November 2013 new business league australia

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www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES

CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia/ November 2013

1

ESTIMATED YTD WIN REVENUE (USD $ m)

ESTIMATED OVERALL YTD REVENUE (USD $m)

RANK THIS MONTH

RANK LAST MONTH

1

1

Y&R

Gorman Commercial Project, Uniqlo Project, McDonalds Project

12.97

12.97

2

2

DDB

Pfizer Brands, Covermore Insurance Project, Tourism Australia PR Project

11.25

11.25

3

3

McCann WorldGroup

Worksafe, TabCorp, Western Digital

7.29

7.29

4

4

TBWA

McCain, Symington's, David Jones

7.69

Pernod Ricard

7.09

5

5

Ogilvy

Shop Click Drive, Trip Advisor, CSL Project

12.26

SPC Ardmona

6.69

6

6

Saatchi & Saatchi

Nib Health Insurance, O'Brien Glass Project

5.82

5.32

7

7

Clemenger BBDO

Nestle Project, Lion Project

1.30

1.30

8

9

Leo Burnett

General Mills, SPC Ardmona, Impra Teas

1.04

1.04

9

8

Lowe

Office of Road Safety

1.00

1.00

10

10

Publicis

NT Tourism Project, Personalised Plates Queensland

1.05

11

11

JWT

Singapore Tourism Board, Michelle Bridges Project, Pataks

0.68

12

12

Grey Group

Zierholz Beer Project, Australian Federal Police Project

0.69

13

13

Dentsu

4 pines brewing Project, Hochiki Project

0.15

0.15

14

14

DraftFCB

0.08

0.08

15=

15=

SapientNitro

0.00

0.00

15=

15=

Iris

0.00

0.00

15=

15=

Havas Worldwide

0.00

0.00

15=

15=

The Monkeys

0.00

0.00

15=

15=

BMF

0.50

0.50

20

20

M&C Saatchi

AGENCY

RECENT WINS

VicHealth Brand Identity, V8 Supercar, MX Mobile Project

0.70

RECENT LOSSES

Peters Ice Cream

0.72

0.68

4 pines brewing Project

David Jones

0.65

(3.13)


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