Dec 2019 New Business League-Malaysia.pdf

Page 1

2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia / Dec 2019

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

3.9

3.30

17

Bank Brand

2.5

2.50

6

Telecom Client

2.6

2.33

1

2.1

2.06

11

1.9

1.93

7

RANK THIS MONTH

RANK LAST MONTH

1

1

FCB

Marigold, RHB Bank, Education Malaysia

2

14

Isobar

3

2

Leo Burnett

AGENCY

RECENT WINS

Go Shop rebranding Project, Dairy Farm, PlayStation, PayNet Project, Samsonite Dairy Farm, Mondelez, CIMB Project, Kimberly Clark, Nestle Malaysia Project

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

4

3

DDB

5

4

Ogilvy

6

5

Publicis

AXA, Petronas BTL Project

1.7

1.74

3

7

6

BBDO

Celcom Xpax, Unilever (Lipton X Tealive) Project, Unilever (Cornetto) Project

1.5

1.50

3

8

7

Dentsu

Beverage & Food Brand

1.1

1.11

12

9

8

Wunderman Thompson

Dominos Pizza, Beiersdorf healthcare brands

1.1

0.86

4

10

9

Havas Worldwide

Touch & Go E-Wallet Project

0.7

0.70

2

11

10

Innity

TikTok

0.5

0.50

1

12

11

Vintedge

LiHO Social

0.5

0.50

1

13

12

McCann WorldGroup

GSK pharmaceuticals

1.2

0.46

1

14

13

VMLY&R

Logitech, Cactus, Mattel

0.8

0.32

10

15

15

MullenLowe Group

Bayer OTC brands

0.2

0.20

1

16

16

Anomaly

Johnnie Walker

0.1

0.12

1

17

17

Merkley+Partners

Performix

0.0

0.03

1

18

18

Online Circle

Barilla

0.0

0.03

1

20.1

83

Marigold


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