R3 2023 August New Business League - Europe

Page 1

2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Aug 2023

1

RANK THIS MONTH

RANK LAST MONTH

1

1

IPG Health

2

3

Havas Worldwide

3

2

Publicis Worldwide

4

4

VMLY&R

5

5

Leo Burnett

AGENCY

RECENT WINS

Pfizer Global Jordans Cereal Uk, Lactalis Italy Project, Anadolu Group Turkey Project Barilla GR Fratelli France Retainer, Samsung Electronics France Project, The Standard Bank of South Africa Limited. South Africa The Federal Ministry of the Interior and Community Germany Project Allwyn UK, Puma Turkey Hajdu Lebanon, MENA, Covid Inquiry UK, Science in Sport UK, Saudi Gaming Authority Saudi Arabia Project Subway Franchise World Headquarters Germany, John Lewis PLC UK, Ovo Energy Ltd. UK

ESTIMATED OVERALL YTD REVENUE (USD $m)

NO.OF WINS

25.0

25.0

1

34.2

24.2

108

24.1

24.1

74

16.8

16.8

24

16.4

16.4

39

14.5

14.0

76

12.6

12.6

39

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

6

6

M&C Saatchi Group

7

7

Saatchi & Saatchi

8

8

Epsilon

Speedy France Project, La Francaise des Jeux France Project

12.2

12.2

60

9

9

Digitas

Novartis Holding AG Poland, OSHO United Arab Emirates, United Homeware Company - nice United Arab Emirates Project

11.1

11.1

37

10

41

Wunderman Thompson Lenovo (B2B) Global, Virgin Red UK

8.8

8.5

3

7.9

7

7.7

7.7

37

6.9

6.9

45

6.8

18

5.0

2

5.0

5.0

25

SharkNinja UK Project, Savills UK, Halifax UK, BT Business UK, Eurostar Europe Currys Group Limited UK, Oppo Mobile Italy, Barilla GR Fratelli Italy Kiwa N.V. Finland Project, Ikano Bank AB (publ) Sweden Project, Spendrups Bryggeriaktiebolag Sweden Project Aldo Shoes Dubai Project, Network International AE Dubai Hennessy Global, Kraft Heinz UK Total France Project, Le Manege A Bijoux France Project, NAOS France Project

11

11

Adam&Eve

12

10

MSL

13

12

Dentsu

14

15

Grey Group

15

13

Wieden & Kennedy

16

14

Carre Noir

17

16

McCann Worldgroup

Durex Europe

10.0

4.1

1

18

17

Prodigious

Swiss International Air Lines AG Switzerland, Philip Morris International Inc. UK Project, Philip Morris International Inc. Germany Project

4.0

4.0

20

19

18

Boomerang

IT Client

3.0

3.0

6

20

19

Ogilvy

Uber & Uber Eats Spain, Nencini Italy

3.2

2.9

16

2023 (Jan-Aug):

233.1

738

2022 (Jan-Aug):

312.4

747

YoY Comparison:

-25.4%

-1.2%

7.9

John Lewis Partnership UK

6.8 5.4

Intuit Quickbooks UK


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