www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia/ November 2013
1
RANK THIS MONTH
RANK LAST MONTH
1
1
2
3=
3
2
Lowe
4
3=
DDB
5
6
6
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
Grey Group
Samsung, Aibu, Honda(New Megapro)
3.30
3.30
Fortune Indonesia
Dulux AkzoNobel Decorative, Takeda Indonesia, PT MONEX INVESTINDO
1.40
1.40
1.75
1.35
Bel, Singtel, Orang Tua，Playnoy
1.30
1.30
TBWA
Orang Tua Group, Semen Merah Putih Project, Castrol Project
1.19
1.19
5
JWT
Indosat IM3, American Standard,Jakarta Monorail
1.13
1.10
7
7
McCann WorldGroup
Coca Cola Project, CIMB Project
0.87
0.87
8
8
Ogilvy
Axe, JJ Royale Project, H&M
0.82
9=
9
Dentsu
Honda Prospect Motor Project, TETRA PAK, Semen Gresik,Suzuki Project
0.75
0.75
9=
10
Y&R
Danone, LG Project, XL Telecom, Surya
0.75
0.75
11
11
BBDO
Sinarmas Land
0.38
0.38
12
12
Bates
Relaxa, Unilever Digital
0.37
0.37
13
13
Publicis
Periplus Bookshop Project, Periplus
0.22
14=
14=
Leo Burnett
Twinings Project
0.00
0.00
14=
14=
Havas Worldwide
0.00
0.00
14=
14=
M&C Saatchi
0.00
0.00
14=
14=
DraftFCB
0.00
0.00
18
18
Saatchi & Saatchi
0.05
(0.20)
BIG TV, BTPN, FIF
CIMB Project
Qantas Project
0.79
0.21