www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia/ February 2014
1
RANK THIS MONTH
RANK LAST MONTH
1
5=
2
1
3
5=
4
2
5
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
Grey Group
Electrolux, Djojonegoro C1000 Project, Allianz Project
1.81
1.81
Y&R
adidas, MERCK, TPS Foods Project
1.50
1.50
McCann WorldGroup
Orang Tua Group (Rainbow Brand)
0.64
0.64
Fortune Indonesia
Tupperware Project
0.30
0.30
5=
Leo Burnett
Indofood (Pop Mie brand)
0.26
0.26
6
5=
TBWA
Beiersdorf Project, Semen Merah Putih Project
0.18
0.18
7
5=
Dentsu
CP Prima
0.17
0.17
8
5=
JWT
CIGNA, Johnson's Baby Project, Unilever (Pond's Men)
0.40
Indofood (Pop Mie brand)
0.15
9
3
Lowe
FrieslandCampina
0.20
Johnson's Baby Project
0.12
10
5=
DDB
Prudential Project
0.04
0.04
11
4
Publicis
0.01
0.01
12=
5=
BBDO
0.00
0.00
12=
5=
Bates
0.00
0.00
12=
5=
Havas Worldwide
0.00
0.00
12=
5=
M&C Saatchi
0.00
0.00
12=
5=
DraftFCB
0.00
0.00
12=
5=
Saatchi & Saatchi
0.00
0.00
12=
5=
Ogilvy
0.00
Unilever (Pond's Men)
(0.07)