New Business League Hong Kong – December 2020

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Dec 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

4.6

4.6

33

3.1

2.9

11

2.3

2.3

24

2.1

2.1

7

1.5

1.5

11

1.2

1.2

10

1.0

1.0

7

IT Client

0.5

0.5

1

Havas Worldwide

Hong Kong Airport Authority Project

0.5

0.5

1

10

Grey Group

Simba sleep Project, P&G Braun Viloca IPL Project, Tuborg

0.5

0.5

10

11

11

Dentsu

Finance Client

0.3

0.3

5

12

12

McCann WorldGroup

0.2

0.2

5

13

13

BBDO

0.1

0.1

3

2020(Jan-Dec)

17.8

128

2019(Jan-Dec)

28.7

144

-37.9%

-11.1%

RANK THIS MONTH

RANK LAST MONTH

1

1

Ogilvy

2

2

DDB

3

3

Isobar

4

5

5

4

6

6

7

7

8

8

VMLY&R

9

9

10

AGENCY

RECENT WINS Timberland, Philip Morris International, Coca-Cola Project, Take2Health Project Henderson Land Project, InvestHK Marine Project, HKTB Project, Livi Virtual Bank, Invest HK Project WKCDA, Chinese University of Hong Kong, Acer Incorporated

Reckitt Benckiser Project, LEGO Wunderman Thompson Project, HSBC, Hong Kong Tourism Board Hang Lung Project, HKIA Project, Saatchi & Saatchi Deliveroo Project Hang Seng Bank Project, Coca Cola Leo Burnett Project, Citibank Project, Superpark Project, HKIA Project Kiehl's Project, Royal Canin Project, Publicis Coca Cola Project

Microsoft Project, Starbucks Project, CPF.gov.sg Project Haagen Dazs Project, Chubb Life Project

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

1


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