July-September 2013
The Wholesale Foods Re-Inventing America’s Favorite Meal
Culinary Showcase Winners
Resourcer
“Large Enough to Serve . . . Small Enough to Care”
FREEZER
速
F R E S H
The Rich Flavor Of Fresh. The Convenience Of Frozen.
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Simplot Classic 速 Supreme Pulp Shrimp Taco
Important Upcoming Dates to Remember S & W Wholesale’s offices will be closed the following days:
Contents
“Paul’s Perspective” Pg 4 Culinary Showcase Winners Pg 5 Summer Recipes Pg 6-7 in order to allow our employees the Reinventing the Burger opportunity to enjoy Independence Day Pg 8-9 and Labor Day with their friends and Foodservice Hand Hygiene families. We apologize in advance for Pg 10-11 any inconvenience this may cause.
Thursday, July 4, 2013 and Monday, September 2, 2013
Please ask your sales representative how your deliveries may be affected.
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Paul’s Perspective “E-A-T”- Our 2013 Culinary Showcase We just finished up our 2013 Culinary Showcase. and I was very pleased to hear all of the positive feedback from you our customers, as well as, from our vendors. Congratulations to Cajun Glaze Donuts in New Iberia for winning this year’s grand prize: a 2 door True Fridge! I’d also like to congratulate the winners of our S&W Checks; see pg 5. I hope everyone enjoyed the S&W door prizes, as well as, the prizes given away by our vendors at their booths. Most importantly, for all who attended, I hope you gained valuable and helpful information for your business. I feel that this is the most important “prize” of all at S&W’s Showcase. The main goal of our showcase is to provide every customer with useful recipes, menu ideas, product details and current insights in our industry that assist your business in increasing profits and continuing to succeed. If you were unable to attend our Showcase this year, I’d like to hear from you. If there is anything we could do to help make 2014’s Showcase more convenient for you to attend, please let me know. You can send me your feedback at: 2013foodshow@s-wfoods.com If you did attend 2013’s Showcase, you should have received an email, or a flyer regarding a short survey. I appreciate the time you took to fill this out. We have received some valuable feedback about your experiences. Our Showcase Planning Team will be able to use your feedback to improve our show for next year. If you were an attendee and did not get a chance to fill this survey out, or you did not receive any information about it, we would like to hear from you. Here is the web link to the survey: https://www.surveymonkey.com/s/FoodShow2013. I can’t express enough how much I value hearing feedback from our customers. We are a local family business and I promise that you as a customer will always come first at S&W. This is the vision my Dad set for this company from day one and it is something that will never change. Thank you again for your business. I hope you have a great and successful summer. Best Regards, Paul Spalitta
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Culinary Showcase Winners True Equipment 2 Door Refrigerator 1st Place Winner: Cajun Glaze Donuts
2nd Place Winner: Gus’ Restaurant
4th Place Winner: Rick’s Cafe
3rd Place Winner: Sal n’ Judy’s Restaurant
5th Place Winner: Bear’s Restaurant
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Lite Summ
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Re-Inventing America’s Favorite Meal!
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onsumers are tired of the “norm” and are wanting MORE! Restaurateurs are trying to meet those needs by reinventing the burger, in all sorts of imaginative ways. Such as adding bold flavors, extraordinary toppings and giving them distinctive names. Some have spicy flavorings, or zesty marinades. Others are served on special bread, or garnished with unconventional toppings like grilled pineapple, avocado, or crisp tortilla strips. A few burgers are served with spicy dipping sauces, and others are just much smaller, or much bigger than average. “People definitely like the familiar with a twist,” says Michele Schmal, Vice President of Foodservice for The NPD Group, a market research provider. “New flavors and toppings are a great way to make a menu staple like hamburgers fresh and exciting,” she says. From quick-service chains such as Hardee’s to high-end establishments like Wolfgang Puck, restaurants are re-inventing the burger to further capitalize on consumers’ devotion to America’s favorite sandwich. Ellen Gibson, National Cattleman’s Beef Association’s executive director of Checkoff-Funded new product initiatives, agrees. “Hamburgers are loved by just about everybody,” she says. People know the hamburger is a good, safe choice, and they are willing to experiment a little with different flavorings and toppings. “Eight out of ten commercial and noncommercial foodservice operators serve hamburgers,” Gibson says, and each establishment wants to offer a signature burger to distinguish itself and draw more business. Ask your S & W sales representative about products that can help you distinguish your burger!
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Healthy Hands Serving Healthy Appetites Exceed Guest Expectations With PURELL® Out Front™ Times have changed. Your guests are more demanding than ever before. They expect great food, great service, and a clean restaurant. Restaurants that can meet these guest needs are more likely to build repeat business. GOJO – the inventors of PURELL, can help. By tailoring a GOJO hand hygiene program for your guests, you are creating a point of distinction that shows you care about their well-being. GOJO can help you exceed guest expectations and drive Protect Your Guests repeat business. PURELL is available in a variety of formats to help reduce the spread of germs in your guest areas. • Hostess Stations • Tabletops • Drive-Thrus • Play Areas • Restrooms • Condiment / Drink Area • Evan a PURELL PERSONAL™ System for staff to wear and use Protect your employees and patrons from germs that may cause illness. Safe for food contact with no rinsing required. 1. PURELL Instant Hand Sanitizer (Original Formula) Gel format Kills 99.99% of most common germs that may cause illness Many sizes to choose from to suit your needs 2. PURELL Instant Hand Sanitizer Foam Thick, rich foam formula stays on your hand Non-aerosol formula 3. PURELL Alcohol Formulation Sanitizing Wipes Non-linting, durable textured wipes removed light soils and dirt Fragrance and dye free Leaves no stickiness or residue on hands 4. PURELL Instant Hand Sanitizer VF481 Patent pending formulation Broad spectrum activity against microorganisms Silky-smooth formulation with four skin moisturizers Visit GOJO.com/Foodservice to learn more about our Products and Programs for Foodservice.
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A U S T IN B L U E S ® B a rb e q u e … fu lly s m o k e d , fu lly c o o k e d , fu lly p ro fita b le .
A U S T IN B L U E S ® S lic e d B e e f B r is k e t
2/6# avg
#16254
W ith AUSTIN BL UES® BBQ, yo u ge t all the be ne fits of re al barbe que w ith no ne o f the hassle ! Sm oking for 16 ho urs ove r re al hardw o od give s it a ge nuine barbe que taste and te x ture . The re 's no spe cialize d e quipm e nt or pe rso nne l ne e de d. It's fully co oke d fo r he at-and-se rve conve nie nce . Be cause it com e s unsauce d the re are countle ss flavo ring oppo rtunitie s. This allow s yo u to custo m ize w ith yo ur o w n signature sauce or a re gio nal favorite . Our F ull line o f pro ducts m ake s it e asy to add a varie ty o f BBQ to your m e nu.
P ro d u ct S p e cifica tio n D is tr ib u to r # 16254
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F o r m o re in fo rm a tio n , p le a se co n ta ct yo u r lo ca l fo o d se rvice re p re se n tive : C o n ta ct yo u r S & W R e p re se n ta tive a t (9 8 5 ) 5 4 2 -4 4 4
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Horm el # 39029
P a ck S iz e 2 /6 # a vg .