2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / Nov 2021
1
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Lifeasy China, Sunwoda Electronic Co Ltd China, NEA Singapore
2
-
WPP
The Coca-Cola Company Global
3
2
4
4
5
3
6
6
7
5
8
7
AGENCY
RECENT WINS
Vedanta India Project, Mega Wunderman Thompson Lifesciences Public Co Ltd India Project PepsiCo Australia, Cupra Australia, DDB News Corp Australia McDonald's China Project, Siam Leo Burnett Kubota Thailand, PMI Hong Kong Project MOC Project, UnionPay Project, Digitas Huawei China Project, Ji Nan On Cloud China Project AKARA CAPITAL ADVISORS PVT LTD Havas Worldwide India, ERUDITUS India
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
95.0
94.5
551
66.0
66.0
1
59.0
59.0
237
50.3
50.3
208
49.6
159
30.7
30.7
52
30.0
29.0
93
25.1
87
ESTIMATED YTD WIN REVENUE (USD $ m)
51.0
RECENT LOSSES
GIO insurance Australia
Dentsu
KSF China Project, Ito En China Project
26.1
24.9
24.4
105
20.2
19.2
100
17.6
17.1
74
16.6
16.6
63
14.9
14.9
54
9
8
BBDO
Swisse Australia, Victoria Departmnet of Transport Australia, Smoore (Vaping Chip) China Project
10
9
Publicis
Estee Lauder China Project, iGuzzini China Project, Codex Beauty China
11
12
M&C Saatchi Group
12
10
McCann Worldgroup
13
13
Grey Group
14
11
VMLY&R
15
15
Saatchi & Saatchi
16
14
TBWA
17
16
BBH
18
17
ThinkerBell
19
23
MullenLowe Group
20
19
FCB
Nando's Australia, Audible India Project Green Cell Mobility India, Zoetis Thailand Project, Nanjing OCT China Project UBank Australia, Volkswagen Porsche Korea Project , Melbourne & Olympic Parks Australia Project Land Transport Authority Singapore Project, Scotch (Chicken Essence) Thailand, AIS Thailand Project Deliveroo Hong Kong Project, Invisalign China Project, Pepper fry India NAB Australia, Gatorade Australia, My Muscle Chef Australia Keva India, Mahindra Racing India The Salvation Army Australia, Universities Australia, Systema AI Australia Project UPS Singapore, Bayer - Saridon And Supradyn India, Lagos Free Zone India Domino's Malaysia, Resorts World Genting Malaysia, Spritzer Malaysia
United Airlines Global
17.2
LG TVs Global
14.7
146
15.0
Ladbrokes Australia
12.5
86
12.3
13
19.0 11.6
11.1
20
9.4
Absolut Global
9.4
23
7.5
7.5
43
6.9
6.7
22
2021 (Jan-Nov):
657.9
2,582
2020 (Jan-Nov):
502.5
2,383
YoY Comparison:
30.9%
8.4%