2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Aug 2023
1
RANK THIS MONTH
RANK LAST MONTH
1
1
IPG Health
2
3
Havas Worldwide
3
2
Publicis Worldwide
4
4
VMLY&R
5
5
Leo Burnett
AGENCY
RECENT WINS
Pfizer Global Jordans Cereal Uk, Lactalis Italy Project, Anadolu Group Turkey Project Barilla GR Fratelli France Retainer, Samsung Electronics France Project, The Standard Bank of South Africa Limited. South Africa The Federal Ministry of the Interior and Community Germany Project Allwyn UK, Puma Turkey Hajdu Lebanon, MENA, Covid Inquiry UK, Science in Sport UK, Saudi Gaming Authority Saudi Arabia Project Subway Franchise World Headquarters Germany, John Lewis PLC UK, Ovo Energy Ltd. UK
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
25.0
25.0
1
34.2
24.2
108
24.1
24.1
74
16.8
16.8
24
16.4
16.4
39
14.5
14.0
76
12.6
12.6
39
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
6
6
M&C Saatchi Group
7
7
Saatchi & Saatchi
8
8
Epsilon
Speedy France Project, La Francaise des Jeux France Project
12.2
12.2
60
9
9
Digitas
Novartis Holding AG Poland, OSHO United Arab Emirates, United Homeware Company - nice United Arab Emirates Project
11.1
11.1
37
10
41
Wunderman Thompson Lenovo (B2B) Global, Virgin Red UK
8.8
8.5
3
7.9
7
7.7
7.7
37
6.9
6.9
45
6.8
18
5.0
2
5.0
5.0
25
SharkNinja UK Project, Savills UK, Halifax UK, BT Business UK, Eurostar Europe Currys Group Limited UK, Oppo Mobile Italy, Barilla GR Fratelli Italy Kiwa N.V. Finland Project, Ikano Bank AB (publ) Sweden Project, Spendrups Bryggeriaktiebolag Sweden Project Aldo Shoes Dubai Project, Network International AE Dubai Hennessy Global, Kraft Heinz UK Total France Project, Le Manege A Bijoux France Project, NAOS France Project
11
11
Adam&Eve
12
10
MSL
13
12
Dentsu
14
15
Grey Group
15
13
Wieden & Kennedy
16
14
Carre Noir
17
16
McCann Worldgroup
Durex Europe
10.0
4.1
1
18
17
Prodigious
Swiss International Air Lines AG Switzerland, Philip Morris International Inc. UK Project, Philip Morris International Inc. Germany Project
4.0
4.0
20
19
18
Boomerang
IT Client
3.0
3.0
6
20
19
Ogilvy
Uber & Uber Eats Spain, Nencini Italy
3.2
2.9
16
2023 (Jan-Aug):
233.1
738
2022 (Jan-Aug):
312.4
747
YoY Comparison:
-25.4%
-1.2%
7.9
John Lewis Partnership UK
6.8 5.4
Intuit Quickbooks UK