2022 Annual Report
Tower Bridge/River Photo Credit: City of SacramentoCONTENTS
Who We Are, What We Do, & Why We Do it
01 Who We Are, What We Do & Why We Do It
The City of Sacramento’s Office of Arts & Culture is a division of the Department of Convention & Cultural Services and is the City’s chief point of interface with the creative community. Together with other city and civic partners, the Office of Arts & Culture is working toward development of a vibrant and just creative economy in Sacramento. Creative Edge: Sacramento’s Arts, Culture & Creative Economy Plan is its guiding policy framework.
The Office of Arts & Culture is responsible for creative economy grantmaking and educational programming as well as the City’s Art in Public Places program and Sacramento Film + Media. The Office of Arts & Culture serves as a source of information on the state and impact of the creative economy. It works cross-functionally within city government to achieve shared goals. The Office of Arts & Culture works closely with the Sacramento Arts, Culture and Creative Economy Commission, which is a 12-member advisory body appointed by Sacramento City Council.
The creative economy is one of the fastest growing segments of the economy worldwide. It’s societal benefits stretch far beyond, however, to health, neighborhoods, education and more. It is comprised of individuals, non-profits, for-profits and community-based groups. They are active through an ever-changing set of production and distribution channels in a rich array of disciplines. These actors fuel innovation by fostering imagination, collaboration, risk taking and resilience, which together are a force for personal and community development: economically, socially and culturally.
02 Sacramento’s Creative Economy by the Numbers
The city of Sacramento is a key driver of the creative economy within the Sacramento metropolitan area, accounting for just over 50% of all creative industry sales within the region.
2021 Employment
19,761 All Employment in Creative Industries
29,772 Creative Occupations in All Industries $4.2 Billion Goods & Services Sold $1.2 Billion Income Earned by Creative Industry Workers
2021 Creative Industries Sales & Earnings
$11.5 Million secured in funding from county, state, & federal government partners
$1.7 Million awarded to 125 artists, cultural organizations& businesses 82 Film Permits issued resulting in $2.7 million in local spending
$252,353
in matching funds awarded to projects through ioby Sacramento Arts & Culture Match Fund
$10 Million
21 completed public art projects that supported 45 artists City Council Approved Creative Economy ARPA Allocation
Improving Conditions for Creative Vitality
Improving the climate for creative activity is a long game that involves data analysis, storytelling, relationship building, and policy solution development rooted in community voice. It’s a significant, yet often unnoticed part of the Office of Arts & Culture’s work and has been a key focus of staff energy in 2021 and 2022.
New or Reimagined Civic Partnerships were Forged
› Friends of Sacramento Arts
› ioby
› Sacramento County
› Visit Sacramento
› Sacramento County Office of Education
with:
New or Reimagined Inter-Departmental Partnerships:
› Department of Utilities
› Department of Public Works
› Department of Community Development (including code enforcement and planning)
› Department of Youth, Parks & Community Enrichment
› Office of Innovation & Economic Development
› Office of Climate Action & Sustainability
New efforts were launched to advance race & cultural equity:
› Collecting & disaggregating data on grantmaking based upon race, gender, LGBTQ status, and disability status to inform program design, outreach and support
› Instituting more robust rubrics for evaluation of grant proposals by panels, which have been found to reduce bias
› Recruiting application advisors to assist grant applicants with their proposals
› Designing new financial support models, like the ioby Sacramento Arts & Culture Match Fund, to overcome governmental barriers to support for grassroots creative activity
› Partnering with the City’s community engagement team to target under-represented and marginalized communities and those who haven’t interacted with Office of Arts & Culture programs.
New efforts were launched around research & policy:
› Launching the Sacramento Music Census to understand the present state of live music with the region
› Working with other city departments to begin the process of evaluating regulatory policy affecting the creative economy and propose solutions
05
Art in Public Places
The City of Sacramento’s Art in Public Places (APP) program was established in 1977 to expand public experiences of visual art by installing artworks in public spaces. It includes a collection of more than 650 artworks.
Community members are invited to explore the collection here: the city. Additionally, APP actively seeks and secures additional funding sources through grants, general fund allocations, project management opportunities with outside entities, and inter-departmental collaborations.
2022 Public Art at a Glance:
The Office of Arts and Culture manages Sacramento’s Public Art Program. The program is funded in part through a City ordinance that specifies 2% of eligible City capital improvement project budgets be set aside for the commission, purchase, and installation of artworks throughout
21 21 Artists Locations
45
Murals, sculptures, & exterior installations completed
With support from the Arts, Culture and Creative Economy Commission, the Art in Public Places staff oversees long range planning, policy and procedures and reviews and approves artist selection and projects.
06 Community Mural Locations
Project Spotlight: Community Murals Sacramento
The City’s Office of Arts & Culture commissioned local artists to create community-based murals in each of the City’s eight Council Districts.
Funded by the City’s General Fund, the mural program is part of the City’s Creative Edge Plan to bring art and culture to Sacramento neighborhoods and communities. Locations of the murals were decided with the input of the community and Council District’s office.
The Community Murals program included community collaboration and input at all phases of the project. Each project included community engagement events and a planned community paint day where community members participated in painting a portion of the mural.
10
39
City Council Districts
1,771
8 Murals Artists Community Collaborations
“Part of the goal of Community Murals Sacramento was to connect artists with community members as well as create new connections with other working artists we might have not known previously. I was able to build new relationships with other local artists and community members which absolutely brought this mural to life.”
– District 5 mural, Hollywood Habitat, Lead Artist Jaya King
Community Murals 2021
Team Northgate
Sacramento
Community Murals 2021
Community Mural Locations
Team Arena
Team Arroyo Vista
Team Broadway
Team Del Paso
Team Freeport
Team Keifer
Team Marysville
Team Meadowview
Team Northgate
Team Valley Hi
Team Meadowview
Team Keifer
Hollywood Habitat by Jaya King Freeport Blvd Photo courtesy of the artist07 Film + Media
Sacramento Film + Media, established in 2020, provides essential service to those interested in filming in the area, leverages regional location assets, strengthens local crews, assists local filmmakers and attracts out-of-town productions.
Sacramento Film + Media also carries out film permitting and provides location assistance, production information, ordinance and regulatory information, internships, and grant opportunities.
2022 Film + Media Economic Impact
82 $2.7 m
172
637 Days of filming Film permits issued Hotel nights In spending Local hires
729
These numbers reflect a 26% increase in local spend, a 20% increase in local hires, and 6% increase in hotel nights over 2021 totals.
*Numbers as of 12/31/2022
Project Spotlight: Film Incentive Program
Sacramento Film + Media’s pilot filmincentive program in 2022 supported 12 locally-filmed productions. The program, funded by Measure U funds, launched in October 2021 and aims to sustain and foster growth in film and television production in Sacramento.
Twelve of the projects received $5,000 production grants, three received $2,500 post-production grants, totaling $67,500.
The Film Incentive Program will provide grants again in 2023.
Completed projects’ impact to Sacramento:
43 Local Hires 118 Hotel nights
37 Local support companies hired
Economic Impact
$422,500 Spent locally
“We are so very excited to be a part of Sacramento’s growing film and television production community, and the grant program has made a significant impact on our ability to shoot local.”
– Local filmmakers and grant recipients Gonzo and Graham of Orchard Fort, project “Staffed.”
“As an independent filmmaker based outside the region, the grant was instrumental in the development of the Untitled HIP Project in 2022. The grant allowed me to travel to Sacramento amidst record high gas prices, and to hire local cinematographers to capture interviews and the work of Hmong Innovating Politics (HIP) co-founders.”
– Tim Tsai, Untitled HIP Project produced by Title 8 Productions
15 grants awarded, 12 productions supported, & 5 completed projects to date.
08 Arts & Education
The Office of Arts & Culture has long led the City’s efforts to advance access to arts education for youth. Through a longstanding partnership with the Kennedy Center, efforts have focused on professional development for teaching artists as well as providing teacher training for arts integration. Through the work of the Sacramento Arts Education Consortium in recent years, the City has begun to shift its focus from a direct provider of arts education to schools in Sacramento County, to a partner focused on systems level change.
Adoption of Artlook
Through its partnership with the Kennedy Center for the Arts, the City of Sacramento was afforded the opportunity to join a cohort of organizations across the country who are deploying Chicago’s impressive data platform artlook. The platform unifies data from school districts, school buildings and arts providers to create a complete picture of arts education in schools allowing partners to identify and address inequities in access. The public facing portion of the tool allows parents to understand arts programming at their schools and allows schools to find arts providers that meet their needs and goals.
This tool can be found at sacramento.artlookmap.com
A partnership with Friends of Sacramento Arts resulted in the launch of the Creative Schools Fund, a $150,000 incentive fund for schools to complete their annual profile on the platform. Once schools complete their profile they receive a $1,000 stipend to support arts education programming at their school. 20 schools were awarded stipends through the fund in 2022.
Sacramento Arts Education Consortium
The Sacramento Arts Education Consortium is a partnership of the City of Sacramento, Sacramento County Office of Education and Friends of Sacramento Arts. Together the group developed a coordinated work plan for advancing consortium goals, recognizing each partner’s individual contributions to the effort.
Teaching Artist Training
The Office of Arts & Culture sponsored a training series for artists interested in strengthening their skills in the classroom. This program was offered in partnership with Focus Five and 10 artists participated in the program.
Project Spotlight: Any Given Child
The Office of Arts & Culture entered into a three-year $450,000 partnership with the Sacramento County Office of Education to operate the Any Given Child program in Sacramento County. The move better positions the program for growth.
In its first year of the partnership, SCOE hired an individual to manage the Any Given Child program, as well as the Sacramento
Healthy HeART and Mind program, and engaged in planning work relating to the program, including surveying and interviews with district VAPA coordinators. SCOE offered 4 teacher professional development workshops and held a recruiting event to bring new teaching artists and arts partners to the program. 50 people attended.
School districts signed on to 298 residencies, 97 exposure experiences and 110 professional development seats for the school year.Photo courtesy of Department of Sound
09 Sacramento Poet Laureate Program
The Sacramento Poet Laureate Program extends and brings to life the power and beauty of poetry and spoken word in our community. Sacramento’s current Poet Laureate Andru Defeye began his tenure in 2020 and will continue to serve in this role through 2024. While Andru was active throughout the year with open mic nights, readings, community performances and events, he was singularly responsible for reimagining and reigniting Sacramento Poetry Day (officially established by Mayor Anne Rudin as October 26) in
2022. Through Andru’s leadership, and the support of 20 other poets, a citywide effort across three school districts was created that served thousands of youth. Resolutions were secured from Sacramento City Unified School District and the City of Sacramento and ten poets were honored through an award ceremony organized by Andru Defeye.
Sacramento City Council Poetry Day Resolution Photo Credit: City of SacramentoDear Council, (The Kings Have Always Had Poets)
by Sacramento Poet Laureate Andru DefeyeEvery time I approach this dais
My grandfather says “Make them feel it.” My father says “Pray for them.”
I am both my father’s son and my grandfather’s grandson
Poets have always spoken life into leaders and magic into the masses From the Fili and the Bards to the griots we have always been entrusted to hold the stories of our tribes like gutter gold
so I know more about you all than you will probably ever know about me.
I have a story of how one of you gripped a grieving girl after the death of her dear friend with words given straight from god in a whisper that no one else heard
I have a story of how one of you put your peace on the line to help a broken woman put hers back together without her ever being the wiser who her guardian angel was.
I have a story of one of you taking the time to tell a young man who life had given up on to not give up on life and that young man finding enough strength in your words to carry them around for decades
I have stories of those who protest each of you and who they think you are because of stories they don’t know. Stories that make you more than vote counts or operators of a broken machine. The stories that make us human. The stories where our healing is.
I hold their stories that you have never heard of pain and trauma from living in a broken machine daily
But I can see clearly that there is a we because I hold all of these stories.
This is the importance of poetry and poets
we hold the stories that remind us who we really are “Poetry is how we speak ourselves into existence” We are the fili and the bards. We are the griots.
The city of Sacrament is full of mini Maya Angelous and Amanda Gormans
The next Langston Hughes lives in the heights writing right now and wondering what the worth is in his words
and how do we put a price on his story how it is told and who gets to tell it
Simple. We don’t.
We teach everyone to tell their own stories. And we listen.
10 Grants & Funding for Creative Economy
The Office of Arts & Culture plays a significant role in providing funding to the creative economy. Funding programs focus on individual artists, arts and cultural nonprofits, creative businesses and grassroots arts projects.
3 grants of $80,000 each were awarded through the program.
Cultural Equity Investment
The three-year Cultural Equity Grant program from the Office of Arts & Culture support culturally diverse organizations with budgets less than $500,000. The grant monies support general operations, arts programming and projects intended to build capacity toward organizational sustainability. Recipients also received mentorship through the program.
The recipients of the grants were:
Instituto Mazatlan Bellas Arts de Sacramento (IMBA)
A nonprofit performing arts studio
Sojourner Truth African Heritage Museum
Which features multicultural art exhibits
Studio T Arts & Entertainment
An arts, media, & entertainment nonprofit
2022 Grantees
916 Ink
Aaron Cardoza
Alexandria Griffith
Andreas Tillman Jr.
Andri Tambunan
Antonio Smith
ARTners
Atrium 916
Balance Dance Project
Big Idea Theatre
Black Zebra
Brazilian Center for Cultural Exchange of Sacramento
Brenden Lowe
Brianna James
Broad Room Creative Collective
Broadway Sacramento
Calidanza Dance Company
California Lawyers for the Arts, Inc.
Camellia Symphony Association
Capital Public Radio Inc
Capital Stage Company
Casa de Brazilian Folkloric Arts of Sacramento
Celebration Arts
Chalk It Up to Sacramento -- It’s the Chalk of the Town
Christopher J.Lango
Citlalin V. Rodriguez
Continental Drift Media Productions
Crocker Art Museum Association
Daniel A. Herrera
DBA Arts, Inc
DDSO
Deborah Pittman
Department of Sound
DeWayne Ewing Jr.
Didier Mponte
Digital Curanderas Productions LLC
DJ Supe
Douglas Gregory Winter
Emend The Mass Media Group
Emily Perez Empire Arts Collective
Eric Tagg
Fairytale Town
Faith McKinnie
Folsom Symphony, Inc.
Franceska Gamez
Girls Rock Sacramento
Goodsides
Hmong Youth and Parents United
Instituto Mazatlan de Bellas Artes
Iu Mien Community Services
Jayda Preyer
Jennifer Lugris
Jennifer Merrill
Jermaine Tilson
Jodi M. Connelly
Juan Berumen
Kachiside Madu
Karlos Rene Ayala
Kimberly Garza
KVIE
Latino Center of Art and Culture
Laurelin Gilmore
Lenaea High School Theatre Festival
Lisa Marie Daniels
LOAA Foundation
Los Rios Community College District
MadPix Films, Inc
Mandarins of Sacramento, Inc
Marcus Johnson
Matthew Osivwemu
Meghna R Bhat
Miguel Angel Mayagoytia Sosa
Mone’t Ha-Sidi
Muganzo Entertainment
Muzi Rowe
Natachi Mez
National Academic Youth Corp
Natomas Arts and Education Foundation
Nicole Limón
Nu Art Education, Inc. DBA NorCal
School of the Arts
On Native Ground
Orchard Fort LLC
Ramona Garcia
Rieko Kotoku Ivaska
Rincones de mi Tierra Grupo Folklorico
Sacramento Area Youth Speaks
Sacramento Ballet
Sacramento Children’s Chorus
Sacramento Children’s Museum
Sacramento Choral Society and Orchestra
Sacramento Comedy Spot
Sacramento Fine Arts Center
Sacramento French Cultural Society
dba Sacramento French Film Festival
Sacramento LGBT Community Center
Sacramento Master Singers
Sacramento Mens Chorus
Sacramento Regional Association of Malayalees
Sacramento Theatre Company
Sacramento Valley Chapter of Sweet Adelines International
Sacramento Valley Spark
Sacramento Youth Symphony
Salvin Chahal
Sisters of Nia, Incorporated
Sol Collective {Freedom Bound Center Inc}
Spencer Tsang
St. HOPE Academy
Steph Rue
Strauss Festival of Elk Grove, Inc.
Studio T Arts & Entertainment
Studios for the Performing Arts Operating Company
Sunny Eselekhomhen
Tamara Michelle Knox
The Library Of MusicLandria
Theatre for Children, Inc.
Title 8 Productions LLC
University Enterprises, Inc.
dba Sacramento State Sponsored Research
UpKindness Inc, dba The Atrium
Venetia James
Verge Center for the Arts
Viewpoint Photographic Art Center
Voices of California, CA Delta Chapter of BHS
Wellspring Women’s Center
Women’s Wisdom Art
Cultural Arts Awards
The Cultural Arts Awards grants assist with general operating expenses to cultural organizations, art service organizations and community organizations with arts programming. The program aims to increase the quality of life in Sacramento through the support of public programs and activities for Sacramento’s diverse communities.
The Cultural Arts Awards grant program is administered by the Office of Arts & Culture in partnership with Sacramento County. The grants are funded by the City’s Measure U tax and general fund dollars and by Sacramento County.
Awardees represent a diverse array of Sacramento’s arts and culture organizations and include many key players and up-andcoming creative organizations. The 69 awarded organizations have carried out programs at 690 different venues spanning across the region.
$950,000
In grants
69
690 Local nonprofits
Different venues
Rinabeth Apostol in The Chinese Lady by Lloyd Suh Photo Credit: Charr Crail Photo Courtesy of Hmong Youth & Parents UnitedProject Spotlight: ioby Sacramento Arts & Culture Match Fund
The Office of Arts and Culture, in partnership with community crowdfunding nonprofit ioby, created an arts and cultural match program that allows community members to apply for up to $15,000 in matching funds for arts and culture projects.
The program is funded by Measure U dollars and stems from the City’s Creative Edge Plan to expand neighborhood-based programming and placemaking through community and artist-initiated projects.
180
Project ideas have been submitted to ioby from residents
$276,408
Has been raised by residents
$252,353
In matching funds have been allocated
50
Resident-led projects enrolled and fundraising
1,124
Local donations made to projects
68%
Of interested residents self-report that they or their group’s leadership identify as BIPOC
“The opportunity for the Sacramento Poderosa Project to participate in the 2022 Arts & Culture Match Program was not only a valuable tool for raising money, it was also a strategic way to build a strong network of support, and to connect with new supporters. Through ioby we also gained a national reach. The crowdsourcing page enabled us to showcase our mission, using the mural to tell the stories of inspirational Chicanx/Latinx women who have secured transformative, equitable, and accessible justice for all in the Sacramento region. We succeeded at being at the table of change to create communities of support.”
11 Creative Edge Plan Progress
Creative Edge, Sacramento’s 7-year arts, culture and creative economy plan, was adopted by Sacramento City Council in June 2018. The goals of the plan are to:
1. Provide arts education to all Sacramento’s children and youth.
2. Advance cultural equity for all Sacramento’s diverse populations.
3. Build upon and expand Sacramento’s unique creative economy.
4. Enable Sacramento artists and creatives to thrive in their work and to provide creative leadership in the community.
5. Celebrate and infuse all Sacramento neighborhoods and districts with arts and culture.
6. Expand and solidify Sacramento’s investment in arts & culture
Progress is being made. 87% of goal strategies show some activity or ongoing activity since the plan launched.
Activity on Creative Edge Tactics
What’s Next
The Office of Arts & Culture laid a lot of groundwork to advance the goals of the Creative Edge Plan while working on sectorrelated recovery efforts. 2023 will bring forth additional resources and support to the field, including:
Creative Economy
ARPA Investments
Bring forth programs and partnerships to help support creative businesses, foster arts journalism, support individual artists and enhance youth workforce development opportunities in the creative economy.
Professional Development Programming for Nonprofits
Launch diversity, equity and inclusion training as well as financial management training and mentoring for arts and cultural nonprofits in Sacramento County.
Launch professional development programming for individual artists.
Creative Corps
Launch a multi-county initiative to support artists developing communications campaigns focused on climate change, civic engagement, social justice and public health. This will include hiring 5 artists in residence within the City of Sacramento as well as a sizeable grantmaking endeavor.
Creative Business Development
Design and deploy strategies through Creative Economy Planning that propel growth in forprofit creative businesses, with a determined focus on including BIPOC creatives. OAC has engaged Creative Startups for a 6-month consulting effort that will involve:
› Investigating and identifying readily accessible growth opportunities in specific creative sectors/industries
› Designing and proposing specific strategies to support a wide range of entrepreneurs growing into (above) identified sectors while expanding access to capital, markets, and business networks;
› Designing an innovative capital access program dedicated to accelerating success of diverse creative entrepreneurs, leveraging the full spectrum of government, philanthropic, and private sector financial resources.
Film + Media Art in Public Places Regulatory
Continue the successful Film + Media internship and film incentive programs. Enhance relationships with other local governments to create a more consistent experience of filming in the Sacramento region.
Kickstart projects associated with the Clean California grant program including the Del Rio Trail public art project and Florin Road Community Beautification project. Complete a public art survey of the City’s collection, establish a maintenance strategy and begin a review of next steps.
Complete the arts and entertainment regulatory review process and propose policy changes to improve the climate for creative activity.