COVE R STORY
Backup Your 5GStuff
Protecting company’s data against threats like systems failure, site-wide disaster and ransomware should be at the forefront of any IT strategy. We speak to industry experts who weigh in on the growing opportunity of backup and recovery solutions for IT solution providers
In today’s rapidly changing digital landscape, organisations are increasingly facing the need to implement strategies to manage and protect their data, especially when the data growth rate is not slowing down. According to IDC, companies will have 175 ZB of data by 2025, which combined with a highly competitive environment can be the recipe for a business disaster. A market study by Research and Markets suggests that the global data backup and recovery market size is expected to grow from $7.13 billion in 2017 to $11.59 billion by 2022, at a CAGR of 10.2% during the forecast period. Data backup and recovery software and solutions play a vital role to protect, replicate, and retain data in case of any manual or natural disaster. Increasing adoption of cloud data backup solutions and the enormous growth of data are driving the adoption of reliable data backup and re-
covery software and services among enterprises. Regular data backups are vital insurance against a data-loss catastrophe. Data backup process involves copying and archiving enterprise data, so that it is accessible in case of data deletion or corruption. CURRENT SCENARIO An independent global research study on experiences and attitudes of IT decision-makers (ITDM) around data management commissioned by StorageCraft this year reveals global concern about the business impact and risk from rampant and unrestricted data growth. It also shows that the IT infrastructures of many organizations are struggling, often failing, to deliver business continuity in the event of severe data outages. “The vast majority (86%) of respondents believe that data volume will increase 10x or more in the next five years,” adds Florian Malecki, the International Product Marketing Sr. Director at StorageCraft Technolo-
ARABIAN RESELLER | December November 2019
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gy. “As a result, data loss and rising cost of application downtime leads to reduced productivity and revenue. The unavailability of critical data and systems negatively impacts company reputation and results in potential loss of customers. As a result, organisations of all size are embarking on the new race to zero: near zero RPO and RTO.” Vendors are majorly offering data backup and recovery solutions in the form of customized software and as a service popularly known as Backup as a Service (BaaS) to their commercial customers in the global market. Hence, building strong digital foundations that focus on data availability will be vital to the future of every organization. They must implement effective intelligent data management strategies that help them being able to access the right data at the right time and recover it when it’s lost or damaged. “Veeam’s 2019 Cloud Data Manage-