2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / July 2019
1
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
2
2
Ogilvy
3
3
Publicis
4
4
BBDO
5
5
Leo Burnett
6
6
Digitas
Huawei China Project, UBS China Project
21.5
7=
7
Dentsu
Britannia Timepass India
19.7
AGENCY
RECENT WINS Haier China, Yoobee New Zealand, Lumino New Zealand, Amway China Project Japan Airlines SEA, Lazada Thailand, The Platinum Group Thailand Project Haier China Project, Marster Kong China, Anti Cyberbulling Australia Project Gumtree Australia, Grab Philippines, Halza Singapore, Bumble India, Tennis Australia, Mercedes Benz China Yili-Changyi China, VW China Project, Sweat Australia
Prayagh Nutri India, Visit Victoria Australia, Yongqing Fang China, MayLand Group China The Electoral Commission of New Zealand, Sharp Aquos Malaysia, RHB Premier Malaysia Pfizer Taiwan Project, Mead Johnson Nutrition Taiwan, CTBC Bank Taiwan
7=
8
Saatchi & Saatchi
9
9
FCB
10=
10
Isobar
10=
13
Friesland Campina Thailand, Wunderman Thompson Dominos Pizza Malaysia, Siam Amazing Park Thailand
12
12
McCann Worldgroup
13
11
VMLY&R
14
14
TBWA
15
17
Havas Worldwide
16
15
MullenLowe Group
17
16
R/GA
18
18
M&C Saatchi
19 20
22 19
ThinkerBell Anomaly
Star Cement India Project, LIFULL Japan Project, M4Marry India Project Samsung Mongolia Project, Big Bazaar India, SUD Life India, Roewe China, Yida China Project Fonterra Brands Australia, Hilton Hotels and Resorts Singapore, Singapore Airlines Global Sydney Water Australia, PZ Cussons Australia, Shanghai Pudong Development Bank China Project ZEE5 Partners Global, USV Private Limited India, Tata Motors' Altroz India MSD Japan Japan Project, Pandora Jewelry China Project, UOB Singapore, Olam Singapore RedBus Indonesia, Smartone Hong Kong, Tab Australia, the Australian Olympic Committee(AOC) Australia Lion Australia Johnnie Walker Global
RECENT LOSSES
48.3
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
48.2
133
49.0
L.P.N DEVELOPMENT Thailand
47.0
167
39.1
DS China
37.9
137
26.3
Fonterra Brands Australia
24.8
42
24.2
CCB China
23.8
98
21.4
57
Liby China
16.5
130
16.5
Mondelez India
16.5
53
13.9
GPI - Cavanders India
13.6
25
19.2
Unilever Cornetto China
10.9
129
11.5
Eucerin
10.9
86
14.4
Amway - Nutrilite China
10.2
100
9.0
Bayer Korea
8.5
49
7.0
Samsonite Malaysia
6.5
5
6.5
5.0
14
6.9
4.8
13
4.1
4.1
4
3.5
6
2.8 2.4
4 1
363.1
1,427
3.6 2.8 2.4
CIMB Malaysia Project