TOMS Shoes - One for One PR Sheet

ONE for DAYONE TM presents

In celebration of International Children’s Day June 8, 2025

June 8, exclusively on TOMS.com

One for One™ giving model.

Nearly 20 years ago, TOMS pioneered the This revolutionary concept sparked a movement, proving that profit and purpose could not only work together but thrive too.

On June 8, in celebration of International Children’s Day, we’re going back to our roots.

shoes purchased on TOMS.com on June 8

For every pair of , TOMS is giving a new pair to a child in need in the United States, in partnership with Save the Children. One for One.

WHY THIS MOVEMENT MATTERS

Having a comfortable, well-fitting pair of shoes lets kids focus on what they do best: learning, playing and exploring the world around them.

For many families, receiving shoes through programs like this also means they can put their resources toward other essential needs.

This is what inspired the TOMS mission from the very beginning, and why we’re bringing it back for a special day of giving.

One for One™ brings back the model that made us iconic, but our mission to improve lives never stops. Since 2006, TOMS has given over and impacted more than 105 million lives around the world.

100 million pairs of shoes

OUR MISSION THIS DAY & EVERY DAY

Using business to improve lives.

While our giving has evolved over the years, we've gone back to our roots of supporting kids around the world. Today and everyday, TOMS purchases help support children’s education, health and well-being, giving kids everywhere the gift of better tomorrows.

One for One™ Day simply honors where it all began: shoes for kids who need them most.

fulfill their rights to a healthy start in life, the opportunity to learn and protection from harm.

1.3 million shoes

We’ve given more than around the world through Save the Children, and are thrilled to continue that shared effort on One for One™ Day.

Learn more about their mission at: savethechildren.org.