2017 CREATIVE AGENCIES NEW BUSINESS LEAGUE LATAM / July 2017
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
7.2
7.20
8
KFC Paraguay, Pizza Hut Paraguay, Hyundai Colombia
7.0
7.00
18
DPZ&T
Petrobras Brazil
4.0
4.00
1
3=
Propeg
Petrobras Brazil
4.0
4.00
1
5
5
BBDO
3.8
3.80
6
6
6
Grey Group
3.3
3.30
4
7
7
Leo Burnett
8
8
J Walter Thompson
9
9
10
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
Avianca Global, Ambev Brazil, Hotels.com LatAm
2
2
MullenLowe Group
3=
3=
3=
AGENCY
RECENT WINS
San Rafael (Sigma Alimentos) Mexico, Procolombia Colombia, La Virginia Argentina Wingo LatAm, BGH (Beko) Argentina, Pantene LatAm, Gallo Snacks Argentina AB InBev Colombia, Walmart Argentina, Bradesco Brazil, Fiat Brazil Digital
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
3.4
Jeep Brazil Digital
2.90
5
FMCG Client
6.6
Raí zen Brazil
2.72
22
Made
Amazon Mexico, Campbell’s (Splash and V8)
2.3
2.30
2
10
EOU-MRM
Pão de Aç úcar (Digital) Brazil, Whirpool (Brastemp) Brazil, Extra (Digital) Brazil
2.0
2.00
3
11=
11
Sparkling
Ventura Entertainment Mexico, Levité(Bonafont) Mexico Digital
1.8
1.80
3
11=
12
McCann WorldGroup
1.80
5
13
13
Ogilvy
1.2
1.20
3
14
17
FCB
Galderma Brazil, Navent Argentina
1.1
1.10
3
15=
14
Saatchi & Saatchi
Autocity Argentina, Raí zen Brazil
1.0
1.00
2
15=
15
Archer Troy
Scribe
1.0
1.00
1
15=
16
Liquid Thread
Cerealitas (Digital)
1.0
1.00
1
18
18
Almacén
Kärcher LatAm, Pampa Energí a Argentina
0.9
0.90
2
19=
28
Hello_
Santa Clara Mexico, KFC(ATL) Mexico
0.8
0.80
2
19=
29
Santo
Brahma Argentina, Yogurí simo Argentina
0.8
0.80
2
61.14
126
Grupo Algar Brazil, Sodimac Brazil, Banco Supervielle(ATL, BTL) Argentina Telhanorte Brazil, Leão (Coca-Cola) Brazil
2.3
Empresas Publicas de Medellí n Colombia