January 2019 New Business League-Thailand

2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Jan 2019

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

4.50

4.5

9

Monchou, Unisun - Cambodia

0.38

0.4

2

TMB, Pringles Project

0.14

0.0

2

-1.0

0

3.9

13

RANK THIS MONTH

RANK LAST MONTH

1

4

BBDO

Netflix, Tinder, Gulf(Energy)

2

18

DDB

3

1

Leo Burnett

4

2

Ogilvy

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

0.00

RECENT LOSSES

Tinder

2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Thailand / Jan 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

Mindshare

PTT Company Project, Brand's Suntory AOR (Innovation Products), United Overseas Bank (UOB)

2.10

2.1

14

6

Initiative

Krungsri Bank, M Wrap PROJECT

1.05

1.0

5

3

7

Zenith

SCG

0.50

0.5

2

4

9

PHD

Singapore Airlines

0.09

0.1

1

5

15

OMD

Beiersdorf

0.20

Index Living Mall Project

0.0

1

6

1

Carat

0.00

SCG

-0.5

0

7

16

Starcom

0.00

United Overseas Bank (UOB)

-0.6

0

2.6

23

RANK THIS MONTH

RANK LAST MONTH

1

2

2

AGENCY

RECENT LOSSES

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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