment payments, and deferral of gain from the sale until future installments are received would be precluded. An obligation to make installment payments that is secured directly or indirectly by cash (or cash equivalents) is also treated as a payment rather than a promise to make future installment payments, with similar results –deferral of gain from the sale until future installments are received would be precluded.
The installment sale rules, when the conditions for their application are met, are mandatory unless the seller affirmatively elects out of installment sale treatment. Thus, a seller who wants to report gain
under the installment method should not elect out of the application of these rules. In addition, sellers should consider including a provision in the relevant contracts that requires both the seller and the buyer to report earnout payments as consideration for the sale under the installment method.
Although installment sale treatment allows the deferral of a portion of the gain from the sale to future years in which installments are received, a seller should be aware that in certain circumstances, the tax law imposes an interest charge on the seller’s deemed deferral of taxes resulting from installment reporting. This interest charge is imposed with respect to installment obligations in excess of $150,000 that arose during the taxable year and that remain outstanding as of the close of such taxable year, if the total of all such obligations is in excess of $5 million. Although these conditions reference the year in which such obligations arose, once the interest charge is
imposed with respect to an obligation, the interest charge applies for any future year in which some part of that obligation remains outstanding. If this interest charge applies to a seller utilizing the installment method to report gain from a sale of stock, it could negate the economic benefit to the seller of deferral of gain. Complications arise in the case of a contingent installment obligations (such as how to determine the face amount of an obligation that is wholly contingent), although the IRS considers these obligations to be subject to the interest charge rules, and therefore sellers should consider whether and in what manner these rules would be applied to them in the context of an earnout provision.
A seller who, in addition to receiving an earnout right, also enters into an agreement to perform services for the acquired business post-sale should consider the terms of both the earnout and the services agreement in order to reduce the chances of the IRS arguing that some or all of the amounts received under the earnout should be treated as compensation income, rather than as sale proceeds. The difference between these two treatments can be significant, in terms of tax rates (ordinary income vs. long-term capital gain) as well as the application of employment or selfemployment taxes (applicable to compensation income, but not to proceeds of sale of stock). At the extremes, the difference between the two is clear. Where a seller with an earnout right totally separates from the business, or where an employee with no stock ownership signs an employment contract with compensation linked to company performance post-sale, there is little, if any, room for the IRS to argue for a different tax treatment. However, in certain circumstances it may be less
clear whether some or all of the earnout payments are compensatory (i.e., for services) rather than consideration for the sale of shares. If, for example, a seller agrees to a contract to stay on as CEO of the acquired business under the new ownership, attention should be given to the possible risk of an unfavorable characterization by the IRS. If the CEO’s compensation under the employment agreement is less than would be expected in the case of a CEO without any earnout rights, if the seller’s earnout rights are linked to a requirement to perform or continue performing services, for example, this may call into question whether for tax purposes all or a portion of the earnout payments should be treated as compensation rather than sale proceeds.
As noted above, it is always advisable that a buyer and seller be contractually bound to treat the earnout payments as additional consideration for the sale, and this situation highlights the importance of such an agreement. If, for example, a seller seeks sale treatment on the earnout payments and the buyer reports to the IRS that the payments are compensation (which a buyer might have incentive to do in order to try to make such payments tax deductible), the inconsistency could undermine the seller’s desired treatment, and also could serve to highlight the issue to the tax authorities.
Another consideration that should be taken into account is whether an arrangement intended to be a contingent payment of sale proceeds could be treated instead for tax purposes as a continuing interest (or a newly-acquired interest) in the business being sold. In many, if not most, cases, an earnout right is not likely to be recharacterized as a continuing or newly-acquired interest in
the business, although the possibility should be kept in mind because in certain cases the courts have upheld such characterizations. In the event that an intended earnout representing additional contingent sale proceeds is instead treated as a continuing interest in the business, installment treatment for the sale would be unavailable.
Possibly worse would be the treatment of an earnout as a newly-acquired ownership interest in the purchaser, because in such a case the seller would likely be taxed twice –once on the receipt of the new ownership interest, and again when what are intended to be earnout payments are received.
As a simple example, a seller’s right under an earnout to deeply subordinated (such as being subordinated to trade creditors of the purchaser) payments from the purchaser that are deeply subordinated and that have no maximum dollar
amount and no set termination date could be recharacterized as equity of the purchaser rather than as an installment obligation of the purchaser. Although standard earnout terms do not usually lend themselves to such a characterization, each situation is unique, and the possibility should be kept in mind so it can be avoided if possible.
An earnout right can be a useful tool in structuring the sale of a business, and if attention is given to the terms, can have benefits to the seller from a tax perspective. This article discusses some of the things that a seller should keep in mind, although since each situation is necessarily unique, sellers should be sure to discuss any earnout provision, along with the other terms of the sale, with their tax counsel.ab
1 This discussion assumes an individual shareholder of a privately-held C corporation, who holds the shares as capital assets and has a holding period in the shares of more than one year. However, similar tax principles may be applied to sales of shares of S corporations and of partnership interests, as well as to asset sales, with certain variations for each different situation..
2 The tax law recognizes that whenever some or all of the payments to the seller are deferred, the seller is, economically, compensated for the time value of money during the period of deferral and therefore it treats a portion of each future payment as interest for both the buyer and the seller if the contract does not call for stated interest that results in a yield no less than the “applicable federal rate” published by the IRS for the month in which the sale occurs.
3 This $5 million threshold is determined at the partner level rather than at the partnership level in the case of a partnership that holds installment obligations, and spouses generally are treated as separate persons from one another for this purpose.
SETH LEBOWITZ Partner, Sadis & Goldberg slebowitz@sadis.com
Seth Lebowitz is a partner in the firm’s Tax group. Seth advises clients on the tax-efficient planning and execution of a broad range of transactions, with a particular focus on the formation, operation and investing activities of private equity and hedge funds. Seth has experience with:
• Domestic and international tax issues relating to fund structuring
• Joint ventures and partnerships
• Corporate and real estate investing
• Lending Securities trading
• Distressed investing
• Financial products
BY MARK SINATRA AspenHR
In a value-creation landscape where organic growth is stalling, roll-up strategies are gaining momentum. By acquiring and integrating smaller companies into a unified entity, CEOs and private equity funds can drive accelerated value creation. However, beneath the allure of rapid growth lies a critical challenge: managing human resources effectively. From payroll integration to employee benefits harmonization, HR plays a pivotal role in ensuring the success of roll-ups and resulting value creation.
This article explores the considerations, potential
pitfalls, and best practices involved in navigating the HR aspects of roll-up strategies, offering a roadmap for seamless transitions.
Before embarking on a roll-up strategy, it’s crucial to evaluate the target company’s HR infrastructure, roles, and policies. This evaluation helps identify areas of alignment and divergence between the acquirer and the target. Questions to consider
include how many HR team members the target company has and what their roles are, whether there are overlaps with the acquiring company, and whether the target company has documented policies on PTO, performance reviews, or paid leaves. It is also essential to assess how these policies compare with the acquirer’s policies. Understanding who manages HR and whether key functions are outsourced or internally handled will help streamline future integration.
Common pitfalls to avoid include restarting employee tenure, which can disrupt earned benefits like PTO, inconsistent compensation for employees with similar roles, overlapping job titles without clear standardization, and implementing rapid changes to policies without thoughtful change management.
Smooth payroll operations are fundamental to maintain employee trust and morale during acquisition transitions. Evaluating the existing payroll and HR technology systems of the target company is a vital step. This includes understanding what payroll system is currently used, how it aligns with the acquirer’s system, how frequently employees are paid, and how time and pay changes are tracked. Additionally, it is important to determine whether other HR tools, such as applicant tracking systems or performance management software, are in place and if they integrate effectively.
systems, while the HR information system should feature security compliance, 360-degree feedback tools, and advanced analytics. Streamlining all systems will simplify operations and enhance scalability.
It is important to have one system-of-record that houses payroll and employee information across all companies in one place. Otherwise, updating multiple systems is time-intensive and poses risk.
Potential pitfalls of not planning properly postacquisition include missing payroll due to misaligned pay periods and overlooking payroll tax account setups in multiple states.
Transitioning employee benefits is often one of the most complex aspects of roll-ups. Conducting a thorough benefit gap analysis and harmonization process ensures a smooth transition. This involves comparing the benefit offerings of both companies to identify disparities in health plans, employer contributions, and 401(k) options, as well as evaluating the implications of new health plans, network providers, and changes in 401(k) contributions or vesting schedules.
Common challenges include overlooking network coverage or prescription drug compatibility in new health plans and increasing employees’ out-ofpocket costs due to lower employer contributions.
to ensure employees get credit for any dollars paid towards a deductible if they switch plans prior to the renewal date.
A structured approach is key to managing transitions effectively. The process begins with understanding the target company’s offerings and identifying opportunities for alignment. Next, a deep analysis is conducted to evaluate the costs and implications of changes. Engaging leadership and creating a transparent, multi-channel communication strategy is critical. Finally, changes are executed on a structured timeline with clear ownership and ongoing communication.
Effective planning and communication is crucial to mitigating employee concerns and fostering a positive transition. Ample notice should be provided, along with a clear timeline for changes. Messaging should be employee-centric, explaining the rationale behind changes. Multiple communication
To ensure success, the payroll system should integrate with accounting and time reporting
It is critical to plan well in advance and merge benefit plans to align with one of the plan’s renewal dates so as to minimize disruption. It is very important
MARK SINATRA CEO
methods, such as in-person meetings, emails, and videos, should be employed to ensure everyone is informed. Lastly, it is important to pro-actively engage leaders at the target company to get their feedback on any proposed changes well in advance.
Roll-up strategies offer significant growth potential but require careful planning and execution, particularly in HR. By evaluating infrastructure, harmonizing benefits, and adopting a structured change management approach, companies can mitigate risks and pave the way for successful integration. A thoughtful communication strategy ensures that employees remain engaged and supported throughout the process—ultimately setting the stage for long-term success.
AspenHR is a white-glove PEO provider that specializes in helping PE-backed companies in navigating acquisitions with expert HR support, payroll, large group benefits and HR technology. For more information, visit www.aspenhr.com or contact us at sales@aspenhr.com.
Mark Sinatra is the CEO of Aspen HR, where he leads the strategic direction and growth of the company. Prior to Aspen HR, Mark was CEO of Staff One HR, where he led the company through a period of substantial growth highlighted by achieving the Inc. 5000 list of fastest-growing companies for four years in a row, and culminating in Staff One HR’s sale to its largest privately-held competitor, Oasis Outsourcing, in December 2017
BY ROBERT GEITZ & GREG JACOBS
Capital Dimensions
What is risk? Risk is a threat to success. Just as there are many varieties of success, there are many categories of risk. Importantly, the idea of “risk” means different things to different people.
Risk management is a full-time job for any financial institution or investment entity. Based on our lengthy prior experiences at big financial institutions and investment businesses, in client-facing businesses we have seen institutional risk managers focus on two broad objectives: 1) Protecting the business from regulatory constraints, lawsuits, and/or threats to its reputation, and 2) Modeling and measuring the chances that a proprietary capital business will lose money. In other words: 1) What are the threats to the business’s good name and ongoing ability to operate – and what steps need to be taken to protect the institution in those respects? and 2) How much money can the business lose if a key variable – sometimes market volatility, sometimes a downside market move –changes outside of expectations?
We have much respect for the practice of institutional risk management. We have worked closely with a number of exceptional risk managers, and recognize their critical roles in financial businesses and investment businesses.
Private market participants – including family offices, entrepreneurs and private businesses, among others – share certain risk management objectives with large public institutions. But, because of the heterogeneity of these private businesses, the spectrum of private risks, concerns and preferences is much broader. Risk concerns can span the range from threats to capital to interest rate exposure to sensitivity about generational asset transfer to counterparty trustworthiness.
Individuals tend to be the key owners and decisionmakers at private endeavors – in contrast to larger-scale public enterprises with multi-layered management structures, multiple signoffs and committee oversight. As they mature, private enterprises can encounter ‘new’ or uncustomary risks that fall outside the experience of the business owners that have been dedicated to creating businesses and assets of value.
We recognize that successful businesspeople, successful entrepreneurs, successful investors don’t need help in managing their holdings. By definition, the product of their work speaks for
itself. But many parties tend to encounter matters that require expertise and experience outside of what they regularly apply to their investments and businesses.
Examples of such situations include, but are not limited to:
• Circumstances or structures with elevated complexity
• Scale/growth scenarios, and business adaptations
We recognize that specialization is required to resolve complex situations. The dynamic marketplace is full of surprises – for good and for ill. History instructs us that certain risks can take you by surprise, and that critical risk factors, when misunderstood or unskillfully harnessed, can lead to potential outcomes:
• That keep a business leader awake at night, or
• That can lead to regret over choices not made earlier.
We also recognize that not every risk can be hedged, or should be hedged. In practical terms, decision-makers can recognize that markets are not designed to be safe. After reviewing objectives, and the spectrum of threats to realizing those objectives, it can make sense to accept certain risks. Of course, risk tolerance is relative – this will vary from business to business, and from business leader to business leader.
In conceptual terms, the general idea of risk can be divided into passive risk and active risk.
Active risks: “Taking or avoiding risks is considered to be an active decision: Chief executives decide to invest in moon-shot research and development projects, portfolio managers pick assets destined to outperform, and laypeople buy total permanent disability insurance.” (Source: “Active and Passive Risk Taking;” Universität Innsbruck; König-Kerstin, Lohse, and Merkel, 2021)
Passive risks refer to “a wide range of situations of economic relevance in which a change in risk exposure is not a consequence of an active decision, but rather the result of inaction. Not making the necessary investments to stay competitive, not rebalancing portfolios, and not buying insurance clearly affect the risk exposure of companies and individuals, yet are the result of abstaining from taking an action. Future outcomes from these decisions become the result of passive risk-taking.” (König-Kerstin, Lohse, and Merkel)
Without sounding preachy, we believe that it is sensible and prudent to identity and assess the spectrum of risks – active and passive – and to address the following:
• Set a priority for risk acceptance: Which risk will hurt the most if the risk occurs? Which risk will hurt the second-most? Etc.
• Whether and how to tolerate the risk
• The cost for mitigating the risk
• Decide whether the cost of risk mitigation is worth the potential benefit
• Act accordingly
• Monitor exposures and costs on an ongoing basis
Academic economists classify “systematic” risks as risks that are intrinsic to the market. These are also referred to as undiversifiable risk, volatility risk, or market risk. These contrast to risks that apply to specific businesses or exposures.
Examples of systematic risks include the following:
• Interest Rates
• Political Regime Changes
• Policy Changes
• Geopolitical Events
Many, but not all, systematic risks can be hedged – with options or other derivatives. Hedges come with costs and counterparty exposures. The cost of the hedge, the credit quality of the counterparty, and the terms and conditions of the hedge contract all need to be analyzed and assessed before a hedge is implemented.
The costs of certain risks – risks that may be overlooked or risks that may have been ignored – can compound. Think of the compound consequences of failing to seek medical attention for an apparent change in one’s physical being –which, when overlooked, can get worse without treatment. At an extreme, a physical change that isn’t addressed by a medical specialist can have mortal consequences. We think you need to take care of your health – with the counsel and advice of your physician. By the same token, we think you
need to seek the counsel and advice of a specialist on potential risks to your business and your assets.
One example of this syndrome could consist of a foregone decision to purchase an interest rate cap on a large floating rate debt obligation that would result in increases in interest expenses in a risingrate scenario. Another example could relate to an investment portfolio with a concentrated exposure to a single asset or asset category. If unexpected news arises about the category – in this example, a single property type – such a portfolio concentration can result in meaningful drawdowns. Consider the wealth destruction imposed upon office properties by the Pandemic and resulting work-from-home behavior patterns. After experiencing these events in 2023, is it possible that that a real estate investor with a portfolio concentrated in Class A CBD office properties might wish that he had lightened up at 2018 office property valuations?
Certain investors and businesses may undertake regular self-examinations of potentially unaddressed risks. On the other hand, the presence of a skilled, experienced advisor to identify and analyze risks that may be overlooked can result in peace of mind, and elevated security.
The dynamic evolution of society continues to introduce new risks – which may also result in opportunities – on an ongoing basis.
• Technology Innovation (latest example: Artificial Intelligence) – resulting in new methodologies and new products, destroying old methodologies and old products
• Inflation
• Escalating Energy Prices (demand-drivers
include AI requirements for power)
• Accelerating Productivity (resulting in competition for specialized Labor)
While only the parties with a crystal ball know exactly what the future holds, we think it makes sense to pay attention to the changes in a dynamic marketplace.
Certainly, the stock market has dramatically elevated the value of businesses and product manufacturers focused on Artificial Intelligence. As well, professional investors in real estate have focused on building and acquiring industrial space to contain the data centers used to contain the development and production of AI.
But only recently has it become evident that the real estate investment component represents an incomplete picture of the requirement for the AI “factory.” Access to power may be more important than the real estate per se. “Data centers are no longer a real estate business. They are actually a power-first business,” [the leader of KKR’s digitalinfrastructure investments] said. “The status quo is no longer acceptable in solving this.” (Source: “Wall Street Giants Bet on AI and Power,” The Wall Street Journal, October 31, 2024). A year ago, the critical connection between AI data centers and access to power was evident to only a few parties.
It is easy to recognize that different parties can be subject to differing risk preferences and differing desires to endure uncertainty, to put capital at risk,
to pursue opportunities or to let them pass by.
A twenty-three year-old recent college graduate, with small assets and high aspirations, tends to have a willingness to accept higher future uncertainty and higher personal risk than does a sixty-three year-old successful businessperson who is approaching retirement and who owns a home and a portfolio of assets and business interests.
A thinly capitalized private startup business has a higher appetite for risk and uncertainty than a wellestablished public company focused on a single product line.
Respective desires to increase risk, and to decrease risk, can inspire trades between parties with varying risk preferences. But businesses and investments tend to incorporate complex structures, multiasset portfolios (with differing risk qualities), and multiple owners (with differing objectives).
Here is a simple example. The Baupost Group is an investment manager in business for more than 40 years. The firm maintains the objective “to thoughtfully invest, protect, and compound the wealth [of clients and the firm’s principals] over multiple generations.” (Source: Website of The Baupost Group, L.L.C.) In the past, the firm has made sophisticated investments that have included companies and assets in distress –seemingly higher-risk investments (although the firm also seeks to preserve a “margin of safety” in its investments.) It is worth noting that, in the past, when presented with choices for portfolio allocations to low-risk investments, the firm did not invest in bank CDs or money market funds. In the past, the firm chose to invest solely in US Treasury bills as its cash proxies, even though the yields
were lower – explicitly accepting a return penalty in order to elevate the security of its cash equivalents.
In this respect, we think it makes sense to assess risk in multiple dimensions.
We seek to undertake a deliberative process in analyzing risk in a business, in a portfolio, in a development plan. The process takes the following steps: Identify Critical Risks
• Assess current conditions
• Assess assumption
• Employ baseline models for exits
Establish Priority Matrix of Critical Risks – noting the following:
• Commonsense Factor: Experience and judgment frequently outweigh numeric analyses
• Risks can correlate, and can diversify: Compounding or Dampening factors
• Apply risk/rewards standards of client
A consistent process is important. Standards for analysis and decision-making should be objective and well-considered. But we also recognize that life, and markets, can be complicated.
In the recent past we undertook a client engagement for a family with extensive holdings in real estate. This family is one of the country’s leading private owners of their chosen property type. Their portfolio has experienced meaningful growth over the past decade; market conditions have enabled
them to make very large additions to the portfolio in recent years. A meaningful proportion of their assets have been financed with floating rate debt provided by a number of banks.
This growth, and the success of their business, have resulted in certain management challenges, which the family is addressing. This family sought our counsel on managing their (at the time, rising) interest costs.
A large investment bank had proposed incorporating a complicated multi-element structural tool to “hedge” uncertainties in the cost of the family’s floating rate debt. We have practical experience with analogous hedging/ investing structures, and were abundantly familiar with the difference between the family’s potential upside and downside outcomes. We analyzed the complicated tool, and provided the family with practical insights into the structure’s mechanics –and defined its costs and risks.
The relationship managers at the bank, who would receive a commission on a sale of the tool, were anxious for the family to use it – which is to say, for the family to pay for it. When we discussed the tool with the bank’s proprietary trading desk, who would serve as the family’s counterparty on the use of the tool, it became clear that this trading desk was indifferent to the family’s circumstances – all the trading desk cared about was the bank’s profit margin.
Two things became clear: 1) no one at the bank had a fiduciary responsibility to our client – no party at the bank placed our client’s interests first – and, hence, 2) our client’s interests and the interests of
the bank were not aligned. It was also clear that the complicated tool really didn’t facilitate our client’s objectives. Not the best circumstances for an expensive “hedge.” We shared these perspectives with the family, who decided to address the matter differently.
More than once, we have been contacted by clients saying, “Hey, I have a decision to make in the very near future. Can you help me think about this in a hurry?” or “Hey, I have a problem that I need to resolve as soon as possible.” The client suspects, but doesn’t know, that a painful risk may be pending – a financial loss (“How bad can it get?”), a prospective new endeavor with an uncertain outcome (“What is the downside?”) or a possible change in the market landscape (“If this happens, what should I do? How should I prepare?”) Market uncertainty presents ongoing challenges to owners of businesses and assets.
The sense of urgency that results from timesensitivity can supplant a comprehensive review. Frequently, the speed of market change can mean that a decision-maker needs to make choices with
ROBERT GEITZ Managing Principal Capital Dimensions rgeitz@capdimen.com
incomplete information to guide his judgment.
What qualities can support such choices? Experience. Pattern recognition. Conservative values. And, we would like to think, a trusted advisor.
So, what is the point of paying attention to explicit risks, and potential risks? Every business owner, investor, entrepreneur wants to protect what they have built. As we observed at the beginning, risk is a threat to success. We have noticed that risks arise at every stage of life, every stage of businessbuilding, every stage of investment management. Experience tells us that business owners, entrepreneurs and investors, need to pay constant attention to threats to their assets and livelihoods.
What is the point? To preserve what you have built, and to enable what you stand to build in the future.
Capital Dimensions LLC provides advisory solutions to family offices, entrepreneurs and investors. We focus on matters that require expertise and experience beyond what our clients regularly apply to their investments and businesses –recognizing that specialization is required to resolve complex situations.
Capital Dimensions LLC provides advisory solutions to businesses, investors and market participants – with a core focus on critical risk factors that affect capital structures and capital investments. Critical risks can reside outside and inside client assets and businesses, and can meaningfully influence performance and investment returns.
Principal
STEVE BRADY
Partner and Market Leader
Withum
PRACTICE AREAS
Mergers & Acquisitions
Transaction Advisory
EDUCATION
University of Wisconsin-Madison
Bachelor of Business
Administration (BBA), Accounting and Finance
LICENSES & CERTIFIFATIONS
Certified Public Accountant
State of Illinois
Steve is a Partner and Market Leader for Withum’s Transaction Advisory practice. He is a licensed certified public accountant in the state of Illinois and specializes in mergers & acquisitions and transaction advisory, advising clients to realize value from middle-market transactions across multiple sectors. Steve has extensive expertise in buy-side and sell-side due diligence, merger integration and other advisory services for mergers and acquisitions, debt offerings, carve-outs and other transactions.
Steve has been a Transaction Advisory Practice leader in global and national firms for over 16 years, served as a chief financial officer of a middle-market diversified mechanical contractor and specialty manufacturer and a start-up medical device company, and audit partner for a global firm.
Steve previously led a wide variety of crossborder and domestic projects for private equity firms and their portfolio companies, family offices, and strategic acquirers including closelyheld middle-market companies and global organizations, investment banks, mezzanine lenders and financial institutions.
BY STEVE BRADY Partner
and Market Leader
Withum & MICHAEL RITCHIE
Senior Manager, Transaction Advisory Withum
Throughout 2023 and into 2024, the M&A middle market has continued to be bogged down by headwinds from uncertainties in the interest rate changes, the economic environment and political policies. The down M&A market has been further driven by sellers holding out for the lofty multiples of 2020 and 2021, and buyers reigning in their leverage looking for valuebased deals of high-quality companies. Active buyers have been using additional tools to reduce their exposure and while achieving a transactable outcome for sellers.
One significant tool that we have seen being increasingly prevalent during this period are earnouts. Earnouts allow the gap in valuations to be bridged between buyers and sellers allowing sellers to achieve the multiples they desire while protecting the buyers from downside risks and reducing the amount of capital needed at closing.
Let us take a deep dive into the latest trends in earnouts and the implications that come with them.
First, as a refresher, an earnout is a contractual provision where the seller of a business receives additional value for the transaction if the business meets specified financial targets post-closing. Earnouts have a wide range of variations ranging from payments being based on revenue, EBITDA, customer retention, or margins. They are typically paid out from one year up to five years with the intent to reward sellers for maintaining or increasing company performance.
Earnouts are experiencing a resurgence in these challenging times and began to take more of a foothold during the COVID-19 pandemic when there was so much uncertainty about how the economy would impact a business’s performance over the ensuing years. There were several industries, such as communications, technology, telehealth, and medical supplies that saw massive gains in earnings that owners tried to capitalize on as they sold, while other industries such as live entertainment and travel took a temporary hit before rebounding. During this time buyers were unsure what the impact would be in the long-term but with the significant supply of capital and attractive interest rates at the time, there was still a significant appetite for transactions. At this juncture earnouts were able to come into the fold to act as protection for the buyers and provide upside for the sellers.
This trend in earnouts continued to gain momentum
and is now a frequently used mechanism to bridge gaps in valuations between buyers and sellers. However, while this may sound like a win-win scenario this is not without its own drawbacks. Here are some of the drawbacks that could arise from using earnouts:
If not clearly defined and understood by both parties earnout calculations may lead to significant disputes and potentially litigation on how they are calculated.
We have seen several instances where there has been a dispute over an earnout agreement that is not clear, where the buyer’s interpretation of the agreement was not in concert with the seller, and when the seller did not understand how the calculations were being performed. Generally, in these instances the seller did not have experienced advisors supporting them throughout the process of determining the mechanism for an earnout. Often times, their local tax preparer who was not aware of the nuances involved in the M&A process assisted them. Having the right advisors on your side when selling a business is vital to the success of a transaction and each different advisor, whether it be an investment banker, M&A attorney, or M&A financial advisor, brings a lot of value and has the experience to provide the necessary support and look for pitfalls in an earnout calculation.
One of the essential factors to consider as you enter into an earnout agreement is the level of control of the operations and accounting function the seller will have after the transaction. For example, if there is a change in revenue methodology to go from a cash basis to an accrual or Generally Accepted Accounting Principles (GAAP) basis with no clear earnout calculation impact defined in the
purchase agreement then this shift could have a significant impact on an earnout calculation. Also, when reporting on an accrual basis, if earnouts are step increases or all or nothing earnouts versus a percentage of milestones achieved, the buyer could hold back revenues or increase expenses claiming that the financials are GAAP compliant. From an operational standpoint, decisions can be made which are detrimental to the results which measure the earnout, most commonly top line revenue growth or profitability.
2. Lofty Milestone Targets: We have also seen in several instances where earnouts are calculated on forecasted numbers. While lofty aspirations for growth may look appealing to a buyer, they could cause an earnout to be reduced or not achieved at all. However, there have been many court rulings in recent years, such as Fortis Advisors LLC v. Johnson & Johnson (“Johnson & Johnson”) and Shareholder Representative Services LLC v. Alexion Pharmaceuticals Inc., highlighting the risks of using earnouts and requiring the buyers to put their best foot forward to achieve these goals.
Depending upon their role after the deal closes, the seller may likely lose control of important operational decisions which limits their ability to influence the performance of the business. One example could be that the buyer needs to make significant investments in operations resulting in inflated expenses and thus reducing EBITDA. Another example could be that revenue is decreased as the buyer has a change in their customer or product approach or eliminates certain loss leaders or low margin products. We have also seen where these decisions lead to inventory write
offs which a seller claims were due to conditions which existed at the time of closing.
Now that we have focused on the background and pitfalls of earnouts, there are additional impacts from an accounting perspective that need to be considered.
1. GAAP Treatment: As outlined in “ASC 805 – Business Combinations” Earnouts can be classified in two main ways. First, earnouts can be classified as part of the purchase price and are measured at fair value at the acquisition date. This amount is then included as an intangible asset in the calculation of goodwill. This classification typically applies when the earnout is contingent on achieving certain financial or operational milestones that are directly related to the acquired business’s performance. Secondly, if earnouts are considered non-equity-based compensation for services provided after the acquisition, the related costs treated as an expense in the post-combination financial statements over the life of the earnout. This classification is often used when the earnout is contingent on the continued employment of the selling shareholders or key employees. Equity based earnout compensation would follow “ASC 718 Compensation—Stock Compensation” where the compensation would be recorded over the vesting period in which the earnout is earned.
2. Valuation: The fair value of the earnout is estimated based on the expected future performance of the acquired business that includes several different factors such as the length of time and likelihood of the earnout being obtained. This involves significant judgment and the use of
various financial models to forecast the future earnings or revenue. A 409(a)-valuation prepared by a professional valuation expert can assist with assessing the fair market value of the earnout along with other intangible assets.
Under GAAP, earnouts classified as part of the purchase price are recognized as a liability on the balance sheet and changes in the fair value of this liability are recorded in the income statement, generally as other expenses. Earnouts classified as compensation are expensed as incurred.
3. Tax Treatment: Earnouts are also treated differently for tax purposes depending on their classification. If the earnout is considered part of the purchase price, they are generally treated under Section 1001 of the Internal Revenue Code (IRC), which deals with the determination of gain or loss from the sale or exchange of property.
Under this tax code earnouts are taxed at the capital gains rate, which is typically much lower than the ordinary income tax rates. If earnouts are classified as compensation for services, they fall under Section 61 of the IRC, which defines gross income, for the seller receiving the earnout and Section 162, which allows deductions for ordinary and necessary business expenses, for the buyer.
Earnouts can be a valuable tool in M&A transactions and are here to stay. They offer a way to bridge valuation gaps, align interests, allow more financial flexibility, and can provide tax advantages. However, they require careful structuring and clear agreements to manage the potential pitfalls. By understanding the accounting implications, market drivers, and risks, both buyers and sellers can leverage earnouts to achieve successful and mutually beneficial deals.
STEVE BRADY Partner and Market Leader Withum
Steve is a Partner and Market Leader for Withum’s Transaction Advisory practice. He is a licensed certified public accountant in the state of Illinois and specializes in mergers & acquisitions and transaction advisory, advising clients to realize value from middlemarket transactions across multiple sectors.”
Michael is a Senior Manager on Withum’s Transaction Advisory Services Team. He has over 15 years of experience and specializes in transaction advisory on both the buy and sell sides, M&A strategy, and working with sellers for go-to-market strategies across multiple industries.
MICHAEL RITCHIE Senior Manager, Transaction Advisory Withum
BY MICHAEL VON BEVERN Socium Fund Services
Independent Sponsors, also known as fundless sponsors, have become an integral part of the private equity ecosystem, offering flexibility and attractive returns while addressing a critical gap in the market. By leveraging their specialized industry expertise, Independent Sponsors deliver compelling opportunities to investors and often outperform traditional private equity funds. With internal rates of return (IRRs) ranging from 15% to 25%, compared to the 17% to 21% typical of traditional buyout and growth equity funds, they provide a unique value proposition. Coupled with transparent structures and a fee alignment model that closely ties sponsor performance to investor outcomes, the Independent Sponsor model has cemented itself a permanent spot in the private equity industry.
However, this model comes with challenges. Operating without a committed pool of capital requires Independent Sponsors to secure funding for each deal individually, a process that demands a strong investment strategy, an efficient operational infrastructure and a
significant time commitment. The complexities of managing fundraising, structuring deals, and meeting investor expectations can strain resources. To execute successfully, Independent Sponsors must implement streamlined processes, leverage technology, and consider outsourcing their noncore activities.
arrangements tied to performance thresholds, demonstrating their commitment to delivering strong results before participating in the upside. Co-investment structures, where sponsors invest their own capital alongside investors, further build confidence by showcasing alignment of interests and personal accountability.
The operational oversight of managing fundraising and operational tasks across multiple transactions is overwhelming and diverts sponsors’ attention from core activities like identifying and executing highvalue deals. Here, technology becomes a gamechanger. Institutional-grade fundraising platforms streamline operations by offering virtual data rooms for due diligence, CRM tools for managing investor engagement, and centralized repositories for deal documentation. Electronic subscription processes and data visualization dashboards provide investors with the transparency they need while reducing the administrative workload for sponsors.
Beyond technology, outsourcing middle and back-office functions to experienced fund administrators offers significant advantages. These expert teams maintain detailed books and records for each deal, prepare and distribute detailed investor statements, manage tax compliance, oversee treasury operations, and assist with lender requirements. While outsourcing introduces an additional cost, it becomes increasingly efficient as sponsors add new investment vehicles. Economies of scale reduce the per-deal cost of outsourcing, minimizing its impact on gross returns and enhancing overall operational efficiency.
The Independent Sponsor model has carved out a unique space in the private equity industry that caters to investors seeking flexibility, transparency, and alignment. However, it requires a sophisticated approach to fundraising and operational management to overcome the inherent challenges of a deal-by-deal structure. Sponsors who invest in the right combination of technology and outsourcing can create a scalable framework that not only meets investor expectations but also leads to long-term success.
Many Independent Sponsors adopt fee
A significant challenge lies in structuring deals to align sponsor and investor interests while navigating potential tax and reporting complexities as these elements require a delicate balance between flexibility and compliance. Deal structures need to accommodate varying investor profiles, each with unique tax considerations and preferences. For example, family offices prioritize pass-through structures for tax efficiency, while high-net-worth investors require transparent reporting and regular touch-ins. These competing needs add layers of complexity to deal execution, requiring expertise and planning to ensure the deal structures remain tax-efficient and legally compliant.
MICHAEL VON BEVERN Co-Managing Director Socium Fund Services
Michael co-founded Socium, LLC to bring the alternative asset community a private equity-focused fund administrator that combines advanced technology with consultative client service. An entrepreneurial leader with over 26 years of financial services experience in trading, operations, and fund administration, Michael’s awareness of the private equity industry fueled his desire to offer an integrated solution of best-in-breed technology at a value price.
BY PAUL NOWAK Cronus Partners LLC
Cronus Partners, a boutique investment bank based in Southport, CT, specializes in the Environmental Services Industry (ESI). Our partners have decades of experience in this field, serving as advisors and investors during periods of significant growth and industry consolidation. These days, we typically work with small and middle-market companies to raise capital to fund growth or with owners looking to expand or realize liquidity through mergers and acquisitions. Whether with industry veterans or newcomers, we welcome the opportunity to work with investors, entrepreneurs or management teams looking for opportunities in the ESI.
Many facets of modern life that we take for granted—uncontaminated drinking water, clean streets, and the safe production of energy and goods—are supported by an extensive network of professionals and businesses working behind the scenes. Over the years industries to address the unpleasant and often downright dangerous by-products of our lifestyles have been created and have grown up in North America and around the developed world: companies that handle our waste products from the production of energy, manufacture of goods, and efficient distribution and delivery of those goods to their end users, and from their consumption and ultimate disposal. Think about sanitary sewers. Born from the ill effects of rapid urbanization and overcrowding, including cholera and typhoid outbreaks (and the eventual discovery of the link between germs and diseases), in the 19th century cities like London, Paris and New York began requiring and constructing sewer systems to divert germ-conducive wastewater from
city streets into what eventually became centralized water treatment facilities.
In the same timeframe, cities including London and New York started mandating and providing a systemized approach to keeping solid waste (garbage, ash, food waste, etc.) off streets. Today there are complex systems in place to safely and efficiently collect solid waste from your doorstep and to transport that waste to centralized facilities where it can be sorted, recycled, or otherwise processed for more efficient transportation to disposal facilities. These disposal facilities, what used to be called dumps, are now highly engineered landfills that contain solid waste under cover and capture and treat water runoff and the greenhouse gases that are produced from decay (often turning them into energy).
Industrial production, particularly chemicalintensive industries like pharmaceuticals, agriculture, food processing, energy production, defense, equipment manufacturing, and textiles, create vast amounts of waste byproducts. It was not until the 1960s and ‘70s that regulation born from legacy disposal practices of dangerous wastes (like dumping chemicals into public waterways or the ground, where they would persist and eventually find groundwater) created a modern hazardous waste management industry.
We generally view the industry as having some distinct sectors, including solid waste management, hazardous and industrial waste management, water and wastewater treatment, air quality
management, and environmental consulting. There is also a renewable energy component to the industry, particularly regarding some recycling technologies, but we largely think of renewable energy as its own industry.
Throughout the lifecycle, value is generated across distinct stages:
Collection. Garbage collectors empty household bins into trucks on municipal collection routes. On commercial routes trucks collect and transport waste from larger disposal containers at facilities like big box stores. Small specialized trucks collect batches of medical waste, used oil or small quantities of spent industrial chemicals from medical practices, auto body shops, or small manufacturing businesses.
Consolidation. Solid waste transfer stations, where waste is emptied from garbage trucks onto floors where it is sorted (taking out recyclables or items that should not be sent to landfills) and compacted into larger trailers or rail cars that can more efficiently transport the waste to a disposal end point. On the hazardous waste side, box trucks consolidate small diverse pickups into combined streams that can be more efficiently transported, usually by tractor trailer, to treatment and disposal facilities that can handle specific types of waste.
Transportation. Tractor trailers or rail cars efficiently move larger quantities of more homogenized waste to end points.
Treatment. Highly specialized and permitted facilities neutralize and stabilize volatile hazardous materials that can then be safely landfilled.
Centralized water treatment facilities sort solids out of wastewater, then physically and chemically treat it to neutralize and render it safe for release
back into public waters.
Disposal. Often these are end points, including energy-from-waste facilities, incinerators that destroy hazardous organic materials, kilns that use the energy component of some waste streams in the production of cement, or landfills that contain material for the long term.
Recycling. Material processing facilities increasingly use technologies including optical sorters that can identify and rapidly sort solid waste streams that can then be turned into usable homogeneous commodities (including metals, papers, glass and plastics) used in new production.
Over the years we have seen these markets consolidate into groups of larger industry leaders. Solid waste companies have led the way through consolidation. Today, the solid waste market is headed up by a handful of large companies that operate in multiple markets across the country. Public companies like Waste Management (WM), Republic Services (RSG), Waste Connections (WCN), GFL Environmental (GFL), and Casella Waste Systems (CWST) are the industry leaders. Between 2014 and 2023, WM’s revenue grew from $14.0 billion to $20.4 billion, with adjusted EBITDA rising from $3.3 billion (23.6% margin) to $5.9 billion (28.9% margin). Over the same period, the market has increased the public value of a dollar of WM revenue from $2.33 to just under $5.00 today (the company boasts a $106 billion enterprise value), equating to approximately 17.5x EBITDA. Some of the smaller public companies like Casella and GFL trade in the 20s as a multiple of EBITDA. These companies have grown and outperformed the broader stock market. They have also undertaken a considerable number of acquisitions, both reducing the number of large competitors and, in
turn, driving up private multiples.
In the smaller hazardous and industrial waste sector, the public leader in the US market is Clean Harbors (CLH), with Veolia, Enviri (NVRI), Heritage Environmental and several other private competitors serving the market. This market has likewise seen significant consolidation over the
past decade as private companies have attracted PE and infrastructure investors to combine smaller local businesses into significant regional companies, which have been acquired by larger funds or strategic acquirers. Notably RSG entered the market in 2022 when it acquired hazardous waste mainstay US Ecology, joining WM as a leader in both the solid waste and hazardous waste
markets. This year, WM acquired the leader in the medical waste market, Stericycle, for over 20x EBITDA. CLH trades in the mid-teens as a multiple of EBITDA, and smaller competitors trade from the high-single-digits to lower-double-digit multiples.
Water treatment companies like Xylem (XYL), Veolia Environnement, and American Water Works (AWK) lead the US market, but there a many smaller operators of wastewater treatment facilities, collectors and transporters of wastewater, and technology and equipment providers to this essential industry, which has also consolidated considerably over the past decade and more and features EBITDA multiples in the mid-to-high teens.
Construction and engineering companies offer services such as engineering, technical consulting, construction, and scientific expertise, serving many industries, but having a significant environmental solutions component, including remediation of legacy environmental contaminations and construction of significant infrastructure projects (including landfills). The industry is led by companies like AECOM (ACM), Jacobs Solutions (J), Tetra Tech (TTEK), and Stantec (STN). These companies all have multi-billion-dollar enterprise values, trade in the mid-to-high teens EBITDA multiple ranges and have also been very active in the M&A markets.
are essential to maintaining public health and responsible manufacturing and energy production.
• They are generally mandated by law and regulatory action. Governments at both federal and state/provincial levels have implemented stricter environmental regulations aimed at reducing pollution and promoting sustainability.
• Even when not strictly mandated, there has been a marked shift in consumer behavior toward sustainability. Consumers have become increasingly concerned about their environmental impact and are seeking sustainable products and services. Companies prioritizing sustainability are often rewarded with enhanced brand loyalty and market share. This growing demand is driving businesses to adopt greener practices, that, in turn, fuels demand for environmental services.
• They produce reliable revenue and cash flow streams, often having long-term contracts and other barriers to competition, including operating and facility permits that limit potential rivals.
• They have proven themselves to be able to weather periods of inflation, especially over the past four years, and to increase prices at least as much as input costs.
The environmental services industry has never been more appealing to investors. Key factors contributing to its attractiveness include:
• They are necessary industries. Their services
• They are generally able to grow through M&A, via tuck-in acquisition to increase density, or acquisition of complementary geographic companies to expand market footprint, or through complementary services to increase asset and personnel utilization. Even though it is generally a local, geographic, territorial industry, the underlying business model usually translates across locations and markets, allowing owners to leverage the capabilities of
strong management teams.
• There are efficiencies to be gained from technological advancement. This logisticsintensive industry has embraced route optimization, but advanced technologies, such as artificial intelligence, data analytics, and automation, are just beginning to reshape the industry. These innovations not only enhance operational efficiency but also create new business models like smart waste management systems or cutting-edge water treatment technologies.
• There are ample exit opportunities. The large public companies are very active acquirers. In addition, private equity has targeted the industry for many years, and companies have established operating histories under multiple PE owners. Fund managers like Kinderhook Industries, Aurora Capital Partners, J.F. Lehman & Company, The Carlyle Group, Gryphon Investors, Littlejohn and Company, Clairvest Group Inc, Heartwood Partners, and many others have successfully built significant private portfolio platforms. More recently, infrastructure funds like EQT (Covanta and Heritage Environmental), I Squared Capital (VLS Environmental) and 3i (EC Waste) have joined
long-time investor Macquarie as investors in the industry, realizing the long-term stability of these companies is a good fit with their investment mandates.
The Environmental Services Industry in North America has evolved into a cornerstone of modern infrastructure, providing essential services that underpin public health, environmental sustainability, and industrial efficiency. Over decades, the industry has grown through innovation, regulatory support, and consolidation, resulting in a robust ecosystem of specialized sectors, from solid and hazardous waste management to water treatment and environmental consulting. Its necessity, regulatory backing, reliable cash flows, and adaptability to technological advancements make ESI an increasingly attractive investment opportunity. With ample exit strategies through public strategic acquirers and private equity platforms, the industry offers a stable and scalable business model. As the demand for sustainability and environmental stewardship continues to rise, the ESI is poised for sustained growth, cementing its role as a critical and lucrative sector for investors, entrepreneurs, and strategic operators alike.
PAUL NOWAK Managing Director Cronus Partners LLC
Paul Nowak specializes in providing financial advisory and capital raising services to clients in the environmental services industry. He has enjoyed a 20-year career advising public and private middle market companies and entrepreneurs
BY MARK JENNINGS
Bite Investements
US-headquartered fund managers are seeking to diversify their investor base, with European retail investors high on their list of priorities. However, complex compliance and regulatory requirements make many US managers reluctant to enter Europe.
Traditional routes to attract European investors can be enhanced by using top of the line fundraising and investor management software.
Private markets have seen exponential growth over the last two decades, displaying no signs of abating. Recent estimates suggest private markets could grow by a staggering $8 trillion by 2030 with European wealth managers anticipating private markets investments to account for around 11% of their sector’s AUM[1]. Due to this global growth trend, US-based fund managers are looking to diversify their international investor base, viewing European retail and high net worth (HNW) investors as a significant, yet often untapped, market[2].
Europe has traditionally been a hard nut for US managers to crack[3]. The rapid growth of private markets has (rightfully so) brought increased scrutiny, making many US firms hesitant to target the EU market due to complex multi-jurisdiction compliance requirements. While there is an appetite to expand their European investor base, a recent survey found 78% of US-based fund managers believe ESG and new sustainability rules in Europe are more complex than their domestic equivalents, creating a barrier to entry[4].
Despite these challenges, the need to broaden the investment base is becoming more pressing due to a competitive fundraising environment, caused by a slowdown in commitments from US-based institutional investors, equity market volatility and an unpredictable global macro-economic climate. There is ample wealth in Europe. The institutional investor market in Germany has for example grown by 8.4% annually since 2013, and now sits on an asset pile totaling €3.4 trillion[5].
“HNW and UHNW investors in Europe continue to be underexposed to private markets in comparison to institutional peers, this trend is expected to change.”
While HNW and ultra-high-net-worth (UHNW) investors in Europe continue to be underexposed to private markets in comparison to their institutional peers, this trend is expected to change. A recent survey (figure 1 below) of private banks and wealth managers showed how there is an expectation that both HNW and UNHWs will significantly increase their allocations to private equity over the next 12 to 24 months.
“HOW DO US MANAGERS FIND WILLING INVESTORS?”
Technological advancements and new regulations aimed at improving accessibility to private markets (such as the European Long-Term Investment Fund launched earlier this year) have made European retail investors more of a target than ever before[6].
To emphasis this point, we are already seeing US managers structure funds to be more attractive to individual investors based outside of the US[7]. But how do US managers effectively find this willing and expanding investor base?
Firstly, it is important to get on the radar of this investor base. There are numerous high profile private equity events that regularly bring together the main players across the EU private equity scene. These events allow US managers to pitch their strategy and track record directly, and in person to the European investor community. Additionally, industry associations can help raise US managers’ profiles through warm introductions
Figure 1: Anticipated asset allocation changes to private assets over the next 1224 months by investor type, 2023
to relevant European wealth managers. Private banks also frequently offer networking events with direct access to potential clients. You can find a list of current industry events and associations in our 2024 planning guide.
Focusing on the UK and Switzerland is a good start, but it is worth attending wealth manager events in France and Germany as well. Different markets often have different strategy preferences when it comes to allocating to private markets, so check Preqin data to understand where to target your fundraising efforts. Tick the above steps and you’re on your way to broadening your investor base over the Atlantic but are you reaching all the HNWs in Europe seeking smaller tickets and, if so, what are the key considerations when trying to onboard these new investor leads?
Another well-trodden route to maximize exposure
to your fundraising efforts is to collaborate with wealth management firms, registered investment advisors (RIAs) and, of course, prominent large-scale investment platforms. By building meaningful, long-term relationships with these key stakeholders you ensure future fund offerings are firmly on their radar, gradually building a captive investor audience for your products.
“HOW
Technological advances mean it is possible to attract new investors with innovative, digital software. You can now reach these retail investors looking for smaller tickets compared to the usual institutional players. Investor roadshows can now be done remotely, saving precious time and travel
costs in the process.
“Fund administration and the necessary legal support for onboarding new investors add further complexity. Clearly, a streamlined smart technology solution is essential.”
However, with new geographies and investor groups, come new challenges. The most pressing of which is how to deal with the intricate compliance and regulatory constraints. Unlike the US, these can vary significantly across different jurisdictions and countries. Fund administration and the necessary legal support for onboarding new investors add further complexity. Clearly, a streamlined, smart technology solution is essential to successfully navigate these complex requirements.
While considering the regulatory requirements of a new geography, identifying the right marketing strategy for the target region is a must. Firms must undertake their own regulatory assessments, but there are three marketing avenues which appear to be most actively used by US fund managers to access EU-based investors[8];
• National Private Placement Regimes (NPPRs): This Regime can provide fund managers with the ability to market their funds in certain (but not all) EU member states;
• establishing an AIFM (Alternative Investment Fund Manager) or using a more cost-effective third-party AIFM can help to facilitate the distribution of investment products in Europe, and lastly;
• reverse solicitation which involves investors directly seeking information about a specific fund. However, despite the potential cost and time benefits, reverse solicitation is a narrow term and requires robust consideration of complex regulatory matters.
“OUR MULTIJURISDICTIONAL PLATFORM PROVIDES UNPARALLELED ACCESS TO NEW (AND RELEVANT) INVESTORS AND MARKETS”
This is where we believe Bite Stream comes into play. Our multijurisdictional platform provides unparalleled access to new (and relevant) investors and markets. The platform is designed to cater to different markets and investors. By utilizing new technology in combination with the creation of varied investment vehicles, smaller investors can now have direct access to your investment products.
Bite Stream offers a secure investment lifecycle from fundraising to post investment reporting, handling associated fund administration with ease, while allowing timely communication regardless of geographic distance via features such as our Wealth Management feature, the GDPR-compliant communications center. We eliminate the need for expensive intermediates as our smart platform can be used exclusively for fundraising, investor management, investor relations and reporting.
If you are looking to diversify your investor base today, then look no further than the Bite Stream platform to help you not only stand out from the crowd but keep on top of all necessary compliance
and regulatory requirements that will inevitably come your way!
Disclaimer: This article is made available by BITE Investments (UK) Limited (“Bite UK”), a company incorporated in the United Kingdom (company registration number 11706620) with its registered office at 28 Ecclestone Square, London SW1V 1NZ. The information contained in this article (the “Information”) is for informational purposes only and may not be relied upon for the purposes of evaluating the merits of investing in any shares, other securities, limited partnership interests or other interests in any funds listed or referred to in the article or for any other purpose. The Information does not constitute an offer to acquire any limited partnership interests, shares or other securities, make any investment or to provide any fund management services or any investment advice of any kind, nor does this article constitute
1 Carne Group, Atlas 2024 report, July 2024
2 JTC, US MANAGERS EYEING EUROPEAN CAPITAL, 23 April 2024
an invitation to invest, directly or indirectly, in any company or collective investment scheme, or to undertake to do so. Reliance on the Information for the purpose of engaging in any investment activity may expose the investor to a significant risk of losing all of the money invested. Nothing in this article is to be construed, and shall not be relied upon as, legal, regulatory, credit, business, tax or accountancy advice. The Information may change and there shall be no obligation on the part of Bite UK to update any of the Information. Data and facts used in this article are derived from sources which are considered to be reliable and have been compiled using Bite UK’s best knowledge. However, Bite UK does not guarantee the correctness of the Information. This article and the Information are strictly confidential and are used exclusively for a limited number of addresses. Reproduction of this article or the dissemination of this article, or the Information, to third parties, is not permitted.
3 Citywire Selector, Blackstone determined to attract Europe’s wealthy to private markets, 11 September 2023
4 Carne Group, Atlas 2024 report, July 2024
5 Universal Investment, What is the scale and opportunity of the German market?, December 2023
6 euroclear, ELTIF 2.0 regulation unlocks access to private markets, 10 January 20243 Citywire Selector, Blackstone determined to attract Europe’s wealthy to private markets, 11 September 2023
7 WealthBriefing, Partners Group Scores Industry First With “Evergreen” ELTIF Structure, 8 May 2024
8 JTC, US MANAGERS EYEING EUROPEAN CAPITAL, 23 April 2024
MARK JENNINGS
Managing Director - Head of Capital Introductions
Bite Investments
Mark is based in the New York office and is in charge of global capital introductions. Mark brings over 20 years of industry experience, serving institutions, affluent families and successful businesses in both New York and Bermuda. Mark has previously held positions in capital raising, high net worth client advisory, portfolio management and trading.
BY PAUL MARINO
Sadis & Goldberg
In recent years, the private equity (“PE”) landscape has witnessed a notable surge in the secondary market, driven by demand for flexibility, liquidity, and innovative solutions to investors’ evolving needs. Originally seen as a niche segment, secondary transactions are now recognized as essential components of portfolio management, providing both liquidity options and strategic advantages to limited partners (“LPs”) and general partners (“GPs”). This article explores the drivers of growth in the private equity secondary market, the innovations shaping this sector, and its future outlook.
• Rising Innovation in Deal Structures: As secondary deals become more sophisticated, expect innovative transaction structures to
arise, tailored to meet specific investor needs and market conditions.
• Expansion into New Asset Classes: The secondary market is expanding beyond traditional buyout funds into areas like private credit, venture capital, and real estate, providing even more flexibility for investors.
• Continued Technological Transformation: Technology will play a crucial role in increasing transparency, streamlining processes, and reducing costs, further enhancing the efficiency and appeal of the secondary market.
• The secondary market in private equity is no longer a peripheral component but rather a core element of the industry. It offers investors the opportunity to optimize portfolios, manage liquidity, and navigate market uncertainty more effectively. As this market continues to grow and innovate, it will likely reshape the
landscape of private equity investing, attracting a broader range of participants and fueling the expansion of the entire asset class.
The secondary market in private equity involves the buying and selling of pre-existing investor commitments in private equity funds. This differs from the primary PE market, where funds are raised directly from investors by PE firms. In the secondary market, LPs looking to exit early can transfer their fund stakes to other investors. This exchange offers LPs liquidity, while enabling buyers to access mature assets with shorter holding periods and potentially lower risk profiles.
Secondaries also include GP-led transactions, where fund managers create liquidity for their LPs by selling assets into a new vehicle managed by the GP. LPs can elect to take liquidity with the sale or roll their interests into the new vehicle. The new vehicle is generally infused with some new capital to allow for growth investment into the underlying assets. This structure allows GPs to keep high performing assets and maximize returns with some extra capital to continue to grow the company for a few more years.
And as our client and dear friend Paul Cohn of Tail End Partners stated, “Independent Sponsors are also participating in the secondary market by executing equity recapitalizations. Similar to the GP-led structure above, the independent sponsor uses the recap to provide liquidity to its investors and there is also dry powder infused into the
company for future growth.”
The growth of the secondary market in the independent sponsor space is further vindication that the space has grown and become even more efficient.
As sweeping regulatory changes occurred in both private (Taft Hartley—think private unions) and public unions (think municipalities and state pension plans) in the late 1970s permitting pension funds to invest in private equity, assets under management in the organized private equity market increased dramatically, from under $5 billion to over $175 billion between 1980 and 1995.
By the 1990s, private equity had become a core holding for most institutional investors, with average portfolio allocations ranging from 5% for public pension plans to nearly 15% for endowments and foundations. The secondary market began to emerge some 50 years ago but really became a well-known asset class by mid-to-late 1990s which coincided with the geometric growth of PE. In fact, the latter half of the 1990s saw the first secondary fund (say that thrice).
Like so many things that rise from the ashes, the secondary space really saw supply growth, as a result of the Savings and Loan Crisis in the late 80s and 90s and the subsequent regulator reaction, which resulted in an adjustment in the capital-torisk-weighted-asset ratios and capital requirements
covering of-balance-sheet activities which forced many institutions to rebalance their private asset portfolios. The foregoing resulted in an oversupply of LP interest in the market (and who doesn’t love a bargain).
Moreover, after the dot-com blowup in 2000s, more distressed sellers entered into the market resulting in more supply coming onto the market. Hence, you had sellers searching for a bid which resulted in a buyer’s market. And while downward pressure on pricing doesn’t make for a healthy market, it does attract value buyers and after buyers recognized the value of secondary purchases and excess capacity eroded, the market began to stabilize around 2006.
As a result of market normalization, LPs viewed the secondary sales opportunity more favorably. The removal of the stigma of not being a distressed seller allowed LPs to both use Secondaries as a means to
get liquid and rebalance portfolios. In fact, starting in the mid to late 2000s secondary total deal flow began to increase from approximately $20 billion in 2008 to more than $100 billion in 2021 and 2022. Furthermore, GP-led Secondaries also took off and become a huge part of the Secondaries space as it allowed GPs to continue to grow top platform companies and LPs were interested (and that interest grows today in single platform funds and/ or independent sponsors) in single platform deals.
More data on the growth of the secondaries market is the total volume in the deal market. Hamilton
Lane provides great data on this in a report published in 2023:
“2012 secondary market volume was $25 billion compared to $463 billion of the overall market equal to 5% the size. By 2022, secondary market volume rose to 10% of the overall size of the PE market.”
Moreover, as of July 2024, secondary transactional
value (total value) in both GP led and LP led volume equaled $137 billion which exceeds the record total deal volume for all of 2021. The foregoing is a testament to the growth of the secondaries market, which was a direct result of LPs frustration at the lack of liquidity in the PE market combined with GPs looking for an opportunity to stick with their best investments to optimize their economic potential (also known as carried interest)> The GPled market provided a tool for GPs to hold on to their best assets while also giving LPs much in demand liquidity. A perennial PE problem has been the GPs desire to compound returns by holding onto good assets battling against the LP need for liquidity and ten year lives of most funds. This duration mismatch has plagued the alternatives space for as long as I can remember (be it evergreen credit funds of the late aughts or venture funds of the early aughts). This dichotomy of push/pull between investors and GPs has further fueled the growth in the secondaries space.
Secondaries continue to grow and for many
investors, either in an individual investment or pooled platform, secondaries, as an investment, provide a better MOIC score.
Below find some reasons why we think secondaries as an investment class will continue to grow.
Secondaries are growing rapidly for a number of reasons:
(i) For one thing, it’s healthy and desirable for a mature asset class to offer investors a liquidity outlet.
(ii) It helps with rebalancing of portfolios.
(iii) It lessens the blow to investors who are sensitive to elongated hold periods (the average life of a fund is now 15 years).
(iv) In the shorter term, cyclical factors such as the denominator effect and slowed distributions in an uncertain environment provide even more tailwinds.
Supply notably outstrips demand in today’s secondary market, where prices are coming down and where the dynamic for buyers is likely to continue improving as more supply hits the market. This is also the area of the market where the most innovation and creativity are occurring around exits and liquidity options, according to the report.
From 2018-2022, eight secondary funds raised enough capital to be classified as “Mega” if they had been buyout funds. That figure was zero just one decade earlier (2008-2012). And now the largest secondary fund ($22 billion+) is nearly the same size as the largest buyout fund ($25 billion).
Historically, PE investments were highly illiquid, requiring investors to lock up capital for a decade or longer. However, investors today seek greater flexibility, especially during economic uncertainties. The secondary market enables LPs to sell their fund commitments, which increases overall market liquidity and attracts more institutional investors.
GP-led secondaries have grown in prominence, representing nearly half of all secondary transactions in recent years. These deals, often involving single-asset continuation funds or sales of specific fund assets, give GPs the ability to extend their hold on prized assets while offering existing LPs an exit option. This dynamic allows GPs to capitalize on assets that still have room to grow, while giving new investors a targeted entry point.
The secondary market has grown in tandem with heightened market volatility, which has encouraged investors to rebalance portfolios and manage exposure to specific sectors or geographies. The ability to exit or acquire positions in PE funds helps investors maintain optimal portfolio allocations amid changing market conditions.
The influx of specialized secondary funds and dedicated buyers is a testament to the attractiveness of this segment. Firms like Blackstone, Ardian, and Lexington Partners have dedicated secondary funds, which have raised billions of dollars, underscoring their commitment to secondary transactions. This institutional interest has provided sellers with more options, thus further driving the market.
The expansion of digital platforms and data analytics has helped to streamline the secondary market, making it easier for LPs and GPs to connect with potential buyers. Specialized digital platforms now allow for faster pricing and more transparent deal processes, which improves efficiency and reduces transaction costs.
Moreover, advancements in due diligence technology have simplified the complex analysis required in secondary deals. Enhanced data access and analytics allow buyers to assess potential investments more thoroughly, helping them make
more informed decisions.
While secondary transactions provide muchneeded liquidity, they carry unique risks. Accurate pricing is critical, as assets traded in the secondary market may be subject to economic shifts that impact valuation. Furthermore, GP-led transactions may face regulatory scrutiny, as they can create conflicts of interest when GPs have the incentive to maximize the price of assets being rolled into continuation funds.
The market’s growth has also led to increased competition, driving up asset prices and potentially
1 https://www.linkedin.com/company/tail-end-capital-partners/
2 https://www.linkedin.com/in/paul-cohn-841914/
3 https://www.hamiltonlane.com/en-us/insight/secondary-market-growth
eroding some of the risk-adjusted returns for buyers. Navigating these challenges requires due diligence and careful asset valuation by both buyers and sellers.
The private equity secondary market is projected to continue growing, with industry reports estimating its potential to reach $500 billion in transaction volume over the next few years. (Pitchbook estimates the market will reach $800 billion by 2028). As private equity matures, secondaries will remain essential in meeting the liquidity needs of LPs and providing flexibility for GPs.
4 https://www.williamblair.com/-/media/downloads/ib/2024/williamblair_pca-2024-secondary-market-survey-report-mar-2024.pdf
5 https://www.hamiltonlane.com/en-us/insight/secondary-market-growth#:~:text=Back%20in%202012%2C%20secondary%20market%20volume%20of%20 %2425,secondaries%E2%80%99%20share%20of%20private%20markets%20liquidity%20is%20rising. (Visited, 11/26/2024)
Benefits of MOIC:
1. Simplicity and Clarity: MOIC is a straightforward metric that provides a clear picture of an investment’s profitability. It is easy to calculate and understand, making it accessible for investors to quickly gauge the success of their investments.
2. End-of-Lifecycle Assessment: MOIC is particularly useful at the end of an investment’s lifecycle, as it focuses on realized returns. It provides a definitive measure of the total value generated by the investment, which is crucial for assessing the overall success of the investment strategy.
By using MOIC, investors can gain a clear and concise understanding of their investment’s performance, allowing for better-informed decisions and more effective investment strategies.
6 The long-term trend has been that GPs are holding assets longer – whether in existing fund structures, through continuation funds, or by raising long-dated vehicles. The median hold period for exited private equity investments has risen from 2.9 years in 2002 to 5.6 in 2022. There can be benefits to compounding returns over longer periods under consistent GP ownership, and private markets have been recognizing that. In such a world, it’s only fair for LPs to have more options and influence in generating liquidity when needed (https:// www.hamiltonlane.com/en-us/insight/secondary-market-growth) (visited, 12/12/2024)
7 https://www.hamiltonlane.com/en-us/insight/secondary-market-growth#:~:text=From%202018-2022%2C%20eight%20secondary%20funds%20raised%20enough%20 capital,size%20as%20the%20largest%20buyout%20fund%20%28%2425%20billion%29.
PAUL MARINO Partner
Sadis & Goldberg pmarino@sadis.com
Paul Marino is a partner in the Financial Services and Corporate Groups. Paul focuses his practice in matters concerning financial services, corporate law and corporate finance. Paul provides counsel in the areas of private equity funds and mergers and acquisitions for private equity firms and public and private companies and private equity fund and hedge fund formation.
BY JAY VASANTHARAJAH
Atlasview Equity Partners
Atlasview Equity Partners is a Toronto-based private equity firm specializing in leveraged buyouts in the lower middle market. We focus on capex-light business models such as software, business services, and specialty distributors. Our firm was founded in 2020 and we have completed six transactions across Canada and the US.
Atlasview seeks businesses with defensible moats and multiple levers to pull to catalyze growth. Atlasview works closely with management teams to create value and execute both organic and inorganic (M&A) growth initiatives.
As an independent sponsor, we raise capital on a deal by deal from a diverse group of investors. We typically work with US-based investors and capital partners, so though we are a Canadian firm - we
invest as if we were a US firm. Investing in both Canadian- and US-based businesses gives us a unique perspective as sponsors. We’re excited to share some key insights we’ve gained, particularly about investing in Canada.
Investing in Canada offers many parallels to investing in the United States, but there are some unique benefits that all investors can take advantage of. While the fundamentals of evaluating businesses—such as analyzing cash flows, market position, and operational efficiencies—are largely the same, the unique economic, cultural, and regulatory environment in Canada creates opportunities for investors. If you’re a US-based investor considering a Canadian acquisition, here are 7 reasons to invest in Canada.
One of the most attractive aspects of the Canadian market is the lower valuation multiples compared to similar businesses in the US. A smaller buyer pool means less competition for high-quality Canadian businesses. This ultimately leads to more favorable entry prices for private equity investors. This creates opportunities for higher returns or greater margins of safety, particularly for investors employing buy-and-build strategies.
Canadian wages are generally lower than in the US, while the talent remains equally competitive. This means lower operational expenses, especially in labor-intensive sectors. For tech-focused businesses, the advantage is amplified by programs like the Scientific Research and Experimental Development (SR&ED) tax credit, which rewards R&D investment and reduces costs further.
Expanding into Canada allows investors to reduce reliance on the US economy by gaining exposure to a stable yet distinct market. With robust industries, a strong banking system, and a diverse workforce, Canada provides an effective hedge against regional downturns in the US.
At the time of writing, the exchange rate (USD/CAD ~1.44) makes Canadian acquisitions even more
attractive for US investors. Historically, the USD/ CAD rate has hovered around 1.30, suggesting a potential upside if the Canadian dollar reverts to the mean, creating further value for cross-border investors.
Canada’s debt markets offer stability and are built on long-term relationships, with robust offerings for acquisition financing. While lending practices are more conservative than in the US, these institutions are known for their reliability, making them valuable partners for private equity investors.
Canadian tax laws (especially payroll and sales tax) are often seen as more straightforward than those in the US. Corporate tax rates in Canada can also be lower, depending on specific circumstances. Understanding nuances like transfer pricing and treaty benefits under the US-Canada Tax Treaty ensures smooth financial operations.
Canada’s extensive network of trade agreements, including CETA (Europe) and CPTPP (Asia-Pacific), positions businesses to expand globally. These agreements give Canadian companies easy access to international markets, creating growth opportunities for investors with global ambitions. Not to mention, Export Development Canada is a government agency that helps Canadian businesses export goods and services by offering all kinds of programs (including trade financing).
Are you a capital provider seeking to deploy funds into high-potential Canadian assets? Or perhaps a fellow sponsor exploring opportunities to cosponsor deals in Canada? At Atlasview Equity Partners, we welcome the chance to collaborate with like-minded partners.
As a Canadian-based firm with extensive experience executing cross-border transactions, we offer unparalleled expertise in navigating the nuances of investing in and managing Canadian assets. Our deep network, built on years of dealmaking in Canada, allows us to identify and unlock opportunities that deliver exceptional value.
We firmly believe that success is driven by partnering with the right people. Whether you’re looking for a trusted co-sponsor or a skilled operator with crossborder experience, Atlasview is here to help create winning outcomes for all stakeholders. Connect with us today by visiting AtlasviewEquity. com or reach out directly to our Managing Partner, Jay Vasantharajah, at jay@atlasviewequity.com. Let’s work together to unlock the potential of Canadian investments!