Mar 2021 New Business League - Singapore

Page 1

2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore / Mar 2021

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

6.3

6.3

30

2.0

2.0

9

Wunderman Thompson Project Management Institute

1.6

1.6

4

3

72andSunny

Oppo Global

1.5

1.5

2

15

McCann WorldGroup

Pharma Client

1.5

1.5

1

1.0

1.0

4

0.9

0.9

3

0.6

0.6

2

RANK THIS MONTH

RANK LAST MONTH

1

1

Ogilvy

Yokogawa Electrical International, Lenovo Project, Singtel Project

2

2

DDB

LTA, SIM, Unilever, MCI, Viu- brand campaign, Dairy Farm

3

4

4 5

AGENCY

RECENT WINS

Sony Electornics Project, Zespri, Tanjong pagar town council Project Seventh Generation Project Samsung e-Commerce PP (SEA) Project

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

6

7

VMLY&R

7

5

MullenLowe Group

8

6

Publicis

9

-

BBDO

Tripartite Alliance Project

0.6

0.6

1

10

8

Grey Group

GSK (brands) Project, Pringles Project, Ministry of Social and Family Development

0.5

0.5

3

11

9

Saatchi & Saatchi

FMCG Client

0.0

0.0

1

2021 (Jan-Mar):

16.5

61

2020 (Jan-Mar):

13.9

44

YoY Comparison:

18.7%

38.6%


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