New Business League Global - October 2020

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Oct 2020

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RANK THIS MONTH

RANK LAST MONTH

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AGENCY

RECENT WINS

Wells Fargo US Project, Toolstation UK, John West UK China Resources Project, iQiyi China Isobar Project, KFC China Project SK Magic Malaysia, Shanghai Ogilvy Rongtai China Project, Ti Cycles India ESHR Thailand Project, Asia Pulp & VMLY&R Paper-Paseo Indonesia Project, Krakakoa Indonesia Project Ingka Centres Global, MengNiu Wunderman Thompson China, ALDI China Project Lululemon Global, Kerrygold Glbl ex Droga5 US, Petco US GSK (Emergen-C, Nexium, Grey Group Preperation-H, Robitussin) US, Red Rooster Australia digital Powdr US, Lowe's US, Petsmart US, Deutsch Walmart+ US GSD&M Capital One US McDonalds US Project, Intuit US R/GA Project, Spotify US Project, Beam Suntory US Buick China project, CITIC China Publicis Project, Diageo-Morton Cadet China project House Foods Taiwan Project, LG Dentsu China Project, Bagel Bites US Project BMW North America US, OnePlus FCB UK, Hudson's Bay Canada Oscar Mayer, Kraft Mac & Cheese Johannes Leonardo US, Vizzy Hard Seltzer Sapient Mercedes-Benz China Project Google Australia, iNova BBDO Pharmaceuticals Australia, AARP US, Brookvale Union Australia Google Australia, Spotify Global, 72andSunny Freedom Foods Australia, Adobe Global, Sendle Australia Two Lane US, Sientra US, High West MullenLowe Group Whiskey US, Agua Pura Zalva Colombia Peugeot Motorcycles Europe, New Saatchi & Saatchi World Hong Kong Project, Amway (TCM) China Project Caféde Colombia, Centrum Brazil, McCann WorldGroup Beats China Project, Rinrei Japan Project Havas Worldwide

ESTIMATED YTD WIN REVENUE (USD $ m) 92.8

RECENT LOSSES

Peugeot Global

68.0

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

74.8

188

67.6

256

69.0

American Express US

66.7

321

70.0

Bumble Bee US

66.6

135

63.5

Samsung UK CRM

62.0

224

63.9

Oscar Mayer, Kraft Mac & Cheese US

61.4

8

58.3

AARP US

45.4

236

40.0

4

37.5

1

35.6

24

40.0 50.0

Popeyes US

35.6

40.1

Aflac US

34.8

141

31.0

Kmart Australia

29.7

195

29.4

AG&P India

29.1

32

26.0

26.0

7

25.9

25.8

34

35.2

Smart Europe

23.9

114

28.5

Trojan condoms N America

22.5

14

26.7

US Cellular US

21.8

86

23.5

Yayoi Thailand

21.8

52

22.9

LinkedIn Australia

19.2

109

2020(Jan-Oct):

1,178.3

3,231

2019(Jan-Oct):

1,345.8

2,920

YoY Comparison:

-12.4%

10.7%


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